{"id":55927,"date":"2023-12-20T16:18:52","date_gmt":"2023-12-20T09:18:52","guid":{"rendered":"https:\/\/masterskills.org\/blog\/nhung-dieu-can-biet-ve-danh-gia-va-xep-hang-tren-facebook.html"},"modified":"2023-12-20T16:18:52","modified_gmt":"2023-12-20T09:18:52","slug":"nhung-dieu-can-biet-ve-danh-gia-va-xep-hang-tren-facebook","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/nhung-dieu-can-biet-ve-danh-gia-va-xep-hang-tren-facebook.html","title":{"rendered":"Nh\u1eefng \u0111i\u1ec1u c\u1ea7n bi\u1ebft v\u1ec1 \u0111\u00e1nh gi\u00e1 v\u00e0 x\u1ebfp h\u1ea1ng tr\u00ean Facebook"},"content":{"rendered":"
R\u00f5 r\u00e0ng vi\u1ec7c t\u1ed1i \u0111a h\u00f3a hi\u1ec7u su\u1ea5t c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch tr\u00ean Facebook l\u00e0 kh\u00f4ng h\u1ec1 d\u1ec5 d\u00e0ng v\u1edbi c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng m\u1ea1ng x\u00e3 h\u1ed9i hay c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd.<\/p>\n

L\u01b0\u1ee3ng ti\u1ebfp c\u1eadn t\u1ef1 nhi\u00ean \u0111ang tr\u00ean \u0111\u00e0 gi\u1ea3m d\u1ea7n, v\u00ec th\u1ebf b\u1ea1n c\u00f3 th\u1ec3 s\u1ebd ph\u1ea3i \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o \u0111\u1ec3 c\u00f3 th\u00eam nhi\u1ec1u l\u01b0\u1ee3t ti\u1ebfp c\u1eadn. V\u00e0 \u201ctu\u1ed5i th\u1ecd\u201d c\u1ee7a c\u00e1c b\u00e0i vi\u1ebft \u0111\u01b0\u1ee3c vi\u1ebft c\u1ea9n th\u1eadn tr\u00ean trang c\u1ee7a b\u1ea1n \u0111\u00e1ng bu\u1ed3n l\u00e0 kh\u00e1 ng\u1eafn.<\/p>\n

Tuy nhi\u00ean, c\u00e1c nh\u00e0 l\u00e0m marketing tr\u00ean Facebook v\u1eabn c\u00f2n nhi\u1ec1u l\u00fd do kh\u00e1c \u0111\u1ec3 ti\u1ebfp t\u1ee5c l\u1ea1c quan. Kh\u1ea3 n\u0103ng ng\u01b0\u1eddi s\u1eed d\u1ee5ng \u0111\u0103ng c\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 x\u1ebfp h\u1ea1ng tr\u00ean c\u00e1c trang c\u1ee7a doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng, v\u00ed d\u1ee5 nh\u01b0 \u0111\u01b0a ra nh\u1eefng c\u01a1 h\u1ed9i h\u1ea5p d\u1eabn cho c\u00e1c c\u00f4ng ty v\u1edbi hy v\u1ecdng s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u l\u1ee3i \u00edch nh\u1ea5t t\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n

H\u00e3y c\u00f9ng \u0111i s\u00e2u h\u01a1n v\u00e0o t\u00e1c \u0111\u1ed9ng c\u1ee7a \u0111\u00e1nh gi\u00e1 v\u00e0 x\u1ebfp h\u1ea1ng tr\u00ean\u00a0Facebook \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 doanh nghi\u1ec7p \u2013 v\u00e0 nh\u1eefng g\u00ec b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m \u0111\u1ec3 \u0111\u00e1p \u1ee9ng chi\u1ebfn d\u1ecbch marketing c\u1ee7a b\u1ea1n.<\/p>\n

1. Vi\u1ec7c nh\u1eadn x\u00e9t tr\u00ean Facebook \u0111ang ph\u00e1t tri\u1ec3n nhanh g\u1ea5p 4 l\u1ea7n so v\u1edbi vi\u1ec7c nh\u1eadn x\u00e9t tr\u00ean c\u00e1c trang web kh\u00e1c<\/h2>\n

\u0110\u1ed9i nghi\u00ean c\u1ee9u c\u1ee7a ch\u00fang t\u00f4i t\u1ea1i Review Trackers \u0111\u00e3 ph\u00e2n t\u00edch c\u00e1c xu h\u01b0\u1edbng quanh nhi\u1ec1u site nh\u1eadn x\u00e9t kh\u00e1c nhau v\u00e0 c\u00e1c k\u00eanh nh\u1eadn ph\u1ea3n h\u1ed3i, bao g\u1ed3m Yelp, Google, TripAdvisor v\u00e0 Foursquare.<\/p>\n

H\u1ecd\u00a0t\u1eadp trung t\u1eebng chi ti\u1ebft v\u00e0o s\u1ed1 l\u01b0\u1ee3ng c\u00e1c l\u1eddi nh\u1eadn x\u00e9t v\u00e0 t\u1ed1c \u0111\u1ed9 nh\u1eadn x\u00e9t (t\u1ed1c \u0111\u1ed9 m\u00e0 m\u1ed9t l\u1eddi nh\u1eadn x\u00e9t \u0111\u01b0\u1ee3c \u0111\u01b0a ra) c\u1ee7a 250 nh\u00e0 h\u00e0ng trong th\u1eddi k\u00ec 6 th\u00e1ng.<\/p>\n

Li\u00ean quan t\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n trong vi\u1ec7c \u0111\u01b0a ra nh\u1eadn x\u00e9t, Facebook \u0111\u00e3 l\u00e0m t\u1ed1t h\u01a1n c\u00e1c trang kh\u00e1c, \u0111\u01b0a ra l\u01b0\u1ee3t nh\u1eadn x\u00e9t nhanh g\u1ea5p 4 l\u1ea7n so v\u1edbi ng\u01b0\u1eddi \u0111\u1ee9ng th\u1ee9 2 l\u00e0 TripAdvisor, Google v\u00e0 Yelp l\u1ea7n l\u01b0\u1ee3t \u0111\u1ee9ng th\u1ee9 3 v\u00e0 th\u1ee9 4.<\/p>\n

\"Fb-is-growing-4x-faster\"<\/p>\n

Li\u00ean quan t\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n trong vi\u1ec7c \u0111\u01b0a ra nh\u1eadn x\u00e9t, Facebook \u0111\u00e3 l\u00e0m t\u1ed1t h\u01a1n c\u00e1c trang kh\u00e1c.<\/p>\n<\/div>\n

\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129 r\u1eb1ng ng\u01b0\u1eddi d\u00f9ng c\u00f3 v\u1ebb th\u00edch d\u00f9ng Facebook h\u01a1n so v\u1edbi Yelp. D\u0129 nhi\u00ean, b\u1ea1n c\u00f3 th\u1ec3 k\u00edch ho\u1ea1t vi\u1ec7c \u0111\u01b0a ra vi\u1ec7c b\u00ecnh lu\u1eadn v\u00e0 nh\u1eadn x\u00e9t tr\u00ean Facebook. N\u1ebfu b\u1ea1n kh\u00f4ng th\u1ec3, b\u1ea1n ph\u1ea3i thay \u0111\u1ed5i lo\u1ea1i trang c\u1ee7a b\u1ea1n th\u00e0nh doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 th\u00eam th\u00f4ng tin \u0111\u1ecba ch\u1ec9 c\u1ee7a b\u1ea1n.<\/p>\n

\u0110i\u1ec1u n\u00e0y c\u0169ng c\u00f3 ngh\u0129a r\u1eb1ng b\u1ea1n n\u00ean n\u1ed7 l\u1ef1c h\u01a1n trong vi\u1ec7c l\u1eafng nghe m\u1ea1ng x\u00e3 h\u1ed9i. H\u00e3y ph\u1ea3n \u1ee9ng v\u1edbi vi\u1ec7c nh\u1eadn x\u00e9t c\u0169ng nhanh nh\u1eb9n nh\u01b0 khi b\u1ea1n \u0111\u0103ng b\u00ecnh lu\u1eadn v\u00e0 tin nh\u1eafn c\u00e1 nh\u00e2n.<\/p>\n

V\u00e0 c\u0169ng \u0111\u1eebng lo l\u1eafng kh\u00e1ch h\u00e0ng ngh\u0129 g\u00ec. H\u00e3y s\u1eed d\u1ee5ng vi\u1ec7c nh\u1eadn x\u00e9t tr\u00ean Facebook nh\u01b0 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 cho marketing ch\u1ee9ng th\u1ef1c.<\/p>\n

N\u00ean nh\u1edb r\u1eb1ng: M\u1ed9t trang v\u1edbi h\u00e0ng ng\u00e0n l\u01b0\u1ee3t th\u00edch ho\u1eb7c nh\u1eefng b\u00e0i \u0111\u0103ng c\u00e2u like nhi\u1ec1u s\u1ebd kh\u00f4ng th\u1eadt s\u1ef1 c\u1ea7n thi\u1ebft cho vi\u1ec7c x\u00e2y d\u1ef1ng \u0111\u1ed9 tin c\u1eady v\u00e0 s\u1ef1 y\u00eau th\u00edch v\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, tuy nhi\u00ean m\u1ed9t x\u1ebfp h\u1ea1ng 5 sao x\u00e1c th\u1ef1c v\u00e0 l\u00e0m n\u1ed5i b\u1eadt nh\u1eefng l\u1eddi nh\u1eadn x\u00e9t t\u1eeb nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng l\u1ea1i c\u00f3 th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c.<\/p>\n

2. C\u00e1c \u0111\u00e1nh gi\u00e1 tr\u00ean Facebook \u0111\u00f3ng vai tr\u00f2 kh\u00e1 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi vi\u1ec7c mua h\u00e0ng<\/h2>\n

N\u1ebfu c\u00e0ng ng\u00e0y c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi \u0111\u0103ng c\u00e1c \u0111\u00e1nh gi\u00e1 l\u00ean Facebook, th\u00ec c\u0169ng s\u1ebd k\u00e9o theo \u0111\u00f3 l\u01b0\u1ee3ng ng\u01b0\u1eddi \u0111\u1ecdc \u0111\u00e1nh gi\u00e1 t\u0103ng l\u00ean.<\/p>\n

Nh\u1eefng \u0111\u00e1nh gi\u00e1 n\u00e0y, c\u00f9ng v\u1edbi c\u00e1c lo\u1ea1i n\u1ed9i dung kh\u00e1c tr\u00ean Facebook, t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn kh\u00e1ch h\u00e0ng th\u00f4ng qua c\u00e1c giai \u0111o\u1ea1n kh\u00e1c nhau c\u1ee7a vi\u1ec7c mua h\u00e0ng.<\/p>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 th\u1ed1ng k\u00ea th\u00fa v\u1ecb (t\u1eeb m\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Social Media Link v\u00e0 m\u1ed9t b\u00e1o c\u00e1o c\u1ee7a AdWeek):<\/p>\n

    \n
  • Giai \u0111o\u1ea1n nh\u1eadn th\u1ee9c:<\/strong> 54% ng\u01b0\u1eddi d\u00f9ng xem facebook \u2013 c\u00f9ng v\u1edbi c\u00e1c website b\u00e1n l\u1ebb \u2013 l\u00e0 n\u01a1i ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0111\u1ec3 bi\u1ebft th\u00eam v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 th\u01b0\u01a1ng hi\u1ec7u m\u1edbi. Facebook c\u0169ng l\u00e0 k\u00eanh x\u00e3 h\u1ed9i m\u00e0 62% kh\u00e1ch h\u00e0ng t\u00ecm \u0111\u1ebfn \u0111\u1ec3 t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng.<\/li>\n
  • Giai \u0111o\u1ea1n xem x\u00e9t:<\/strong> 80% kh\u00e1ch h\u00e0ng n\u00f3i r\u1eb1ng h\u1ecd s\u1ebd mu\u1ed1n mua h\u00e0ng h\u01a1n khi h\u1ecd th\u1ea5y c\u00e1c \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c tr\u00ean trang Facebook c\u1ee7a doanh nghi\u1ec7p. \u0110\u1ed1i v\u1edbi 41% kh\u00e1ch h\u00e0ng, y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t \u0111\u1ec3 \u0111\u01b0\u1ee3c thu h\u00fat t\u1edbi c\u00e1c trang doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng l\u00e0 s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a c\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 x\u1ebfp h\u1ea1ng.<\/li>\n
  • Giai \u0111o\u1ea1n sau mua h\u00e0ng:<\/strong> Kho\u1ea3ng 66% ng\u01b0\u1eddi d\u00f9ng mu\u1ed1n chia s\u1ebb kinh nghi\u1ec7m, suy ngh\u0129, v\u00e0 \u00fd ki\u1ebfn v\u1ec1 vi\u1ec7c mua h\u00e0ng l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 xu h\u01b0\u1edbng hay chia s\u1ebb tr\u00ean Facebook. Ngo\u00e0i ra, sau khi mua h\u00e0ng, 1 ph\u1ea7n 3 ng\u01b0\u1eddi d\u00f9ng s\u1ebd k\u1ebft n\u1ed1i v\u1edbi trang doanh nghi\u1ec7p tr\u00ean Facebook, trong khi ch\u1ec9 kho\u1ea3ng 2 trong 10 ng\u01b0\u1eddi s\u1ebd k\u1ebft n\u1ed1i v\u1edbi doanh nghi\u1ec7p th\u00f4ng qua website hay c\u1ed9ng \u0111\u1ed3ng c\u1ee7a h\u1ecd.<\/li>\n<\/ul>\n

    Vi\u1ec7c th\u00e0nh c\u00f4ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u00f2i h\u1ecfi kh\u1ea3 n\u0103ng bi\u1ebft l\u1eafng nghe; ch\u1ee9 kh\u00f4ng ph\u1ea3i ch\u1ec9 l\u00e0 xem ai l\u00e0 ng\u01b0\u1eddi \u201cn\u00f3i to nh\u1ea5t\u201d.<\/p>\n

    Trong b\u1ed1i c\u1ea3nh \u0111\u00f3, c\u00e1c nh\u00e0 l\u00e0m ti\u1ebfp th\u1ecb tr\u00ean Facebook n\u00ean nh\u1eadn ra r\u1eb1ng m\u1ea1ng x\u00e3 h\u1ed9i kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng \u0111em l\u1ea1i kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb, t\u01b0\u01a1ng t\u00e1c v\u00e0 ti\u1ebfp c\u1eadn. N\u00f3 c\u00f2n l\u00e0 m\u1ed9t ngu\u1ed3n th\u00f4ng tin v\u1ec1 c\u00e1c ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng c\u1ef1c \u0111\u00e1ng gi\u00e1 \u2013 lo\u1ea1i d\u1eef li\u1ec7u b\u1ea1n c\u1ea7n \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 t\u00ecnh c\u1ea3m c\u1ee7a kh\u00e1ch h\u00e0ng v\u1edbi th\u01b0\u01a1ng hi\u1ec7u v\u00e0 k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 mua b\u00e1n h\u00e0ng.<\/p>\n

    3. Facebook c\u0169ng c\u00f3 m\u1ed9t t\u00ednh n\u0103ng t\u00ecm ki\u1ebfm \u0111\u1ecba ph\u01b0\u01a1ng, v\u00e0 n\u00f3 d\u1ef1a tr\u00ean c\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 x\u1ebfp h\u1ea1ng<\/h2>\n

    Yelp v\u00e0 Google l\u00e0 nh\u1eefng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u01b0u ti\u00ean \u0111i\u1ec3n h\u00ecnh c\u1ee7a c\u00e1c nh\u00e0 l\u00e0m Marketing, nh\u01b0ng Facebook s\u1ebd s\u1edbm tham gia v\u00e0 danh s\u00e1ch n\u00e0y. N\u0103m ngo\u00e1i, M\u1ea1ng x\u00e3 h\u1ed9i n\u00e0y \u00e2m th\u1ea7m m\u1edf ra m\u1ed9t t\u00ednh n\u0103ng t\u00ecm ki\u1ebfm \u0111\u1ecba ph\u01b0\u01a1ng g\u1ecdi l\u00e0 Professional Services, \u1ee9ng d\u1ee5ng n\u00e0y \u0111\u00e3 cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng c\u00f3 m\u1ed9t kh\u1ea3 n\u0103ng t\u00ecm ki\u1ebfm nh\u1eefng doanh nghi\u1ec7p \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cao nh\u1ea5t trong m\u1ed9t v\u00f9ng \u0111\u1ecba l\u00fd nh\u1ea5t \u0111\u1ecbnh.<\/p>\n

    \"Fb-local-business-search\"<\/p>\n

    Facebook s\u1ebd s\u1edbm tham gia v\u00e0o danh s\u00e1ch nh\u1eefng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u01b0u ti\u00ean \u0111i\u1ec3n h\u00ecnh.<\/p>\n<\/div>\n

    K\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh b\u1edfi c\u00e1c \u0111i\u1ec3m x\u1ebfp h\u1ea1ng v\u00e0 \u0111\u00e1nh gi\u00e1. Nh\u01b0 Yelp v\u00e0 Google, Professional Services c\u1ee7a Facebook l\u1eadp ra m\u1ed9t danh s\u00e1ch nh\u1eefng doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng h\u00e0ng \u0111\u1ea7u th\u00f4ng qua s\u1ed1 l\u01b0\u1ee3ng m\u1edf r\u1ed9ng c\u00e1c danh m\u1ee5c, t\u1eeb th\u1ee3 s\u1eeda \u1ed1ng n\u01b0\u1edbc v\u00e0 c\u00e1c salon l\u00e0m \u0111\u1eb9p \u0111\u1ebfn c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m v\u00e0 c\u00e1c t\u1ed5 ch\u1ee9c l\u00e0m s\u1ef1 ki\u1ec7n \u0111\u00e1m c\u01b0\u1edbi.<\/p>\n

    Tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 th\u00eam c\u00e1c b\u1ed9 l\u1ecdc d\u1ef1a v\u00e0o c\u00e1c danh m\u1ee5c doanh nghi\u1ec7p nh\u1ecf.<\/p>\n

    \"Fb-local-business-search-result-page\"<\/p>\n

    Trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng c\u1ee7a Facebook<\/p>\n<\/div>\n

    M\u1eb7c d\u00f9 n\u00f3 v\u1eabn ch\u01b0a ph\u00e1t tri\u1ec3n nh\u01b0 Yelp (Professional Services ch\u1ec9 c\u00f3 b\u1ea3n d\u00f9ng tr\u00ean m\u00e1y t\u00ednh), nh\u01b0ng t\u00ednh n\u0103ng t\u00ecm ki\u1ebfm \u0111\u1ecba ph\u01b0\u01a1ng c\u1ee7a Facebook n\u00e0y c\u00f3 th\u1ec3 gi\u00fap c\u00e1c nh\u00e0 l\u00e0m marketing th\u1eadt s\u1ef1 t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 x\u1ebfp h\u1ea1ng \u0111\u1ec3 c\u00f3 c\u00e1c l\u01b0\u1ee3t ti\u1ebfp c\u1eadn t\u1ef1 nhi\u00ean.<\/p>\n

    N\u00f3 c\u0169ng cung c\u1ea5p cho b\u1ea1n th\u00eam m\u1ed9t l\u00fd do \u0111\u1ec3 th\u01b0\u1eddng xuy\u00ean c\u1eadp nh\u1eadt th\u00f4ng tin tr\u00ean trang Facebook v\u00e0 c\u1ea3i thi\u1ec7n m\u1ee9c \u0111\u1ed9 t\u00ecm ki\u1ebfm li\u00ean quan c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. Vi\u1ec7c x\u1ebfp h\u1ea1ng \u0111\u1ea7u tr\u00ean Professional Services c\u0169ng l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i qu\u1ea3ng c\u00e1o \u0111\u00e1ng gi\u00e1 nh\u01b0 c\u00e1c c\u01a1 h\u1ed9i kh\u00e1c \u2013 v\u00e0 b\u1ea1n l\u1ea1i kh\u00f4ng c\u1ea7n tr\u1ea3 ti\u1ec1n n\u1eefa ch\u1ee9.<\/p>\n

    V\u1edbi m\u1ed9t s\u1ef1 hi\u1ec3u bi\u1ebft t\u1ed1t h\u01a1n v\u1ec1 vi\u1ec7c x\u1ebfp h\u1ea1ng v\u00e0 \u0111\u00e1nh gi\u00e1 \u1ea3nh h\u01b0\u1edfng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ebfn h\u00e0nh vi kh\u00e1ch h\u00e0ng v\u00e0 danh ti\u1ebfng th\u01b0\u01a1ng hi\u1ec7u, nh\u00e0 l\u00e0m Marketing c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd c\u00e1c chi\u1ebfn d\u1ecbch v\u00e0 chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 h\u01a1n \u2013 v\u00e0 c\u0169ng cung c\u1ea5p \u0111\u01b0\u1ee3c th\u00eam kinh nghi\u1ec7m phong ph\u00fa, h\u1ea5p d\u1eabn h\u01a1n cho ng\u01b0\u1eddi d\u00f9ng tr\u00ean Facebook.<\/p>\n

    Theo Chris Campbell\/Socialmedia Today \u2013\u00a0<\/em>Ngu\u1ed3n\u00a0Brandsvietnam<\/em><\/p>\n

    B\u00e0i li\u00ean quan:<\/em><\/p>\n

      \n
    • [Infographic] C\u00e1ch th\u1ee9c \u0111\u1ec3 x\u1eed l\u00fd m\u1ecdi b\u00ecnh lu\u1eadn tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/em><\/li>\n
    • \u0110\u1ec3 th\u00e0nh c\u00f4ng v\u1edbi Marketing tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

      L\u01b0\u1ee3ng ti\u1ebfp c\u1eadn t\u1ef1 nhi\u00ean \u0111ang tr\u00ean \u0111\u00e0 gi\u1ea3m d\u1ea7n, v\u00ec th\u1ebf b\u1ea1n c\u00f3 th\u1ec3 s\u1ebd ph\u1ea3i \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o \u0111\u1ec3 c\u00f3 th\u00eam nhi\u1ec1u l\u01b0\u1ee3t ti\u1ebfp c\u1eadn. V\u00e0 \u201ctu\u1ed5i th\u1ecd\u201d c\u1ee7a c\u00e1c b\u00e0i vi\u1ebft \u0111\u01b0\u1ee3c vi\u1ebft c\u1ea9n th\u1eadn tr\u00ean trang c\u1ee7a b\u1ea1n \u0111\u00e1ng bu\u1ed3n l\u00e0 kh\u00e1 ng\u1eafn.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/55927"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=55927"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/55927\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=55927"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=55927"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=55927"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}