{"id":5645,"date":"2023-11-29T08:16:58","date_gmt":"2023-11-29T08:16:58","guid":{"rendered":"https:\/\/masterskills.org\/blog\/?p=5645"},"modified":"2023-11-29T09:59:54","modified_gmt":"2023-11-29T09:59:54","slug":"cach-trung-bay-hang-hoa-dep-cho-sieu-thi-mini-tang-gap-doi-doanh-thu","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/cach-trung-bay-hang-hoa-dep-cho-sieu-thi-mini-tang-gap-doi-doanh-thu.html","title":{"rendered":"C\u00e1ch tr\u01b0ng b\u00e0y h\u00e0ng h\u00f3a \u0111\u1eb9p cho si\u00eau th\u1ecb mini t\u0103ng g\u1ea5p \u0111\u00f4i doanh thu"},"content":{"rendered":"

1. H\u1ecdc c\u00e1ch tr\u01b0ng b\u00e0y h\u00e0ng ho\u00e1 \u0111\u1eb9p cho si\u00eau th\u1ecb mini<\/h2>\n

Tr\u01b0ng b\u00e0y h\u00e0ng h\u00f3a l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong b\u00e1n h\u00e0ng \u0111\u1ed1i v\u1edbi m\u1ed9t c\u1eeda h\u00e0ng. Nh\u01b0ng kh\u00f4ng ph\u1ea3i ai c\u0169ng bi\u1ebft c\u00e1ch tr\u01b0ng b\u00e0y m\u1ed9t c\u1eeda h\u00e0ng, si\u00eau th\u1ecb mini th\u1ebf n\u00e0o \u0111\u1ec3 b\u1eaft m\u1eaft, \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00e0ng \u0111i nhi\u1ec1u c\u00e0ng th\u1ea5y l\u00f4i cu\u1ed1n v\u00e0 h\u1ea5p d\u1eabn m\u00e0 l\u1ea1i kh\u00f4ng c\u1ea3m th\u1ea5y kh\u00f3 ch\u1ecbu b\u1edfi vi\u1ec7c \u0111i l\u00f2ng v\u00f2ng m\u00e0 kh\u00f4ng t\u00ecm \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m m\u00ecnh c\u1ea7n.<\/p>\n

1.1 Ph\u00e2n khu h\u00e0ng h\u00f3a tr\u01b0\u1edbc khi tr\u01b0ng b\u00e0y<\/h3>\n

Ph\u00e2n lo\u1ea1i h\u00e0ng h\u00f3a th\u00e0nh c\u00e1c nh\u00f3m (qu\u1ea7y h\u00e0ng): b\u00e1nh k\u1eb9o, gia v\u1ecb, h\u00f3a m\u1ef9 ph\u1ea9m, phi th\u1ef1c ph\u1ea9m kh\u00e1c, tr\u00e0 c\u00e0 ph\u00ea, m\u1eadt, \u0111\u00f4ng l\u1ea1nh, gia d\u1ee5ng.<\/p>\n

C\u00e1c qu\u1ea7y h\u00e0ng n\u00e0y \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp tr\u00ean m\u1ed9t k\u1ec7, ho\u1eb7c m\u1ed9t d\u00e3y k\u1ec7 li\u1ec1n nhau, ho\u1eb7c m\u1ed9t khu v\u1ef1c g\u1ed3m 2 d\u00e3 k\u1ec7 xoay m\u1eb7t v\u00e0o nhau, gi\u00fap kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 ki\u1ec3m so\u00e1t to\u00e0n b\u1ed9 qu\u1ea7y h\u00e0ng trong khi ch\u1ec9 c\u1ea7n \u0111\u1ee9ng nguy\u00ean m\u1ed9t ch\u1ed7.<\/p>\n

Vi\u1ec7c ph\u00e2n lo\u1ea1i h\u00e0ng h\u00f3a theo nh\u00f3m c\u1ea7n m\u1ed9t s\u1ef1 am hi\u1ec3u s\u00e2u s\u1eafc v\u1ec1 c\u00e1c ng\u00e0nh h\u00e0ng. Tuy nhi\u00ean, l\u00e0 m\u1ed9t ch\u1ee7 si\u00eau th\u1ecb mini, b\u1ea1n c\u00f3 th\u1ec3 y\u00ean t\u00e2m v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a c\u00e1c nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng c\u1ee7a nh\u1eefng nh\u00e0 cung c\u1ea5p s\u1ebd gi\u00fap b\u1ea1n m\u1ed9t ph\u1ea7n khi b\u00e0y bi\u1ec7n h\u00e0ng h\u00f3a. B\u1ea1n ch\u1ec9 c\u1ea7n \u0111\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n bi\u1ebft \u0111\u01b0\u1ee3c nh\u1eefng nh\u00f3m h\u00e0ng s\u1ebd \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp \u1edf khu v\u1ef1c n\u00e0o trong c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n

\"c\u00e1ch<\/p>\n

C\u00e1ch tr\u01b0ng b\u00e0y h\u00e0ng ho\u00e1 \u0111\u1eb9p trong si\u00eau th\u1ecb mini<\/em><\/p>\n

1.2 C\u00e1ch s\u1eafp x\u1ebfp c\u00e1c qu\u1ea7y h\u00e0ng trong si\u00eau th\u1ecb<\/h3>\n

1.2.1 X\u1ebfp theo th\u1eddi gian s\u1eed d\u1ee5ng c\u1ee7a s\u1ea3n ph\u1ea9m<\/h4>\n

S\u1eafp x\u1ebfp h\u00e0ng h\u00f3a trong si\u00eau th\u1ecb theo th\u1eddi gian s\u1eed d\u1ee5ng c\u1ee7a s\u1ea3n ph\u1ea9m l\u00e0 c\u00e1ch \u0111\u1eb7t s\u1ea3n ph\u1ea9m c\u00f3 h\u1ea1n s\u1eed d\u1ee5ng ng\u1eafn \u1edf g\u1ea7n c\u1eeda, th\u1eddi gian s\u1eed d\u1ee5ng xa \u0111\u1eb7t s\u00e2u trong si\u00eau th\u1ecb.<\/p>\n

M\u1ed9t th\u1ef1c t\u1ebf l\u00e0 nh\u1eefng h\u00e0ng h\u00f3a c\u00f3 th\u1eddi gian s\u1eed d\u1ee5ng c\u00e0ng d\u00e0i th\u00ec c\u00f3 th\u1eddi h\u1ea1n s\u1eed d\u1ee5ng c\u00e0ng l\u00e2u, v\u00e0 h\u00e0ng c\u00f3 th\u1eddi gian kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng d\u00e0i th\u00ec lu\u00f4n \u0111\u01b0\u1ee3c mua c\u00f3 ch\u1ee7 \u0111\u00edch t\u1eeb tr\u01b0\u1edbc khi \u0111\u1ebfn si\u00eau th\u1ecb. Nh\u00f3m h\u00e0ng n\u00e0y ch\u1ee7 y\u1ebfu l\u00e0 h\u00e0ng h\u00f3a m\u1ef9 ph\u1ea9m, h\u00e0ng gia d\u1ee5ng, h\u00e0ng v\u0103n ph\u00f2ng ph\u1ea9m, h\u00e0ng phi th\u1ef1c ph\u1ea9m.<\/p>\n

C\u00e1ch x\u1ebfp h\u00e0ng n\u00e0y khi\u1ebfn si\u00eau th\u1ecb \u0111\u1ea3m b\u1ea3o \u0111\u01b0\u1ee3c r\u1eb1ng nh\u00f3m h\u00e0ng c\u00f3 s\u1ee9c mua trung b\u00ecnh (kho\u1ea3ng 1 \u0111\u1ebfn 2 th\u00e1ng kh\u00e1ch h\u00e0ng ph\u1ea3i mua m\u1ed9t l\u1ea7n) nh\u01b0 gia v\u1ecb, tr\u00e0, c\u00e0 ph\u00ea v\u00e0 nh\u00f3m h\u00e0ng \u0103n ch\u01a1i nh\u01b0 b\u00e1nh k\u1eb9o \u0111\u01b0\u1ee3c \u1edf v\u1ecb tr\u00ed \u0111\u1ea3m b\u1ea3o r\u1eb1ng kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 mua khi \u0111i qua s\u1ea3n ph\u1ea9m 2 l\u1ea7n.<\/p>\n

V\u00e0 g\u1ea7n c\u1eeda nh\u1ea5t l\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 b\u00f3c v\u00e0 s\u1eed d\u1ee5ng t\u1ea1i ch\u1ed7 nh\u01b0 n\u01b0\u1edbc ng\u1ecdt, snack, k\u1eb9o cao su, kem, h\u00e0ng t\u01b0\u01a1i m\u00e1t….<\/p>\n

C\u00e1ch s\u1eafp x\u1ebfp n\u00e0y c\u0169ng \u0111\u01b0\u1ee3c xem l\u00e0 c\u00e1ch tr\u01b0ng b\u00e0y h\u00e0ng ho\u00e1 \u0111\u1eb9p m\u00e0 \u0111a ph\u1ea7n c\u00e1c si\u00eau th\u1ecb s\u1eed d\u1ee5ng nh\u1eb1m \u0111\u1ea3m b\u1ea3o theo th\u00f3i quen ti\u00eau d\u00f9ng th\u00f4ng th\u01b0\u1eddng c\u1ee7a kh\u00e1ch h\u00e0ng. Kh\u00e1ch h\u00e0ng s\u1ebd c\u00f3 s\u1ed1 l\u01b0\u1ee3t d\u1ea1o qua c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 ph\u00e1t sinh mong mu\u1ed1n mua ngo\u00e0i k\u1ebf ho\u1ea1ch nhi\u1ec1u nh\u1ea5t.<\/p>\n

1.2.2 X\u1ebfp theo nhu c\u1ea7u: h\u00e0ng mua c\u00f3 ch\u1ee7 \u0111\u00edch b\u00ean trong, h\u00e0ng ng\u1eabu h\u1ee9ng b\u00ean ngo\u00e0i.<\/h4>\n

C\u00e1c s\u1ea3n ph\u1ea9m mua c\u00f3 ch\u1ee7 \u0111\u00edch l\u00e0 s\u1ea3n ph\u1ea9m kh\u00e1ch h\u00e0ng \u0111\u00e3 l\u00ean danh s\u00e1ch c\u1ea7n mua t\u1eeb \u1edf nh\u00e0 nh\u01b0 b\u1ed9t gi\u1eb7t, gi\u1ea5y v\u1ec7 sinh, n\u01b0\u1edbc r\u1eeda b\u00e1t, x\u00e0 ph\u00f2ng, b\u0103ng v\u1ec7 sinh, n\u01b0\u1edbc m\u1eafm, gia v\u1ecb…., \u0111i\u1ec1u n\u00e0y khi\u1ebfn kh\u00e1ch h\u00e0ng khi b\u01b0\u1edbc ch\u00e2n v\u00e0o si\u00eau th\u1ecb s\u1ebd \u0111i t\u00ecm c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u00f3 v\u00e0 trong qu\u00e1 tr\u00ecnh \u0111i t\u00ecm s\u1ea3n ph\u1ea9m, kh\u00e1ch h\u00e0ng nh\u00ecn th\u1ea5y nhi\u1ec1u s\u1ea3n ph\u1ea9m kh\u00e1c v\u00e0 c\u00f3 th\u1ec3 n\u1ea3y sinh nhu c\u1ea7u b\u1ea5t ch\u1ee3t.<\/p>\n

Vi\u1ec7c \u0111\u1ea9y nh\u1eefng nh\u00f3m h\u00e0ng n\u00e0y v\u00e0o b\u00ean trong \u0111\u1ea3m b\u1ea3o r\u1eb1ng kh\u00e1ch h\u00e0ng s\u1ebd \u0111i qua nh\u1eefng s\u1ea3n ph\u1ea9m kh\u00e1c v\u00e0 c\u00f3 th\u1eddi gian \u1edf l\u1ea1i trong si\u00eau th\u1ecb l\u00e2u nh\u1ea5t.<\/p>\n

1.2.3 X\u1ebfp theo k\u00edch th\u01b0\u1edbc s\u1ea3n ph\u1ea9m: nh\u00f3m h\u00e0ng nh\u1ecf x\u1ebfp ngo\u00e0i, to x\u1ebfp trong<\/h4>\n

C\u00e1ch s\u1eafp x\u1ebfp n\u00e0y th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o an ninh trong c\u1eeda h\u00e0ng, tr\u00e1nh vi\u1ec7c th\u1ea5t tho\u00e1t nh\u1eefng h\u00e0ng c\u00f3 k\u00edch c\u1ee1 nh\u1ecf nh\u01b0ng gi\u00e1 tr\u1ecb l\u1edbn nh\u01b0 m\u1ef9 ph\u1ea9m, dao c\u1ea1o r\u00e2u….<\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, vi\u1ec7c x\u1ebfp c\u00e1c nh\u00f3m h\u00e0ng nh\u1ecf ra ngo\u00e0i, th\u1eadm ch\u00ed b\u00e0y l\u00ean qu\u1ea7y thu ng\u00e2n khi\u1ebfn kh\u00e1ch h\u00e0ng c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i mua h\u00e0ng ng\u1eabu h\u1eefng h\u01a1n khi b\u1ecb thu h\u00fat b\u1edfi m\u00e0u s\u1eafc, m\u00f9i th\u01a1m hay \u0111\u01a1n gi\u1ea3n ch\u1ec9 l\u00e0 do ch\u1edd thanh to\u00e1n l\u00e2u qu\u00e1 n\u00ean vui tay l\u1ea5y h\u00e0ng.<\/p>\n

1.2.4 X\u1ebfp theo t\u1ed1c \u0111\u1ed9 mua h\u00e0ng: h\u00e0ng nhanh \u1edf ngo\u00e0i, h\u00e0ng ch\u1eadm \u1edf trong<\/h4>\n

C\u00e1ch s\u1eafp x\u1ebfp n\u00e0y ch\u1ec9 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n khi ng\u01b0\u1eddi ch\u1ee7 si\u00eau th\u1ecb c\u00f3 m\u1ed9t c\u00e1i nh\u00ecn t\u1ed5ng qu\u00e1t v\u00e0 s\u00e2u s\u1eafc v\u1ec1 c\u00e1c kh\u00e1ch h\u00e0ng. T\u1ed1c \u0111\u1ed9 mua h\u00e0ng c\u1ee7a t\u1eebng s\u1ea3n ph\u1ea9m \u0111\u00f4i l\u00fac c\u00f2n c\u00f3 s\u1ef1 ph\u1ee5 thu\u1ed9c l\u1edbn v\u00e0o \u0111\u1ecba \u0111i\u1ec3m \u0111\u1eb7t s\u1ea3n ph\u1ea9m \u0111\u00f3 do b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi th\u00f3i quen, v\u0103n h\u00f3a, m\u1ee9c thu nh\u1eadp c\u1ee7a khu v\u1ef1c \u0111\u1eb7t si\u00eau th\u1ecb.<\/p>\n

Th\u01b0\u1eddng c\u00e1c si\u00eau th\u1ecb b\u00e0y h\u00e0ng ki\u1ec3u n\u00e0y thu\u1ed9c v\u1ec1 d\u1ea1ng mua h\u00e0ng nhanh, t\u1ee9c l\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 r\u1ea5t \u00edt th\u1eddi gian \u0111\u1ec3 mua h\u00e0ng. H\u1ecd th\u00edch mua h\u00e0ng theo d\u1ea1ng t\u1ea1t qua l\u1ea5y m\u1ed9t hai s\u1ea3n ph\u1ea9m, thanh to\u00e1n r\u1ed3i \u0111i ng\u00e0y ch\u1ee9 kh\u00f4ng d\u00e0nh th\u1eddi gian n\u1ea5n n\u00e1 l\u1ea1i c\u1eeda h\u00e0ng \u0111\u1ec3 t\u00ecm hi\u1ec3u hay xem v\u1ec1 s\u1ea3n ph\u1ea9m m\u1edbi, ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u1ea1i v\u00e0 c\u00e1c \u01b0u \u0111\u00e3i c\u1ee7a c\u1eeda h\u00e0ng.<\/p>\n

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2. 3 nguy\u00ean t\u1eafc tr\u01b0ng b\u00e0y s\u1ea3n ph\u1ea9m<\/h2>\n

2.1. D\u1ec5 nh\u00ecn: \u0110\u1ea3m b\u1ea3o s\u1ea3n ph\u1ea9m c\u1ea7n b\u00e1n (h\u00e0ng khuy\u1ebfn m\u1ea1i, h\u00e0ng ch\u1ea1y s\u1ed1…) \u0111\u01b0\u1ee3c b\u00e0y n\u1ed5i b\u1eadt, \u1ea5n t\u01b0\u1ee3ng<\/h3>\n

D\u1ec5 nh\u00ecn l\u00e0 nguy\u00ean t\u1eafc quan tr\u1ecdng nh\u1ea5t c\u1ee7a tr\u01b0ng b\u00e0y s\u1ea3n ph\u1ea9m mu\u1ed1n b\u00e1n. Nguy\u00ean t\u1eafc n\u00e0y \u0111\u1ea3m b\u1ea3o s\u1ea3n ph\u1ea9m si\u00eau th\u1ecb c\u1ea7n b\u00e1n lu\u00f4n l\u00e0 s\u1ea3n ph\u1ea9m \u0111\u1eadp ngay v\u00e0o m\u1eaft kh\u00e1ch h\u00e0ng khi kh\u00e1ch h\u00e0ng c\u00f2n ch\u01b0a b\u01b0\u1edbc v\u00e0o c\u1eeda h\u00e0ng. Vi\u1ec7c tr\u01b0ng b\u00e0y gi\u00fap kh\u00e1ch h\u00e0ng \u1ea5n t\u01b0\u1ee3ng v\u1edbi khu v\u1ef1c s\u1ea3n ph\u1ea9m s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng ch\u00fa \u00fd v\u00e0 b\u1ecb thu h\u00fat v\u00e0 th\u00f4i th\u00fac kh\u00e1ch h\u00e0ng t\u00f2 m\u00f2 v\u1ec1 s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c tr\u01b0ng b\u00e0y b\u1eaft m\u1eaft kia.<\/p>\n

2.2. D\u1ec5 th\u1ea5y: \u0110\u1ea3m b\u1ea3o s\u1ea3n ph\u1ea9m \u0111\u00fang t\u1ea7m m\u1eaft c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/h3>\n

Khi b\u01b0\u1edbc v\u00e0o c\u1eeda h\u00e0ng r\u1ed3i, v\u1edbi m\u1ed9t t\u1ea7m nh\u00ecn ng\u1eafn h\u01a1n, kh\u00e1ch h\u00e0ng c\u1ea7n \u0111\u1ecbnh h\u00ecnh l\u1ea1i kh\u1ed1i thu h\u00fat s\u1ea3n ph\u1ea9m, vi\u1ec7c n\u00e0y \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh t\u1ef1 nhi\u00ean c\u1ee7a c\u01a1 th\u1ec3 g\u00f3i g\u1ecdn trong t\u1ea7ng k\u1ec7 ngang tr\u00e1n xu\u1ed1ng t\u1edbi ng\u1ef1c c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

\u0110i\u1ec1u n\u00e0y \u0111\u1ea3m b\u1ea3o r\u1eb1ng v\u1edbi t\u1eebng ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng (suy ra chi\u1ec1u cao) s\u1ebd c\u00f3 nh\u1eefng s\u1ea3n ph\u1ea9m n\u1eb1m trong t\u1ea7m m\u1eaft kh\u00e1c nhau \u0111\u1ec3 th\u00f4i th\u00fac vi\u1ec7c mua h\u00e0ng kh\u00e1c nhau. Th\u1eadm ch\u00ed m\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m c\u00f2n kh\u00f4ng \u0111\u01b0\u1ee3c l\u1ecdt v\u00e0o m\u1eaft \u0111a s\u1ed1 kh\u00e1ch h\u00e0ng do vi\u1ec7c \u0111\u1eb7t s\u1ea3n ph\u1ea9m v\u00e0o \u0111i\u1ec3m ch\u1ebft tr\u00ean qu\u1ea7y k\u1ec7.<\/p>\n

2.3. D\u1ec5 l\u1ea5y: \u0110\u1ea3m b\u1ea3o s\u1ea3n ph\u1ea9m trong t\u1ea7m v\u1edbi c\u1ee7a kh\u00e1ch<\/h3>\n

V\u00e0 cu\u1ed1i c\u00f9ng, \u0111\u1ec3 bi\u1ebfn nh\u1eefng s\u1ef1 thu h\u00fat, t\u00f2 m\u00f2, quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng th\u00e0nh doanh s\u1ed1, s\u1ea3n ph\u1ea9m c\u1ea7n \u0111\u01b0\u1ee3c c\u00f3 lu\u00f4n v\u00e0 ngay trong tay kh\u00e1ch khi h\u1ecd n\u1ea3y sinh \u00fd \u0111\u1ecbnh mu\u1ed1n mua, \u0111i\u1ec1u n\u00e0y khi\u1ebfn si\u00eau th\u1ecb lu\u00f4n ph\u1ea3i \u0111\u1ea3m b\u1ea3o vi\u1ec7c \u0111\u1eb7t c\u00e1c qu\u1ea7y k\u1ec7 kh\u00f4ng \u0111\u01b0\u1ee3c qu\u00e1 xa nhau, v\u00e0 s\u1ea3n ph\u1ea9m lu\u00f4n \u0111\u01b0\u1ee3c \u1edf m\u1eb7t ngo\u00e0i c\u00f9ng c\u1ee7a qu\u1ea7y k\u1ec7. Nghi\u00ean c\u1ee9u cho th\u1ea5y 90% s\u1ea3n ph\u1ea9m khi n\u1eb1m v\u00e0o gi\u1ecf h\u00e0ng c\u1ee7a kh\u00e1ch s\u1ebd \u0111\u01b0\u1ee3c thanh to\u00e1n.<\/p>\n

\"c\u00e1ch<\/p>\n

Tr\u01b0ng b\u00e0y h\u00e0ng h\u00f3a trong si\u00eau th\u1ecb c\u1ea7n ph\u1ea3i \u0111\u1ea3m b\u1ea3o h\u00e0ng trong t\u1ea7m v\u1edbi c\u1ee7a kh\u00e1ch h\u00e0ng<\/em><\/p>\n

3. C\u00e1ch tr\u01b0ng b\u00e0y cho h\u00e0ng khuy\u1ebfn m\u1ea1i<\/h2>\n

H\u00e0ng khuy\u1ebfn m\u1ea1i l\u00e0 s\u1ea3n ph\u1ea9m gi\u00fap cho si\u00eau th\u1ecb t\u0103ng doanh s\u1ed1 b\u1edfi s\u1ef1 t\u0103ng nhu c\u1ea7u do c\u1ea3m gi\u00e1c \u0111\u01b0\u1ee3c gi\u00e1 r\u1ebb c\u1ee7a kh\u00e1ch h\u00e0ng. H\u00e0ng khuy\u1ebfn m\u1ea1i c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1ec3 t\u1ea1i \u0111\u1ea7u c\u00e1c qu\u1ea7y k\u1ec7, th\u00e0nh khu v\u1ef1c t\u1eadp trung, nhi\u1ec1u nh\u00e3n bi\u1ec3n m\u00e0u s\u1eafc nh\u1eb1m \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng \u0111\u1ec3 \u00fd v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m \u0111\u00f3 nh\u01b0 m\u1ed9t \u0111i\u1ec3m nh\u1ea5n trong c\u1eeda h\u00e0ng.<\/p>\n

4. 6 nguy\u00ean t\u1eafc k\u00ea s\u1eafp k\u1ec7<\/h2>\n

4.1. Kho\u1ea3ng c\u00e1ch c\u00e1c k\u1ec7 l\u1edbn h\u01a1n vai ng\u01b0\u1eddi 10cm<\/h3>\n

\u0110\u1ed1i v\u1edbi m\u1ed9t si\u00eau th\u1ecb mini, vi\u1ec7c s\u1eafp x\u1ebfp k\u1ec7 c\u1ea7n kho\u1ea3ng c\u00e1ch nh\u1ecf nh\u1ea5t \u0111\u1ec3 t\u1eadn d\u1ee5ng x\u1ebfp \u0111\u01b0\u1ee3c s\u1ed1 l\u01b0\u1ee3ng h\u00e0ng t\u1ed1i \u0111a. V\u1edbi chi\u1ec1u d\u00e0i m\u00e2m k\u1ec7 quy chu\u1ea9n, vi\u1ec7c 2 \u0111\u1ea7u m\u00e2m k\u1ec7 c\u00e1ch vai kh\u00e1ch h\u00e0ng kho\u1ea3ng 10cm s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng kh\u00f4ng c\u00f3 c\u1ea3m gi\u00e1c b\u1ecb h\u00e0ng h\u00f3a \u00e9p v\u00e0o ng\u01b0\u1eddi nh\u01b0ng l\u1ea1i thu\u1eadn ti\u1ec7n cho vi\u1ec7c l\u1ea5y h\u00e0ng c\u0169ng nh\u01b0 c\u00f3 th\u1ec3 c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng quan v\u1ec1 c\u1ea3 khu v\u1ef1c h\u00e0ng h\u00f3a.<\/p>\n

4.2. Kh\u00f4ng t\u1ea1o \u0111\u01b0\u1eddng c\u1ee5t<\/h3>\n

Kh\u00e1ch h\u00e0ng coi vi\u1ec7c \u0111i si\u00eau th\u1ecb l\u00e0 m\u1ed9t tr\u1ea3i nghi\u1ec7m \u0111i d\u1ea1o, n\u00ean s\u1ebd ph\u00e1t sinh t\u00e2m l\u00fd kh\u00f3 ch\u1ecbu khi ph\u1ea3i \u0111i v\u00e0o khu c\u1ee5t v\u00e0 quay \u0111\u1ea7u \u0111i ng\u01b0\u1ee3c l\u1ea1i. H\u00e3y h\u1ea1n ch\u1ebf s\u1eafp k\u1ec7 \u0111\u1ec3 ph\u00e1t sinh \u0111\u01b0\u1eddng c\u1ee5t n\u1ebfu c\u00f3 th\u1ec3, \u0111i\u1ec1u n\u00e0y c\u0169ng khi\u1ebfn kh\u00e1ch h\u00e0ng s\u1ebd \u0111i l\u00f2ng v\u00f2ng trong si\u00eau th\u1ecb l\u00e2u h\u01a1n.<\/p>\n

4.3. K\u1ec7 gi\u1eefa kh\u00f4ng cao qu\u00e1 \u0111\u1ea7u ng\u01b0\u1eddi<\/h3>\n

K\u1ec7 gi\u1eefa si\u00eau th\u1ecb mini k\u00ea cao qu\u00e1 s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng c\u00f3 c\u1ea3m gi\u00e1c b\u1ecb c\u00f4 l\u1eadp v\u00e0 kh\u00f4ng ki\u1ec3m so\u00e1t \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh. C\u1ea3m gi\u00e1c n\u00e0y s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng kh\u00f4ng th\u1ea5y tho\u1ea3i m\u00e1i khi \u0111i l\u00f2ng v\u00f2ng trong si\u00eau th\u1ecb.<\/p>\n

\"c\u00e1ch<\/p>\n

B\u1ea1n l\u01b0u \u00fd c\u00e1c k\u1ec7 gi\u1eefa kh\u00f4ng cao qu\u00e1 \u0111\u1ea7u ng\u01b0\u1eddi<\/em><\/p>\n

4.4. K\u1ec7 kh\u00f4ng cao qu\u00e1 \u0111\u1ea7u<\/h3>\n

M\u1ed9t \u0111i\u1ec1u t\u1ea5t y\u1ebfu l\u00e0 n\u1ebfu kh\u00f4ng ph\u1ea3i t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m c\u00f3 ch\u1ee7 \u0111\u00edch mua th\u00ec kh\u00e1ch h\u00e0ng s\u1ebd \u00edt khi nh\u00ecn l\u00ean tr\u00ean, th\u00f3i quen n\u00e0y khi\u1ebfn c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ec3 tr\u00ean cao \u00edt \u0111\u01b0\u1ee3c ch\u00fa \u00fd h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ec3 ngang tr\u00e1n tr\u1edf xu\u1ed1ng. G\u00f3c nh\u00ecn \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ec3 cao c\u0169ng c\u1ea7n r\u1ed9ng h\u01a1n nhi\u1ec1u so v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c.<\/p>\n

4.5. K\u1ec7 \u0111\u1eb7t d\u1ecdc theo c\u1eeda v\u00e0o<\/h3>\n

\u0110\u1eb7t k\u1ec7 ngang ch\u1eafn c\u1eeda khi\u1ebfn kh\u00e1ch h\u00e0ng c\u00f3 c\u1ea3m gi\u00e1c kh\u00f4ng an to\u00e0n khi b\u01b0\u1edbc ch\u00e2n v\u00e0o c\u1eeda h\u00e0ng. Khi \u0111\u1ee9ng gi\u1eefa m\u1ed9t kho h\u00e0ng h\u00f3a, t\u00e2m l\u00fd c\u1ee7a b\u1ea1n s\u1ebd tho\u1ea3i m\u00e1i h\u01a1n khi lu\u00f4n \u0111\u1ea3m b\u1ea3o \u0111\u01b0\u1ee3c m\u00ecnh kh\u00f4ng b\u1ecb th\u1ea5t l\u1ea1c l\u1ed1i ra \u0111\u00fang kh\u00f4ng? V\u00e0 kh\u00f4ng c\u00f3 g\u00ec khi\u1ebfn doanh s\u1ed1 t\u0103ng t\u1ed1t h\u01a1n l\u00e0 m\u1ed9t t\u00e2m l\u00fd tho\u1ea3i m\u00e1i khi mua h\u00e0ng.<\/p>\n

4.6. Kh\u00f4ng \u0111\u1ec3 k\u1ec7 c\u00e1ch qu\u00e3ng<\/h3>\n

S\u1ebd th\u1eadt bu\u1ed3n c\u01b0\u1eddi n\u1ebfu t\u1ef1 nhi\u00ean l\u1ea1i tr\u01a1 ra m\u1ed9t khung k\u1ec7 \u0111\u1eadp ch\u00ecnh \u00ecnh v\u00e0o m\u1eaft. Tr\u1eeb tr\u01b0\u1eddng h\u1ee3p b\u1ea5t kh\u1ea3 kh\u00e1ng, c\u00e1c si\u00eau th\u1ecb lu\u00f4n t\u00ecm c\u00e1c \u0111\u1ec3 nh\u1eefng th\u1ee9 \u0111\u1eadp v\u00e0o m\u1eaft kh\u00e1ch h\u00e0ng l\u00e0 h\u00e0ng h\u00f3a. C\u00e1ch tr\u01b0ng b\u00e0y h\u00e0ng ho\u00e1 \u0111\u1eb9p l\u00e0 si\u00eau th\u1ecb lu\u00f4n s\u1eed d\u1ee5ng k\u1ec7 \u0111\u1ea7u k\u1ec7 \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o vi\u1ec7c h\u00e0ng h\u00f3a l\u00e0 th\u1ee9 \u0111\u01b0\u1ee3c tr\u01b0ng ra. B\u00ean c\u1ea1nh \u0111\u00f3, n\u1ebfu kh\u00f4ng c\u00f3 l\u00fd do \u0111\u1eb7c bi\u1ec7t, qu\u1ea7y k\u1ec7 c\u1ea7n \u0111\u1ea3m b\u1ea3o ch\u1ea1y su\u1ed1t chi\u1ec1u d\u00e0i ph\u00f2ng.<\/p>\n

5. Nguy\u00ean t\u1eafc full h\u00e0ng<\/h2>\n

C\u00e1ch \u0111\u01a1n gi\u1ea3n nh\u1ea5t \u0111\u1ec3 t\u0103ng doanh s\u1ed1 l\u00e0 h\u00e0ng h\u00f3a lu\u00f4n ph\u1ea3i \u0111\u1ee7 tr\u00ean k\u1ec7. B\u1ea1n th\u1eed ngh\u0129 xem s\u1ebd c\u00f3 c\u1ea3m gi\u00e1c nh\u01b0 th\u1ebf n\u00e0o khi b\u01b0\u1edbc v\u00e0o m\u1ed9t si\u00eau th\u1ecb m\u00e0 h\u00e0ng h\u00f3a thi\u1ebfu h\u1ee5t, qu\u1ea7y k\u1ec7 kh\u00f4ng c\u00f3 h\u00e0ng, ch\u1eafc l\u00fac \u0111\u00f3 b\u1ea1n s\u1ebd cho l\u00e0 si\u00eau th\u1ecb n\u00e0y s\u1eafp \u0111\u00f3ng c\u1eeda.<\/p>\n

Tuy vi\u1ec7c tr\u01b0ng h\u00e0ng h\u00f3a ra qu\u1ea7y k\u1ec7 l\u00e0 quan tr\u1ecdng nh\u01b0ng b\u1ea1n lu\u00f4n c\u1ea7n nh\u1edb r\u1eb1ng trong si\u00eau th\u1ecb mini kh\u00f4ng n\u00ean b\u00e0y nhi\u1ec1u qu\u00e1 6 m\u1eb7t cho 1 sku b\u1edfi v\u00ec ngo\u00e0i vi\u1ec7c l\u00e3ng ph\u00ed di\u1ec7n t\u00edch, n\u00f3 c\u00f2n mang l\u1ea1i cho kh\u00e1ch h\u00e0ng c\u1ea3m gi\u00e1c si\u00eau th\u1ecb c\u1ee7a b\u1ea1n kh\u00f4ng \u0111\u01b0\u1ee3c \u0111a d\u1ea1ng v\u1ec1 s\u1ea3n ph\u1ea9m, v\u00e0 l\u1ea7n sau bi\u1ebft \u0111\u00e2u c\u1eeda h\u00e0ng b\u00ean c\u1ea1nh s\u1ebd l\u00e0 l\u1ef1a ch\u1ecdn mua h\u00e0ng.<\/p>\n

6. T\u1ee7 l\u1ea1nh tr\u01b0ng b\u00e0y trong si\u00eau th\u1ecb mini nh\u01b0 th\u1ebf n\u00e0o?<\/h2>\n

C\u00e1c t\u1ee7 m\u00e1t, t\u1ee7 \u0111\u00f4ng n\u00ean \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp v\u00e0o m\u1ed9t khu v\u1ef1c nh\u1eb1m gi\u00fap kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh v\u00e0 khoanh v\u00f9ng c\u00e1c s\u1ea3n ph\u1ea9m h\u00e0ng t\u01b0\u01a1i s\u1ed1ng v\u00e0 khu v\u1ef1c n\u00e0y n\u00ean \u0111\u1eb7t c\u00e0ng g\u1ea7n qu\u1ea7y thu ng\u00e2n c\u00e0ng t\u1ed1t, \u0111\u00e2y l\u00e0 nh\u00f3m s\u1ea3n ph\u1ea9m kh\u00e1ch h\u00e0ng s\u1ebd l\u1ea5y cu\u1ed1i c\u00f9ng tr\u01b0\u1edbc khi ra kh\u1ecfi c\u1eeda h\u00e0ng.<\/p>\n

\u0110\u1ed3ng th\u1eddi c\u0169ng c\u1ea7n \u0111\u1ec3 \u00fd tr\u00e1nh vi\u1ec7c kh\u00e1ch h\u00e0ng nh\u1eb7t s\u1ea3n ph\u1ea9m c\u1ea7n b\u1ea3o qu\u1ea3n l\u1ea1nh \u0111i l\u00f2ng v\u00f2ng trong c\u1eeda h\u00e0ng c\u1ea3 ti\u1ebfng \u0111\u1ed3ng h\u1ed3 khi\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m b\u1ecb gi\u1ea3m s\u00fat, v\u00e0 d\u00f9 kh\u00e1ch h\u00e0ng c\u00f3 mua s\u1ea3n ph\u1ea9m \u0111\u00f3 hay \u0111\u1ed5i m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi th\u00ec si\u00eau th\u1ecb s\u1ebd ch\u1ecbu nhi\u1ec1u \u1ea3nh h\u01b0\u1edfng.<\/p>\n

7. M\u1ed9t v\u00e0i th\u00f3i quen t\u1ef1 nhi\u00ean c\u1ee7a kh\u00e1ch h\u00e0ng b\u1ea1n kh\u00f4ng n\u00ean b\u1ecf qua<\/h2>\n

C\u00f3 m\u1ed9t v\u00e0i m\u00e1nh c\u1ee7a c\u00e1c ch\u1ee7 si\u00eau th\u1ecb khi\u1ebfn cho kh\u00e1ch h\u00e0ng t\u0103ng l\u01b0\u1ee3ng mua t\u01b0\u1edfng ch\u1eebng ng\u1eabu nhi\u00ean nh\u01b0ng l\u1ea1i ho\u00e0n to\u00e0n c\u00f3 ch\u1ee7 \u0111\u00edch.<\/p>\n

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  • M\u00f9i b\u00e1nh m\u00ec khi\u1ebfn kh\u00e1ch mu\u1ed1n mua h\u00e0ng<\/li>\n<\/ul>\n

    V\u1edbi c\u00e1c si\u00eau th\u1ecb l\u1edbn, qu\u1ea7y b\u00e1nh lu\u00f4n c\u00f3 nhi\u1ec7m v\u1ee5 s\u1ea3n xu\u1ea5t b\u00e1nh m\u1ef3, kh\u00f4ng ch\u1ec9 \u0111\u1ec3 b\u00e1n m\u00e0 c\u00f2n \u0111\u1ec3 t\u1ea1o m\u00f9i. Th\u01b0\u1eddng th\u00ec qu\u1ea7y b\u00e1nh m\u1ef3 \u0111\u01b0\u1ee3c \u0111\u1ec3 ngay l\u1ed1i v\u00e0o, v\u00ec sao? Nghi\u00ean c\u1ee9u cho th\u1ea5y m\u00f9i b\u00e1nh m\u00ec khi\u1ebfn kh\u00e1ch h\u00e0ng c\u00f3 c\u1ea3m gi\u00e1c \u1ea5m c\u00fang, h\u1ecd s\u1ebd \u1edf trong si\u00eau th\u1ecb l\u00e2u h\u01a1n v\u00e0 c\u00f3 xu h\u01b0\u1edbng s\u1eb5n s\u00e0ng mua h\u00e0ng ng\u1eabu h\u1ee9ng h\u01a1n.<\/p>\n

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    • \u00a0R\u1ebd ph\u1ea3i ngay sau l\u1ed1i v\u00e0o<\/li>\n<\/ul>\n

      M\u1ed9t th\u00f3i quen \u0111\u1eb7c tr\u01b0ng c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi c\u00e1c si\u00eau th\u1ecb ch\u01b0a quen l\u00e0 r\u1ebd ph\u1ea3i. Vi\u1ec7c r\u1ebd ph\u1ea3i ho\u1eb7c xu h\u01b0\u1edbng sang b\u00ean ph\u1ea3i kh\u00f4ng \u0111\u01b0\u1ee3c gi\u1ea3i th\u00edch m\u1ed9t c\u00e1ch khoa h\u1ecdc nh\u01b0ng c\u00e1c gi\u1ea3 thi\u1ebft \u0111\u1eb7t ra l\u00e0 th\u01b0\u1eddng b\u00ean ph\u1ea3i l\u00e0 b\u00ean thu\u1eadn v\u00e0 vi\u1ec7c r\u1ebd ph\u1ea3i khi\u1ebfn ng\u01b0\u1eddi ta c\u00f3 c\u1ea3m gi\u00e1c an to\u00e0n h\u01a1n.<\/p>\n

        \n
      • \u00a0Nh\u1ea1c ch\u1eadm khi\u1ebfn kh\u00e1ch n\u00e1n l\u1ea1i l\u00e2u h\u01a1n<\/li>\n<\/ul>\n

        T\u1ed1c \u0111\u1ed9 c\u1ee7a \u00e2m nh\u1ea1c v\u00e0 ch\u1ee7ng lo\u1ea1i nh\u1ea1c b\u1eadt trong si\u00eau th\u1ecb c\u00f3 \u1ea3nh h\u01b0\u1edfng r\u1ea5t l\u1edbn \u0111\u1ebfn t\u1ed1c \u0111\u1ed9 mua h\u00e0ng v\u00e0 vi\u1ec7c t\u0103ng quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng ngo\u00e0i d\u1ef1 ki\u1ebfn c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

        S\u1ef1 l\u1ef1a ch\u1ecdn d\u00f2ng nh\u1ea1c nh\u1eb1m \u0111\u1ea3m b\u1ea3o t\u1ea5t c\u1ea3 kh\u00e1ch h\u00e0ng \u0111\u1ec1u th\u00edch n\u00f3 l\u00e0 m\u1ed9t kh\u00f3 kh\u0103n, tuy nhi\u00ean nh\u1ea1c d\u1ecbu d\u00e0ng \u00eam \u00e1i khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y nh\u1eb9 nh\u00e0ng v\u00e0 an to\u00e0n h\u01a1n. \u0110\u00e2y c\u0169ng l\u00e0 m\u1ed9t t\u00e2m l\u00fd khi\u1ebfn kh\u00e1ch h\u00e0ng d\u1ec5 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng th\u00e2n thi\u1ec7n v\u00e0 t\u0103ng doanh s\u1ed1 cho si\u00eau th\u1ecb.<\/p>\n

        Hi v\u1ecdng r\u1eb1ng v\u1edbi nh\u1eefng chia s\u1ebb c\u1ee7a b\u00e0i vi\u1ebft, c\u00e1c b\u1ea1n \u0111\u00e3 c\u00f3 \u00edt nhi\u1ec1u \u00fd t\u01b0\u1edfng thi\u1ebft th\u1ef1c \u0111\u1ec3 b\u00e0y tr\u00ed v\u00e0 thi\u1ebft k\u1ebf tr\u01b0ng b\u00e0y h\u00e0ng ho\u00e1 d\u1ecbch v\u1ee5 chu\u1ea9n si\u00eau th\u1ecb h\u01a1n, n\u1eafm r\u00f5 c\u00e1ch tr\u01b0ng b\u00e0y h\u00e0ng ho\u00e1 \u0111\u1eb9p khi\u1ebfn kh\u00e1ch h\u00e0ng t\u00ecnh nguy\u1ec7n \u201cm\u00f3c v\u00ed\u201d \u0111\u1ec3 mua th\u00eam nhi\u1ec1u th\u1ee9 n\u1eefa. Ch\u00fac b\u1ea1n th\u00e0nh c\u00f4ng nh\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"

        1. H\u1ecdc c\u00e1ch tr\u01b0ng b\u00e0y h\u00e0ng ho\u00e1 \u0111\u1eb9p cho si\u00eau th\u1ecb mini Tr\u01b0ng b\u00e0y h\u00e0ng h\u00f3a l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong b\u00e1n h\u00e0ng \u0111\u1ed1i v\u1edbi m\u1ed9t c\u1eeda h\u00e0ng. Nh\u01b0ng kh\u00f4ng ph\u1ea3i ai c\u0169ng bi\u1ebft c\u00e1ch tr\u01b0ng b\u00e0y m\u1ed9t c\u1eeda h\u00e0ng, si\u00eau th\u1ecb mini th\u1ebf n\u00e0o \u0111\u1ec3 b\u1eaft m\u1eaft, \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00e0ng \u0111i […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[196,234],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/5645"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=5645"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/5645\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=5645"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=5645"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=5645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}