{"id":56217,"date":"2023-12-20T17:17:42","date_gmt":"2023-12-20T10:17:42","guid":{"rendered":"https:\/\/masterskills.org\/blog\/noi-dung-la-vua-nhung-tuong-tac-cung-quan-trong-khong-kem.html"},"modified":"2023-12-20T17:17:42","modified_gmt":"2023-12-20T10:17:42","slug":"noi-dung-la-vua-nhung-tuong-tac-cung-quan-trong-khong-kem","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/noi-dung-la-vua-nhung-tuong-tac-cung-quan-trong-khong-kem.html","title":{"rendered":"N\u1ed9i dung l\u00e0 vua nh\u01b0ng t\u01b0\u01a1ng t\u00e1c c\u0169ng quan tr\u1ecdng kh\u00f4ng k\u00e9m"},"content":{"rendered":"
\n

T\u00ednh \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m n\u00e0y, Content Marketing \u0111\u00e3 ch\u1ee9ng t\u1ecf \u0111\u01b0\u1ee3c v\u1ecb th\u1ebf v\u00e0 t\u1ea7m quan tr\u1ecdng khi truy\u1ec1n t\u1ea3i nh\u1eefng c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u cu\u1ed1n h\u00fat v\u00e0 h\u1ea5p d\u1eabn. Tuy nhi\u00ean, c\u00e2u h\u1ecfi \u0111\u1eb7t ra l\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau h\u00e0o h\u1ee9ng v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi nh\u1eefng n\u1ed9i dung \u0111\u00f3?<\/p>\n

\"Ph\u00e1t<\/p>\n

Ph\u00e1t tri\u1ec3n Content Marketing t\u1eeb l\u00e2u \u0111\u00e3 \u0111em l\u1ea1i k\u1ebft qu\u1ea3 \u0111\u1eb7c bi\u1ec7t cho doanh nghi\u1ec7p<\/p>\n<\/div>\n

\u0110a d\u1ea1ng<\/h2>\n

Andy Hill, gi\u00e1m \u0111\u1ed1c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ee7a Xerox State cho r\u1eb1ng: \u201cH\u00ecnh th\u1ee9c v\u00e0 c\u00e1ch b\u1ed1 tr\u00ed n\u1ed9i dung kh\u00e1c nhau s\u1ebd t\u1ea1o hi\u1ec7u \u1ee9ng c\u1ed9ng h\u01b0\u1edfng t\u1edbi nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 kh\u00e1c nhau\u201d. Ngay c\u1ea3 khi th\u1ecb tr\u01b0\u1eddng c\u1ee7a b\u1ea1n kh\u00f4ng qu\u00e1 l\u1edbn, h\u00e3y ch\u00fa \u00fd t\u1edbi vi\u1ec7c th\u1eed nghi\u1ec7m nh\u1eefng lo\u1ea1i h\u00ecnh n\u1ed9i dung v\u1edbi m\u1ee9c \u0111\u1ed9 thu h\u00fat kh\u00e1c nhau, ch\u1eb3ng h\u1ea1n nh\u01b0 blog, infographic, nghi\u00ean c\u1ee9u hay whitepaper \u0111\u1ec3 xem c\u00e1ch kh\u00e1ch h\u00e0ng ph\u1ea3n \u1ee9ng. Vi\u1ec7c n\u00e0y c\u0169ng g\u00f3p ph\u1ea7n kh\u00f4ng nh\u1ecf trong \u0111\u1ecbnh h\u01b0\u1edbng s\u1eed d\u1ee5ng h\u00ecnh th\u1ee9c n\u1ed9i dung trong t\u01b0\u01a1ng lai c\u1ee7a doanh nghi\u1ec7p. \u0110\u1ed3ng th\u1eddi, \u0111\u1eebng l\u00e3ng ph\u00ed nh\u1eefng n\u1ed9i dung h\u1ea5p d\u1eabn, thu h\u00fat m\u00e0 t\u00e1i s\u1eed d\u1ee5ng cho h\u00ecnh th\u1ee9c kh\u00e1c, v\u00ed d\u1ee5 nh\u01b0 s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb blog \u0111\u1ec3 l\u00e0m infographic.<\/p>\n

R\u00f5 r\u00e0ng <\/b><\/h2>\n

Trong qu\u00e1 tr\u00ecnh s\u00e1ng t\u1ea1o, h\u00e3y c\u00e2n nh\u1eafc \u0111\u1ec3 n\u1ed9i dung khi hi\u1ec3n th\u1ecb r\u00f5 r\u00e0ng, chi ti\u1ebft v\u00e0 d\u1ec5 ti\u00eau h\u00f3a, cho ph\u00e9p ng\u01b0\u1eddi \u0111\u1ecdc nhanh ch\u00f3ng t\u00ecm th\u1ea5y th\u00f4ng tin c\u1ea7n thi\u1ebft. Ch\u1eb3ng h\u1ea1n, b\u1ea1n mu\u1ed1n n\u1ed9i dung c\u1ee7a m\u00ecnh cu\u1ed1n h\u00fat, h\u1ea5p d\u1eabn ng\u01b0\u1eddi \u0111\u1ecdc t\u1eeb \u0111\u1ea7u \u0111\u1ebfn cu\u1ed1i, th\u1ebf th\u00ec \u0111\u1eebng qu\u00ean t\u00e1ch th\u00e0nh t\u1eebng \u0111o\u1ea1n v\u1edbi nh\u1eefng ti\u00eau \u0111\u1ec1 nh\u1ecf ph\u00f9 h\u1ee3p.<\/p>\n

H\u00ecnh \u1ea3nh chuy\u00ean nghi\u1ec7p<\/b><\/h2>\n

\u0110i\u1ec1u n\u00e0y nghe c\u00f3 v\u1ebb kh\u00e1 hi\u1ec3n nhi\u00ean, nh\u01b0ng b\u1ea1n c\u1ea7n ch\u00fa \u00fd \u0111\u1ea7u t\u01b0 v\u00e0o h\u00ecnh \u1ea3nh \u0111\u1ea3m b\u1ea3o c\u00f3 s\u1ef1 li\u00ean quan t\u1edbi ch\u1ee7 \u0111\u1ec1 \u0111ang \u0111\u1ec1 c\u1eadp \u0111\u1ed3ng th\u1eddi c\u1ea7n th\u1ef1c s\u1ef1 chuy\u00ean nghi\u1ec7p. Nghi\u00ean c\u1ee9u c\u1ee7a Hubpost n\u0103m 2015 cho th\u1ea5y, n\u1ed9i dung s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh \u0111\u1ea3m b\u1ea3o y\u1ebfu t\u1ed1 tr\u00ean thu h\u00fat s\u1ed1 l\u01b0\u1ee3t xem cao h\u01a1n t\u1edbi 94%. \u0110i\u1ec1u n\u00e0y c\u00e0ng ch\u1ee9ng t\u1ecf m\u1ee9c \u0111\u1ed9 quan tr\u1ecdng c\u1ee7a h\u00ecnh \u1ea3nh v\u1edbi content marketing n\u00f3i ri\u00eang v\u00e0 ng\u00e0nh ti\u1ebfp th\u1ecb n\u00f3i chung.<\/p>\n

Li\u1ec7u m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c th\u1eadt s\u1ef1 cao h\u01a1n?<\/b><\/h2>\n
N\u1ebfu nh\u01b0 v\u00e0o n\u0103m 1996, Bill Gate chia s\u1ebb r\u1eb1ng \"Content is King\" th\u00ec nay Marketers c\u1ea7n ph\u1ea3i b\u1ed5 sung th\u00eam nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng kh\u00e1c \u0111\u1eb1ng sau \u0111\u00f3...<\/p>\n

N\u1ebfu nh\u01b0 v\u00e0o n\u0103m 1996, Bill Gate chia s\u1ebb r\u1eb1ng \u201cContent is King\u201d th\u00ec nay Marketers c\u1ea7n ph\u1ea3i b\u1ed5 sung th\u00eam nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng kh\u00e1c \u0111\u1eb1ng sau \u0111\u00f3\u2026<\/p>\n<\/div>\n

N\u1ebfu b\u1ea1n bi\u1ebft k\u1ebft h\u1ee3p s\u00e1ng t\u1ea1o nh\u1eefng y\u1ebfu t\u1ed1 tr\u00ean m\u1ed9t c\u00e1ch h\u00e0i h\u00f2a v\u00e0 ph\u00f9 h\u1ee3p, n\u1ed9i dung c\u1ee7a b\u1ea1n kh\u00f4ng ch\u1ec9 h\u1ea5p d\u1eabn, li\u00ean quan m\u00e0 c\u00f2n thu h\u00fat \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 mong mu\u1ed1n. \u0110\u1ed3ng th\u1eddi, kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng d\u1ec5 d\u00e0ng \u0111\u1ecdc, t\u01b0\u01a1ng t\u00e1c th\u1eadm ch\u00ed chia s\u1ebb th\u00f4ng tin v\u1edbi \u0111\u1ed3ng nghi\u1ec7p, b\u1ea1n b\u00e8 c\u1ee7a h\u1ecd n\u1ebfu nh\u01b0 n\u00f3 th\u1eadt s\u1ef1 h\u1eefu \u00edch. Khi \u0111\u00f3, m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c t\u0103ng l\u00ean l\u00e0 \u0111i\u1ec1u ho\u00e0n to\u00e0n d\u1ec5 hi\u1ec3u.<\/p>\n

Nh\u01b0ng, \u0111\u00e3 \u0111\u1ebfn l\u00fac b\u1ea1n c\u1ea7n x\u00e1c \u0111\u1ecbnh xem y\u1ebfu t\u1ed1 t\u01b0\u01a1ng t\u00e1c n\u00e0o \u00fd ngh\u0129a nh\u1ea5t ? Li\u1ec7u c\u00f3 ph\u1ea3i ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, v\u1edbi s\u1ed1 l\u01b0\u1ee3t th\u00edch, \u0111\u1ec1 c\u1eadp v\u00e0 chia s\u1ebb n\u1ed9i dung? Hay t\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1edbi website, th\u1ea5u hi\u1ec3u h\u00e0nh tr\u00ecnh kh\u00e1m ph\u00e1 n\u1ed9i dung c\u1ee7a kh\u00e1ch truy c\u1eadp? Ch\u1ec9 b\u1eb1ng c\u00e1ch li\u1ec7t k\u00ea chi ti\u1ebft v\u00e0 c\u1ee5 th\u1ec3, b\u1ea1n m\u1edbi ch\u1ee9ng t\u1ecf \u0111\u01b0\u1ee3c li\u1ec7u c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ef1c s\u1ef1 t\u1ea1o \u0111\u01b0\u1ee3c d\u1ea5u \u1ea5n. \u0110\u00e2y c\u0169ng ch\u00ednh l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 l\u1eadp k\u1ebf ho\u1ea1ch c\u0169ng nh\u01b0 t\u1ed1i \u01b0u nh\u1eefng ho\u1ea1t \u0111\u1ed9ng \u0111ang \u0111\u01b0\u1ee3c tri\u1ec3n khai.<\/p>\n

\u0110\u1ed3ng th\u1eddi, ph\u00e1t tri\u1ec3n m\u1ed9t n\u1ec1n t\u1ea3ng t\u1ef1 \u0111\u1ed9ng h\u00f3a s\u1ebd cho ph\u00e9p b\u1ea1n theo d\u00f5i, \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 chi ti\u1ebft t\u1eebng y\u1ebfu t\u1ed1 tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i sau khi g\u1eafn m\u00e3 theo d\u00f5i trong t\u1eebng b\u00e0i vi\u1ebft \u0111\u1ec3 ph\u00e2n t\u00edch m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c v\u00e0 h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng. T\u00edch h\u1ee3p c\u00f4ng c\u1ee5 n\u00e0y v\u1edbi Google Analytics s\u1ebd gi\u00fap b\u1ea1n x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i t\u1edbi website.<\/p>\n

\u0110\u1eebng b\u1ecf l\u1ee1 l\u01b0\u1ee3ng fan trung th\u00e0nh!<\/h2>\n

S\u1edf h\u1eefu n\u1ed9i dung h\u1eefu \u00edch v\u00e0 th\u00fa v\u1ecb, nh\u01b0ng n\u1ebfu kh\u00f4ng c\u00f3 ai nh\u00ecn th\u1ea5y n\u00f3, li\u1ec7u \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ef1c s\u1ef1 \u00fd ngh\u0129a v\u1edbi th\u01b0\u01a1ng hi\u1ec7u? V\u00ec l\u1ebd \u0111\u00f3, s\u00e1ng t\u1ea1o h\u01b0\u1edbng \u0111i \u0111\u1ec3 n\u1ed9i dung c\u1ee7a b\u1ea1n \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau th\u1eadt s\u1ef1 r\u1ea5t quan tr\u1ecdng.<\/p>\n

\"N\u1ed9i<\/p>\n

N\u1ed9i dung c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau, m\u00e0 tr\u01b0\u1edbc ti\u00ean ch\u00ednh nh\u1edd s\u1ef1 chia s\u1ebb c\u1ee7a nh\u1eefng fan trung th\u00e0nh<\/p>\n<\/div>\n

\u0110\u1ec3 gi\u1ea3i quy\u1ebft v\u01b0\u1edbng m\u1eafc tr\u00ean, \u0111\u1ea7u ti\u00ean ch\u1eafc ch\u1eafn b\u1ea1n n\u00ean h\u01b0\u1edbng s\u1ef1 ch\u00fa \u00fd t\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 h\u1ecd s\u1eed d\u1ee5ng v\u00e0 chia s\u1ebb. Gi\u1ea3i ph\u00e1p n\u00e0y \u0111\u1ea3m b\u1ea3o nh\u1eefng ng\u01b0\u1eddi trong danh b\u1ea1 c\u1ee7a h\u1ecd \u2013 hay c\u0169ng ch\u00ednh l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng ti\u1ec1m n\u0103ng m\u00e0 b\u1ea1n kh\u00f4ng n\u00ean b\u1ecf qua:<\/p>\n

Nh\u00e2n vi\u00ean<\/b> ch\u00ednh l\u00e0 ng\u01b0\u1eddi trung th\u00e0nh nh\u1ea5t c\u1ee7a doanh nghi\u1ec7p, v\u00ec l\u1ebd \u0111\u00f3, m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a h\u1ecd ch\u1eafc ch\u1eafn kh\u00f4ng n\u00ean l\u00e3ng ph\u00ed. Gi\u1ea3 s\u1eed b\u1ea1n c\u00f3 10.000 nh\u00e2n vi\u00ean, ch\u1ec9 c\u1ea7n 20% s\u1ed1 \u0111\u00f3 chia s\u1ebb n\u1ed9i dung doanh nghi\u1ec7p l\u00e0 b\u1ea1n \u0111\u00e3 b\u1ed5 sung th\u00eam 2.000 c\u01a1 h\u1ed9i \u0111\u1ec3 th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau. Kh\u1ea3o s\u00e1t ti\u00eau d\u00f9ng to\u00e0n c\u1ea7u c\u1ee7a Nielsen c\u0169ng kh\u1eb3ng \u0111\u1ecbnh 90% ng\u01b0\u1eddi mua tin t\u01b0\u1edfng \u0111\u1ec1 xu\u1ea5t s\u1ea3n ph\u1ea9m \/d\u1ecbch v\u1ee5 t\u1eeb nh\u1eefng ng\u01b0\u1eddi m\u00e0 h\u1ecd bi\u1ebft, \u0111i\u1ec1u n\u00e0y ch\u1ee9ng t\u1ecf \u00fd ngh\u0129a c\u1ee7a vi\u1ec7c l\u00e0m tr\u00ean \u0111\u1ed1i v\u1edbi doanh thu c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

\u0110\u1ed1i t\u00e1c <\/b>– N\u1ebfu b\u1ea1n s\u1eed d\u1ee5ng k\u00eanh ph\u00e2n ph\u1ed1i trung gian \u0111\u1ec3 \u0111\u01b0a s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh t\u1edbi kh\u00e1ch h\u00e0ng, \u0111\u1ed1i t\u00e1c ph\u00e2n ph\u1ed1i\/ b\u00e1n h\u00e0ng c\u1ea7n ph\u1ea3i t\u01b0\u01a1ng t\u00e1c v\u1edbi nh\u00e0 cung c\u1ea5p c\u1ee7a h\u1ecd \u2013 ch\u00ednh l\u00e0 b\u1ea1n. \u0110\u1ec3 kh\u00f4ng b\u1ecf l\u1ee1 k\u00eanh ph\u00e2n ph\u1ed1i n\u1ed9i dung ti\u1ec1m n\u0103ng n\u00e0y, h\u00e3y cung c\u1ea5p cho h\u1ecd nh\u1eefng n\u1ed9i dung h\u1ea5p d\u1eabn \u0111\u1ec3 qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5, c\u0169ng nh\u01b0 quy\u1ec1n truy c\u1eadp v\u00e0o m\u1ea1ng x\u00e3 h\u1ed9i chung c\u1ee7a hai b\u00ean \u0111\u1ec3 h\u1ecd d\u1ec5 d\u00e0ng chia s\u1ebb n\u1ed9i dung t\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a m\u00ecnh, ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 chi ph\u00ed \u0111\u1ed3ng th\u1eddi c\u0169ng cho ph\u00e9p b\u1ea1n theo d\u00f5i m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c, ph\u1ea3n h\u1ed3i. Ch\u01b0a h\u1ebft, b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c ti\u1ebfp x\u00fac \u201cgi\u00e1n ti\u1ebfp\u201d v\u1edbi followers c\u1ee7a h\u1ecd \u2013 \u0111\u00e2y ch\u00ednh l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u00e0 doanh nghi\u1ec7p \u0111ang t\u00ecm ki\u1ebfm.<\/p>\n

\u0110\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u<\/b> \u2013 Nh\u00e2n t\u1ed1 n\u00e0y d\u01b0\u1eddng nh\u01b0 tr\u1edf th\u00e0nh xu h\u01b0\u1edbng trong n\u0103m nay m\u00e0 ch\u00fang \u00a0t\u00f4i tin t\u01b0\u1edfng s\u1ebd \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 v\u01b0\u1ee3t tr\u1ed9i. H\u00e3y khuy\u1ebfn kh\u00edch \u0111\u1ea1i s\u1ee9 c\u0169ng nh\u01b0 nh\u1eefng ng\u01b0\u1eddi \u1ee7ng h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u1ec3 h\u00fat \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau t\u01b0\u01a1ng t\u00e1c v\u00e0 trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. Theo nghi\u00ean c\u1ee9u, ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng t\u1ea1o doanh thu cao g\u1ea5p \u0111\u00f4i qu\u1ea3ng c\u00e1o tr\u1ea3 ti\u1ec1n, ch\u1eafc ch\u1eafn b\u1ea1n kh\u00f4ng th\u1ec3 b\u1ecf l\u1ee1 k\u00eanh ti\u1ec1m n\u0103ng n\u00e0y \u0111\u00fang kh\u00f4ng?<\/p>\n

Kh\u00e1ch h\u00e0ng<\/b> \u2013 Nghi\u00ean c\u1ee9u c\u1ee7a Nielsen cho bi\u1ebft 68% ng\u01b0\u1eddi d\u00f9ng tin t\u01b0\u1edfng \u00fd ki\u1ebfn c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng kh\u00e1c. V\u00ec l\u00fd do n\u00e0y, b\u1ea1n c\u1ea7n ph\u1ea3i l\u00e0m t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec c\u00f3 th\u1ec3 \u0111\u1ec3 khuy\u1ebfn kh\u00edch, v\u1eadn \u0111\u1ed9ng kh\u00e1ch h\u00e0ng chia s\u1ebb \u00fd ki\u1ebfn tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i ho\u1eb7c chia s\u1ebb n\u1ed9i dung c\u1ee7a b\u1ea1n t\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a h\u1ecd \u2013 \u0111\u00e2y l\u00e0 c\u00e1ch tuy\u1ec7t v\u1eddi nh\u1ea5t \u0111\u1ec3 \u0111\u1ed1i t\u01b0\u1ee3ng ti\u1ec1m n\u0103ng nhanh ch\u00f3ng \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 t\u1eeb th\u01b0\u01a1ng hi\u1ec7u. Gi\u1eef kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u1ea3m th\u1ea5y \u0111\u01b0\u1ee3c t\u00f4n tr\u1ecdng ch\u00ednh l\u00e0 key \u0111\u1ec3 h\u1ecd s\u1eb5n l\u00f2ng l\u00e0m \u0111i\u1ec1u n\u00e0y.<\/p>\n

D\u00f9 v\u1eady, n\u1ebfu \u0111\u00e3 n\u1eafm trong tay n\u1ed9i dung h\u1ea5p d\u1eabn, cu\u1ed1n h\u00fat, d\u1ec5 d\u00e0ng chia s\u1ebb, th\u00ec \u0111\u1eebng qu\u00ean trong cu\u1ed9c s\u1ed1ng, n\u1eef ho\u00e0ng \u2013 t\u01b0\u01a1ng t\u00e1c c\u0169ng kh\u00f4ng k\u00e9m ph\u1ea7n quan tr\u1ecdng. Thay v\u00ec l\u00e3ng qu\u00ean, h\u00e3y t\u00ecm c\u00e1ch k\u1ebft h\u1ee3p, s\u00e1ng t\u1ea1o \u0111\u1ec3 \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u bay xa.<\/p>\n

Doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u0111\u00e3 s\u00e1ng t\u1ea1o nh\u1eefng h\u01b0\u1edbng \u0111i m\u1edbi n\u00e0o \u0111\u1ec3 gia t\u0103ng l\u01b0\u1ee3ng t\u01b0\u01a1ng t\u00e1c? \u0110\u1eebng qu\u00ean chia s\u1ebb c\u00f9ng Subiz nh\u00e9!<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

T\u00ednh \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m n\u00e0y, Content Marketing \u0111\u00e3 ch\u1ee9ng t\u1ecf \u0111\u01b0\u1ee3c v\u1ecb th\u1ebf v\u00e0 t\u1ea7m quan tr\u1ecdng khi truy\u1ec1n t\u1ea3i nh\u1eefng c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u cu\u1ed1n h\u00fat v\u00e0 h\u1ea5p d\u1eabn. Tuy nhi\u00ean, c\u00e2u h\u1ecfi \u0111\u1eb7t ra l\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau h\u00e0o h\u1ee9ng v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi nh\u1eefng n\u1ed9i dung \u0111\u00f3?<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56217"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=56217"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56217\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=56217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=56217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=56217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}