{"id":56434,"date":"2023-12-20T18:06:40","date_gmt":"2023-12-20T11:06:40","guid":{"rendered":"https:\/\/masterskills.org\/blog\/content-marketing-chien-luoc-thiet-yeu-cho-moi-doanh-nghiep.html"},"modified":"2023-12-20T18:06:40","modified_gmt":"2023-12-20T11:06:40","slug":"content-marketing-chien-luoc-thiet-yeu-cho-moi-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/content-marketing-chien-luoc-thiet-yeu-cho-moi-doanh-nghiep.html","title":{"rendered":"Content Marketing \u2013 Chi\u1ebfn l\u01b0\u1ee3c thi\u1ebft y\u1ebfu cho m\u1ecdi doanh nghi\u1ec7p"},"content":{"rendered":"<div id=\"test\">Ng\u00e0y nay, thu\u1eadt ng\u1eef \u201cContent Marketing\u201d \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn. V\u1eady, Content Marketing l\u00e0 g\u00ec? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1eaft \u0111\u1ea7u \u1ee9ng d\u1ee5ng Content Marketing trong ho\u1ea1t \u0111\u1ed9ng kinh doanh online c\u1ee7a m\u00ecnh? <em>Ph\u1ea7n 5: Content Marketing \u2013 Chi\u1ebfn l\u01b0\u1ee3c thi\u1ebft y\u1ebfu cho m\u1ecdi doanh nghi\u1ec7p<\/em> n\u1eb1m trong ch\u1ee7 \u0111\u1ec1 <em>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1eaft \u0111\u1ea7u kinh doanh online<\/em>\u00a0c\u1ee7a Subiz s\u1ebd gi\u00fap b\u1ea1n gi\u1ea3i \u0111\u00e1p nh\u1eefng th\u1eafc m\u1eafc tr\u00ean!<\/p>\n<h2 id=\"1-1-content-marketing-la-gi-vi-sao-noi-la-chien-luoc-thiet-yeu-cua-doanh-nghiep\">1. Content Marketing l\u00e0 g\u00ec? V\u00ec sao n\u00f3i l\u00e0 chi\u1ebfn l\u01b0\u1ee3c thi\u1ebft y\u1ebfu c\u1ee7a doanh nghi\u1ec7p<\/h2>\n<div id=\"attachment_5939\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5939 size-full\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/489775189-e1450753154167.jpg\" alt=\"Content Marketing l\u00e0 g\u00ec - Chi\u1ebfn l\u01b0\u1ee3c thi\u1ebft y\u1ebfu\" width=\"600\" height=\"402\" title=\"489775189-e1450753154167\"><\/p>\n<p class=\"wp-caption-text\">C\u00f3 r\u1ea5t nhi\u1ec1u \u0111\u1ecbnh ngh\u0129a kh\u00e1c nhau v\u1ec1 Content Marketing<\/p>\n<\/div>\n<p>Theo Robert Rose, n\u1ebfu ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng th\u01b0\u1eddng t\u00e2ng b\u1ed1c b\u1ea1n l\u00ean th\u00e0nh nh\u1eefng ng\u00f4i sao nh\u1ea1c rock th\u00ec Content Marketing ch\u1ec9 xem b\u1ea1n nh\u01b0 m\u1ed9t con ng\u01b0\u1eddi b\u00ecnh th\u01b0\u1eddng.\u00a0Kh\u00e1ch h\u00e0ng v\u1ec1 c\u01a1 b\u1ea3n ch\u1eb3ng mu\u1ed1n quan t\u00e2m \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u hay s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n\u2026H\u1ecd quan t\u00e2m \u0111\u1ebfn b\u1ea3n th\u00e2n m\u00ecnh, nhu c\u1ea7u c\u1ee7a m\u00ecnh nhi\u1ec1u h\u01a1n. Content marketing l\u00e0 c\u00f4ng vi\u1ec7c s\u00e1ng t\u1ea1o nh\u1eefng n\u1ed9i dung th\u00fa v\u1ecb v\u00e0 gi\u00e0u th\u00f4ng tin m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n y\u00eau th\u00edch. C\u00f3 nh\u01b0 v\u1eady, h\u1ecd m\u1edbi ch\u00fa \u00fd \u0111\u1ebfn b\u1ea1n.<\/p>\n<p>M\u1ee5c \u0111\u00edch sau c\u00f9ng c\u1ee7a Content Marketing l\u00e0 bi\u1ebfn nh\u1eefng\u00a0ng\u01b0\u1eddi \u0111ang ti\u1ebfp nh\u1eadn n\u1ed9i dung th\u00e0nh nh\u1eefng kh\u00e1ch h\u00e0ng th\u1ef1c t\u1ebf, t\u1ea1o ra doanh thu b\u1eb1ng vi\u1ec7c ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<h2 id=\"2-2-content-marketing-nen-danh-vao-cam-xuc-mang-tinh-chia-se\">2. Content Marketing n\u00ean \u0111\u00e1nh v\u00e0o \u201cc\u1ea3m x\u00fac\u201d, mang t\u00ednh \u201cchia s\u1ebb\u201d<\/h2>\n<p>Content Marketing l\u00e0 s\u1ef1 ph\u00e1t tri\u1ec3n t\u1ea5t y\u1ebfu c\u1ee7a Marketing tr\u1ef1c tuy\u1ebfn. Khi m\u00e0 m\u1ecdi vi\u1ec7c mua b\u00e1n, trao \u0111\u1ed5i di\u1ec5n ra qua m\u1ea1ng th\u00ec vi\u1ec7c m\u1ed9t kh\u00e1ch h\u00e0ng c\u00f3 b\u1ecb thuy\u1ebft ph\u1ee5c b\u1edfi th\u00f4ng tin b\u1ea1n \u0111\u01b0a ra (content) hay kh\u00f4ng l\u00e0 \u0111i\u1ec1u r\u1ea5t quan tr\u1ecdng.<\/p>\n<p>Th\u00f4ng qua Content Marketing, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch \u0111\u00fang \u0111\u1eafn v\u1ec1 s\u1ea3n ph\u1ea9m, nh\u1eefng \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i so v\u1edbi \u0111\u1ed1i th\u1ee7 v\u00e0 quan tr\u1ecdng nh\u1ea5t: Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 nh\u1eadn l\u1ea1i nh\u1eefng g\u00ec n\u1ebfu ch\u1ecdn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n? Content Marketing gi\u00fap cho vi\u1ec7c t\u01b0\u01a1ng t\u00e1c gi\u1eefa b\u1ea1n v\u00e0 kh\u00e1ch h\u00e0ng mang t\u00ednh hai chi\u1ec1u. M\u1ed9t ng\u01b0\u1eddi l\u00e0m Content Marketing gi\u1ecfi t\u1ee9c l\u00e0 bi\u1ebft ch\u1ea1m \u0111\u1ebfn c\u1ea3m x\u00fac kh\u00e1ch h\u00e0ng, kh\u00e9o l\u00e9o l\u1ed3ng gh\u00e9p s\u1ea3n ph\u1ea9m th\u00f4ng qua c\u00e1c th\u00f4ng \u0111i\u1ec7p mang t\u00ednh x\u00e3 h\u1ed9i.<\/p>\n<div id=\"attachment_5346\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5346 size-full\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/Ket-noi-cam-xuc-voi-khach-hang.png\" alt=\"Ket-noi-cam-xuc-voi-khach-hang -Chi\u1ebfn l\u01b0\u1ee3c thi\u1ebft y\u1ebfu\" width=\"600\" height=\"337\" title=\"Ket-noi-cam-xuc-voi-khach-hang\"><\/p>\n<p class=\"wp-caption-text\">Ch\u1ea1m \u0111\u1ebfn c\u1ea3m x\u00fac c\u1ee7a kh\u00e1ch h\u00e0ng lu\u00f4n c\u00f3 th\u1ef1c s\u1ef1 l\u00e0 m\u1ed9t b\u00e0i to\u00e1n kh\u00f3?<\/p>\n<\/div>\n<p>Kh\u00e1ch h\u00e0ng ng\u00e0y nay \u0111\u00e3 d\u1ea7n ch\u00e1n ng\u00e1n v\u1edbi nh\u1eefng t\u00edt b\u00e0i \u0111\u1eadm m\u00f9i k\u00eau g\u1ecdi, qu\u1ea3ng c\u00e1o, ch\u0103m ch\u0103m PR s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p, lu\u00f4n n\u00f3i r\u1eb1ng: s\u1ea3n ph\u1ea9m c\u1ee7a t\u00f4i l\u00e0 t\u1ed1t nh\u1ea5t, h\u00e3y ch\u1ecdn t\u00f4i, mua s\u1ea3n ph\u1ea9m c\u1ee7a t\u00f4i ngay h\u00f4m nay\u2026V\u1eady th\u00ec, t\u1ea1i sao b\u1ea1n kh\u00f4ng tr\u1edf th\u00e0nh m\u1ed9t ng\u01b0\u1eddi b\u1ea1n t\u1ed1t b\u1ee5ng v\u00e0 bi\u1ebft chia s\u1ebb nh\u1ec9?<\/p>\n<p>\u0110i\u1ec1u b\u1ea1n c\u1ea7n l\u00e0m, \u0111\u00f3 l\u00e0 h\u00e0ng ng\u00e0y h\u00e3y x\u00e2y d\u1ef1ng nh\u1eefng c\u00e2u chuy\u1ec7n th\u1ef1c s\u1ef1 c\u00f3 \u00edch v\u00e0 gi\u00e1 tr\u1ecb, khi\u1ebfn kh\u00e1ch h\u00e0ng ch\u00fa \u00fd. B\u1ea1n kh\u00f4ng c\u1ea7n \u0111\u00f3ng vai ng\u01b0\u1eddi b\u00e1n, to\u00e0n b\u1ed9 t\u1eeb \u0111\u1ea7u t\u1edbi cu\u1ed1i ch\u1ec9 n\u00f3i v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh n\u1eefa. B\u1ea1n h\u00e3y \u0111\u00f3ng vai m\u1ed9t ng\u01b0\u1eddi b\u1ea1n, l\u1eafng nghe v\u00e0 chia s\u1ebb v\u1edbi kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n nh\u1eefng vui bu\u1ed3n trong cu\u1ed9c s\u1ed1ng nh\u01b0ng \u0111\u1eebng qu\u00ean kh\u00e9o l\u00e9o \u0111\u00ednh k\u00e8m nh\u1eefng th\u00f4ng \u0111i\u1ec7p mang m\u00e0u s\u1eafc ri\u00eang c\u1ee7a doanh nghi\u1ec7p. Quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng sau \u0111\u00f3 s\u1ebd r\u1ea5t \u0111\u01a1n gi\u1ea3n, h\u1ecd ch\u1ecdn b\u1ea1n v\u00ec: \u0110\u00e2y l\u00e0 ng\u01b0\u1eddi b\u00e1n h\u00e0ng t\u1eed t\u1ebf\u201d, \u0111\u00e2y l\u00e0 n\u01a1i t\u00f4i c\u00f3 th\u1ec3 tin t\u01b0\u1edfng mua h\u00e0ng v\u00ec c\u00f3 nh\u1eefng chuy\u00ean gia t\u1eadn t\u00e2m v\u00e0 hi\u1ec3u bi\u1ebft.<\/p>\n<p>Mu\u1ed1n l\u00e0m Content Marketing t\u1ed1t, b\u1ea1n ph\u1ea3i c\u00f3 m\u1ed9t th\u00e1i \u0111\u1ed9 nghi\u00eam t\u00fac v\u1edbi th\u00f4ng tin m\u00e0 m\u00ecnh chia s\u1ebb. H\u00e3y \u0111\u00f3ng vai m\u1ed9t nh\u00e0 xu\u1ea5t b\u1ea3n, m\u1ed9t \u0111\u00e0i ph\u00e1t thanh, truy\u1ec1n h\u00ecnh, hay m\u1ed9t t\u1edd b\u00e1o v\u00e0 \u00e1p d\u1ee5ng t\u01b0 duy \u0111\u00f3 v\u00e0o m\u1ecdi ng\u00f5 ng\u00e1ch trong k\u1ebf ho\u1ea1ch marketing t\u1ed5ng th\u1ec3 c\u1ee7a doanh nghi\u1ec7p. \u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t th\u1ee7 thu\u1eadt hay m\u00e1nh kh\u00f3e, b\u1ea1n c\u1ea7n khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c \u201cc\u00e1i t\u00e2m\u201d c\u1ee7a m\u00ecnh th\u1eadt r\u00f5 r\u00e0ng. N\u1ebfu kh\u00f4ng, c\u00f4ng lao c\u1ee7a b\u1ea1n trong vi\u1ec7c x\u00e2y d\u1ef1ng Content Marketing ch\u1ec9 nh\u01b0 d\u00e3 tr\u00e0ng xe c\u00e1t v\u00e0 l\u00e2u \u0111\u00e0i c\u00e1t tr\u00ean bi\u1ec3n v\u1eeba xu\u1ea5t hi\u1ec7n s\u1ebd ngay l\u1eadp t\u1ee9c tan bi\u1ebfn ch\u1ec9 sau m\u1ed9t \u0111\u1ee3t s\u00f3ng v\u1ed7.<\/p>\n<h2 id=\"3-3-ung-dung-content-marketing-nhu-the-nao-chien-luoc-thiet-yeu-cua-doanh-nghiep-the-hien-ra-sao\">3. \u1ee8ng d\u1ee5ng Content Marketing nh\u01b0 th\u1ebf n\u00e0o? Chi\u1ebfn l\u01b0\u1ee3c thi\u1ebft y\u1ebfu c\u1ee7a doanh nghi\u1ec7p th\u1ec3 hi\u1ec7n ra sao?<\/h2>\n<div id=\"attachment_5942\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5942 size-full\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/content-marketing-1-e1450753324199.jpg\" alt=\"Content Marketing - Chi\u1ebfn l\u01b0\u1ee3c thi\u1ebft y\u1ebfu c\u1ee7a doanh nghi\u1ec7p\" width=\"600\" height=\"322\" title=\"content-marketing-1-e1450753324199\"><\/p>\n<p class=\"wp-caption-text\">C\u1ea7n ph\u1ea3i x\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c cho Content Marketing<\/p>\n<\/div>\n<p>Xu\u1ea5t ph\u00e1t t\u1eeb kim ch\u1ec9 nam \u201cchia s\u1ebb\u201d, \u0111a ph\u1ea7n nh\u1eefng ch\u1ee7 doanh nghi\u1ec7p c\u00f3 t\u1ea7m nh\u00ecn s\u1ebd \u0111\u1ecbnh h\u01b0\u1edbng h\u1ecd mu\u1ed1n chia s\u1ebb \u0111i\u1ec1u g\u00ec v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng ngay t\u1eeb khi ra m\u1eaft s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5.\u00a0\u0110\u00e2y l\u00e0 m\u1ed9t c\u00e1ch r\u1ea5t \u0111\u01a1n gi\u1ea3n m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u l\u00e0m \u0111\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c Content Marketing cho doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. H\u00e3y tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi d\u01b0\u1edbi \u0111\u00e2y, t\u1eeb \u0111\u00f3 r\u00fat ra \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n Content Marketing m\u00e0 b\u1ea1n s\u1ebd \u00e1p d\u1ee5ng:<\/p>\n<ul>\n<li>B\u1ea1n \u0111ang b\u00e1n d\u1ecbch v\u1ee5 g\u00ec?<\/li>\n<li>Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a b\u1ea1n l\u00e0 ai? H\u1ecd \u1edf \u0111\u00e2u?<\/li>\n<li>Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111em \u0111\u1ebfn cho kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec (v\u00f4 h\u00ecnh)?<\/li>\n<li>D\u1ecbch vu c\u1ee7a b\u1ea1n \u0111em \u0111\u1ebfn c\u00f3 th\u1ec3 kh\u1eafc ph\u1ee5c cho kh\u00e1ch h\u00e0ng nh\u1eefng kh\u00f3 kh\u0103n g\u00ec trong cu\u1ed9c s\u1ed1ng (h\u1eefu h\u00ecnh)?<\/li>\n<li>Kh\u00e1ch h\u00e0ng g\u1eb7p tr\u1edf ng\u1ea1i g\u00ec khi ti\u1ebfp c\u1eadn v\u1edbi d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n?<\/li>\n<li>Kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i g\u00ec khi ti\u00eau d\u00f9ng s\u1ea3n ph\u1ea9m\/ d\u1ecbch vu c\u1ee7a b\u1ea1n?<\/li>\n<li>Nh\u1eefng v\u1ea5n \u0111\u1ec1 kh\u00f3 kh\u0103n li\u00ean quan t\u1edbi vi\u1ec7c ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n \u0111ang g\u1eb7p ph\u1ea3i l\u00e0 g\u00ec?<\/li>\n<li>Nh\u1eefng sai l\u1ea7m\/ hi\u1ec3u l\u1ea7m khi kh\u00e1ch h\u00e0ng th\u01b0\u1eddng m\u1eafc ph\u1ea3i khi l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 trong ng\u00e0nh n\u00e0y l\u00e0 g\u00ec?<\/li>\n<li>Doanh nghi\u1ec7p c\u1ee7a b\u1ea1n ra \u0111\u1eddi khi n\u00e0o?<\/li>\n<li>Th\u1ea7n t\u01b0\u1ee3ng ho\u1eb7c bi\u1ec3u t\u01b0\u1ee3ng m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n h\u00e2m m\u1ed9 v\u00e0 mu\u1ed1n h\u01b0\u1edbng \u0111\u1ebfn l\u00e0 ai?<\/li>\n<li>M\u1ee5c ti\u00eau h\u01b0\u1edbng \u0111\u1ebfn sau c\u00f9ng c\u1ee7a kh\u00e1ch h\u00e0ng khi s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n l\u00e0 g\u00ec?<\/li>\n<li>Kh\u00e1ch h\u00e0ng quy\u1ebft \u0111\u1ecbnh s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n d\u1ef1a v\u00e0o \u0111\u00e2u\/ ai?<\/li>\n<li>D\u1ef1a tr\u00ean nh\u1eefng c\u00e2u h\u1ecfi \u0111\u01a1n gi\u1ea3n n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm ra v\u00e0 chi\u1ebfn l\u01b0\u1ee3c cho k\u1ebf ho\u1ea1ch Content Marketing c\u1ee7a m\u00ecnh. H\u00e3y b\u1eaft \u0111\u1ea7u thay \u0111\u1ed5i t\u01b0 duy \u201cT\u00f4i b\u00e1n\u201d b\u1eb1ng t\u01b0 duy \u201cT\u00f4i gi\u00fap\u201d v\u00e0 \u201cT\u00f4i chia s\u1ebb\u201d.<\/li>\n<\/ul>\n<p>Ch\u00fac b\u1ea1n c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c Content Marketing ho\u00e0n h\u1ea3o v\u00e0 th\u00e0nh c\u00f4ng!<\/p>\n<p>C\u00e1c ph\u1ea7n tr\u01b0\u1edbc trong c\u00f9ng\u00a0ch\u1ee7 \u0111\u1ec1<\/p>\n<ul>\n<li><em>Ph\u1ea7n 1:\u00a0X\u00e2y d\u1ef1ng b\u1ea3n k\u1ebf ho\u1ea1ch ho\u00e0n h\u1ea3o \u0111\u1ec3 kinh doanh online ph\u00e1t \u0111\u1ea1t<\/em><\/li>\n<li><em>Ph\u1ea7n 2:\u00a0X\u00e2y d\u1ef1ng k\u00eanh b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3<\/em><\/li>\n<li><em>Ph\u1ea7n 3:\u00a0Giao nh\u1eadn h\u00e0ng h\u00f3a trong kinh doanh online \u2013 V\u1ea5n \u0111\u1ec1 kh\u00f4ng h\u1ec1 nh\u1ecf<\/em><\/li>\n<li><em>Ph\u1ea7n 4:\u00a0X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u \u2013 \u201cCon \u00e1t\u201d ch\u1ee7 b\u00e0i c\u1ee7a doanh nghi\u1ec7p<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ng\u00e0y nay, thu\u1eadt ng\u1eef \u201cContent Marketing\u201d \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn. V\u1eady, Content Marketing l\u00e0 g\u00ec? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1eaft \u0111\u1ea7u \u1ee9ng d\u1ee5ng Content Marketing trong ho\u1ea1t \u0111\u1ed9ng kinh doanh online c\u1ee7a m\u00ecnh? Ph\u1ea7n 5: Content Marketing \u2013 Chi\u1ebfn l\u01b0\u1ee3c thi\u1ebft y\u1ebfu cho m\u1ecdi doanh nghi\u1ec7p n\u1eb1m trong ch\u1ee7 \u0111\u1ec1 L\u00e0m th\u1ebf [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56434"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=56434"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56434\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=56434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=56434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=56434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}