{"id":56238,"date":"2023-12-20T17:22:53","date_gmt":"2023-12-20T10:22:53","guid":{"rendered":"https:\/\/masterskills.org\/blog\/dau-tu-cho-noi-dung-evergreen-la-tuong-lai-cua-content-marketing.html"},"modified":"2023-12-20T17:22:53","modified_gmt":"2023-12-20T10:22:53","slug":"dau-tu-cho-noi-dung-evergreen-la-tuong-lai-cua-content-marketing","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/dau-tu-cho-noi-dung-evergreen-la-tuong-lai-cua-content-marketing.html","title":{"rendered":"\u0110\u1ea7u t\u01b0 cho n\u1ed9i dung evergreen l\u00e0 t\u01b0\u01a1ng lai c\u1ee7a Content Marketing"},"content":{"rendered":"<div id=\"test\">\n<h2 id=\"1-1-noi-dung-evergreen-la-gi\">1. N\u1ed9i dung evergreen l\u00e0 g\u00ec?<\/h2>\n<p>M\u1ed9t c\u00e1ch d\u1ec5 hi\u1ec3u nh\u1ea5t, n\u1ebfu n\u1ed9i dung c\u1ee7a b\u1ea1n c\u00f3 m\u1ed9t \u201ccu\u1ed9c \u0111\u1eddi\u201d ri\u00eang t\u1eeb khi \u0111\u01b0\u1ee3c \u0111\u0103ng th\u00ec nh\u1eefng n\u1ed9i dung evergreen l\u00e0 nh\u1eefng n\u1ed9i dung c\u00f3 tu\u1ed5i th\u1ecd cao.<\/p>\n<p>C\u1ee5 th\u1ec3 h\u01a1n, n\u1ed9i dung evergreen l\u00e0 nh\u1eefng n\u1ed9i dung v\u1eabn thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc b\u1edfi s\u1ef1 th\u00fa v\u1ecb, t\u00ednh h\u1eefu d\u1ee5ng c\u1ee7a th\u00f4ng tin sau m\u1ed9t kho\u1ea3ng th\u1eddi gian d\u00e0i, c\u00f3 th\u1ec3 l\u00e0 v\u00e0i th\u00e1ng ho\u1eb7c v\u00e0i n\u0103m t\u1eeb sau th\u1eddi \u0111i\u1ec3m \u0111\u0103ng.<\/p>\n<p>N\u1ed9i dung evergreen kh\u00f4ng b\u1ecb l\u1ed7i th\u1eddi nh\u01b0 tin t\u1ee9c, gi\u00e1 tr\u1ecb m\u00e0 nh\u1eefng n\u1ed9i dung n\u00e0y cung c\u1ea5p c\u00f3 kh\u1ea3 n\u0103ng thu h\u00fat r\u1ea5t nhi\u1ec1u l\u01b0\u1ee3t truy c\u1eadp, kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng hay l\u01b0\u1ee3t chia s\u1ebb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 c\u00f3 th\u1ec3 duy tr\u00ec v\u1ecb tr\u00ed cao tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm trong m\u1ed9t th\u1eddi gian d\u00e0i.<\/p>\n<div id=\"attachment_7846\" style=\"width: 625px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7846\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/Evergreen-content-1.png\" alt=\"N\u1ed9i dung evergreen\" width=\"615\" height=\"152\" title=\"Evergreen-content-1\"><\/p>\n<p class=\"wp-caption-text\">D\u1ea1ng bi\u1ec3u \u0111\u1ed3 l\u01b0\u1ee3ng truy c\u1eadp c\u1ee7a c\u00e1c n\u1ed9i dung evergreen<\/p>\n<\/div>\n<div id=\"attachment_7847\" style=\"width: 625px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7847\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/Evergreen-content-2.png\" alt=\"N\u1ed9i dung evergreen lu\u00f4n duy tr\u00ec \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng truy c\u1eadp r\u1ea5t \u1ed5n \u0111\u1ecbnh\" width=\"615\" height=\"237\" title=\"Evergreen-content-2\"><\/p>\n<p class=\"wp-caption-text\">Sau h\u01a1n 1 n\u0103m, n\u1ed9i dung evergreen v\u1eabn duy tr\u00ec \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng truy c\u1eadp r\u1ea5t \u1ed5n \u0111\u1ecbnh<\/p>\n<\/div>\n<h2 id=\"2-2-noi-dung-evergreen-can-dam-bao-nhung-tieu-chi-gi\">2. N\u1ed9i dung evergreen c\u1ea7n \u0111\u1ea3m b\u1ea3o nh\u1eefng ti\u00eau ch\u00ed g\u00ec?<\/h2>\n<p>\u0110\u1ec3 m\u1ed9t n\u1ed9i dung \u0111\u01b0\u1ee3c coi l\u00e0 evergreen c\u1ea7n r\u1ea5t nhi\u1ec1u ti\u00eau ch\u00ed kh\u00e1c nhau, v\u00e0 d\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 ti\u00eau ch\u00ed quan tr\u1ecdng nh\u1ea5t:<\/p>\n<p><strong>Ch\u1ea5t l\u01b0\u1ee3ng:<\/strong> \u0110\u00e2y l\u00e0 ti\u00eau ch\u00ed \u0111\u1ea7u ti\u00ean v\u00e0 c\u0169ng l\u00e0 ti\u00eau ch\u00ed quan tr\u1ecdng nh\u1ea5t. Nh\u1eefng n\u1ed9i dung evergreen ph\u1ea3i th\u1ef1c s\u1ef1 th\u00fa v\u1ecb, thu h\u00fat v\u00e0 c\u00f3 \u00edch cho ng\u01b0\u1eddi \u0111\u1ecdc.<\/p>\n<p><strong>SEO:<\/strong> Nh\u1eefng n\u1ed9i dung evergreen ph\u1ea3i th\u1ef1c s\u1ef1 \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u cho c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm t\u1eeb \u0111\u1ecbnh d\u1ea1ng b\u00e0i, h\u1ec7 th\u1ed1ng c\u00e1c t\u1eeb kh\u00f3a c\u00f3 li\u00ean qua, g\u1eafn th\u1ebb (tag) cho t\u1edbi \u0111\u1eb7t n\u1ed9i link (internal link). \u0110i\u1ec1u n\u00e0y gi\u00fap cho n\u1ed9i dung c\u00f3 th\u1ec3 duy tr\u00ec \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng truy c\u1eadp \u1ed5n \u0111\u1ecbnh d\u00f9 \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u0103ng m\u1ed9t th\u1eddi gian d\u00e0i.<\/p>\n<p><strong>C\u00f3 th\u1ec3 chia s\u1ebb:<\/strong> M\u1eb7c d\u00f9 vi\u1ebft nh\u1eefng n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t, nh\u01b0ng ch\u00fa \u00fd t\u1edbi nh\u1eefng chi ti\u1ebft nh\u1ecf nh\u01b0 \u0111\u1eb7t ti\u00eau \u0111\u1ec1 (headline) hay t\u1ed1i \u01b0u \u0111o\u1ea1n n\u1ed9i dung d\u1eabn d\u1eaft khi chia s\u1ebb b\u00e0i vi\u1ebft s\u1ebd gi\u00fap n\u1ed9i dung c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c lan t\u1ecfa r\u1ed9ng h\u01a1n.<\/p>\n<p><strong>C\u00f3 li\u00ean quan t\u1edbi nh\u00f3m kh\u00e1ch truy c\u1eadp website c\u1ee7a b\u1ea1n:<\/strong> B\u1ea1n lu\u00f4n ph\u1ea3i x\u00e1c \u0111\u1ecbnh r\u1ea5t r\u00f5 \u0111\u1eb7c tr\u01b0ng c\u1ee7a nh\u00f3m kh\u00e1ch truy c\u1eadp website c\u1ee7a b\u1ea1n v\u00e0 s\u1ea3n xu\u1ea5t c\u00e1c n\u1ed9i dung c\u00f3 li\u00ean quan t\u1edbi nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y. N\u1ed9i dung c\u1ee7a b\u1ea1n c\u00f3 gi\u00fap h\u1ecd gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 hay t\u00ecm \u0111\u01b0\u1ee3c c\u00e1c th\u00f4ng tin h\u1eefu \u00edch hay kh\u00f4ng? H\u01a1n n\u1eefa, n\u1ed9i dung c\u1ee7a b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i t\u1eeb kh\u00e1ch truy c\u1eadp th\u00e0nh kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng\/kh\u00e1ch h\u00e0ng hay kh\u00f4ng?<\/p>\n<p><strong>Ti\u00eau \u0111\u1ec1:<\/strong> Ti\u00eau \u0111\u1ec1 ph\u1ea3i thu h\u00fat \u0111\u01b0\u1ee3c ng\u01b0\u1eddi \u0111\u1ecdc click v\u00e0o b\u00e0i vi\u1ebft khi h\u1ecd nh\u00ecn th\u1ea5y tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm ho\u1eb7c khi b\u00e0i vi\u1ebft \u0111\u01b0\u1ee3c chia s\u1ebb tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n<p><strong>Kh\u00f4ng l\u1ed7i th\u1eddi:<\/strong> T\u1ea5t c\u1ea3 c\u00e1c c\u00f4ng c\u1ee5 marketing d\u00f9 l\u00e0 t\u1ed1t nh\u1ea5t t\u1ea1i 1 th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3 \u0111\u1ec1u s\u1ebd thay \u0111\u1ed5i, nh\u01b0ng nh\u1eefng n\u1ed9i dung evergreen l\u1ea1i l\u00e0 nh\u1eefng \u201cv\u0169 kh\u00ed\u201d m\u1ea1nh m\u1ebd \u00edt nh\u1ea5t l\u00e0 1 n\u0103m sau khi \u0111\u01b0\u1ee3c \u0111\u0103ng.<\/p>\n<h2 id=\"3-3-noi-dung-evergreen-co-the-la-nhung-hinh-thuc-nao\">3. N\u1ed9i dung evergreen c\u00f3 th\u1ec3 l\u00e0 nh\u1eefng h\u00ecnh th\u1ee9c n\u00e0o?<\/h2>\n<p>Kh\u00f4ng c\u00f3 m\u1ed9t c\u00f4ng th\u1ee9c b\u00ed \u1ea9n v\u00e0 c\u1ed1 \u0111\u1ecbnh n\u00e0o \u0111\u1ec3 t\u1ea1o ra nh\u1eefng n\u1ed9i dung c\u00f3 tu\u1ed5i th\u1ecd cao. Theo th\u1ed1ng k\u00ea, m\u1ed9t s\u1ed1 d\u1ea1ng n\u1ed9i dung d\u01b0\u1edbi \u0111\u00e2y c\u00f3 th\u1ec3 duy tr\u00ec \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng truy c\u1eadp t\u1ed1t sau m\u1ed9t th\u1eddi gian d\u00e0i:<\/p>\n<p><strong>Tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi v\u00e0 cung c\u1ea5p gi\u00e1 tr\u1ecb:<\/strong> Khi g\u1eb7p v\u1ea5n \u0111\u1ec1 hay c\u00f3 m\u1ed9t c\u00e2u h\u1ecfi n\u00e0o \u0111\u00f3, ng\u01b0\u1eddi d\u00f9ng th\u01b0\u1eddng s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ec3 t\u00ecm c\u00e2u tr\u1ea3 l\u1eddi. Ch\u00ednh v\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh nh\u1eefng v\u1ea5n \u0111\u1ec1 hay c\u00e2u h\u1ecfi c\u00f3 li\u00ean quan t\u1edbi l\u0129nh v\u1ef1c c\u1ee7a b\u1ea1n v\u00e0 cung c\u1ea5p c\u00e1c c\u00e2u tr\u1ea3 l\u1eddi cho ng\u01b0\u1eddi d\u00f9ng th\u00f4ng qua b\u00e0i vi\u1ebft hay b\u1ea5t c\u1ee9 d\u1ea1ng n\u1ed9i dung n\u00e0o. \u0110\u00e2y s\u1ebd l\u00e0 c\u00e1c ngu\u1ed3n tham kh\u1ea3o c\u00f3 th\u1ec3 t\u1ed3n t\u1ea1i l\u00e2u d\u00e0i v\u00e0 c\u00f3 th\u1ee9 h\u1ea1ng t\u1ed1t.<\/p>\n<p><strong>N\u1ed9i dung h\u01b0\u1edbng d\u1eabn (How to):<\/strong> Nh\u1eefng n\u1ed9i dung h\u01b0\u1edbng d\u1eabn lu\u00f4n lu\u00f4n l\u00e0 c\u00e1c n\u1ed9i dung r\u1ea5t h\u1eefu \u00edch v\u00e0 ti\u1ebft ki\u1ec7m th\u1eddi gian cho ng\u01b0\u1eddi \u0111\u1ecdc b\u1edfi ng\u01b0\u1eddi d\u00f9ng th\u01b0\u1eddng c\u00f3 xu h\u01b0\u1edbng t\u00ecm ki\u1ebfm c\u1ee5m \u201cl\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3\u2026\u201d khi g\u1eb7p m\u1ed9t v\u1ea5n \u0111\u1ec1 n\u00e0o \u0111\u00f3.<\/p>\n<p><strong>T\u1ed5ng h\u1ee3p \u00fd t\u01b0\u1edfng v\u00e0 n\u1ed9i dung:<\/strong> T\u1ed5ng h\u1ee3p c\u00e1c v\u00ed d\u1ee5 hay c\u00e1c ngu\u1ed3n tham kh\u1ea3o c\u00f3 th\u1ec3 tr\u1edf n\u00ean r\u1ea5t ph\u1ed5 bi\u1ebfn v\u00ec t\u00ednh h\u1eefu d\u1ee5ng v\u00e0 ti\u1ebft ki\u1ec7m th\u1eddi gian cho ng\u01b0\u1eddi \u0111\u1ecdc.<\/p>\n<p><strong>C\u1eadp nh\u1eadt xu h\u01b0\u1edbng:<\/strong> Th\u00f4ng th\u01b0\u1eddng khi nh\u1eafc t\u1edbi xu h\u01b0\u1edbng, nhi\u1ec1u ng\u01b0\u1eddi th\u01b0\u1eddng ngh\u0129 t\u1edbi s\u1ef1 ng\u1eafn h\u1ea1n. Tuy nhi\u00ean tr\u00ean th\u1ef1c t\u1ebf, c\u00f3 nh\u1eefng xu h\u01b0\u1edbng d\u00e0i h\u1ea1n h\u01a1n v\u00e0 \u0111em l\u1ea1i gi\u00e1 tr\u1ecb l\u00e2u d\u00e0i, b\u1ea1n c\u1ea7n ph\u1ea3i n\u1eafm b\u1eaft \u0111\u1ec3 chia s\u1ebb t\u1edbi ng\u01b0\u1eddi \u0111\u1ecdc c\u1ee7a m\u00ecnh.<\/p>\n<h2 id=\"4-4-lam-the-nao-de-tao-nen-noi-dung-evergreen\">4. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u1ea1o n\u00ean n\u1ed9i dung evergreen<\/h2>\n<p><strong>L\u00ean k\u1ebf ho\u1ea1ch:<\/strong> N\u1ebfu b\u1ea1n coi n\u1ed9i dung l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1eddng d\u00e0i th\u00ec vi\u1ec7c l\u00ean k\u1ebf ho\u1ea1ch lu\u00f4n l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t. \u0110\u1ecbnh h\u01b0\u1edbng n\u1ed9i dung xoay quanh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, ngh\u0129 \u0111\u1ebfn nh\u1eefng ch\u1ee7 \u0111\u1ec1 m\u00e0 b\u1ea1n mu\u1ed1n \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft t\u1edbi v\u00e0 thu h\u00fat \u0111\u01b0\u1ee3c \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau.<\/p>\n<p><strong>S\u1eed d\u1ee5ng d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng:<\/strong> D\u1ef1a v\u00e0o nh\u1eefng d\u1eef li\u1ec7u v\u1ec1 ng\u01b0\u1eddi d\u00f9ng tr\u00ean website, nh\u1eefng ph\u1ea3n h\u1ed3i t\u1eeb ng\u01b0\u1eddi \u0111\u1ecdc v\u00e0 l\u01b0\u1ee3ng chia s\u1ebb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, b\u1ea1n c\u00f3 th\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c nh\u1eefng n\u1ed9i dung n\u00e0o \u0111ang \u0111\u01b0\u1ee3c quan t\u00e2m, \u0111\u00f3n nh\u1eadn v\u00e0 c\u00f3 ti\u1ec1m n\u0103ng tr\u1edf th\u00e0nh n\u1ed9i dung evergreen. Sau \u0111\u00f3, vi\u1ec7c c\u1ea7n l\u00e0m l\u00e0 ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n ti\u1ebfp c\u00e1c n\u1ed9i dung xoay quanh ch\u1ee7 \u0111\u1ec1 \u0111\u00f3.<\/p>\n<p><strong>T\u00ecm ki\u1ebfm c\u00e1c ch\u1ee7 \u0111\u1ec1 \u201cng\u00e1ch\u201d:<\/strong> N\u1ed9i dung evergreen kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i l\u00e0 nh\u1eefng n\u1ed9i dung qu\u00e1 r\u1ed9ng. B\u1ea1n c\u00f3 th\u1ebf nh\u1eafm m\u1ee5c ti\u00eau t\u1edbi c\u00e1c t\u00ecm ki\u1ebfm chi ti\u1ebft (niche search queries) c\u1ee7a nh\u00f3m kh\u00e1ch truy c\u1eadp ph\u00f9 h\u1ee3p v\u1edbi website c\u1ee7a b\u1ea1n.<\/p>\n<p>B\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c ph\u00e2n t\u00edch nh\u00f3m kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u1ea5t \u0111\u1ec3 xem h\u1ecd t\u00ecm th\u1ea5y website c\u1ee7a b\u1ea1n nh\u01b0 th\u1ebf n\u00e0o, \u0111i\u1ec1u g\u00ec thu h\u00fat h\u1ecd v\u00e0 s\u1ea3n xu\u1ea5t n\u1ed9i dung cho nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y.<\/p>\n<p>\u0110\u00e3 qua th\u1eddi s\u1ea3n xu\u1ea5t c\u00e1c n\u1ed9i dung nh\u00e0ng nh\u00e0ng, n\u1ebfu b\u1ea1n mu\u1ed1n c\u00f3 nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung \u0111\u01b0\u1eddng d\u00e0i v\u00e0 \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 b\u1ec1n v\u1eefng, h\u00e3y \u0111\u1ea7u t\u01b0 cho n\u1ed9i dung evergreen.<\/p>\n<p style=\"text-align: right\"><em>Theo Search Engine Journal<\/em><\/p>\n<p><em>B\u00e0i li\u00ean quan:<\/em><\/p>\n<ul>\n<li><em>T\u1ea1o c\u00fa h\u00edch cho Content Marketing<\/em><\/li>\n<li><em>B\u00ed quy\u1ebft t\u1ea1o \u201chi\u1ec7u \u1ee9ng lan truy\u1ec1n\u201d cho Content Marketing<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>1. N\u1ed9i dung evergreen l\u00e0 g\u00ec? M\u1ed9t c\u00e1ch d\u1ec5 hi\u1ec3u nh\u1ea5t, n\u1ebfu n\u1ed9i dung c\u1ee7a b\u1ea1n c\u00f3 m\u1ed9t \u201ccu\u1ed9c \u0111\u1eddi\u201d ri\u00eang t\u1eeb khi \u0111\u01b0\u1ee3c \u0111\u0103ng th\u00ec nh\u1eefng n\u1ed9i dung evergreen l\u00e0 nh\u1eefng n\u1ed9i dung c\u00f3 tu\u1ed5i th\u1ecd cao. C\u1ee5 th\u1ec3 h\u01a1n, n\u1ed9i dung evergreen l\u00e0 nh\u1eefng n\u1ed9i dung v\u1eabn thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56238"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=56238"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56238\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=56238"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=56238"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=56238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}