{"id":54979,"date":"2023-12-20T13:00:08","date_gmt":"2023-12-20T06:00:08","guid":{"rendered":"https:\/\/masterskills.org\/blog\/7-buoc-hieu-qua-de-xay-dung-thuong-hieu-voi-ngan-sach-hop-ly-phan-2.html"},"modified":"2023-12-20T13:00:08","modified_gmt":"2023-12-20T06:00:08","slug":"7-buoc-hieu-qua-de-xay-dung-thuong-hieu-voi-ngan-sach-hop-ly-phan-2","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/7-buoc-hieu-qua-de-xay-dung-thuong-hieu-voi-ngan-sach-hop-ly-phan-2.html","title":{"rendered":"7 b\u01b0\u1edbc hi\u1ec7u qu\u1ea3 \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1edbi ng\u00e2n s\u00e1ch h\u1ee3p l\u00fd \u2013 Ph\u1ea7n 2"},"content":{"rendered":"
Trong Ph\u1ea7n 1 c\u1ee7a b\u00e0i vi\u1ebft v\u1ec1 ch\u1ee7 \u0111\u1ec1 7 b\u01b0\u1edbc hi\u1ec7u qu\u1ea3 \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1edbi ng\u00e2n s\u00e1ch h\u1ee3p l\u00fd, ch\u00fang ta \u0111\u00e3 c\u00f9ng nhau chia s\u1ebb kinh nghi\u1ec7m v\u1ec1 l\u00fd do t\u1ea1i sao c\u1ea7n x\u00e2y d\u1ef1ng ch\u00e2n dung persona c\u1ee7a kh\u00e1ch h\u00e0ng; c\u00e1ch \u0111\u1ec3 ph\u00e1t tri\u1ec3n ti\u1ebfng n\u00f3i v\u00e0 b\u1ea3n s\u1eafc ri\u00eang cho th\u01b0\u01a1ng hi\u1ec7u c\u0169ng nh\u01b0 t\u1ea1i sao c\u1ea7n hi\u1ec7n di\u1ec7n nh\u1ea5t qu\u00e1n tr\u00ean c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n

Tham kh\u1ea3o: 7 b\u01b0\u1edbc hi\u1ec7u qu\u1ea3 \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1edbi ng\u00e2n s\u00e1ch h\u1ee3p l\u00fd \u2013 Ph\u1ea7n 1<\/em><\/strong><\/p>\n

Trong ph\u1ea7n 2 n\u00e0y, h\u00e3y c\u00f9ng th\u1ea3o lu\u1eadn v\u1ec1 4 b\u01b0\u1edbc ti\u1ebfp theo trong h\u00e0nh tr\u00ecnh x\u00e2y d\u1ef1ng v\u00e0 \u0111\u1ec3 l\u1ea1i d\u1ea5u \u1ea5n th\u01b0\u01a1ng hi\u1ec7u trong m\u1eaft kh\u00e1ch h\u00e0ng nh\u00e9!<\/p>\n

\"Ph\u00e1t<\/p>\n

Ph\u00e1t tri\u1ec3n blog cho doanh nghi\u1ec7p<\/p>\n<\/div>\n

4. Ph\u00e1t tri\u1ec3n blog c\u1ee7a doanh nghi\u1ec7p<\/h2>\n

Blog ch\u00ednh l\u00e0 m\u1ed9t ph\u1ea7n c\u1ed1t l\u00f5i trong chi\u1ebfn l\u01b0\u1ee3c inbound marketing, \u0111\u1eb7c bi\u1ec7t l\u00e0 giai \u0111o\u1ea1n thu h\u00fat kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau tr\u00ean c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn nh\u1edd kh\u1ea3 n\u0103ng bi\u1ebfn nh\u1eefng ng\u01b0\u1eddi l\u01b0\u1edbt web t\u00ecm ki\u1ebfm th\u00f4ng tin th\u00e0nh kh\u00e1ch truy c\u1eadp.<\/p>\n

Trong th\u1ef1c t\u1ebf, vi\u1ebft blog l\u00e0 m\u1ed9t b\u01b0\u1edbc c\u01a1 b\u1ea3n gi\u00fap th\u01b0\u01a1ng hi\u1ec7u ti\u1ebfp c\u1eadn c\u00e1c kh\u00e1ch h\u00e0ng \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n, nh\u01b0 personas c\u1ee7a b\u1ea1n, b\u1eb1ng c\u00e1ch t\u1ea1o n\u1ed9i dung ph\u00f9 h\u1ee3p v\u1edbi n\u1ed9i dung h\u1ecd \u0111ang t\u00ecm ki\u1ebfm. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao vi\u1ec7c ph\u00e1t tri\u1ec3n c\u00e1c b\u00e0i blog c\u00f3 li\u00ean quan \u0111\u1ebfn nhu c\u1ea7u t\u00ecm ki\u1ebfm c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau l\u00e0 r\u1ea5t quan tr\u1ecdng (v\u00e0 t\u1ed1i \u01b0u h\u00f3a cho c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm c\u0169ng n\u00ean \u0111\u01b0\u1ee3c ch\u00fa \u00fd).<\/p>\n

Kh\u00e1ch h\u00e0ng ch\u1eafc ch\u1eafn \u0111ang t\u00ecm ki\u1ebfm nh\u1eefng th\u00f4ng tin m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p. Th\u00eam v\u00e0o \u0111\u00f3, n\u1ed9i dung n\u00e0y c\u00f3 th\u1ec3 c\u00f2n \u0111\u00f3ng vai tr\u00f2 l\u00e0 t\u00e0i li\u1ec7u \u0111\u1ec3 qu\u1ea3ng b\u00e1, gi\u1edbi thi\u1ec7u v\u1ec1 c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i m\u00e0 doanh nghi\u1ec7p \u0111ang s\u1edf h\u1eefu. \u0110\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 nh\u1eefng g\u00ec kh\u00e1n gi\u1ea3 \u0111ang t\u00ecm ki\u1ebfm, h\u00e3y ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a, t\u1eadn d\u1ee5ng \u01b0u th\u1ebf c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ec3 t\u00ecm ra nh\u1eefng ch\u1ee7 \u0111\u1ec1 quan tr\u1ecdng nh\u1ea5t \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

Tuy nhi\u00ean, cho d\u00f9 chi ph\u00ed \u0111\u1ea7u t\u01b0 cho blog kh\u00f4ng qu\u00e1 t\u1ed1n k\u00e9m nh\u01b0ng vi\u1ec7c l\u00e0m n\u00e0y l\u1ea1i \u0111\u00f2i h\u1ecfi th\u1eddi gian. \u0110\u00f3 c\u0169ng ch\u00ednh l\u00e0 l\u00fd do b\u1ea1n c\u1ea7n l\u1ef1a ch\u1ecdn: s\u1ebd d\u00e0nh th\u1eddi gian vi\u1ebft blog m\u1ed9t gi\u1edd m\u1ed7i ng\u00e0y v\u00e0 l\u00ean k\u1ebf ho\u1ea1ch qu\u1ea3ng b\u00e1 n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea1o ra hay s\u1ebd d\u00e0nh ra v\u00e0i gi\u1edd m\u1ed9t ng\u00e0y, t\u00ecm ngu\u1ed3n cung n\u1ed9i dung cho kh\u00e1ch h\u00e0ng t\u1eeb \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh?<\/p>\n

\"D\u1ecbch<\/p>\n

D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u1ea5n t\u01b0\u1ee3ng c\u1ee7a Zappos<\/p>\n<\/div>\n

5. D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng n\u00ean \u0111\u01b0\u1ee3c \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u<\/h2>\n

Khi nghe \u0111\u1ebfn c\u00e1i t\u00ean Zappos, h\u1ea7u h\u1ebft ch\u00fang ta \u0111\u1ec1u ngh\u0129 ngay \u0111\u1ebfn ch\u00ednh l\u00e0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u1ea5n t\u01b0\u1ee3ng. Th\u01b0\u01a1ng hi\u1ec7u b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn n\u00e0y \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c ch\u1ecdn y\u1ebfu t\u1ed1 h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t trong nh\u1eefng c\u1ed1t l\u00f5i khi kinh doanh.<\/p>\n

T\u1ea1i sao \u0111i\u1ec1u \u0111\u00f3 l\u1ea1i quan tr\u1ecdng? \u0110\u1ed1i v\u1edbi Zappos, d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng tuy\u1ec7t v\u1eddi tr\u1edf th\u00e0nh n\u1ec1n t\u1ea3ng gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1edb t\u1edbi th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u0169ng gi\u00fap h\u1ecd ti\u1ebft ki\u1ec7m r\u1ea5t nhi\u1ec1u ti\u1ec1n ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o nh\u1edd ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng t\u1eeb kh\u00e1ch h\u00e0ng c\u0169.<\/p>\n

Kh\u00f4ng nh\u1eefng th\u1ebf, \u0111\u1ed1i v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng l\u1ea7n \u0111\u1ea7u mua s\u1eafm tr\u00ean website m\u1edbi, \u0111i\u1ec1u \u0111\u1ea7u ti\u00ean h\u1ecd l\u00e0m l\u00e0 \u0111\u1ecdc nh\u1eefng nh\u1eadn x\u00e9t, \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169. N\u1ebfu c\u00e0ng nhi\u1ec1u chia s\u1ebb v\u1ec1 v\u1eadn chuy\u1ec3n nhanh ch\u00f3ng, d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ec7n v\u00e0 s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng, h\u1ecd s\u1ebd c\u00f3 xu h\u01b0\u1edbng mua h\u00e0ng nhi\u1ec1u h\u01a1n. \u0110\u00e2y ch\u00ednh l\u00e0 m\u1ed9t \u0111i\u1ec3m c\u1ed9ng kh\u00e1c khi\u1ebfn kh\u00e1ch h\u00e0ng ng\u00e0y c\u00e0ng tin t\u01b0\u1edfng l\u1ef1a ch\u1ecdn Zappos.<\/p>\n

Nh\u1eefng chia s\u1ebb tr\u00ean c\u00e0ng ch\u1ee9ng t\u1ecf t\u1ea7m quan tr\u1ecdng c\u1ee7a nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng kh\u00e1ch h\u00e0ng nh\u1edb \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u. Khi tr\u1ea3i qua c\u00e1c b\u01b0\u1edbc x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, h\u00e3y ngh\u0129 xa h\u01a1n v\u1ec1 c\u00e1c gi\u00e1 tr\u1ecb m\u00e0 b\u1ea1n mu\u1ed1n kh\u00e1ch h\u00e0ng tr\u1ea3i nghi\u1ec7m v\u00e0 nh\u1edb t\u1edbi. Nh\u1eefng gi\u00e1 tr\u1ecb \u0111\u00f3 ch\u00ednh l\u00e0 n\u1ec1n t\u1ea3ng \u0111\u1ecbnh h\u00ecnh v\u0103n h\u00f3a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed3ng th\u1eddi \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn ti\u1ebfng n\u00f3i c\u1ee7a b\u1ea1n \u200b\u200bv\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

\"H\u1ee3p<\/p>\n

H\u1ee3p t\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 c\u00f9ng t\u1eadp kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n

6. H\u1ee3p t\u00e1c v\u1edbi th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c c\u00f9ng ph\u00e2n kh\u00fac<\/h2>\n

Trong qu\u00e1 tr\u00ecnh \u0111\u00e0m ph\u00e1n \u0111\u1ec3 h\u1ee3p t\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u, h\u00e3y th\u1eed ngh\u0129: C\u00e1c c\u00f4ng ty \u0111\u00f3 c\u00f3 th\u1ec3 s\u1edf h\u1eefu ph\u1ea1m vi \u1ea3nh h\u01b0\u1edfng l\u1edbn nh\u01b0ng h\u1ecd \u0111ang thi\u1ebfu y\u1ebfu t\u1ed1 n\u00e0o m\u00e0 m\u00ecnh c\u00f3 th\u1ec3 b\u1ed5 sung?.<\/p>\n

Khi m\u1edbi b\u1eaft tay x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, c\u00f3 th\u1ec3 kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n ch\u01b0a nhi\u1ec1u. V\u00e0 cho d\u00f9 b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n t\u1eebng b\u01b0\u1edbc m\u1edf r\u1ed9ng kh\u1ea3 n\u0103ng \u1ea3nh h\u01b0\u1edfng nh\u01b0ng vi\u1ec7c l\u00e0m n\u00e0y \u0111\u00f2i h\u1ecfi c\u1ea7n nhi\u1ec1u th\u1eddi gian. L\u00fac n\u00e0y, c\u00f3 m\u1ed9t c\u00e1ch \u0111\u1ec3 t\u00ean th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n xu\u1ea5t hi\u1ec7n tr\u01b0\u1edbc nhi\u1ec1u \u0111\u1ed1i t\u01b0\u1ee3ng ti\u1ec1m n\u0103ng h\u01a1n ch\u00ednh l\u00e0 h\u1ee3p t\u00e1c v\u1edbi m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng.<\/p>\n

Nh\u01b0ng \u0111\u1eebng ch\u1ecdn \u0111\u1ea1i m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u b\u1ea5t k\u1ef3 \u0111\u1ec3 h\u1ee3p t\u00e1c, thay v\u00e0o \u0111\u00f3, h\u00e3y quan t\u00e2m t\u1edbi kh\u1ea3 n\u0103ng g\u1eafn k\u1ebft th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. H\u00e3y tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi c\u1ee5 th\u1ec3 nh\u01b0:<\/p>\n

    \n
  1. Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a \u0111\u1ed1i t\u00e1c li\u1ec7u c\u00f3 quan t\u00e2m \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n? T\u1eadp kh\u00e1ch h\u00e0ng n\u00e0y c\u00f3 kh\u00f3 \u0111\u1ec3 t\u1ef1 ti\u1ebfp c\u1eadn kh\u00f4ng?<\/li>\n
  2. Kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n li\u1ec7u c\u00f3 tin t\u01b0\u1edfng th\u01b0\u01a1ng hi\u1ec7u m\u00e0 b\u1ea1n h\u1ee3p t\u00e1c c\u00f9ng? R\u1ea5t kh\u00f3 m\u1edbi c\u00f3 th\u1ec3 khi\u1ebfn h\u1ecd l\u1eafng nghe b\u1ea1n, v\u00ec v\u1eady h\u00e3y ch\u1eafc ch\u1eafn v\u1ec1 c\u00e1ch l\u00e0m c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed1i t\u00e1c.<\/li>\n
  3. B\u1ea1n c\u00f3 g\u00ec \u0111\u00f3 \u0111\u1ec3 h\u1ed7 tr\u1ee3 th\u01b0\u01a1ng hi\u1ec7u m\u00e0 m\u00ecnh s\u1ebd h\u1ee3p t\u00e1c c\u00f9ng? X\u00e9t cho c\u00f9ng, vi\u1ec7c h\u1ee3p t\u00e1c n\u00e0y n\u00ean l\u00e0 win-win-win cho c\u1ea3 b\u1ea1n, th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n s\u1ebd h\u1ee3p t\u00e1c v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/li>\n<\/ol>\n

    X\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00f3 v\u1ebb nh\u01b0 l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c kh\u1ed5ng l\u1ed3, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi ngu\u1ed3n l\u1ef1c c\u00f3 h\u1ea1n. Nh\u01b0ng c\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1ch kinh t\u1ebf \u0111\u1ec3 b\u1ea1n kh\u00f4ng ch\u1ec9 b\u1eaft \u0111\u1ea7u m\u00e0 c\u00f2n ti\u1ebfp t\u1ee5c \u0111\u00e0 ph\u00e1t tri\u1ec3n l\u00e2u d\u00e0i. \u0110\u1ed3ng th\u1eddi, \u0111\u00e2y c\u0169ng l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a m\u1ed9t qu\u00e1 tr\u00ecnh, v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c b\u00e0i b\u1ea3n v\u00e0 logic, \u0111\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao c\u00f3 c\u00e1c c\u00f4ng c\u1ee5 s\u1ebd gi\u00fap b\u1ea1n \u0111\u1ecbnh h\u01b0\u1edbng c\u0169ng nh\u01b0 x\u00e2y d\u1ef1ng b\u1ed9 khung s\u01b0\u1eddn v\u1eefng ch\u1eafc, k\u1ebft h\u1ee3p v\u1edbi kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o c\u1ee7a t\u1eebng doanh nghi\u1ec7p \u0111\u1ec3 th\u00e0nh c\u00f4ng.<\/p>\n

    \"T\u1ed5<\/p>\n

    T\u1ed5 ch\u1ee9c l\u1edbp h\u1ecdc tr\u1ef1c tuy\u1ebfn ho\u1eb7c webinar \u0111\u1ec3 chia s\u1ebb c\u00f9ng kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n

    7. T\u1ed5 ch\u1ee9c m\u1ed9t l\u1edbp h\u1ecdc ho\u1eb7c webinar<\/h2>\n

    Th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n c\u00f3 nh\u1eefng b\u1eadc th\u1ea7y v\u1ec1 email marketing kh\u00f4ng? B\u1ea1n c\u00f3 \u0111ang s\u1edf h\u1eefu nh\u1eefng nh\u00e2n s\u1ef1 n\u1ed5i tr\u1ed9i v\u1ec1 m\u00e3 h\u00f3a kh\u00f4ng? Th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111ang c\u00f3 nh\u1eefng chuy\u00ean gia trang \u0111i\u1ec3m h\u00e0ng \u0111\u1ea7u \u0111\u00fang kh\u00f4ng?<\/p>\n

    M\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u00f3 th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng l\u00e0 t\u1eadn d\u1ee5ng nh\u1eefng t\u00e0i n\u0103ng n\u00e0y \u0111\u1ec3 m\u1edf nh\u1eefng bu\u1ed5i h\u01b0\u1edbng d\u1eabn ho\u1eb7c h\u1ed9i th\u1ea3o tr\u00ean website v\u00e0 qu\u1ea3ng b\u00e1 tr\u00ean c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn \u0111\u1ec3 ti\u1ebfp c\u1eadn nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n.<\/p>\n

    B\u1eb1ng c\u00e1ch t\u1ed1i \u01b0u h\u00f3a l\u1edbp h\u1ecdc v\u1edbi hashtag v\u00e0 ch\u00fa th\u00edch d\u00ed d\u1ecfm, b\u1ea1n s\u1ebd t\u00ecm th\u1ea5y nh\u1eefng kh\u00e1n gi\u1ea3 quan t\u00e2m \u0111\u1ebfn t\u00e0i n\u0103ng c\u0169ng nh\u01b0 c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n \u0111ang cung c\u1ea5p. Th\u1eddi l\u01b0\u1ee3ng nh\u1eefng l\u1edbp h\u1ecdc n\u00e0y c\u00f3 th\u1ec3 k\u00e9o d\u00e0i t\u1eeb 45 \u0111\u1ebfn 60 ph\u00fat v\u1edbi ch\u1ee7 \u0111\u1ec1 cung c\u1ea5p th\u00f4ng tin t\u1ed5ng quan v\u1ec1 chuy\u00ean m\u00f4n, c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a ri\u00eang b\u1ea1n \u0111\u1ec3 minh h\u1ecda.<\/p>\n

    Th\u1ef1c hi\u1ec7n c\u00e1c bu\u1ed5i chia s\u1ebb v\u1edbi chi ph\u00ed b\u1eb1ng 0 v\u00e0 l\u01b0u tr\u1eef tr\u00ean web ch\u1ec9 m\u1ea5t kho\u1ea3ng m\u1ed9t gi\u1edd trong ng\u00e0y nh\u01b0ng k\u1ebft qu\u1ea3 thu v\u1ec1 s\u1ebd l\u00e0 nh\u1eefng chia s\u1ebb, lan truy\u1ec1n th\u00f4ng tin v\u1ec1 t\u00e0i n\u0103ng c\u1ee7a m\u1ed9t c\u00f4ng ty, g\u00f3p ph\u1ea7n qu\u1ea3ng b\u00e1 c\u00e1c gi\u00e1 tr\u1ecb m\u00e0 th\u01b0\u01a1ng hi\u1ec7u \u0111ang t\u1eadp trung nh\u01b0 l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng v\u00e0 cung c\u1ea5p n\u1ed9i dung h\u1eefu \u00edch cho kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n.<\/p>\n

    X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1edbi ng\u00e2n s\u00e1ch eo h\u1eb9p l\u00e0 \u0111i\u1ec1u ho\u00e0n to\u00e0n c\u00f3 th\u1ec3. Tuy nhi\u00ean, vi\u1ec7c quan tr\u1ecdng nh\u1ea5t khi \u0111ang t\u00ecm c\u00e1ch x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u l\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 khai th\u00e1c h\u1ee3p l\u00fd nh\u1eefng t\u00e0i nguy\u00ean s\u1eb5n c\u00f3 v\u1edbi kh\u1ea3 n\u0103ng t\u1ed1t nh\u1ea5t c\u1ee7a m\u00ecnh. V\u00e0 lu\u00f4n nh\u1edb gi\u1eef kh\u00e1n gi\u1ea3 \u1edf v\u1ecb tr\u00ed trung t\u00e2m nh\u1ea5t trong m\u1ecdi h\u00e0nh \u0111\u1ed9ng.<\/p>\n

    Theo\u00a0Amanda Zantal-Wiener<\/em><\/p>\n

    B\u00e0i li\u00ean quan:<\/em><\/p>\n

      \n
    • X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u \u2013 \u00c1t ch\u1ee7 b\u00e0i khi b\u1eaft \u0111\u1ea7u kinh doanh online<\/em><\/li>\n
    • Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u: 7 y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i t\u1ea1o s\u1ee9c m\u1ea1nh<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

      Tham kh\u1ea3o: 7 b\u01b0\u1edbc hi\u1ec7u qu\u1ea3 \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1edbi ng\u00e2n s\u00e1ch h\u1ee3p l\u00fd \u2013 Ph\u1ea7n 1<\/em><\/strong><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54979"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=54979"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54979\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=54979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=54979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=54979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}