{"id":56221,"date":"2023-12-20T17:19:03","date_gmt":"2023-12-20T10:19:03","guid":{"rendered":"https:\/\/masterskills.org\/blog\/xay-dung-pheu-marketing-cho-hoat-dong-kinh-doanh-truc-tuyen.html"},"modified":"2023-12-20T17:19:03","modified_gmt":"2023-12-20T10:19:03","slug":"xay-dung-pheu-marketing-cho-hoat-dong-kinh-doanh-truc-tuyen","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/xay-dung-pheu-marketing-cho-hoat-dong-kinh-doanh-truc-tuyen.html","title":{"rendered":"X\u00e2y d\u1ef1ng ph\u1ec5u marketing cho ho\u1ea1t \u0111\u1ed9ng kinh doanh tr\u1ef1c tuy\u1ebfn"},"content":{"rendered":"<div id=\"test\">Kh\u00f4ng gi\u1ed1ng nh\u01b0 kinh doanh truy\u1ec1n th\u1ed1ng t\u1ea1i c\u1eeda h\u00e0ng th\u1ef1c t\u1ebf ngo\u00e0i \u0111\u1eddi, n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 khai th\u00e1c c\u00e1c qu\u1ea3ng c\u00e1o in \u1ea5n, kinh doanh tr\u1ef1c tuy\u1ebfn (kinh doanh online) l\u00e0 m\u1ed9t m\u00f4i tr\u01b0\u1eddng b\u1eaft bu\u1ed9c b\u1ea1n ph\u1ea3i s\u1eed d\u1ee5ng ho\u00e0n to\u00e0n marketing s\u1ed1. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 vi\u1ec7c marketing n\u00e0y tr\u1edf n\u00ean hi\u1ec7u qu\u1ea3 v\u00e0 thu h\u00fat \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng? G\u1ee3i \u00fd c\u1ee7a c\u1ee7a Subiz\u00a0l\u00e0 h\u00e3y x\u00e2y d\u1ef1ng ph\u1ec5u marketing v\u00e0 \u0111i l\u1ea7n l\u01b0\u1ee3t t\u1eebng b\u01b0\u1edbc m\u1ed9t c\u00e1ch th\u1eadn tr\u1ecdng.<\/p>\n<h2 id=\"1-1-dung-nghi-rang-tat-ca-moi-nguoi-deu-da-biet-ve-thuong-hieu-cua-ban\">1. \u0110\u1eebng ngh\u0129\u00a0r\u1eb1ng t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u \u0111\u00e3 bi\u1ebft v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n<\/h2>\n<p>K\u1ec3 c\u1ea3 khi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111\u00e3 lan t\u1ecfa t\u1edbi h\u00e0ng ng\u00e0n ng\u01b0\u1eddi, tr\u00ean th\u1ef1c t\u1ebf v\u1eabn c\u00f2n nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng bi\u1ebft r\u1eb1ng n\u00f3 c\u00f3 t\u1ed3n t\u1ea1i. H\u1ecd kh\u00f4ng bi\u1ebft v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u. H\u1ecd kh\u00f4ng tin t\u01b0\u1edfng b\u1ea1n. V\u00e0 h\u01a1n c\u1ea3, h\u1ecd kh\u00f4ng ngh\u0129 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n \u0111em \u0111\u1ebfn gi\u1ea3i ph\u00e1p cho c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd.<\/p>\n<p>Trong tr\u01b0\u1eddng h\u1ee3p b\u1ea1n \u0111\u1ea7u t\u01b0 t\u1ea5t c\u1ea3 ti\u1ec1n b\u1ea1c v\u00e0o qu\u1ea3ng c\u00e1o v\u00e0 sau \u0111\u00f3 \u0111\u00e3 c\u00f3 h\u00e0ng tr\u0103m ng\u01b0\u1eddi gh\u00e9 th\u0103m website, trung b\u00ecnh c\u00f3 7\/10 ng\u01b0\u1eddi s\u1ebd kh\u00f4ng bao gi\u1edd s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 hay t\u1ea1o ra chuy\u1ec3n \u0111\u1ed5i. Th\u1eadm ch\u00ed tr\u00ean th\u1ef1c t\u1ebf, con s\u1ed1 kh\u00f4ng t\u1ea1o chuy\u1ec3n \u0111\u1ed5i c\u00f2n c\u00f3 kh\u1ea3 n\u0103ng l\u1edbn h\u01a1n nh\u01b0 v\u1eady. S\u1ed1 li\u1ec7u n\u00e0y \u0111\u01b0\u1ee3c th\u1ed1ng k\u00ea \u0111\u1ed1i v\u1edbi nh\u1eefng c\u00f4ng ty l\u1edbn v\u00e0 \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn r\u1ed9ng r\u00e3i nh\u01b0 IMB. L\u00f2ng tin \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong chuy\u1ec3n \u0111\u1ed5i, v\u00e0 nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u nh\u1ecf ch\u01b0a thi\u1ebft l\u1eadp \u0111\u01b0\u1ee3c s\u1ef1 tin t\u01b0\u1edfng n\u01a1i ng\u01b0\u1eddi ti\u00eau d\u00f9ng gi\u1ed1ng nh\u01b0 c\u00e1c c\u00f4ng ty \u0111\u00e3 c\u00f3 danh ti\u1ebfng t\u1eeb tr\u01b0\u1edbc \u0111\u00f3.<\/p>\n<p>V\u1eady ph\u1ea3i l\u00e0m nh\u01b0 th\u1ebf n\u00e0o?<\/p>\n<ul>\n<li><strong>S\u1eed d\u1ee5ng video<\/strong><\/li>\n<\/ul>\n<p>B\u1ea1n n\u00ean s\u1eed d\u1ee5ng video \u0111\u1ec3 gi\u1ea3i th\u00edch 2 \u0111i\u1ec1u: V\u1ea5n \u0111\u1ec1 hi\u1ec7n nay c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u00e0\u00a0gi\u1ea3i ph\u00e1p b\u1ea1n cung c\u1ea5p.<\/p>\n<p>V\u00ed d\u1ee5, b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o video c\u1ee7a Subiz \u0111\u1ec3 bi\u1ebft v\u00ec sao n\u00ean s\u1eed d\u1ee5ng gi\u1ea3i ph\u00e1p h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng tr\u1ef1c tuy\u1ebfn\u00a0cho website. Ng\u01b0\u1eddi xem s\u1ebd nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c s\u1ef1 c\u1ea7n thi\u1ebft v\u00e0 c\u00e1c t\u00ednh n\u0103ng\u00a0n\u1ed5i tr\u1ed9i c\u1ee7a Subiz, t\u1eeb \u0111\u00f3 ra quy\u1ebft \u0111\u1ecbnh c\u00f3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m n\u00e0y cho c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn c\u1ee7a m\u00ecnh hay kh\u00f4ng.<\/p>\n<div id=\"attachment_7969\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-7969\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/Subiz-video.png\" alt=\"Video gi\u1edbi thi\u1ec7u c\u1ee7a Subiz\" width=\"650\" height=\"520\" title=\"Subiz-video\"><\/p>\n<p class=\"wp-caption-text\">Video gi\u1edbi thi\u1ec7u c\u1ee7a Subiz<\/p>\n<\/div>\n<ul>\n<li><strong>Xin ph\u1ea3n h\u1ed3i t\u1eeb kh\u00e1ch h\u00e0ng<\/strong><\/li>\n<\/ul>\n<p>B\u1ea1n \u0111\u1eebng qu\u00ean l\u1ea5y ph\u1ea3n h\u1ed3i t\u1eeb nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u1ea7u ti\u00ean b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng email t\u1ef1 \u0111\u1ed9ng ho\u1eb7c ti\u1ebfp c\u1eadn \u0111\u1ebfn t\u1eebng c\u00e1 nh\u00e2n kh\u00e1ch h\u00e0ng. Nh\u1eefng ph\u1ea3n h\u1ed3i n\u00e0y n\u00ean \u0111\u01b0\u1ee3c th\u00eam tr\u1ef1c ti\u1ebfp v\u00e0o landing page \u0111\u1ec3 x\u00e2y d\u1ef1ng l\u00f2ng tin v\u1edbi kh\u00e1ch truy c\u1eadp m\u1edbi. Nghi\u00ean c\u1ee9u ch\u1ec9 ra r\u1eb1ng c\u00f3 t\u1edbi 67% kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi nh\u1eefng b\u00ecnh lu\u1eadn v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n tr\u00ean m\u1ea1ng. H\u00e3y s\u1eed d\u1ee5ng landing page nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 \u0111\u1ec3 thi\u1ebft l\u1eadp ni\u1ec1m tin trong vi\u1ec7c kinh doanh tr\u1ef1c tuy\u1ebfn.<\/p>\n<ul>\n<li><strong>Thu h\u00fat (grow), \u0111\u00e0o t\u1ea1o (educate)\u00a0kh\u00e1ch h\u00e0ng\u00a0v\u00e0 \u0111\u01b0a ra \u01b0u \u0111\u00e3i (offer)<\/strong><\/li>\n<\/ul>\n<p>Landing page ch\u1ee9ng minh kh\u1ea3 n\u0103ng tuy\u1ec7t v\u1eddi trong vi\u1ec7c th\u00fac \u0111\u1ea9y nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.\u00a0Tuy nhi\u00ean, ph\u1ea7n l\u1edbn kh\u00e1ch gh\u00e9 th\u0103m website c\u1ee7a b\u1ea1n s\u1ebd ra \u0111i m\u00e0 kh\u00f4ng \u0111\u1eb7t mua s\u1ea3n ph\u1ea9m n\u00e0o. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t m\u1ee5c ti\u00eau l\u00e0 c\u00e1c\u00a0chuy\u1ec3n \u0111\u1ed5i kh\u1ea3 thi h\u01a1n nh\u01b0 thu th\u1eadp v\u00e0 x\u00e2y d\u1ef1ng danh s\u00e1ch email. \u0110\u00e2y ch\u00ednh\u00a0l\u00e0 ph\u1ea7n \u0111\u1ea7u ti\u00ean trong x\u00e2y d\u1ef1ng ph\u1ec5u marketing.<\/p>\n<p>Sau khi b\u1ea1n \u0111\u00e3 c\u00f3 \u0111\u1ecba ch\u1ec9 email c\u1ee7a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, b\u1ea1n c\u00f3 th\u1ec3\u00a0\u0111\u1ea9y h\u1ecd xu\u1ed1ng s\u00e2u h\u01a1n ph\u1ea7n d\u01b0\u1edbi c\u1ee7a ph\u1ec5u \u0111\u1ec3 ti\u1ebfp t\u1ee5c x\u00e2y d\u1ef1ng nh\u1eadn th\u1ee9c, ni\u1ec1m tin v\u00e0 thuy\u1ebft ph\u1ee5c h\u1ecd mua h\u00e0ng.<\/p>\n<p>M\u1ed9t v\u00ed d\u1ee5 th\u00e0nh c\u00f4ng trong ph\u1ea7n n\u00e0y \u0111\u1ebfn t\u1eeb trang web Booking.com, n\u01a1i \u0111\u00e3 thu th\u1eadp kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng b\u1eb1ng c\u00e1ch l\u01b0u tr\u1eef \u0111\u1ecba ch\u1ec9 email c\u1ee7a ng\u01b0\u1eddi d\u00f9ng ngay c\u1ea3 khi h\u1ecd kh\u00f4ng mu\u1ed1n \u0111\u1eb7t ph\u00f2ng kh\u00e1ch s\u1ea1n. H\u1ecd \u0111\u00e3 g\u1eedi \u0111i nh\u1eefng th\u00f4ng \u0111i\u1ec7p v\u1ec1 \u01b0u \u0111\u00e3i v\u00e0 gi\u1ea3m gi\u00e1 \u0111\u1eb7c bi\u1ec7t t\u1edbi kh\u00e1ch h\u00e0ng qua email. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p h\u1ecd k\u1ebft n\u1ed1i v\u1edbi ng\u01b0\u1eddi d\u00f9ng m\u1edbi v\u00e0 kh\u00edch l\u1ec7 h\u1ecd s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 ngay khi c\u00f3 \u0111i\u1ec1u ki\u1ec7n.<\/p>\n<h2 id=\"2-2-dao-tao-nguoi-dung-hom-nay-ban-hang-ngay-mai\">2. \u0110\u00e0o t\u1ea1o ng\u01b0\u1eddi d\u00f9ng\u00a0h\u00f4m nay, b\u00e1n h\u00e0ng ng\u00e0y mai<\/h2>\n<p>C\u00e1c c\u00f4ng ty th\u01b0\u1eddng m\u1eafc l\u1ed7i c\u1ed1 g\u1eafng b\u00e1n h\u00e0ng b\u1eb1ng m\u1ecdi gi\u00e1. H\u00e3y ng\u01b0ng l\u00e0m \u0111i\u1ec1u n\u00e0y, thay v\u00e0o \u0111\u00f3, b\u1ea1n n\u00ean t\u1ea1o ra gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n<p>V\u00ed d\u1ee5, Subiz cung c\u1ea5p gi\u1ea3i ph\u00e1p h\u1ed7 tr\u1ef1c kh\u00e1ch h\u00e0ng\u00a0tr\u1ef1c tuy\u1ebfn doanh nghi\u1ec7p. Ch\u00fang t\u00f4i\u00a0g\u1eedi email h\u00e0ng tu\u1ea7n t\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u1ec1 c\u00e1c ch\u1ee9c n\u0103ng m\u1edbi c\u1eadp nh\u1eadt, ph\u1ea3n h\u1ed3i c\u1ee7a c\u00e1c kh\u00e1ch h\u00e0ng c\u0169 hay \u0111\u01a1n gi\u1ea3n ch\u1ec9 l\u00e0 nh\u1eefng b\u00e0i blog c\u00f3 gi\u00e1 tr\u1ecb cho ng\u01b0\u1eddi \u0111\u1ecdc. Kh\u00e1ch h\u00e0ng s\u1ebd c\u1ea3m th\u1ea5y \u0111\u00e2y l\u00e0 m\u1ed9t nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 \u0111\u00e1ng tin c\u1eady, s\u1eb5n l\u00f2ng cung c\u1ea5p th\u00f4ng tin c\u1ea7n thi\u1ebft cho nh\u1eefng v\u1ea5n \u0111\u1ec1 h\u1ecd \u0111ang quan t\u00e2m. Nh\u01b0 v\u1eady, c\u00f3 th\u1ec3 kh\u00e1ch h\u00e0ng ch\u01b0a s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 c\u1ee7a Subiz ngay l\u1eadp t\u1ee9c nh\u01b0ng \u201cm\u01b0a d\u1ea7m th\u1ea5m l\u00e2u\u201d, khi c\u00f3 nhu c\u1ea7u t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng tr\u00ean website\u00a0th\u00ec c\u00e1i t\u00ean Subiz s\u1ebd hi\u1ec7n ngay l\u00ean trong t\u00e2m tr\u00ed h\u1ecd.<\/p>\n<div id=\"attachment_7935\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-7935\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/21-1024x771-1.jpg\" alt=\"Educate customers\" width=\"650\" height=\"489\" title=\"21-1024x771-1\"><\/p>\n<p class=\"wp-caption-text\">Khi\u1ebfn kh\u00e1ch h\u00e0ng hi\u1ec3u s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n cung c\u1ea5p l\u00e0 vi\u1ec7c r\u1ea5t c\u1ea7n thi\u1ebft<\/p>\n<\/div>\n<p>L\u00e0m cho kh\u00e1ch h\u00e0ng hi\u1ec3u s\u1ea3n ph\u1ea9m v\u00e0 cung c\u1ea5p th\u00eam\u00a0nhi\u1ec1u gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng\u00a0s\u1ebd gi\u00fap h\u1ecd d\u1ea7n t\u00edch l\u0169y \u0111\u1ee7 nh\u1eefng th\u00f4ng tin c\u1ea7n thi\u1ebft \u0111\u1ec3 ho\u00e0n to\u00e0n tho\u1ea3i m\u00e1i trong vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng.<\/p>\n<h2 id=\"3-3-khong-danh-gia-thap-cac-cuoc-hen-ca-nhan\">3. Kh\u00f4ng \u0111\u00e1nh gi\u00e1 th\u1ea5p c\u00e1c cu\u1ed9c h\u1eb9n c\u00e1 nh\u00e2n<\/h2>\n<p>N\u1ebfu b\u1ea1n m\u1edbi b\u1eaft \u0111\u1ea7u vi\u1ec7c kinh doanh tr\u00ean m\u1ea1ng, h\u00e3y ngh\u0129 t\u1edbi vi\u1ec7c b\u01b0\u1edbc ra kh\u1ecfi th\u1ebf gi\u1edbi \u1ea3o\u00a0v\u00e0 \u0111\u1ee9ng tr\u01b0\u1edbc m\u1eb7t kh\u00e1ch h\u00e0ng. Thu\u00ea m\u1ed9t gian h\u00e0ng t\u1ea1i h\u1ed9i ch\u1ee3, g\u1eedi th\u01b0\u00a0vi\u1ebft tay hay thi\u1ebft l\u1eadp m\u1ed9t cu\u1ed9c g\u1eb7p g\u1ee1 th\u00e2n m\u1eadt v\u1edbi kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m m\u1edbi l\u00e0 nh\u1eefng vi\u1ec7c h\u1eefu \u00edch m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n r\u1ea5t nhi\u1ec1u trong vi\u1ec7c th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng:<\/p>\n<ul>\n<li>N\u00f3 gi\u00fap b\u1ea1n \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng, v\u1edbi nhu c\u1ea7u, n\u1ed7i lo, s\u1ef1 thi\u1ebfu an to\u00e0n \u2013 nh\u1eefng th\u1ee9 ng\u0103n h\u1ecd mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. T\u1ea1o ni\u1ec1m tin n\u01a1i kh\u00e1ch h\u00e0ng (Ni\u1ec1m tin mua s\u1eafm online \u1edf Vi\u1ec7t Nam c\u00f2n r\u1ea5t h\u1ea1n ch\u1ebf)<\/li>\n<li>N\u00f3 cho ph\u00e9p b\u1ea1n l\u00ean k\u1ebf ho\u1ea1ch v\u00e0 g\u1eedi email t\u1ef1 \u0111\u1ed9ng \u0111\u1ec3 ti\u1ebfp t\u1ee5c \u0111\u00e0o t\u1ea1o\u00a0kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<p>B\u01b0\u1edbc th\u1ee9 3 \u0111\u00f2i h\u1ecfi \u1edf b\u1ea1n r\u1ea5t nhi\u1ec1u th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c, nh\u01b0ng b\u1ea1n s\u1ebd kh\u00f4ng th\u1ec3 nghi ng\u1edd v\u1ec1 t\u1ea7m quan tr\u1ecdng c\u1ee7a n\u00f3. N\u1ebfu b\u1ea1n hi\u1ec3u\u00a0kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n \u0111\u1ed1i th\u1ee7, b\u1ea1n s\u1ebd th\u1eafng.<\/p>\n<h2 id=\"4-4-len-quy-trinh-dao-tao-nguoi-dung\">4. L\u00ean\u00a0quy tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u01b0\u1eddi d\u00f9ng<\/h2>\n<p>M\u1ed9t l\u1ed7i \u0111i\u1ec3n h\u00ecnh c\u1ee7a c\u00e1c doanh nghi\u1ec7p kh\u1edfi ngu\u1ed3n t\u1eeb vi\u1ec7c kinh doanh tr\u1ef1c tuy\u1ebfn \u0111\u00f3 l\u00e0 kh\u00f4ng c\u00f3 k\u1ebf ho\u1ea1ch \u0111\u00e0o t\u1ea1o ng\u01b0\u1eddi d\u00f9ng b\u00e0i b\u1ea3n. B\u1ea1n c\u1ea7n gi\u1ea3 \u0111\u1ecbnh r\u1eb1ng kh\u00e1ch h\u00e0ng kh\u00f4ng bi\u1ebft g\u00ec v\u1ec1\u00a0s\u1ea3n ph\u1ea9m v\u00e0 vi\u1ec7c c\u1ee7a b\u1ea1n l\u00e0 khi\u1ebfn kh\u00e1ch h\u00e0ng l\u00e0m quen c\u0169ng nh\u01b0 bi\u1ebft c\u00e1ch s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m.<\/p>\n<p>Hi\u1ec7n nay, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y Canva \u0111ang l\u00e0m vi\u1ec7c n\u00e0y t\u01b0\u01a1ng \u0111\u1ed1i t\u1ed1t. Khi b\u1ea1n s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m c\u1ee7a h\u1ecd, ngay c\u1ea3 khi tr\u01b0\u1edbc \u0111\u00f3 b\u1ea1n ch\u01b0a hi\u1ec3u c\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng c\u0169ng c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh ng\u01b0\u1eddi d\u00f9ng \u201cchuy\u00ean gia\u201d trong v\u00f2ng 23 gi\u00e2y. Canva kh\u00f4ng \u0111\u00f2i h\u1ecfi b\u1ea1n qu\u00e1 nhi\u1ec1u c\u00f4ng s\u1ee9c nh\u01b0 Photoshop nh\u01b0ng th\u00e0nh qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ea1i kh\u00f4ng h\u1ec1 k\u00e9m ch\u00fat n\u00e0o.<\/p>\n<div id=\"attachment_7936\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-7936\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/People-icons.png\" alt=\"People-icons\" width=\"650\" height=\"419\" title=\"People-icons\"><\/p>\n<p class=\"wp-caption-text\">B\u1ea1n li\u1ec7u \u0111\u00e3 hi\u1ec3u v\u1ec1 kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh?<\/p>\n<\/div>\n<p>H\u00e3y lu\u00f4n nh\u1edb \u0111\u1eb7t m\u00ecnh v\u00e0o \u0111\u1ecba v\u1ecb kh\u00e1ch h\u00e0ng. H\u1ecd \u0111ang mong ch\u1edd \u0111i\u1ec1u g\u00ec v\u00e0o l\u1ea7n s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m \u0111\u1ea7u ti\u00ean? C\u1ea3m x\u00fac c\u1ee7a h\u1ecd th\u1ebf n\u00e0o? B\u1ea1n c\u00f3 th\u1ec3 l\u00e0m g\u00ec \u0111\u1ec3 nh\u1eefng tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd tr\u1edf n\u00ean t\u1ed1t h\u01a1n kh\u00f4ng? H\u00e3y gi\u00fap h\u1ecd m\u1ed9t tay!<\/p>\n<h2 id=\"5-5-remarketing-thong-minh\">5. Remarketing th\u00f4ng minh<\/h2>\n<p>Ho\u1ea1t \u0111\u1ed9ng\u00a0remarketing di\u1ec5n ra h\u00e0ng ng\u00e0y. Logo c\u00f4ng ty hay nh\u1eefng m\u1ea9u qu\u1ea3ng c\u00e1o s\u1ebd hi\u1ec7n ra b\u1ea5t c\u1ee9 \u0111\u00e2u b\u1ea1n t\u1edbi: Facebook hay c\u00e1c \u0111\u1ecba ch\u1ec9 truy c\u1eadp \u01b0a d\u00f9ng. B\u1ea1n \u0111\u00e3 t\u1edbi website c\u00f4ng ty tr\u01b0\u1edbc \u0111\u00f3 nh\u01b0ng kh\u00f4ng th\u1ef1c hi\u1ec7n b\u1ea5t c\u1ee9 h\u00e0nh \u0111\u1ed9ng n\u00e0o v\u00e0 b\u00e2y gi\u1edd n\u00f3 v\u1eabn \u201c\u0111eo b\u00e1m\u201d b\u1ea1n m\u1ecdi l\u00fac m\u1ecdi n\u01a1i tr\u00ean m\u1ea1ng.<\/p>\n<p>\u0110\u1ed1i v\u1edbi vi\u1ec7c kinh doanh c\u00e1 nh\u00e2n, b\u1ea1n n\u00ean c\u00f3 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn kh\u00f4n kh\u00e9o h\u01a1n. Thay v\u00ec l\u00e0m phi\u1ec1n kh\u00e1ch h\u00e0ng nhi\u1ec1u l\u1ea7n, h\u00e3y s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 n\u00e0y \u0111\u1ec3 th\u1eaft ch\u1eb7t m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng \u2013 doanh nghi\u1ec7p.<\/p>\n<p>B\u1ea1n c\u00f3 th\u1ec3 xem v\u00ed d\u1ee5 t\u1eeb UXPin. H\u1ecd s\u1eed d\u1ee5ng remarketing qua qu\u1ea3ng c\u00e1o Facebook \u0111\u1ec3 ti\u1ebfp t\u1ee5c t\u0103ng nh\u1eadn th\u1ee9c \u1edf kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i. H\u1ecd s\u1eed d\u1ee5ng ebook, c\u00e1c b\u00ed k\u00edp, h\u01b0\u1edbng d\u1eabn v\u00e0 video \u0111\u1ec3 \u0111\u1ea9y kh\u00e1ch h\u00e0ng quay tr\u1edf l\u1ea1i website.<\/p>\n<h2 id=\"6-ket\">K\u1ebft<\/h2>\n<p>Trong d\u00e0i h\u1ea1n, khi kh\u00e1ch h\u00e0ng cu\u1ed1i c\u00f9ng c\u0169ng c\u1ea7n \u0111\u1ebfn d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n, h\u1ecd s\u1ebd ngh\u0129 \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111\u1ea7u ti\u00ean. Sau t\u1ea5t c\u1ea3, b\u1ea1n c\u1ea7n l\u00e0 ng\u01b0\u1eddi gi\u00fap h\u1ecd nhi\u1ec1u nh\u1ea5t tr\u00ean th\u1ecb tr\u01b0\u1eddng, \u0111\u00e0o t\u1ea1o\u00a0h\u1ecd t\u1ed1t nh\u1ea5t v\u00e0 cung c\u1ea5p gi\u00e1 tr\u1ecb h\u1eefu \u00edch nh\u1ea5t t\u1edbi kh\u00e1ch h\u00e0ng. H\u00e3y x\u00e2y d\u1ef1ng ph\u1ec5u marketing th\u1eadt th\u00f4ng minh v\u00e0 b\u1ea1n s\u1ebd th\u00e0nh c\u00f4ng.<\/p>\n<p style=\"text-align: right\"><em>Theo Business2Community<\/em><\/p>\n<p><em>B\u00e0i li\u00ean quan:<\/em><\/p>\n<ul>\n<li><em>Giao nh\u1eadn h\u00e0ng h\u00f3a trong kinh doanh online \u2013 V\u1ea5n \u0111\u1ec1 kh\u00f4ng h\u1ec1 nh\u1ecf<\/em><\/li>\n<li><em>X\u00e2y d\u1ef1ng k\u00eanh b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Kh\u00f4ng gi\u1ed1ng nh\u01b0 kinh doanh truy\u1ec1n th\u1ed1ng t\u1ea1i c\u1eeda h\u00e0ng th\u1ef1c t\u1ebf ngo\u00e0i \u0111\u1eddi, n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 khai th\u00e1c c\u00e1c qu\u1ea3ng c\u00e1o in \u1ea5n, kinh doanh tr\u1ef1c tuy\u1ebfn (kinh doanh online) l\u00e0 m\u1ed9t m\u00f4i tr\u01b0\u1eddng b\u1eaft bu\u1ed9c b\u1ea1n ph\u1ea3i s\u1eed d\u1ee5ng ho\u00e0n to\u00e0n marketing s\u1ed1. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 vi\u1ec7c marketing n\u00e0y tr\u1edf n\u00ean [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56221"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=56221"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56221\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=56221"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=56221"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=56221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}