{"id":55365,"date":"2023-12-20T14:19:42","date_gmt":"2023-12-20T07:19:42","guid":{"rendered":"https:\/\/masterskills.org\/blog\/chien-thuat-tang-luong-khach-hang-khi-tu-kinh-doanh.html"},"modified":"2023-12-20T14:19:42","modified_gmt":"2023-12-20T07:19:42","slug":"chien-thuat-tang-luong-khach-hang-khi-tu-kinh-doanh","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/chien-thuat-tang-luong-khach-hang-khi-tu-kinh-doanh.html","title":{"rendered":"Chi\u1ebfn thu\u1eadt t\u0103ng l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng khi t\u1ef1 kinh doanh"},"content":{"rendered":"
Inbound Marketing ng\u00e0y c\u00e0ng ch\u1ee9ng t\u1ecf v\u1ecb th\u1ebf v\u00e0 vai tr\u00f2 trong vi\u1ec7c t\u1ea1o leads, m\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 gi\u00fap th\u01b0\u01a1ng hi\u1ec7u c\u00e1n \u0111\u00edch v\u1ec1 doanh thu. \u0110\u1ed3ng th\u1eddi, Inbound marketing \u0111\u01b0\u1ee3c c\u00e1c chuy\u00ean gia \u0111\u00e1nh gi\u00e1 l\u00e0 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn to\u00e0n di\u1ec7n, d\u1ef1a tr\u00ean d\u1eef li\u1ec7u, t\u1eadn d\u1ee5ng n\u1ed9i dung tr\u00ean website \u0111\u1ec3 thu h\u00fat ng\u01b0\u1eddi mua t\u00ecm ki\u1ebfm v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5, sau \u0111\u00f3 sinh chuy\u1ec3n \u0111\u1ed5i.<\/p>\n

Tuy nhi\u00ean, c\u00e2u h\u1ecfi m\u00e0 Masterskills v\u00e0 c\u00e1c b\u1ea1n s\u1ebd c\u00f9ng nhau gi\u1ea3i quy\u1ebft h\u00f4m nay ch\u00ednh l\u00e0: n\u1ebfu t\u1ef1 kinh doanh ho\u1eb7c sales ch\u1ee7 \u0111\u1ed9ng t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng, kh\u00f4ng c\u00f3 h\u1ed7 tr\u1ee3 t\u1eeb ph\u00f2ng Marketing, l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 m\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng?<\/p>\n

\"Thu<\/p>\n

Thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi v\u1edbi nh\u1eefng c\u1eeda h\u00e0ng t\u1ef1 kinh doanh<\/p>\n<\/div>\n

Kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a th\u1ebf n\u00e0o?<\/h2>\n

Kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u00f3 th\u1ec3 l\u00e0 nh\u1eefng c\u00e1 nh\u00e2n (B2C) ho\u1eb7c doanh nghi\u1ec7p (B2B) xu\u1ea5t hi\u1ec7n th\u00f4ng qua c\u00e1c k\u00eanh ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o, \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u, m\u1ea1ng x\u00e3 h\u1ed9i, networking, d\u00f9ng th\u1eed s\u1ea3n ph\u1ea9m v.v.<\/p>\n

Khi \u0111\u00f3, Inbound sales gi\u00fap x\u00e1c \u0111\u1ecbnh v\u00e0 k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng qua vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 tr\u01b0\u1edbc khi ai \u0111\u00f3 s\u1eb5n s\u00e0ng mua v\u00e0 \u0111\u01b0a ra gi\u1ea3i ph\u00e1p cho c\u00e1c v\u1ea5n \u0111\u1ec1 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111ang g\u1eb7p ph\u1ea3i ch\u1ee9 kh\u00f4ng \u0111\u01a1n thu\u1ea7n gia t\u0103ng doanh s\u1ed1 \u2013 c\u00e1ch l\u00e0m l\u00e2u d\u00e0i gi\u00fap c\u00e1 nh\u00e2n hay th\u01b0\u01a1ng hi\u1ec7u d\u1ec5 d\u00e0ng h\u01a1n trong vi\u1ec7c m\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng trung th\u00e0nh.<\/p>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i c\u00e1ch \u0111\u1ec3 c\u00e1c b\u1ea1n sales, ch\u1ee7 c\u1eeda h\u00e0ng c\u00f3 th\u1ec3 ch\u1ee7 \u0111\u1ed9ng gia t\u0103ng l\u01b0\u1ee3ng \u00a0kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng:<\/p>\n

    \n
  • T\u1eadn d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n
  • Nh\u1edd kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i gi\u1edbi thi\u1ec7u kh\u00e1ch h\u00e0ng m\u1edbi<\/li>\n
  • Khai th\u00e1c m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n<\/li>\n
  • Tham gia c\u00e1c s\u1ef1 ki\u1ec7n c\u1ed9ng \u0111\u1ed3ng<\/li>\n
  • Ti\u1ebfp c\u1eadn l\u1ea1i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ch\u01b0a sinh chuy\u1ec3n \u0111\u1ed5i<\/li>\n
  • L\u00ean k\u1ebf ho\u1ea1ch cho chu\u1ed7i email marketing<\/li>\n
  • Vi\u1ebft b\u00e0i tr\u00ean blog<\/li>\n<\/ul>\n
    \"K\u00edch<\/p>\n

    K\u00edch th\u01b0\u1edbc \u1ea3nh Facebook<\/p>\n<\/div>\n

    1. Khai th\u00e1c l\u1ee3i th\u1ebf c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i<\/h2>\n

    N\u1ebfu \u01b0\u1edbc m\u01a1 c\u1ee7a m\u1ed9t nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng l\u00e0 k\u1ebft n\u1ed1i theo nh\u1eefng c\u00e1ch c\u00f3 gi\u00e1 tr\u1ecb v\u00e0 kh\u00f4ng m\u1ea5t qu\u00e1 nhi\u1ec1u c\u00f4ng s\u1ee9c \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00ec m\u1ea1ng x\u00e3 h\u1ed9i ch\u00ednh l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn tuy\u1ec7t v\u1eddi \u0111\u1ec3 b\u1ea5t k\u1ef3 ai c\u0169ng c\u00f3 th\u1ec3 khai th\u00e1c.<\/p>\n

    M\u1ed9t v\u00e0i \u0111\u1ec1 xu\u1ea5t nhanh \u0111\u1ec3 c\u00f3 th\u1ec3 tri\u1ec3n khai tr\u00ean trang Facebook c\u00e1 nh\u00e2n:<\/p>\n

      \n
    • Ho\u00e0n thi\u1ec7n profile c\u00e1 nh\u00e2n v\u1edbi th\u00f4ng tin \u0111\u1ea7y \u0111\u1ee7: t\u00ean th\u1eadt, avatar r\u00f5 m\u1eb7t, \u1ea3nh b\u00eca, l\u1ecbch s\u1eed c\u00f4ng vi\u1ec7c, h\u1ecdc t\u1eadp\u2026\u0111\u1ec3 t\u1ea1o s\u1ef1 uy t\u00edn.<\/li>\n
    • \u0110\u1eb7t nick ph\u1ee5 li\u00ean quan t\u1edbi s\u1ea3n ph\u1ea9m b\u1ea1n b\u00e1n \u0111\u1ec3 g\u1ee3i nh\u1edb trong tr\u01b0\u1eddng h\u1ee3p kh\u00e1ch h\u00e0ng ch\u1ec9 nh\u1edb t\u00ean v\u00e0 s\u1ea3n ph\u1ea9m b\u1ea1n cung c\u1ea5p nh\u01b0ng kh\u00f4ng nh\u1edb nick<\/li>\n
    • C\u1ed1 g\u1eafng k\u1ebft n\u1ed1i v\u1edbi c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi c\u00e0ng t\u1ed1t. C\u00e0ng c\u00f3 nhi\u1ec1u k\u1ebft n\u1ed1i, ph\u1ea1m vi ti\u1ebfp c\u1eadn c\u1ee7a b\u1ea1n s\u1ebd c\u00e0ng r\u1ed9ng. T\u01b0\u01a1ng t\u00e1c v\u1edbi b\u1ea1n b\u00e8 ho\u1eb7c nh\u1eefng ng\u01b0\u1eddi c\u00f3 l\u01b0\u1ee3t follow cao c\u0169ng gi\u00fap qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m t\u1ed1t h\u01a1n, t\u0103ng c\u01a1 h\u1ed9i c\u00f3 th\u00eam kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/li>\n
    • Th\u01b0\u1eddng xuy\u00ean update h\u00ecnh \u1ea3nh, th\u00f4ng tin s\u1ea3n ph\u1ea9m, chia s\u1ebb nh\u1eefng b\u00e0i vi\u1ebft chuy\u00ean s\u00e2u ch\u1eb3ng h\u1ea1n: n\u1ebfu b\u1ea1n b\u00e1n th\u1eddi trang h\u00e8 th\u00ec nh\u1eefng tips ph\u1ed1i \u0111\u1ed3 ho\u1eb7c b\u1ea3o qu\u1ea3n \u0111\u1ed3 cho m\u00f9a h\u00e8 s\u1ebd gi\u00fap b\u1ea1n t\u1ea1o kh\u00e1c bi\u1ec7t. \u0110\u1eebng qu\u00ean vi\u1ec7c chia s\u1ebb reviews t\u1eeb kh\u00e1ch h\u00e0ng sau mua.<\/li>\n<\/ul>\n

      2. Nh\u1edd kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i gi\u1edbi thi\u1ec7u kh\u00e1ch h\u00e0ng m\u1edbi<\/h2>\n

      K\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i, c\u1ea3m \u01a1n h\u1ecd v\u00ec \u0111\u00e3 tin t\u01b0\u1edfng l\u1ef1a ch\u1ecdn th\u01b0\u01a1ng hi\u1ec7u, d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n \u0111ang cung c\u1ea5p c\u0169ng nh\u01b0 t\u1ebf nh\u1ecb \u0111\u1ec1 ngh\u1ecb n\u1ebfu c\u00f3 b\u1ea1n b\u00e8 quan t\u00e2m hay gi\u1edbi thi\u1ec7u t\u1edbi m\u00ecnh ch\u00ednh l\u00e0 c\u00e1ch \u0111\u1ec3 c\u00f3 th\u00eam nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi ti\u1ec1m n\u0103ng.<\/p>\n

      M\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u \u0111\u1ed3ng \u00fd r\u1eb1ng ngu\u1ed3n kh\u00e1ch \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng c\u0169 gi\u1edbi thi\u1ec7u kh\u00e1 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 hi\u1ec7u qu\u1ea3, nh\u01b0ng v\u00ec m\u1ed9t s\u1ed1 l\u00fd do, c\u00e1ch n\u00e0y kh\u00f4ng ph\u1ea3i d\u1ec5 d\u00e0ng \u0111\u1ec3 khai th\u00e1c. V\u00ec th\u1ebf, h\u00e3y tham kh\u1ea3o m\u1ed9t s\u1ed1 b\u01b0\u1edbc d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n

        \n
      • Li\u00ean h\u1ec7 v\u00e0 c\u1ea3m \u01a1n kh\u00e1ch h\u00e0ng \u0111\u00e3 l\u1ef1a ch\u1ecdn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u00e0 c\u0169ng ki\u1ec3m tra l\u1ea1i xem kh\u00e1ch h\u00e0ng c\u00f3 th\u1ef1c s\u1ef1 ho\u00e0n to\u00e0n h\u00e0i l\u00f2ng v\u1edbi giao d\u1ecbch l\u1ea7n n\u00e0y? Li\u1ec7u b\u1ea1n c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng \u1edf \u0111i\u1ec3m g\u00ec n\u1eefa kh\u00f4ng?<\/li>\n
      • H\u1ecfi kh\u00e1ch h\u00e0ng xem li\u1ec7u c\u00f3 b\u1ea1n b\u00e8 hay \u0111\u01a1n v\u1ecb n\u00e0o kh\u00e1c m\u00e0 h\u1ecd ngh\u0129 c\u00f3 th\u1ec3 s\u1ebd quan t\u00e2m \u0111\u1ebfn d\u1ecbch v\u1ee5, s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n hay kh\u00f4ng?<\/li>\n
      • L\u01b0u l\u1ea1i t\u00ean, s\u1ed1 \u0111i\u1ec7n tho\u1ea1i v\u00e0 email c\u1ee7a ng\u01b0\u1eddi \u0111\u01b0\u1ee3c chia s\u1ebb c\u0169ng nh\u01b0 \u0111i\u1ec3m \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 kh\u00e1ch h\u00e0ng m\u1edbi bi\u1ebft b\u1ea1n do kh\u00e1ch h\u00e0ng c\u0169 gi\u1edbi thi\u1ec7u<\/li>\n
      • T\u1ebf nh\u1ecb h\u1ecfi xem li\u1ec7u c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n g\u1eedi m\u1ed9t email gi\u1edbi thi\u1ec7u nhanh \u0111\u01b0\u1ee3c kh\u00f4ng? N\u1ebfu ng\u01b0\u1eddi \u0111\u00f3 th\u1ef1c s\u1ef1 tin t\u01b0\u1edfng v\u00e0 \u1ea5n t\u01b0\u1ee3ng v\u1ec1 d\u1ecbch v\u1ee5, c\u00e1ch ch\u0103m s\u00f3c c\u1ee7a b\u1ea1n h\u1ecd s\u1ebd kh\u00f4ng ng\u1ea7n ng\u1ea1i gi\u1edbi thi\u1ec7u b\u1ea1n v\u1edbi b\u1ea1n b\u00e8 c\u1ee7a m\u00ecnh<\/li>\n
      • N\u1ebfu c\u00f3 th\u1ec3, h\u00e3y g\u1eedi t\u1eb7ng kh\u00e1ch h\u00e0ng m\u1ed9t t\u1ea5m thi\u1ec7p vi\u1ebft tay ho\u1eb7c v\u1eadt ph\u1ea9m nh\u1ecf nh\u01b0 \u00e1o ph\u00f4ng, m\u00f3n \u0111\u1ed3 trang tr\u00ed \u0111\u1ec3 c\u1ea3m \u01a1n h\u1ecd \u0111\u00e3 gi\u1edbi thi\u1ec7u. Ch\u1ec9 m\u1ed9t s\u1ef1 quan t\u00e2m nho nh\u1ecf s\u1ebd gi\u00fap b\u1ea1n \u0111i m\u1ed9t ch\u1eb7ng \u0111\u01b0\u1eddng d\u00e0i.<\/li>\n<\/ul>\n
        \"Khai<\/p>\n

        Khai th\u00e1c c\u00e1c m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n bi\u1ebft \u0111\u00e2u s\u1ebd \u0111\u01b0\u1ee3c \u201ct\u1eb7ng\u201d l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/p>\n<\/div>\n

        3. Khai th\u00e1c c\u00e1c m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n<\/h2>\n

        Nh\u1eefng m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n \u0111\u00f4i khi th\u01b0\u1eddng b\u1ecb b\u1ecf qua d\u00f9 kh\u00e1 d\u1ec5 d\u00e0ng \u0111\u1ec3 khai th\u00e1c khi b\u1ea1n b\u1eaft \u0111\u1ea7u kinh doanh ri\u00eang. V\u00e0 \u0111\u00f4i khi, c\u00f3 m\u1ed9t s\u1ed1 ng\u01b0\u1eddi b\u1ea1n \u0111\u00e3 g\u1eb7p nh\u01b0ng l\u1ea1i kh\u00f4ng ngh\u0129 s\u1ebd \u201ct\u1eb7ng\u201d cho b\u1ea1n l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n

        Trong th\u1ebf gi\u1edbi k\u1ebft n\u1ed1i ng\u00e0y nay, b\u1ea1n c\u00f9ng l\u1edbp yoga, \u0111\u1ed3ng nghi\u1ec7p, \u0111\u1ed1i t\u00e1c, h\u00e0ng x\u00f3m v.v \u2013 b\u1ea3n th\u00e2n h\u1ecd ho\u1eb7c b\u1ea1n b\u00e8, ng\u01b0\u1eddi quen c\u1ee7a h\u1ecd hi\u1ec7n c\u1ea7n t\u1edbi s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. Ch\u00eca kh\u00f3a cho h\u00ecnh th\u1ee9c n\u00e0y r\u1ea5t \u0111\u01a1n gi\u1ea3n \u2013 n\u1ebfu c\u00e1c b\u1ea1n \u0111ang n\u00f3i v\u1ec1 chuy\u1ec7n kinh doanh, h\u00e3y d\u00f9ng s\u1ef1 t\u1ef1 h\u00e0o, am hi\u1ec3u c\u1ee7a m\u1ed9t chuy\u00ean gia v\u1ec1 s\u1ea3n ph\u1ea9m \u0111\u1ec3 chia s\u1ebb cho nh\u1eefng ng\u01b0\u1eddi quen bi\u1ebft. X\u00e1c \u0111\u1ecbnh nh\u00f3m kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh \u2013 \u0111\u1ed9 tu\u1ed5i, thu nh\u1eadp, khu v\u1ef1c sinh s\u1ed1ng v\u00e0 g\u1eedi email \u2013 theo c\u00e1ch c\u00e1 nh\u00e2n ho\u00e1 \u0111\u1ec3 g\u1eedi h\u1ecd\/ nh\u1edd h\u1ecd chuy\u1ec3n ti\u1ebfp \u0111\u1ec3 k\u1ebft n\u1ed1i.<\/p>\n

        T\u1ea5t nhi\u00ean, s\u1ef1 pha tr\u1ed9n gi\u1eefa y\u1ebfu t\u1ed1 c\u00e1 nh\u00e2n v\u00e0 chuy\u00ean nghi\u1ec7p nh\u01b0 th\u1ebf n\u00e0y s\u1ebd \u0111\u00f2i h\u1ecfi y\u00eau c\u1ea7u cao v\u1ec1 t\u00ednh hi\u1ec7u qu\u1ea3, ch\u00ednh x\u00e1c v\u00e0 s\u1ef1 t\u00f4n tr\u1ecdng c\u00e1c m\u1ed1i quan h\u1ec7 nh\u01b0ng n\u1ebfu c\u00f3 th\u1ec3 khai th\u00e1c, \u0111\u00e2y s\u1ebd l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 m\u1edf r\u1ed9ng h\u00ecnh \u1ea3nh c\u0169ng nh\u01b0 danh s\u00e1ch kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a b\u1ea1n.<\/p>\n

        4. Tham gia c\u00e1c s\u1ef1 ki\u1ec7n k\u1ebft n\u1ed1i<\/h2>\n

        Tham d\u1ef1 c\u00e1c s\u1ef1 ki\u1ec7n c\u1ed9ng \u0111\u1ed3ng hay s\u1ef1 ki\u1ec7n chuy\u00ean ng\u00e0nh ho\u1eb7c c\u00e1c kho\u00e1 \u0111\u00e0o t\u1ea1o s\u1ea3n ph\u1ea9m hay ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o, v.v n\u00ean l\u00e0 m\u1ed9t ph\u1ea7n th\u00f3i quen c\u1ee7a b\u1ea1n b\u1edfi \u0111\u00e2y l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 ph\u00e1t tri\u1ec3n m\u1ee9c \u0111\u1ed9 \u1ea3nh h\u01b0\u1edfng c\u00e1 nh\u00e2n c\u0169ng nh\u01b0 m\u1ed1i quan h\u1ec7 c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

        D\u01b0\u1edbi \u0111\u00e2y l\u00e0 b\u1ed1n \u0111i\u1ec1u c\u01a1 b\u1ea3n c\u1ea7n l\u01b0u \u00fd tr\u01b0\u1edbc khi tham gia c\u00e1c s\u1ef1 ki\u1ec7n k\u1ebft n\u1ed1i:<\/p>\n

          \n
        • M\u1ee5c ti\u00eau c\u1ee7a c\u00e1c event ch\u1ee7 y\u1ebfu gi\u00fap m\u1ecdi ng\u01b0\u1eddi l\u00e0m quen, g\u1eafn k\u1ebft v\u00e0 t\u00ecm ki\u1ebfm th\u00eam c\u01a1 h\u1ed9i h\u1ee3p t\u00e1c. \u0110\u1eebng qu\u00e1 n\u1eb7ng n\u1ec1 hay bu\u1ed9c ph\u1ea3i ho\u00e0n th\u00e0nh ch\u1ec9 ti\u00eau c\u00f3 th\u00eam bao nhi\u00eau kh\u00e1ch h\u00e0ng!<\/li>\n
        • Tri\u1ebft l\u00fd \u201clu\u00f4n lu\u00f4n gi\u00fap \u0111\u1ee1\u201d s\u1ebd gi\u00fap b\u1ea1n t\u1ea1o kh\u00e1c bi\u1ec7t l\u1edbn<\/li>\n
        • Mang theo danh thi\u1ebfp \u0111\u1ec3 trao \u0111\u1ed5i v\u1edbi nh\u1eefng ng\u01b0\u1eddi b\u1ea1n m\u1edbi quen<\/li>\n
        • \u0110\u1ec1 ngh\u1ecb k\u1ebft n\u1ed1i tr\u00ean Facebook, Viber ho\u1eb7c nh\u1eefng k\u00eanh t\u01b0\u01a1ng t\u00e1c b\u1ea1n th\u01b0\u1eddng s\u1eed d\u1ee5ng khi b\u1ea1n \u0111\u1ee9ng c\u1ea1nh ai \u0111\u00f3. C\u00f3 th\u1ec3 l\u1ecbch s\u1ef1 h\u1ecfi \u2013 m\u00ecnh c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i tr\u00ean Viber kh\u00f4ng? N\u1ebfu \u0111\u1ed3ng \u00fd, h\u00e3y \u0111\u01b0a \u0111i\u1ec7n tho\u1ea1i cho h\u1ecd t\u00ecm ki\u1ebfm v\u00e0 g\u1eedi y\u00eau c\u1ea7u k\u1ebft b\u1ea1n.<\/li>\n<\/ul>\n

          5. Xem l\u1ea1i nguy\u00ean nh\u00e2n c\u00e1c giao d\u1ecbch c\u0169 ch\u01b0a ho\u00e0n th\u00e0nh<\/h2>\n

          Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 \u0111\u00e3 xem b\u1ea3n demo s\u1ea3n ph\u1ea9m ho\u1eb7c li\u00ean h\u1ec7 t\u1edbi doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00f4ng tin nh\u01b0ng tr\u01b0\u1edbc \u0111\u00f3 \u0111\u00e3 chia s\u1ebb r\u1eb1ng t\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y h\u1ecd ch\u01b0a c\u00f3 nhu c\u1ea7u mua.<\/p>\n

          Li\u00ean h\u1ec7 l\u1ea1i nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng n\u00e0y sau m\u1ed7i 2 th\u00e1ng v\u00e0 h\u1ecfi xem c\u00e1c \u01b0u ti\u00ean c\u1ee7a h\u1ecd \u0111\u00e3 thay \u0111\u1ed5i nh\u01b0 th\u1ebf n\u00e0o, li\u1ec7u h\u1ecd c\u00f3 thay \u0111\u1ed5i g\u00ec v\u1ec1 nhu c\u1ea7u v\u00e0 c\u00f3 \u0111ang g\u1eb7p kh\u00f3 kh\u0103n g\u00ec v\u1edbi v\u1ea5n \u0111\u1ec1 tr\u01b0\u1edbc \u0111\u00f3 h\u1ecd \u0111\u00e3 chia s\u1ebb hay kh\u00f4ng?<\/p>\n

          \u0110\u1ea7u t\u01b0 c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb t\u1edbi nh\u00f3m nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng n\u00e0y b\u1edfi v\u00ec \u00edt nh\u1ea5t h\u1ecd \u0111\u00e3 c\u00f3 m\u1ee9c \u0111\u1ed9 chuy\u1ec3n \u0111\u1ed5i cao h\u01a1n nh\u1eefng kh\u00e1ch h\u00e0ng ho\u00e0n to\u00e0n m\u1edbi. B\u1ed5 sung th\u00f4ng tin c\u1ee7a h\u1ecd v\u00e0o c\u00e1c email marketing v\u1edbi n\u1ed9i dung ph\u00f9 h\u1ee3p, g\u1eedi cho h\u1ecd c\u00e1c b\u00e0i blog c\u00f3 li\u00ean quan v\u00e0 gi\u1eef cho t\u01b0\u01a1ng t\u00e1c \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a.<\/p>\n

          C\u00f3 th\u1ec3 l\u1ea7n \u0111\u1ea7u ti\u00ean ho\u1eb7c l\u1ea7n th\u1ee9 ba ch\u01b0a ph\u1ea3i l\u00e0 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p nh\u01b0ng t\u1edbi l\u1ea7n th\u1ee9 n\u0103m ch\u1eafc ch\u1eafn kh\u00e1ch h\u00e0ng \u0111\u00e3 nh\u1edb t\u1edbi b\u1ea1n v\u00e0 t\u1ea1i th\u1eddi \u0111i\u1ec3m h\u1ecd c\u00f3 nhu c\u1ea7u, ch\u1eafc ch\u1eafn b\u1ea1n s\u1ebd l\u00e0 ng\u01b0\u1eddi \u0111\u1ea7u ti\u00ean h\u1ecd g\u1ecdi.<\/p>\n

          \"Khai<\/p>\n

          Khai th\u00e1c chu\u1ed7i Email marketing<\/p>\n<\/div>\n

          6. Ph\u00e1t tri\u1ec3n chu\u1ed7i email marketing<\/h2>\n

          X\u00e1c \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp c\u1eadn c\u1ee7a b\u1ea1n sau \u0111\u00f3, h\u00e3y s\u00e1ng t\u1ea1o v\u1edbi m\u1eabu email marketing th\u00f4ng minh s\u1ebd thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 cho ph\u00e9p th\u01b0\u01a1ng hi\u1ec7u c\u00f3 m\u1ed9t m\u1ea1ng l\u01b0\u1edbi r\u1ed9ng v\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n

          \u0110\u1ec3 g\u1eedi m\u1ed9t chu\u1ed7i email th\u00e0nh c\u00f4ng, n\u00ean x\u00e1c \u0111\u1ecbnh m\u1ee5c \u0111\u00edch r\u00f5 r\u00e0ng cho t\u1eebng nh\u00f3m kh\u00e1ch h\u00e0ng, ch\u1eb3ng h\u1ea1n:<\/p>\n

            \n
          • Email 1: L\u00e0m r\u00f5 \u201c\u0111i\u1ec3m \u0111au\u201d kh\u00e1ch h\u00e0ng \u0111ang g\u1eb7p ph\u1ea3i<\/li>\n
          • Email 2: \u0110\u01b0a ra m\u1ed9t th\u00f4ng \u0111i\u1ec7p gi\u00e1 tr\u1ecb \u2013 gi\u00fap kh\u00e1ch h\u00e0ng gi\u1ea3i quy\u1ebft \u0111i\u1ec3m \u0111au<\/li>\n
          • Email 3: Chia s\u1ebb c\u00e2u chuy\u1ec7n c\u1ee7a m\u1ed9t kh\u00e1ch h\u00e0ng l\u1edbn m\u00e0 ai c\u0169ng bi\u1ebft<\/li>\n
          • Email 4: C\u1eadp nh\u1eadt th\u00f4ng \u0111i\u1ec7p v\u00e0 gi\u1ea3i ph\u00e1p ch\u1ea5t l\u01b0\u1ee3ng<\/li>\n
          • Email 5: B\u1ed5 sung th\u00f4ng \u0111i\u1ec7p, th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m<\/li>\n
          • Email 6: Ti\u1ebfp c\u1eadn l\u1ea7n cu\u1ed1i<\/li>\n<\/ul>\n

            Th\u1ef1c hi\u1ec7n m\u1ed9t chu\u1ed7i email to\u00e0n di\u1ec7n, c\u00f3 m\u1ee5c \u0111\u00edch v\u00e0 xem m\u1ee9c \u0111\u1ed9 hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c email v\u00e0 \u0111i\u1ec1u ch\u1ec9nh sao cho ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng nh\u00f3m kh\u00e1ch h\u00e0ng.<\/p>\n

            7. Vi\u1ebft b\u00e0i blog<\/h2>\n

            N\u1ebfu ch\u01b0a th\u01b0\u1eddng xuy\u00ean vi\u1ebft blog b\u1ea1n n\u00ean b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch vi\u1ebft v\u1ec1 ch\u1ee7 \u0111\u1ec1 m\u00e0 b\u1ea1n l\u00e0 chuy\u00ean gia.<\/p>\n

            \u0110\u00f3 c\u00f3 th\u1ec3 l\u00e0 ti\u1ebfp th\u1ecb hay gi\u1edbi thi\u1ec7u ho\u1eb7c s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5, h\u01b0\u1edbng d\u1eabn b\u1ea3o qu\u1ea3n qu\u1ea7n jeans nh\u01b0ng v\u1edbi b\u1ea5t c\u1ee9 chia s\u1ebb chuy\u00ean s\u00e2u n\u00e0o, h\u00e3y b\u1eaft \u0111\u1ea7u vi\u1ebft v\u00e0 chia s\u1ebb n\u00f3 tr\u00ean blog c\u1ee7a c\u00f4ng ty, t\u00e0i kho\u1ea3n m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a b\u1ea3n th\u00e2n c\u0169ng nh\u01b0 trau chu\u1ed1t \u0111\u1ec3 g\u1eedi t\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

            \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh m\u1ed9t chuy\u00ean gia h\u1eefu h\u00ecnh trong l\u0129nh v\u1ef1c, kh\u1eb3ng \u0111\u1ecbnh chuy\u00ean m\u00f4n m\u00e0 c\u00f2n gi\u00fap \u201cgi\u00e1o d\u1ee5c\u201d kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 nh\u1eafc h\u1ecd khi c\u00f3 nhu c\u1ea7u s\u1ebd nh\u1edb ngay t\u1edbi b\u1ea1n. N\u1ebfu c\u1ea7n gi\u00fap \u0111\u1ee1 v\u1edbi m\u1ed9t s\u1ed1 b\u00e0i vi\u1ebft \u0111\u1ea7u ti\u00ean h\u00e3y li\u00ean h\u1ec7 v\u1edbi c\u00e1c bi\u00ean t\u1eadp vi\u00ean blog \u0111\u1ec3 \u0111\u01b0\u1ee3c m\u1ed9t s\u1ed1 g\u1ee3i \u00fd, h\u01b0\u1edbng d\u1eabn chi ti\u1ebft v\u00e0 nhanh ch\u00f3ng.<\/p>\n

            H\u00e3y th\u1eed c\u00e1c chi\u1ebfn thu\u1eadt m\u00e0 Masterskills v\u1eeba chia s\u1ebb v\u1edbi c\u00e1c b\u1ea1n \u1edf tr\u00ean \u0111\u1ec3 \u1ee9ng d\u1ee5ng v\u00e0 s\u00e1ng t\u1ea1o trong c\u00e1ch m\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Hy v\u1ecdng ch\u1ec9 trong th\u1eddi gian ng\u1eafn s\u1eafp t\u1edbi, b\u1ea1n s\u1ebd kh\u1eafc ph\u1ee5c \u0111\u01b0\u1ee3c nh\u01b0\u1ee3c \u0111i\u1ec3m v\u1ec1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng v\u00e0 c\u00f3 \u0111\u01b0\u1ee3c cho m\u00ecnh danh s\u00e1ch nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh.<\/p>\n

            Theo\u00a0Dan Tyre<\/em><\/p>\n

            B\u00e0i li\u00ean quan:<\/em><\/p>\n

              \n
            • L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng trung th\u00e0nh?<\/em><\/li>\n
            • Kh\u00e1m ph\u00e1 b\u00ed m\u1eadt v\u1ec1 b\u1ea3n \u0111\u1ed3 h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

              Tuy nhi\u00ean, c\u00e2u h\u1ecfi m\u00e0 Masterskills v\u00e0 c\u00e1c b\u1ea1n s\u1ebd c\u00f9ng nhau gi\u1ea3i quy\u1ebft h\u00f4m nay ch\u00ednh l\u00e0: n\u1ebfu t\u1ef1 kinh doanh ho\u1eb7c sales ch\u1ee7 \u0111\u1ed9ng t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng, kh\u00f4ng c\u00f3 h\u1ed7 tr\u1ee3 t\u1eeb ph\u00f2ng Marketing, l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 m\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng?<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/55365"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=55365"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/55365\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=55365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=55365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=55365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}