{"id":55028,"date":"2023-12-20T13:10:49","date_gmt":"2023-12-20T06:10:49","guid":{"rendered":"https:\/\/masterskills.org\/blog\/5-a-b-test-nen-thu-tren-website-ngay-bay-gio.html"},"modified":"2023-12-20T13:10:49","modified_gmt":"2023-12-20T06:10:49","slug":"5-a-b-test-nen-thu-tren-website-ngay-bay-gio","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/5-a-b-test-nen-thu-tren-website-ngay-bay-gio.html","title":{"rendered":"5 A\/B Test n\u00ean th\u1eed tr\u00ean website ngay b\u00e2y gi\u1edd"},"content":{"rendered":"<div id=\"test\">A\/B Test hay A\/B Split Test l\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng t\u1ed1i \u01b0u h\u00f3a chuy\u1ec3n \u0111\u1ed5i c\u1ea7n thi\u1ebft, gi\u00fap th\u01b0\u01a1ng hi\u1ec7u thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng h\u01a1n c\u0169ng nh\u01b0 t\u0103ng l\u01b0\u1ee3ng subscriber. Vi\u1ec7c th\u1eed nghi\u1ec7m A\/B Test v\u1ec1 b\u1ea3n ch\u1ea5t kh\u00f4ng qu\u00e1 kh\u00f3 hay m\u1ea5t th\u00eam nhi\u1ec1u th\u1eddi gian nh\u01b0ng n\u1ebfu th\u1ef1c s\u1ef1 \u0111\u1ea7u t\u01b0 c\u00f4ng s\u1ee9c, nh\u1eefng l\u1ee3i \u00edch m\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 thu v\u1ec1 s\u1ebd r\u1ea5t \u0111\u00e1ng k\u1ec3, b\u1edfi t\u1eeb \u0111\u00e2y, b\u1ea1n s\u1ebd c\u00f3 c\u01a1 h\u1ed9i \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh cho website c\u1ee7a m\u00ecnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u thay v\u00ec c\u1ea3m t\u00ednh.<\/p>\n<p>\u0110\u1ed3ng th\u1eddi, th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 ng\u1ea7n ng\u1ea1i \u00e1p d\u1ee5ng chi\u1ebfn thu\u1eadt c\u1ee7a nh\u1eefng ng\u01b0\u1eddi th\u00e0nh c\u00f4ng kh\u00e1c \u2013 do kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi l\u0129nh v\u1ef1c m\u00e0 m\u00ecnh \u0111ang theo \u0111u\u1ed5i. Tuy nhi\u00ean, A\/B Test s\u1ebd gi\u00fap \u1ee9ng d\u1ee5ng kh\u1ea3 n\u0103ng th\u1ea5u hi\u1ec3u website \u0111\u1ec3 th\u1eed nghi\u1ec7m c\u00e1c chi\u1ebfn thu\u1eadt kh\u00e1c nhau. Ch\u01b0a h\u1ebft, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 kh\u00e1m ph\u00e1 ch\u00ednh x\u00e1c nh\u1eefng g\u00ec ph\u00f9 h\u1ee3p nh\u1ea5t \u2013 nh\u1eefng g\u00ec kh\u00f4ng \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c thay \u0111\u1ed5i ph\u00f9 h\u1ee3p v\u1edbi website c\u1ee7a m\u00ecnh.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 n\u0103m A\/B Test c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng cho m\u1eabu pop-up c\u1ee7a m\u00ecnh \u0111\u1ec3 t\u0103ng l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n<div id=\"attachment_18605\" style=\"width: 630px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18605\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/ab-test-1.jpg\" alt=\"Th\u1eed nghi\u1ec7m A\/B test\" width=\"620\" height=\"387\" title=\"ab-test-1\"><\/p>\n<p class=\"wp-caption-text\">Th\u1eed nghi\u1ec7m A\/B test<\/p>\n<\/div>\n<h2 id=\"1-1-doi-mau-nut-cta\">#1: \u0110\u1ed5i m\u00e0u n\u00fat CTA<\/h2>\n<p>C\u00f3 r\u1ea5t nhi\u1ec1u chia s\u1ebb, tranh c\u00e3i xung quanh vi\u1ec7c s\u1eed d\u1ee5ng m\u00e0u s\u1eafc tr\u00ean website, bao g\u1ed3m c\u1ea3 thi\u1ebft k\u1ebf c\u00e1c button v\u00e0 m\u00e0u hi\u1ec3n th\u1ecb li\u00ean k\u1ebft tr\u00ean trang. Nguy\u00ean nh\u00e2n l\u00e0 do s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 t\u00e2m l\u00fd, c\u1ea3m x\u00fac, v\u0103n h\u00f3a c\u0169ng nh\u01b0 c\u00e1ch m\u1ecdi ng\u01b0\u1eddi t\u01b0\u01a1ng t\u00e1c v\u1edbi m\u00e0u s\u1eafc tr\u00ean c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f3 th\u1ec3 th\u1eed nghi\u1ec7m v\u00e0 c\u1ea3i thi\u1ec7n\u00a0t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i?<\/p>\n<p>N\u00f3i m\u1ed9t c\u00e1ch chung nh\u1ea5t, m\u00e0u n\u00fat CTA tr\u00ean trang ph\u1ea3i b\u1eaft m\u1eaft, c\u00f3 \u0111\u1ed9 t\u01b0\u01a1ng ph\u1ea3n cao \u0111\u1ec3 gi\u00fap ng\u01b0\u1eddi d\u00f9ng d\u1ec5 nh\u1eadn ra c\u0169ng nh\u01b0 m\u1eaft ng\u01b0\u1eddi khi nh\u00ecn d\u1ec5 b\u1ecb thu h\u00fat h\u01a1n. V\u00ec th\u1ebf, khi thi\u1ebft k\u1ebf m\u1eabu pop-up, b\u1ea1n n\u00ean ch\u1ecdn m\u00e0u t\u01b0\u01a1ng ph\u1ea3n nh\u01b0ng \u0111\u1eebng qu\u00e1 kh\u00e1c bi\u1ec7t v\u1edbi b\u1ed1 c\u1ee5c c\u00e1c ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a to\u00e0n b\u1ed9 website. V\u00ed d\u1ee5, n\u1ebfu tr\u00ean website ch\u1ee7 y\u1ebfu s\u1eed d\u1ee5ng c\u00e1c n\u00fat m\u00e0u xanh lam th\u00ec h\u00e3y th\u1eed n\u00fat CTA tr\u00ean pop-up m\u00e0u v\u00e0ng ho\u1eb7c n\u1ebfu \u0111ang s\u1eed d\u1ee5ng c\u00e1c n\u00fat m\u00e0u cam, h\u00e3y th\u1eed m\u1ed9t n\u00fat m\u00e0u xanh lam sau \u0111\u00f3 xem l\u1ef1a ch\u1ecdn n\u00e0o \u0111em l\u1ea1i t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao h\u01a1n.<\/p>\n<div id=\"attachment_18608\" style=\"width: 630px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18608\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/thay-doi-mau-nut-cta.png\" alt=\"Hubspot th\u1eed nghi\u1ec7m \u0111\u1ed5i m\u00e0u n\u00fat CTA\" width=\"620\" height=\"330\" title=\"thay-doi-mau-nut-cta\"><\/p>\n<p class=\"wp-caption-text\">Hubspot th\u1eed nghi\u1ec7m \u0111\u1ed5i m\u00e0u n\u00fat CTA<\/p>\n<\/div>\n<p>\u0111\u00e3 th\u1eed nghi\u1ec7m m\u1eabu d\u01b0\u1edbi \u0111\u00e2y tr\u00ean website v\u00e0 th\u1ea5y r\u1eb1ng button m\u00e0u xanh l\u00e1 c\u00e2y \u0111em l\u1ea1i t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao h\u01a1n so v\u1edbi m\u00e0u \u0111\u1ecf.<\/p>\n<p>\u00a0<\/p>\n<h2 id=\"2-2-thay-doi-noi-dung-tren-nut-cta\">#2: Thay \u0111\u1ed5i n\u1ed9i dung tr\u00ean n\u00fat CTA<\/h2>\n<p>Thay \u0111\u1ed5i n\u1ed9i dung hi\u1ec3n th\u1ecb tr\u00ean n\u00fat CTA v\u1edbi nh\u1eefng c\u1ee5m t\u1eeb khuy\u1ebfn kh\u00edch m\u1ecdi ng\u01b0\u1eddi nh\u1ea5p v\u00e0o c\u0169ng l\u00e0 m\u1ed9t \u0111i\u1ec1u n\u00ean l\u00e0m ngay l\u00fac n\u00e0y.<\/p>\n<p>\u0110\u1ed1i v\u1edbi m\u1ed9t pop-up, h\u1ea7u h\u1ebft c\u00e1c trang web \u0111\u1ec1u s\u1eed d\u1ee5ng m\u1ed9t m\u1eabu m\u1eb7c \u0111\u1ecbnh l\u00e0 \u0110\u0103ng k\u00fd ngay nh\u01b0ng s\u1ebd th\u1ebf n\u00e0o n\u1ebfu b\u1ea1n \u0111\u00e3 th\u1eed nghi\u1ec7m m\u1ed9t th\u00f4ng \u0111i\u1ec7p ho\u00e0n to\u00e0n kh\u00e1c?<\/p>\n<p>EczemaCompany.com \u0111\u00e3 th\u1eed v\u1edbi m\u1eabu pop-up tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng c\u1ee7a m\u00ecnh v\u1edbi\u00a0\u0111\u1ec3 \u0111\u1ed5i l\u1ea5y \u0111\u1ecba ch\u1ec9 email c\u1ee7a h\u1ecd.<\/p>\n<div id=\"attachment_18603\" style=\"width: 623px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18603\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/thu-nghiem-ab-phan-2-1.png\" alt=\"\u01afu \u0111\u00e3i gi\u1ea3m gi\u00e1 10% c\u1ee7a EczemaCompany.com\" width=\"613\" height=\"347\" title=\"thu-nghiem-ab-phan-2-1\"><\/p>\n<p class=\"wp-caption-text\">\u01afu \u0111\u00e3i gi\u1ea3m gi\u00e1 10% c\u1ee7a EczemaCompany.com<\/p>\n<\/div>\n<p>Hi\u1ec7u \u1ee9ng t\u00e2m l\u00fd c\u1ee7a vi\u1ec7c pop-up c\u00f3 hai b\u01b0\u1edbc \u0111\u1ea3m b\u1ea3o n\u00f3 ho\u1ea1t \u0111\u1ed9ng t\u1ed1t h\u01a1n, t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i g\u1ea7n g\u1ea5p \u0111\u00f4i 13,76% so v\u1edbi 6,35%. T\u01b0\u01a1ng t\u1ef1, th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 th\u1eed nghi\u1ec7m tr\u00ean m\u00e1y t\u00ednh v\u00e0 \u0111\u00e3 ghi nh\u1eadn m\u1ee9c t\u0103ng chuy\u1ec3n \u0111\u1ed5i t\u1edbi 158%.<\/p>\n<h2 id=\"3-3-tang-kich-thuoc-nut-cta\">#3: T\u0103ng k\u00edch th\u01b0\u1edbc n\u00fat CTA<\/h2>\n<p>\u0110\u00f4i khi thay \u0111\u1ed5i k\u00edch th\u01b0\u1edbc c\u1ee7a n\u00fat CTA c\u00f3 th\u1ec3 t\u1ea1o s\u1ef1 kh\u00e1c bi\u1ec7t r\u1ea5t l\u1edbn. BuildASign.com \u0111\u00e3 thay \u0111\u1ed5i k\u00edch th\u01b0\u1edbc n\u00fat CTA c\u1ee7a h\u1ecd, t\u0103ng k\u00edch th\u01b0\u1edbc sau m\u1ed7i l\u1ea7n th\u1eed nghi\u1ec7m v\u00e0 ghi nh\u1eadn nh\u1eefng thay \u0111\u1ed5i \u0111\u00e1ng k\u1ec3 v\u1ec1 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i.<\/p>\n<p>Cloudways \u0111\u00e3 th\u1eed nghi\u1ec7m hai l\u1ef1a ch\u1ecdn kh\u00e1c nhau v\u1ec1 m\u1eabu pop-up tr\u00ean trang, bao g\u1ed3m c\u1ea3 k\u00edch th\u01b0\u1edbc n\u00fat CTA. N\u00fat CTA c\u00f3 k\u00edch th\u01b0\u1edbc tr\u01b0\u1eddng nh\u1eadp li\u1ec7u nh\u1ecf h\u01a1n v\u00e0 m\u00e0u s\u1eafc k\u00e9m n\u1ed5i b\u1eadt ch\u1ec9 chuy\u1ec3n \u0111\u1ed5i 0,21%.<\/p>\n<p>M\u1eabu c\u00f3 n\u00fat CTA l\u1edbn h\u01a1n, khuy\u1ebfn kh\u00edch kh\u00e1ch truy c\u1eadp nh\u1ea5p v\u00e0o t\u00f9y ch\u1ecdn C\u00f3 v\u1edbi m\u00e0u n\u1ed5i b\u1eadt tr\u00ean n\u1ec1n t\u1ed1i \u0111\u00e3 chuy\u1ec3n \u0111\u1ed5i g\u1ea7n 4% trong v\u00f2ng v\u00e0i tu\u1ea7n, t\u0103ng 1700% so v\u1edbi tr\u01b0\u1edbc \u0111\u00e2y.<\/p>\n<div id=\"attachment_18607\" style=\"width: 630px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18607\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/cta-button-tren-nen-toi.png\" alt=\"n\u00fat CTA k\u00edch th\u01b0\u1edbc l\u1edbn h\u01a1n v\u00e0 n\u1ed5i b\u1eadt tr\u00ean n\u1ec1n t\u1ed1i\" width=\"620\" height=\"365\" title=\"cta-button-tren-nen-toi\"><\/p>\n<p class=\"wp-caption-text\">n\u00fat CTA k\u00edch th\u01b0\u1edbc l\u1edbn h\u01a1n v\u00e0 n\u1ed5i b\u1eadt tr\u00ean n\u1ec1n t\u1ed1i<\/p>\n<\/div>\n<p>Tuy nhi\u00ean, h\u00e3y c\u1ea9n th\u1eadn v\u1edbi b\u00e0i test n\u00e0y v\u00ec s\u1ebd c\u00f3 tr\u01b0\u1eddng h\u1ee3p n\u00fat CTA b\u1ecb qu\u00e1 l\u1edbn. V\u00ec v\u1eady, h\u00e3y ch\u1eafc ch\u1eafn m\u00ecnh \u0111\u00e3 thi\u1ebft k\u1ebf CTA \u0111\u1ee7 l\u1edbn \u0111\u1ec3 bi\u1ec3u th\u1ecb \u0111\u1ee7 t\u1ea7m quan tr\u1ecdng so v\u1edbi n\u1ed9i dung tr\u00ean trang nh\u01b0ng kh\u00f4ng qu\u00e1 l\u1edbn \u0111\u1ec3 sao l\u00e3ng th\u00f4ng \u0111i\u1ec7p ti\u1ebfp th\u1ecb m\u00e0 b\u1ea1n \u0111ang mu\u1ed1n kh\u00e1ch h\u00e0ng h\u01b0\u1edbng t\u1edbi.<\/p>\n<h2 id=\"4-4-nang-cap-noi-dung\">#4: N\u00e2ng c\u1ea5p n\u1ed9i dung<\/h2>\n<p>N\u00e2ng c\u1ea5p n\u1ed9i dung l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 t\u0103ng l\u01b0\u1ee3ng \u0111\u0103ng k\u00fd nh\u01b0ng c\u00f3 th\u1ec3 s\u1ebd m\u1ea5t m\u1ed9t ch\u00fat th\u1eddi gian \u0111\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c pop-up ph\u00f9 h\u1ee3p. N\u00f3 c\u00f3 gi\u00e1 tr\u1ecb th\u1eed nghi\u1ec7m v\u1edbi kh\u00e1ch truy c\u1eadp \u0111\u1ec3 xem li\u1ec7u n\u00f3 c\u00f3 gi\u00fap t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i hay kh\u00f4ng v\u00ec tr\u00ean th\u1ef1c t\u1ebf, n\u00f3 c\u00f3 th\u1ec3 t\u00e1c \u0111\u1ed9ng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn h\u1ecd.<\/p>\n<p>Kindlepreneur \u0111\u00e3 th\u00eam m\u1ed9t pop-up tho\u00e1t trang tr\u00ean m\u1ed9t s\u1ed1 b\u00e0i blog d\u00e0i \u0111\u1ec3 t\u0103ng l\u01b0\u1ee3ng \u0111\u0103ng k\u00fd. Trong v\u00e0i ph\u00fat sau khi thi\u1ebft l\u1eadp, b\u1ea3n n\u00e2ng c\u1ea5p \u0111\u00e3 thu h\u00fat th\u00eam 9,9% l\u01b0\u1ee3ng kh\u00e1ch \u0111\u0103ng k\u00fd t\u1eeb nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u00fd \u0111\u1ecbnh tho\u00e1t trang.<\/p>\n<p>H\u1ecd c\u0169ng th\u00eam m\u1ed9t li\u00ean k\u1ebft n\u00e2ng c\u1ea5p n\u1ed9i dung tr\u00ean ch\u00ednh b\u00e0i \u0111\u0103ng n\u00e0y \u0111\u1ec3 xem li\u1ec7u n\u00f3 c\u00f3 ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 h\u01a1n kh\u00f4ng v\u00e0 th\u1eadm ch\u00ed c\u00f2n th\u1ea5y n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n khi t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 h\u01a1n 64% ng\u01b0\u1eddi \u0111\u1ecdc!<\/p>\n<h2 id=\"5-5-kiem-tra-lai-thoi-diem-pop-up-bat-len\">#5: Ki\u1ec3m tra l\u1ea1i th\u1eddi \u0111i\u1ec3m pop-up b\u1eadt l\u00ean<\/h2>\n<p>H\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi th\u01b0\u1eddng ki\u1ec3m tra v\u1ecb tr\u00ed \u0111\u1eb7t form \u0111\u0103ng k\u00fd tr\u00ean website: \u1edf cu\u1ed1i b\u00e0i, b\u00ean sidebar ho\u1eb7c tr\u01b0\u1edbc b\u00e0i \u0111\u0103ng. \u0110i\u1ec1u \u0111\u00f3 \u0111\u00e3 r\u1ea5t t\u1ed1t nh\u01b0ng b\u1ea1n c\u0169ng n\u00ean ki\u1ec3m tra xem kh\u00e1ch h\u00e0ng c\u00f3 ph\u1ea3n \u1ee9ng t\u1ed1t v\u1edbi pop-up t\u1ef1 \u0111\u1ed9ng b\u1eadt l\u00ean hay kh\u00f4ng.<\/p>\n<p>Hubstaff \u0111\u00e3 th\u1ef1c hi\u1ec7n th\u1eed nghi\u1ec7m A\/B Test v\u1edbi h\u00ecnh th\u1ee9c n\u00e0y v\u00e0 ghi nh\u1eadn m\u1ee9c chuy\u1ec3n \u0111\u1ed5i g\u1ea7n 22% l\u01b0\u1ee3ng kh\u00e1ch truy c\u1eadp. Pop-up b\u1eadt l\u00ean \u0111\u1ea7u ti\u00ean \u0111\u00e3 s\u1eed d\u1ee5ng m\u1ed9t \u0111o\u1ea1n video ng\u1eafn \u0111\u1ec3 gi\u1ea3i th\u00edch c\u00e1ch h\u1ecd c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ee1 kh\u00e1ch truy c\u1eadp v\u00e0 thu \u0111\u01b0\u1ee3c m\u1ee9c chuy\u1ec3n \u0111\u1ed5i ch\u1ec9 h\u01a1n 7%. Sau \u0111\u00f3, h\u1ecd ti\u1ebfp t\u1ee5c th\u1eed nghi\u1ec7m khi thay \u0111\u1ed5i \u0111\u00e1ng k\u1ec3 v\u1ec1 b\u1ed1 c\u1ee5c, h\u00ecnh \u1ea3nh, n\u1ed9i dung v\u00e0 cu\u1ed1i c\u00f9ng \u0111\u00e3 chuy\u1ec3n \u0111\u1ed5i g\u1ea7n 22% kh\u00e1ch truy c\u1eadp.<\/p>\n<p>Th\u1eed nghi\u1ec7m A\/B Test y\u00eau c\u1ea7u c\u1ea7n m\u1ed9t ch\u00fat th\u1eddi gian \u0111\u1ec3 thi\u1ebft l\u1eadp nh\u01b0ng c\u00f3 th\u1ec3 \u0111em \u0111\u1ebfn nh\u1eefng thay \u0111\u1ed5i \u1ea5n t\u01b0\u1ee3ng v\u1ec1 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i tr\u00ean website. V\u00ec th\u1ebf, th\u01b0\u01a1ng hi\u1ec7u n\u00ean \u1ee9ng d\u1ee5ng \u0111\u1ec3 ki\u1ec3m tra t\u1eeb nh\u1eefng thay \u0111\u1ed5i nh\u1ecf nh\u1ea5t \u0111\u1ebfn nh\u1eefng thay \u0111\u1ed5i l\u1edbn h\u01a1n tr\u00ean pop-up c\u0169ng nh\u01b0 c\u00e1c th\u00e0nh ph\u1ea7n kh\u00e1c tr\u00ean trang. V\u00e0 b\u1ea1n s\u1ebd kh\u00f4ng bao gi\u1edd bi\u1ebft n\u00f3 c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i th\u1ebf n\u00e0o n\u1ebfu kh\u00f4ng th\u1eed, \u0111\u00fang kh\u00f4ng?<\/p>\n<p style=\"text-align: right\"><em>Theo\u00a0Syed Balkhi<\/em><\/p>\n<p style=\"text-align: left\"><em>B\u00e0i li\u00ean quan:<\/em><\/p>\n<ul>\n<li><em>\u00c1p d\u1ee5ng A\/B TEST trong Marketing hi\u1ec7n \u0111\u1ea1i<\/em><\/li>\n<li><em>\u0110\u1eebng theo d\u00f5i \u201cclick\u201d, h\u00e3y \u0111o l\u01b0\u1eddng nh\u1eefng th\u1ee9 quan tr\u1ecdng h\u01a1n<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u0110\u1ed3ng th\u1eddi, th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 ng\u1ea7n ng\u1ea1i \u00e1p d\u1ee5ng chi\u1ebfn thu\u1eadt c\u1ee7a nh\u1eefng ng\u01b0\u1eddi th\u00e0nh c\u00f4ng kh\u00e1c \u2013 do kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi l\u0129nh v\u1ef1c m\u00e0 m\u00ecnh \u0111ang theo \u0111u\u1ed5i. Tuy nhi\u00ean, A\/B Test s\u1ebd gi\u00fap \u1ee9ng d\u1ee5ng kh\u1ea3 n\u0103ng th\u1ea5u hi\u1ec3u website \u0111\u1ec3 th\u1eed nghi\u1ec7m c\u00e1c chi\u1ebfn thu\u1eadt kh\u00e1c nhau. Ch\u01b0a h\u1ebft, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 kh\u00e1m ph\u00e1 ch\u00ednh x\u00e1c nh\u1eefng g\u00ec ph\u00f9 h\u1ee3p nh\u1ea5t \u2013 nh\u1eefng g\u00ec kh\u00f4ng \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c thay \u0111\u1ed5i ph\u00f9 h\u1ee3p v\u1edbi website c\u1ee7a m\u00ecnh.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/55028"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=55028"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/55028\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=55028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=55028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=55028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}