{"id":56236,"date":"2023-12-20T17:21:41","date_gmt":"2023-12-20T10:21:41","guid":{"rendered":"https:\/\/masterskills.org\/blog\/cam-xuc-chat-nen-de-viral-marketing-thanh-cong.html"},"modified":"2023-12-20T17:21:41","modified_gmt":"2023-12-20T10:21:41","slug":"cam-xuc-chat-nen-de-viral-marketing-thanh-cong","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/cam-xuc-chat-nen-de-viral-marketing-thanh-cong.html","title":{"rendered":"C\u1ea3m x\u00fac \u2013 ch\u1ea5t n\u1ec1n \u0111\u1ec3 Viral Marketing th\u00e0nh c\u00f4ng"},"content":{"rendered":"
\n

Nh\u1eefng qu\u1ea3ng c\u00e1o thuy\u1ebft ph\u1ee5c \u0111\u01b0\u1ee3c m\u1ecdi ng\u01b0\u1eddi chia s\u1ebb v\u00e0 \u0111\u1eb7t mua s\u1ea3n ph\u1ea9m th\u01b0\u1eddng \u0111\u01b0\u1ee3c t\u00f3m g\u1ecdn trong 2 ch\u1eef: c\u1ea3m x\u00fac. C\u00e1c nghi\u00ean c\u1ee9u cho th\u1ea5y c\u1ea3m x\u00fac m\u1edbi l\u00e0 th\u1ee9 quy\u1ebft \u0111\u1ecbnh l\u00ean \u00fd mu\u1ed1n mua h\u00e0ng c\u1ee7a ng\u01b0\u1eddi xem ch\u1ee9 kh\u00f4ng ph\u1ea3i th\u00f4ng tin.<\/p>\n

Douglas Van Praet \u2013 t\u00e1c gi\u1ea3 c\u1ee7a cu\u1ed1n s\u00e1ch n\u1ed5i ti\u1ebfng: X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u trong v\u00f4 th\u1ee9c \u2013\u00a0Th\u1ea7n kinh h\u1ecdc c\u00f3 th\u1ec3 trao quy\u1ec1n v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng cho marketing nh\u01b0 th\u1ebf n\u00e0o (Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing)\u00a0<\/em>cho r\u1eb1ng: \u201cS\u1ef1 th\u1eadt \u0111\u00e1ng ng\u1ea1c nhi\u00ean nh\u1ea5t l\u00e0 ch\u00fang ta kh\u00f4ng ngh\u0129 theo logic nh\u01b0 ch\u00fang ta t\u01b0\u1edfng. Ch\u00fang ta ngh\u0129 theo c\u00e1ch m\u00e0 ch\u00fang ta c\u1ea3m th\u1ea5y<\/em> l\u00e0 logic.\u00a0C\u1ea3m x\u00fac l\u00e0 ch\u1ea5t n\u1ec1n, l\u00e0 g\u1ed1c r\u1ec5 c\u1ee7a h\u1ec7 th\u1ea7n kinh trong nh\u1eefng l\u00ed l\u1ebd d\u00f9 kh\u00e1ch quan nh\u1ea5t. C\u1ea3m x\u00fac kh\u00f4ng c\u1ea3n tr\u1edf quy\u1ebft \u0111\u1ecbnh. N\u00f3 l\u00e0 n\u1ec1n t\u1ea3ng cho nh\u1eefng quy\u1ebft \u0111\u1ecbnh \u0111\u00f3\u201d.<\/p>\n

X\u1ebfp h\u1ea1ng c\u00e1c chi\u1ebfn d\u1ecbch\u00a0Viral Marketing\u00a0th\u00e0nh c\u00f4ng nh\u1ea5t n\u0103m 2015 l\u00e0 nh\u1eefng video c\u00f3 y\u1ebfu t\u1ed1 c\u1ea3m x\u00fac c\u1ef1c k\u00ec m\u1ea1nh m\u1ebd, \u0111\u1eb7c bi\u1ec7t l\u00e0 v\u1ec1 t\u00ecnh b\u1ea1n, s\u1ef1 truy\u1ec1n c\u1ea3m h\u1ee9ng, t\u00ecnh ng\u01b0\u1eddi v\u00e0 ni\u1ec1m h\u1ea1nh ph\u00fac. Tuy nhi\u00ean, trong l\u1ecbch s\u1eed, nh\u1eefng kh\u00eda c\u1ea1nh c\u1ea3m x\u00fac \u0111\u01b0\u1ee3c khai th\u00e1c nhi\u1ec1u kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng v\u1ec1 nh\u1eefng ch\u1ee7 \u0111\u1ec1 n\u00e0y. V\u00e0o nh\u1eefng n\u0103m 1990 v\u00e0 2000, qu\u1ea3ng c\u00e1o th\u01b0\u1eddng h\u01b0\u1edbng \u0111\u1ebfn s\u1ef1 h\u00e0i h\u01b0\u1edbc v\u00e0 m\u1ec9a mai.<\/p>\n

Gi\u00e1m \u0111\u1ed1c s\u00e1ng t\u1ea1o\u00a0PJ Pereira c\u1ee7a\u00a0Pereira & O\u2019Dell cho r\u1eb1ng: \u201cT\u00f4i ngh\u0129 ng\u00e0nh c\u00f4ng nghi\u1ec7p qu\u1ea3ng c\u00e1o \u0111\u00e3 d\u00e0nh c\u1ea3 th\u1eadp ni\u00ean qua \u0111\u1ec3 mang \u0111\u1ebfn cho con ng\u01b0\u1eddi nh\u1eefng c\u1ea3m x\u00fac\u00a0cay \u0111\u1eafng, ho\u00e0i nghi v\u00e0 \u0111\u1ea7y \u00e1c \u00fd. N\u00f3 \u0111\u00e3 th\u00e0nh c\u00f4ng b\u1edfi v\u00ec n\u00f3 kh\u00e1c bi\u1ec7t, tr\u1edf th\u00e0nh m\u1ed9t xu h\u01b0\u1edbng v\u00e0 r\u1ed3i tr\u1edf n\u00ean\u00a0nh\u00e0m ch\u00e1n. N\u00f3 kh\u00f4ng c\u00f2n th\u00fa v\u1ecb hay h\u00e0i h\u01b0\u1edbc n\u1eefa! V\u00e0 r\u1ed3i m\u1ecdi th\u1ee9 b\u1eaft \u0111\u1ea7u v\u1edbi m\u1ed9t kh\u00eda c\u1ea1nh ho\u00e0n to\u00e0n \u0111\u1ed1i l\u1eadp \u2013 v\u00e0 kh\u00e1ch h\u00e0ng \u0111\u00e3 c\u00f3 ph\u1ea3n \u1ee9ng \u0111\u00f3n nh\u1eadn\u201d.<\/p>\n

1.\u00a0Vui v\u1ebb<\/h2>\n

Th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n \u0111\u01b0\u1ee3c g\u1eafn k\u1ebft v\u1edbi h\u00ecnh \u1ea3nh vui v\u1ebb, t\u01b0\u01a1i c\u01b0\u1eddi v\u00e0 h\u1ea1nh ph\u00fac c\u1ee7a kh\u00e1ch h\u00e0ng, v\u00e0 nh\u1eefng kh\u00eda c\u1ea1nh t\u00edch c\u1ef1c \u0111\u00f3 \u0111\u01b0\u1ee3c h\u1ecd s\u1eed d\u1ee5ng \u0111\u1ec3 t\u0103ng chia s\u1ebb v\u00e0 g\u1eafn k\u1ebft. Nghi\u00ean c\u1ee9u c\u0169ng cho th\u1ea5y c\u00e1c b\u00e0i vi\u1ebft\u00a0\u0111\u01b0\u1ee3c chia s\u1ebb nhi\u1ec1u nh\u1ea5t\u00a0New York Times ch\u1ee7 y\u1ebfu l\u00e0 v\u1ec1 c\u1ea3m x\u00fac t\u00edch c\u1ef1c h\u01a1n l\u00e0 ti\u00eau c\u1ef1c.<\/p>\n

M\u1ed9t trong nh\u1eefng qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c chia s\u1ebb nhi\u1ec1u nh\u1ea5t n\u0103m ngo\u00e1i \u2013 v\u00e0 c\u00f3 th\u1ec3 l\u00e0 nhi\u1ec1u nh\u1ea5t m\u1ecdi th\u1eddi \u0111\u1ea1i \u2013 l\u00e0\u00a0Friends Furever\u00a0<\/em>c\u1ee7a Android. \u0110\u00f3 l\u00e0\u00a0t\u1eadp h\u1ee3p nh\u1eefng clip v\u1ec1 t\u00ecnh b\u1ea1n kh\u00e1c lo\u00e0i r\u1ea5t d\u1ec5 th\u01b0\u01a1ng v\u00e0 th\u00fa v\u1ecb c\u1ee7a \u0111\u1ed9ng v\u1eadt.<\/p>\n

Khi Coca-cola thay \u0111\u1ed5i kh\u1ea9u hi\u1ec7u t\u1eeb \u201cOpen Happiness\u201d sang \u201cTaste the Feeling\u201d, h\u00e3ng v\u1eabn duy tr\u00ec s\u1ef1 t\u1eadp trung v\u00e0o h\u00ecnh \u1ea3nh h\u1ea1nh ph\u00fac gi\u1eefa ng\u01b0\u1eddi v\u1edbi ng\u01b0\u1eddi. V\u00e0 ch\u1eb3ng h\u1ea1n nh\u01b0 qu\u1ea3ng c\u00e1o d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a Heinz Ketchup khai th\u00e1c s\u1ef1 g\u1eafn k\u1ebft gi\u1eefa anh ch\u1ecb em ru\u1ed9t trong gia \u0111\u00ecnh.<\/p>\n

2.\u00a0C\u1ea3m \u0111\u1ed9ng<\/h2>\n

Kh\u00f4ng th\u1ec3 ph\u1ee7 nh\u1eadn qu\u1ea3ng c\u00e1o ng\u00e0y c\u00e0ng c\u00f3 xu h\u01b0\u1edbng l\u1ea5y n\u01b0\u1edbc m\u1eaft c\u1ee7a ng\u01b0\u1eddi xem. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 nh\u1eadn th\u1ea5y s\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a n\u1ed9i dung \u0111\u00e1nh v\u00e0o t\u00ecnh c\u1ea3m con ng\u01b0\u1eddi, v\u00e0 h\u1ecd t\u1eadp trung x\u00e2y d\u1ef1ng nh\u1eefng video\u00a0c\u1ea3m \u0111\u1ed9ng,\u00a0mang t\u00ednh truy\u1ec1n c\u1ea3m h\u1ee9ng.<\/p>\n

MetLife Hong Kong \u0111\u00e3 s\u1ea3n xu\u1ea5t \u0111o\u1ea1n qu\u1ea3ng c\u00e1o v\u1edbi n\u1ed9i dung\u00a0bu\u1ed3n n\u00f3i v\u1ec1 m\u1ed9t c\u00f4 g\u00e1i nh\u1ecf y\u00eau cha v\u00f4 b\u1edd, tuy nhi\u00ean m\u1ecdi th\u1ee9 b\u1ed7ng s\u1ee5p \u0111\u1ed5 khi c\u00f4 c\u0169ng \u0111\u1ed3ng th\u1eddi k\u1ec3 v\u1ec1 m\u1ecdi \u0111i\u1ec1u \u00f4ng \u0111\u00e3 lu\u00f4n n\u00f3i d\u1ed1i.<\/p>\n

Qu\u1ea3ng c\u00e1o c\u1ee7a P&G cho Sochi Olympic Games 2014 l\u00e0 \u0111o\u1ea1n phim t\u00f4n vinh nh\u1eefng ng\u01b0\u1eddi M\u1eb9 v\u00e0 t\u00ecnh y\u00eau v\u00f4 \u0111i\u1ec1u ki\u1ec7n c\u1ee7a h\u1ecd.<\/p>\n

3. Lo s\u1ee3<\/h2>\n

N\u1ed7i s\u1ee3 h\u00e3i l\u00e0 m\u1ed9t b\u1ea3n n\u0103ng t\u1ef1 nhi\u00ean, n\u00f3 gi\u00fap ta ph\u1ea3n \u1ee9ng v\u1edbi c\u00e1c m\u1ed1i \u0111e d\u1ecda \u0111\u1ec3 gia t\u0103ng kh\u1ea3 n\u0103ng s\u1ed1ng s\u00f3t. \u0110\u1ed3ng th\u1eddi, n\u1ed7i s\u1ee3 h\u00e3i t\u1ea1o ra t\u00ednh c\u1ea5p b\u00e1ch v\u00e0 th\u00fac gi\u1ee5c ta ph\u1ea3i h\u00e0nh \u0111\u1ed9ng, \u0111\u1ec3 thay \u0111\u1ed5i \u2013 \u00a0ho\u1eb7c quan tr\u1ecdng h\u01a1n trong c\u00e2u chuy\u1ec7n n\u00e0y \u2013 \u0111\u1ec3 mua th\u1ee9 g\u00ec \u0111\u00f3 c\u00f3 th\u1ec3 ng\u0103n ch\u1eb7n \u0111i\u1ec1u kh\u1ee7ng khi\u1ebfp \u1ea5y\u00a0x\u1ea3y ra.<\/p>\n

Nh\u01b0 Don Draper t\u1eebng n\u00f3i\u00a0trong m\u1ed9t t\u1eadp phim Mad Men: \u201cQu\u1ea3ng c\u00e1o vi\u1ebft\u00a0d\u1ef1a tr\u00ean m\u1ed9t th\u1ee9: h\u1ea1nh ph\u00fac. V\u00e0 b\u1ea1n bi\u1ebft\u00a0th\u1ebf n\u00e0o\u00a0l\u00e0 h\u1ea1nh ph\u00fac kh\u00f4ng? H\u1ea1nh ph\u00fac l\u00e0 m\u00f9i h\u01b0\u01a1ng c\u1ee7a chi\u1ebfc xe m\u1edbi. L\u00e0 tho\u00e1t\u00a0kh\u1ecfi n\u1ed7i s\u1ee3 h\u00e3i. L\u00e0 th\u1ea5y\u00a0m\u1ed9t t\u1ea5m bi\u1ec3n\u00a0qu\u1ea3ng c\u00e1o \u1edf ph\u00eda b\u00ean \u0111\u01b0\u1eddng h\u00e9t v\u00e0o m\u1eb7t b\u1ea1n r\u1eb1ng: nh\u1eefng \u0111i\u1ec1u b\u1ea1n \u0111ang l\u00e0m v\u1eabn \u0111\u00fang. B\u1ea1n v\u1eabn \u1ed5n\u201d.<\/p>\n

Nh\u1eefng chi\u1ebfn thu\u1eadt qu\u1ea3ng c\u00e1o\u00a0\u201c\u0111e d\u1ecda\u201d n\u00e0y th\u01b0\u1eddng g\u1eb7p v\u1edbi m\u1ee5c \u0111\u00edch ng\u0103n ch\u1eb7n l\u00e1i xe khi say r\u01b0\u1ee3u v\u00e0 h\u00fat thu\u1ed1c.\u00a0Qu\u1ef9 \u0110\u1ed9ng v\u1eadt Hoang d\u00e3 Th\u1ebf gi\u1edbi l\u00e0 m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn v\u1edbi h\u00ecnh \u1ea3nh qu\u1ea3ng c\u00e1o g\u00e2y tranh c\u00e3i d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n

\"Qu\u1ea3ng<\/p>\n

Qu\u1ea3ng c\u00e1o c\u1ee7a World Wildlife Fund<\/p>\n<\/div>\n

Tuy nhi\u00ean, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u\u00a0c\u1ea7n c\u1ea9n tr\u1ecdng v\u1edbi h\u01b0\u1edbng ti\u1ebfp c\u1eadn n\u00e0y. N\u0103m 2015,\u00a0Nationwide ph\u00e1t h\u00e0nh qu\u1ea3ng c\u00e1o v\u1ec1 vi\u1ec7c th\u00fac \u0111\u1ea9y \u0111\u1ed1i tho\u1ea1i an to\u00e0n tr\u1ebb em v\u00e0 ph\u00f2ng ng\u1eeba th\u01b0\u01a1ng t\u00edch trong gia \u0111\u00ecnh. \u0110o\u1ea1n video l\u00e0 h\u00ecnh \u1ea3nh m\u1ed9t c\u1eadu b\u00e9 n\u00f3i v\u1ec1 nh\u1eefng \u0111i\u1ec1u c\u1eadu ch\u01b0a t\u1eebng \u0111\u01b0\u1ee3c l\u00e0m, v\u00e0 k\u1ebft th\u00fac v\u1edbi d\u00f2ng ch\u1eef: \u201cT\u00f4i kh\u00f4ng th\u1ec3 l\u1edbn l\u00ean v\u00ec t\u00f4i \u0111\u00e3 qua \u0111\u1eddi trong 1 tai n\u1ea1n\u201d. Tuy nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u s\u1ef1 ch\u00fa \u00fd, nh\u01b0ng qu\u1ea3ng c\u00e1o n\u00e0y b\u1ecb t\u1ed1 v\u00f4 c\u1ea3m v\u00e0 g\u00e2y bu\u1ed3n phi\u1ec1n cho ng\u01b0\u1eddi xem. Ch\u1ec9 v\u00e0i th\u00e1ng sau \u0111\u00f3, gi\u00e1m \u0111\u1ed1c Marketing c\u1ee7a Nationwide \u0111\u00e3 ph\u1ea3i t\u1eeb ch\u1ee9c.<\/p>\n

4. Kinh ng\u1ea1c<\/h2>\n

Qu\u1ea3ng c\u00e1o g\u00e2y ng\u1ea1c nhi\u00ean \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 c\u1ef1c k\u00ec hay v\u00e0 d\u1ec5 ghi nh\u1edb, \u0111em l\u1ea1i\u00a0h\u1ee9ng th\u00fa cho ng\u01b0\u1eddi xem.\u00a0H\u00e3y tham kh\u1ea3o\u00a0m\u1ed9t trong nh\u1eefng qu\u1ea3ng c\u00e1o hay nh\u1ea5t 2015 do Ad Council ph\u00e1t h\u00e0nh. Ph\u1ea7n l\u1edbn m\u1ecdi ng\u01b0\u1eddi\u00a0\u0111\u1ec1u cho r\u1eb1ng m\u00ecnh c\u00f3 nh\u1eefng suy ngh\u0129 kh\u00e1ch quan, nh\u01b0ng \u1ea9n s\u00e2u trong ti\u1ec1m th\u1ee9c ch\u00fang ta v\u1eabn \u201cb\u1eaft h\u00ecnh dong\u201d\u00a0ng\u01b0\u1eddi kh\u00e1c d\u1ef1a tr\u00ean nh\u1eefng g\u00ec ta nh\u00ecn th\u1ea5y v\u1ec1 gi\u1edbi t\u00ednh, tu\u1ed5i t\u00e1c, t\u00f4n gi\u00e1o, ch\u1ee7ng t\u1ed9c\u2026 c\u1ee7a h\u1ecd. Chi\u1ebfn d\u1ecbch n\u00e0y k\u00eau g\u1ecdi m\u1ecdi ng\u01b0\u1eddi c\u00f3 c\u00e1i nh\u00ecn v\u1ecb tha h\u01a1n\u00a0v\u00e0 ch\u1ea5p nh\u1eadn s\u1ef1 \u0111a d\u1ea1ng trong x\u00e3 h\u1ed9i.<\/p>\n

5. T\u1ee9c gi\u1eadn\/Ph\u1eabn n\u1ed9<\/h2>\n

M\u1ecdi ng\u01b0\u1eddi th\u01b0\u1eddng ngh\u0129 r\u1eb1ng t\u1ed1t h\u01a1n h\u1ebft l\u00e0\u00a0tr\u00e1nh xa s\u1ef1 t\u1ee9c gi\u1eadn \u2013 \u0111\u00f3 l\u00e0 m\u1ed9t c\u1ea3m x\u00fac ti\u00eau c\u1ef1c s\u1ebd g\u00e2y ra nh\u1eefng h\u00e0nh \u0111\u1ed9ng b\u1ea5t l\u1ee3i. Nh\u01b0ng trong m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p, gi\u1eadn d\u1eef c\u00f3 th\u1ec3 th\u1ee9c t\u1ec9nh con ng\u01b0\u1eddi v\u00e0 th\u00fac \u0111\u1ea9y h\u00e0nh \u0111\u1ed9ng. Ch\u00fang ta tr\u1edf n\u00ean ph\u1eabn n\u1ed9\u00a0khi th\u1ea5y ng\u01b0\u1eddi kh\u00e1c b\u1ecb t\u1ed5n th\u01b0\u01a1ng hay tr\u01b0\u1edbc\u00a0s\u1ef1 b\u1ea5t c\u00f4ng. Nh\u1eefng c\u1ea3m x\u00fac \u1ea5y\u00a0c\u00f3 th\u1ec3 khi\u1ebfn ch\u00fang ta ph\u1ea3i xem x\u00e9t l\u1ea1i\u00a0m\u00ecnh v\u00e0 \u0111\u1eb7t ra nh\u1eefng c\u00e2u h\u1ecfi quan tr\u1ecdng.<\/p>\n

Chi\u1ebfn d\u1ecbch \u201cLike a girl\u201d c\u1ee7a Always \u0111\u1ea1t gi\u1ea3i\u00a0Emmy, Cannes Grand Prix v\u00e0\u00a0Grand Clio\u2026\u00a0\u0111\u00e3\u00a0s\u1eed d\u1ee5ng m\u1ed9t \u201c\u0111\u1ecbnh ki\u1ebfn\u201d th\u01b0\u1eddng g\u1eb7p trong x\u00e3 h\u1ed9i: \u201cL\u00e0 con g\u00e1i th\u00ec ph\u1ea3i\u2026\u201d. C\u1ee5m t\u1eeb n\u00e0y v\u00f4 h\u00ecnh chung \u0111\u00e3 t\u1ea1o n\u00ean\u00a0m\u1ed9t \u201ch\u00e0ng r\u00e0o\u201d v\u1edbi\u00a0c\u00e1c b\u00e9 g\u00e1i trong qu\u00e1 tr\u00ecnh l\u1edbn l\u00ean, b\u1eaft h\u1ecd ph\u1ea3i tu\u00e2n theo nh\u1eefng quy \u01b0\u1edbc c\u1ee7a x\u00e3 h\u1ed9i v\u00e0 g\u00e2y ra h\u1eadu qu\u1ea3 x\u1ea5u.<\/p>\n

Qu\u1ea3ng c\u00e1o\u00a0c\u1ee7a Save The Children g\u1ee3i nh\u1edb v\u1ec1\u00a0t\u00e1c \u0111\u1ed9ng c\u1ee7a cu\u1ed9c kh\u1ee7ng ho\u1ea3ng Syria l\u00ean\u00a0tr\u1ebb em, d\u1ea5y l\u00ean n\u1ed7i bu\u1ed3n v\u00e0 c\u1ea3 s\u1ef1 t\u1ee9c gi\u1eadn cho ng\u01b0\u1eddi xem.<\/p>\n

Hi v\u1ecdng \u0111\u00e2y s\u1ebd l\u00e0 nh\u1eefng tham kh\u1ea3o h\u1eefu \u00edch \u0111\u1ec3 b\u1ea1n t\u00ecm ra h\u01b0\u1edbng ti\u1ebfp c\u1eadn c\u1ea3m x\u00fac th\u00edch h\u1ee3p nh\u1ea5t trong Video Marketing cho\u00a0th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh.<\/p>\n

Theo Hubspot<\/em><\/p>\n

B\u00e0i li\u00ean quan:<\/em><\/p>\n

    \n
  • Khai th\u00e1c y\u1ebfu t\u1ed1 c\u1ea3m x\u00fac \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/em><\/li>\n
  • Viral Video \u2013 V\u0169 kh\u00ed chi\u1ebfn l\u01b0\u1ee3c trong Marketing<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Nh\u1eefng qu\u1ea3ng c\u00e1o thuy\u1ebft ph\u1ee5c \u0111\u01b0\u1ee3c m\u1ecdi ng\u01b0\u1eddi chia s\u1ebb v\u00e0 \u0111\u1eb7t mua s\u1ea3n ph\u1ea9m th\u01b0\u1eddng \u0111\u01b0\u1ee3c t\u00f3m g\u1ecdn trong 2 ch\u1eef: c\u1ea3m x\u00fac. C\u00e1c nghi\u00ean c\u1ee9u cho th\u1ea5y c\u1ea3m x\u00fac m\u1edbi l\u00e0 th\u1ee9 quy\u1ebft \u0111\u1ecbnh l\u00ean \u00fd mu\u1ed1n mua h\u00e0ng c\u1ee7a ng\u01b0\u1eddi xem ch\u1ee9 kh\u00f4ng ph\u1ea3i th\u00f4ng tin.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56236"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=56236"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56236\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=56236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=56236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=56236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}