{"id":55141,"date":"2023-12-20T13:35:40","date_gmt":"2023-12-20T06:35:40","guid":{"rendered":"https:\/\/masterskills.org\/blog\/micro-influencers-la-ai-va-vai-tro-trong-cac-chien-dich-ca-nhan-hoa.html"},"modified":"2023-12-20T13:35:40","modified_gmt":"2023-12-20T06:35:40","slug":"micro-influencers-la-ai-va-vai-tro-trong-cac-chien-dich-ca-nhan-hoa","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/micro-influencers-la-ai-va-vai-tro-trong-cac-chien-dich-ca-nhan-hoa.html","title":{"rendered":"Micro Influencers l\u00e0 ai v\u00e0 vai tr\u00f2 trong c\u00e1c chi\u1ebfn d\u1ecbch c\u00e1 nh\u00e2n ho\u00e1"},"content":{"rendered":"
T\u00ednh \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, thu\u1eadt ng\u1eef \u201cinfluencer\u201d \u2013 ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng kh\u00f4ng c\u00f2n qu\u00e1 m\u1edbi \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb v\u00e0 l\u1ea1i c\u00e0ng ph\u1ed5 bi\u1ebfn h\u01a1n v\u1edbi nh\u1eefng ng\u01b0\u1eddi trong l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1, th\u1ebf nh\u01b0ng c\u1ee5m t\u1eeb \u201cmicro-influencer\u201d \u2013 ng\u01b0\u1eddi \u201cb\u00ecnh th\u01b0\u1eddng\u201d c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng nh\u1ecf c\u00f3 th\u1ec3 l\u1ea1i ch\u01b0a nhi\u1ec1u ng\u01b0\u1eddi g\u1ecdi t\u00ean.<\/p>\n

Tuy nhi\u00ean, ti\u1ebfp th\u1ecb s\u1eed d\u1ee5ng ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng vi m\u00f4 l\u1ea1i \u0111ang c\u00f3 nh\u1eefng d\u1ea5u hi\u1ec7u v\u00e0 \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 t\u1ed1t h\u01a1n (tr\u00ean c\u00f9ng m\u1ed9t m\u1ee9c chi ph\u00ed) so v\u1edbi c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o s\u1eed d\u1ee5ng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng.<\/p>\n

T\u1ea1i sao v\u1eady? L\u00fd do l\u00e0 b\u1edfi xu h\u01b0\u1edbng c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i l\u1ef1a ch\u1ecdn tin t\u01b0\u1edfng v\u00e0o \u00fd ki\u1ebfn \u200b\u200bc\u1ee7a nh\u1eefng ng\u01b0\u1eddi h\u1ecd bi\u1ebft v\u00e0 t\u00ecm \u0111\u1ebfn; nh\u1eefng ng\u01b0\u1eddi h\u1ecd c\u1ea3m th\u1ea5y s\u1ebd \u0111\u01b0a ra nh\u1eefng chia s\u1ebb \u200b\u200btrung th\u1ef1c, c\u00f3 chuy\u00ean m\u00f4n thay v\u00ec \u0111\u01b0\u1ee3c tr\u1ea3 ti\u1ec1n gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m.<\/p>\n

\"Ti\u1ebfp<\/p>\n

Ti\u1ebfp th\u1ecb s\u1eed d\u1ee5ng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng vi m\u00f4<\/p>\n<\/div>\n

V\u1eady, Micro-influencer ch\u00ednh x\u00e1c l\u00e0 ai?<\/h2>\n

Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng vi m\u00f4 l\u00e0 nh\u1eefng c\u00e1 nh\u00e2n c\u00f3 t\u1eeb 1.000 \u0111\u1ebfn 1.000.000 ng\u01b0\u1eddi theo d\u00f5i v\u00e0 \u0111\u01b0\u1ee3c coi l\u00e0 chuy\u00ean gia trong l\u0129nh v\u1ef1c c\u1ee7a m\u00ecnh. Micro-influencer c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t\u00a0 beauty blogger, m\u1ed9t t\u00edn \u0111\u1ed3 th\u1eddi trang ho\u1eb7c m\u1ed9t chuy\u00ean gia th\u1ec3 h\u00ecnh. Khi c\u00e1c \u201cchuy\u00ean gia\u201d c\u00e0ng t\u1eadp trung v\u00e0o th\u1ecb tr\u01b0\u1eddng nh\u1ecf h\u01a1n, h\u1ecd l\u1ea1i c\u00e0ng k\u1ebft n\u1ed1i v\u00e0 t\u01b0\u01a1ng t\u00e1c g\u1ea7n h\u01a1n v\u1edbi fan c\u1ee7a m\u00ecnh.<\/p>\n

Th\u1ef1c t\u1ebf c\u0169ng cho th\u1ea5y, nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng v\u1edbi 1.000 ng\u01b0\u1eddi theo d\u00f5i c\u00f3 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c v\u1edbi fan cao h\u01a1n 85% so v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 100.000 ng\u01b0\u1eddi theo d\u00f5i v\u00e0 khi l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i c\u00e0ng t\u0103ng th\u00ec m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c l\u1ea1i c\u00f3 xu h\u01b0\u1edbng gi\u1ea3m.<\/p>\n

V\u1edbi s\u1ef1 g\u1ea7n g\u0169i, t\u01b0\u01a1ng t\u00e1c theo nh\u1eefng c\u00e1ch c\u00e1 nh\u00e2n ho\u00e1 h\u01a1n, Micro-influencer c\u0169ng nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 tin t\u01b0\u1edfng cao h\u01a1n t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng, v\u1edbi 84% ng\u01b0\u1eddi ti\u00eau d\u00f9ng n\u00f3i r\u1eb1ng h\u1ecd tin t\u01b0\u1edfng c\u00e1c \u0111\u1ec1 xu\u1ea5t t\u1eeb \u200b\u200bMicro-influencer h\u01a1n qu\u1ea3ng c\u00e1o.<\/p>\n

Ali Parmelee, chuy\u00ean gia qu\u1ea3ng c\u00e1o Facebook c\u1ee7a IMPACT c\u0169ng chia s\u1ebb v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y: \u201cM\u1ecdi ng\u01b0\u1eddi th\u00edch nh\u00ecn th\u1ea5y m\u00ecnh xu\u1ea5t hi\u1ec7n trong c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o v\u00e0 \u0111i\u1ec1u n\u00e0y l\u1ea1i \u0111\u1eb7c bi\u1ec7t th\u00edch h\u1ee3p \u0111\u1ec3 Micro-influencer ch\u1ee9ng t\u1ecf s\u1ee9c m\u1ea1nh \u1edf kh\u1ea3 n\u0103ng g\u1ea7n g\u0169i, t\u01b0\u01a1ng t\u00e1c c\u00e1 nh\u00e2n ho\u00e1 c\u1ee7a m\u00ecnh\u201d.<\/p>\n

T\u1eadn d\u1ee5ng nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng vi m\u00f4 \u0111\u01b0\u1ee3c theo d\u00f5i b\u1edfi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau kh\u00f4ng ch\u1ec9 \u0111\u1eb7t d\u1ecbch v\u1ee5 ho\u1eb7c s\u1ea3n ph\u1ea9m ngay tr\u01b0\u1edbc nh\u1eefng ng\u01b0\u1eddi ph\u00f9 h\u1ee3p m\u00e0 c\u00f2n khuy\u1ebfn kh\u00edch h\u1ecd \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng nh\u1edd b\u1ed5 sung b\u1eb1ng ch\u1ee9ng x\u00e3 h\u1ed9i \u0111\u00e1ng tin c\u1eady.<\/p>\n

L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c s\u1eed d\u1ee5ng nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng vi m\u00f4<\/h2>\n

T\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c cao h\u01a1n<\/h3>\n

Nh\u01b0 \u0111\u00e3 chia s\u1ebb \u1edf tr\u00ean, m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi d\u00f9ng cao v\u00e0 th\u01b0\u1eddng xuy\u00ean \u2013 qua vi\u1ec7c like, tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi, comment nhanh ch\u00f3ng, \u0111em \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m t\u1ed1t h\u01a1n t\u1eeb nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng vi m\u00f4 l\u00e0 m\u1ed9t l\u1ee3i \u00edch r\u1ea5t l\u1edbn cho th\u01b0\u01a1ng hi\u1ec7u khi c\u1ea7n k\u1ebft h\u1ee3p.<\/p>\n

T\u01b0\u01a1ng t\u00e1c cao gi\u1eefa ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng v\u00e0 kh\u00e1n gi\u1ea3 c\u00f3 ngh\u0129a l\u00e0 k\u1ebft n\u1ed1i \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp nhanh ch\u00f3ng v\u00e0 ni\u1ec1m tin c\u0169ng \u0111\u01b0\u1ee3c t\u1ea1o d\u1ef1ng. \u0110\u1ed3ng th\u1eddi, t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c cao h\u01a1n v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng vi m\u00f4 c\u0169ng \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c khi h\u1ecd ch\u1ecdn m\u1ed9t s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 \u0111\u1ec3 chia s\u1ebb h\u1ecd \u0111\u00e3 tr\u1edf th\u00e0nh ng\u01b0\u1eddi t\u00edch c\u1ef1c \u1ee7ng h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u. Nh\u1edd v\u1eady, Micro-influencer c\u0169ng s\u1ebd gi\u00e1n ti\u1ebfp gi\u00fap th\u01b0\u01a1ng hi\u1ec7u b\u00e1n s\u1ea3n ph\u1ea9m ho\u1eb7c xu\u1ea5t hi\u1ec7n ngay tr\u01b0\u1edbc m\u1eaft kh\u00e1ch h\u00e0ng \u2013 v\u1edbi m\u1ee9c chi ph\u00ed ph\u1ea3i b\u1ecf ra th\u1ea5p h\u01a1n.<\/p>\n

\"Micro-influencer<\/p>\n

Micro-influencer gi\u00e1n ti\u1ebfp gi\u00fap th\u01b0\u01a1ng hi\u1ec7u b\u00e1n s\u1ea3n ph\u1ea9m nh\u1edd \u1ea3nh h\u01b0\u1edfng v\u00e0 hi\u1ec3u bi\u1ebft c\u1ee7a m\u00ecnh<\/p>\n<\/div>\n

Gi\u00e1 c\u1ea3 ph\u1ea3i ch\u0103ng<\/h3>\n

M\u1ee9c ph\u00ed th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i tr\u1ea3 cho m\u1ed9t ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng c\u00f3 th\u1ec3 l\u00ean t\u1edbi h\u00e0ng tr\u0103m tri\u1ec7u \u2013 cho duy nh\u1ea5t m\u1ed9t b\u00e0i \u0111\u0103ng. V\u00ec v\u1eady, tr\u1eeb khi b\u1ea1n l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u l\u1edbn, m\u1ee9c ph\u00ed n\u00e0y c\u00f3 th\u1ec3 kh\u00f4ng th\u1ef1c t\u1ebf ho\u1eb7c \u0111\u00e1ng gi\u00e1.<\/p>\n

Tuy nhi\u00ean, k\u1ebft h\u1ee3p v\u1edbi m\u1ed9t Micro-influencer, m\u1ee9c gi\u00e1 th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i chi ra ph\u1ea3i ch\u0103ng h\u01a1n nhi\u1ec1u, nh\u1edd v\u1eady, th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 c\u00f3 nhi\u1ec1u ng\u00e2n s\u00e1ch h\u01a1n, nhi\u1ec1u l\u1ef1a ch\u1ecdn h\u01a1n tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh k\u1ebft h\u1ee3p v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t m\u1ea1ng l\u01b0\u1edbi r\u1ed9ng h\u01a1n, ti\u1ebfp c\u1eadn v\u1edbi c\u00e1c persona kh\u00e1c nhau.<\/p>\n

T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao h\u01a1n<\/h3>\n

49% m\u1ecdi ng\u01b0\u1eddi n\u00f3i r\u1eb1ng h\u1ecd tin t\u01b0\u1edfng c\u00e1c khuy\u1ebfn ngh\u1ecb c\u1ee7a nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng. V\u00e0 con s\u1ed1 n\u00e0y kh\u00f4ng h\u1eb3n qu\u00e1 b\u1ea5t ng\u1edd khi review v\u00e0 g\u1ee3i \u00fd ng\u00e0y c\u00e0ng ch\u1ee9ng t\u1ecf vai tr\u00f2 quan tr\u1ecdng c\u1ee7a m\u00ecnh.<\/p>\n

V\u00ed d\u1ee5: khi b\u1ea1n \u0111\u1ecbnh ch\u1ecdn m\u1ed9t nh\u00e0 h\u00e0ng \u1edf n\u01a1i m\u00e0 l\u1ea7n \u0111\u1ea7u \u0111\u1eb7t ch\u00e2n \u0111\u1ebfn, theo b\u1ea3n n\u0103ng, b\u1ea1n s\u1ebd xem c\u00e1c \u0111\u00e1nh gi\u00e1 c\u1ee7a Google ho\u1eb7c c\u00e1c trang \u0111\u00e1nh gi\u00e1 uy t\u00edn \u0111\u1ec3 xem m\u1ecdi ng\u01b0\u1eddi ngh\u0129 g\u00ec v\u1ec1 nh\u00e0 h\u00e0ng n\u00e0y (n\u1ebfu ch\u01b0a h\u1ecfi \u0111\u01b0\u1ee3c review t\u1eeb ng\u01b0\u1eddi th\u00e2n, b\u1ea1n b\u00e8).<\/p>\n

T\u01b0\u01a1ng t\u1ef1, n\u1ebfu th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111ang t\u00ecm gi\u1ea3i ph\u00e1p cho m\u1ed9t v\u1ea5n \u0111\u1ec1 m\u00e0 m\u00ecnh g\u1eb7p ph\u1ea3i, th\u00ec tr\u01b0\u1edbc ti\u00ean b\u1ea1n s\u1ebd ti\u1ebfp c\u1eadn v\u1edbi nh\u1eefng ng\u01b0\u1eddi b\u1ea1n bi\u1ebft v\u00e0 xem h\u1ecd c\u00f3 \u0111\u1ec1 xu\u1ea5t, g\u1ee3i \u00fd g\u00ec hay kh\u00f4ng.<\/p>\n

S\u1ebd c\u00f3 tr\u01b0\u1eddng h\u1ee3p b\u1ea1n t\u1ef1 m\u00ecnh nghi\u00ean c\u1ee9u th\u00ec r\u1ea5t c\u00f3 th\u1ec3 b\u1ea1n s\u1ebd tham kh\u1ea3o ho\u1eb7c ki\u1ec3m tra \u0111\u00e1nh gi\u00e1 v\u1ec1 d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n t\u00ecm \u0111\u01b0\u1ee3c tr\u00ean c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn t\u1eeb nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 s\u1eed d\u1ee5ng. V\u00ec l\u1ebd \u0111\u00f3, \u00fd ki\u1ebfn c\u1ee7a c\u00e1c Micro-influencer \u0111\u1eb7c bi\u1ec7t \u0111\u01b0\u1ee3c coi tr\u1ecdng v\u00e0 g\u00f3p ph\u1ea7n \u0111em l\u1ea1i chuy\u1ec3n \u0111\u1ed5i cao h\u01a1n cho th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n

Th\u1ecb tr\u01b0\u1eddng ng\u00e1ch ph\u00f9 h\u1ee3p<\/h3>\n

Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng vi m\u00f4 m\u1ed7i ng\u01b0\u1eddi trong s\u1ed1 h\u1ecd s\u1ebd am hi\u1ec3u m\u1ed9t l\u0129nh v\u1ef1c chuy\u00ean m\u00f4n, phong c\u00e1ch, th\u01b0\u01a1ng hi\u1ec7u c\u1ee5 th\u1ec3 v\u00e0 thu h\u00fat m\u1ed9t nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee5 th\u1ec3.<\/p>\n

V\u00ec v\u1eady, h\u00e3y xem x\u00e9t c\u00e1c kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n, gi\u1ed1ng nh\u01b0 c\u00e1ch b\u1ea1n s\u00e1ng t\u1ea1o n\u1ed9i dung. Kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111ang theo d\u00f5i nh\u1eefng ai? \u0110i\u1ec1u g\u00ec th\u00f4i th\u00fac v\u00e0 nh\u1eafc h\u1ecd mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n? \u0111\u1ec3 l\u1ef1a ch\u1ecdn cho m\u00ecnh nh\u1eefng Micro-influencer ph\u00f9 h\u1ee3p nh\u1ea5t.<\/p>\n

V\u00e0 c\u00e1ch duy nh\u1ea5t \u0111\u1ec3 th\u00e0nh c\u00f4ng nh\u1ea5t v\u1edbi ti\u1ebfp th\u1ecb c\u00f3 \u1ea3nh h\u01b0\u1edfng vi m\u00f4 l\u00e0 t\u00ecm m\u1ed9t ai \u0111\u00f3 \u0111ang ph\u1ee5c v\u1ee5 cho \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 c\u1ee7a b\u1ea1n. N\u1ebfu kh\u00f4ng, b\u1ea1n s\u1ebd l\u00e3ng ph\u00ed ti\u1ec1n v\u00e0 th\u1eddi gian cho nh\u1eefng kh\u00e1ch h\u00e0ng s\u1ebd kh\u00f4ng bao gi\u1edd mua.<\/p>\n

Theo\u00a0Myriah Anderson<\/em><\/p>\n

B\u00e0i li\u00ean quan:<\/em><\/p>\n

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  • Influencer marketing \u2013 nguy\u00ean li\u1ec7u v\u00e0 c\u00f4ng th\u1ee9c cho m\u1ed9t chi\u1ebfc b\u00e1nh ho\u00e0n h\u1ea3o<\/em><\/li>\n
  • Influencer Marketing s\u1ebd bi\u1ebfn ho\u00e1 th\u1ebf n\u00e0o trong n\u0103m ?<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Tuy nhi\u00ean, ti\u1ebfp th\u1ecb s\u1eed d\u1ee5ng ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng vi m\u00f4 l\u1ea1i \u0111ang c\u00f3 nh\u1eefng d\u1ea5u hi\u1ec7u v\u00e0 \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 t\u1ed1t h\u01a1n (tr\u00ean c\u00f9ng m\u1ed9t m\u1ee9c chi ph\u00ed) so v\u1edbi c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o s\u1eed d\u1ee5ng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/55141"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=55141"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/55141\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=55141"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=55141"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=55141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}