{"id":56793,"date":"2023-12-20T19:40:40","date_gmt":"2023-12-20T12:40:40","guid":{"rendered":"https:\/\/masterskills.org\/blog\/nen-dau-tu-quang-cao-tren-google-hay-facebook.html"},"modified":"2023-12-20T19:40:40","modified_gmt":"2023-12-20T12:40:40","slug":"nen-dau-tu-quang-cao-tren-google-hay-facebook","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/nen-dau-tu-quang-cao-tren-google-hay-facebook.html","title":{"rendered":"N\u00ean \u0111\u1ea7u t\u01b0 qu\u1ea3ng c\u00e1o tr\u00ean Google hay Facebook?"},"content":{"rendered":"<div id=\"test\">B\u1ea1n \u0111ang t\u00ecm ki\u1ebfm ngu\u1ed3n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u01b0ng gi\u1eefa Qu\u1ea3ng c\u00e1o tr\u00ean Google (Google Ads) v\u00e0 Qu\u1ea3ng c\u00e1o tr\u00ean Facebook (Facebook Ads), \u0111\u00e2u l\u00e0 c\u00e1ch \u0111\u1ea7u t\u01b0 t\u1ed1t h\u01a1n? G\u1ea7n nh\u01b0 ng\u00e0y n\u00e0o ch\u00fang t\u00f4i c\u0169ng nh\u1eadn \u0111\u01b0\u1ee3c c\u00e2u h\u1ecfi n\u00e0y. B\u1eb1ng kinh nghi\u1ec7m sau vi\u1ec7c chi ti\u00eau h\u01a1n 1 tri\u1ec7u USD cho c\u1ea3 hai h\u1ec7 th\u1ed1ng qu\u1ea3ng c\u00e1o, t\u00f4i m\u1ea1n ph\u00e9p chia s\u1ebb ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn c\u1ee7a ch\u00fang t\u00f4i cho m\u1ed7i h\u1ec7 th\u1ed1ng n\u00e0y.<\/p>\n<div id=\"attachment_1543\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\" wp-image-1543 \" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/02e8f15.jpg\" alt=\"Google v\u00e0 Facebook \u0111\u01b0\u1ee3c coi l\u00e0 hai \u00f4ng l\u1edbn chi\u1ebfm th\u1ecb ph\u1ea7n l\u1edbn nh\u1ea5t trong m\u1ea3nh \u0111\u1ea5t qu\u1ea3ng c\u00e1o m\u00e0u m\u1ee1 t\u1ea1i Vi\u1ec7t Nam\" width=\"700\" title=\"02e8f15\"><\/p>\n<p class=\"wp-caption-text\">Google v\u00e0 Facebook \u0111\u01b0\u1ee3c coi l\u00e0 hai \u00f4ng l\u1edbn chi\u1ebfm th\u1ecb ph\u1ea7n l\u1edbn nh\u1ea5t trong m\u1ea3nh \u0111\u1ea5t qu\u1ea3ng c\u00e1o m\u00e0u m\u1ee1 t\u1ea1i Vi\u1ec7t Nam<\/p>\n<\/div>\n<p><strong>FACEBOOK \u2013 H\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o truy\u1ec1n mi\u1ec7ng<\/strong><br \/>\nC\u00e1ch th\u1ee9c qu\u1ea3ng c\u00e1o t\u1ed1t nh\u1ea5t lu\u00f4n lu\u00f4n l\u00e0 truy\u1ec1n mi\u1ec7ng. B\u1edfi l\u1ebd ch\u00fang ta th\u01b0\u1eddng tin t\u01b0\u1edfng v\u00e0o nh\u1eadn x\u00e9t c\u1ee7a b\u1ea1n b\u00e8, gia \u0111\u00ecnh hay \u0111\u1ed3ng nghi\u1ec7p c\u1ee7a m\u00ecnh. V\u00ed d\u1ee5 nh\u01b0 c\u00f3 m\u1ed9t nh\u00e0 h\u00e0ng \u00dd m\u1edbi m\u1edf \u1edf ngay g\u00f3c ph\u1ed1 v\u00e0 h\u1ecd n\u00f3i r\u1eb1ng h\u1ecd c\u00f3 m\u00f3n lasagna ngon nh\u1ea5t. Nh\u01b0ng nh\u00e0 h\u00e0ng \u00dd n\u00e0o m\u00e0 ch\u1eb3ng n\u00f3i v\u1eady! Tuy nhi\u00ean s\u1ebd r\u1ea5t kh\u00e1c n\u1ebfu ch\u00ednh b\u1ea1n b\u00e8 v\u00e0 \u0111\u1ed3ng nghi\u1ec7p c\u1ee7a b\u1ea1n n\u00f3i r\u1eb1ng lasagna \u1edf \u0111\u00f3 l\u00e0 lo\u1ea1i tuy\u00eat v\u1eddi nh\u1ea5t m\u00e0 h\u1ecd \u0111\u00e3 t\u1eebng \u0103n. R\u1ea5t c\u00f3 th\u1ec3 b\u1ea1n s\u1ebd g\u1ecdi cho nh\u00e0 h\u00e0ng \u0111\u00f3 v\u00e0 \u0111\u1eb7t ch\u1ed7 ngay l\u1eadp t\u1ee9c.<\/p>\n<p>\u0110i\u1ec1u n\u00e0y, \u00edt nh\u1ea5t l\u00e0 tr\u00ean l\u00ed thuy\u1ebft, l\u00ed gi\u1ea3i t\u1ea1i sao Facebook Ads l\u1ea1i n\u1eafm gi\u1eef nhi\u1ec1u ti\u1ec1m n\u0103ng cho c\u00e1c doanh nghi\u1ec7p trung b\u00ecnh nh\u01b0 v\u1eady. Khi ai \u0111\u00f3 nh\u1eadn x\u00e9t v\u1ec1 m\u1ed9t b\u00e0i \u0111\u0103ng tr\u00ean trang Facebook c\u1ee7a c\u00f4ng ty b\u1ea1n, b\u1ea1n b\u00e8 c\u1ee7a ng\u01b0\u1eddi \u0111\u00f3 c\u0169ng s\u1ebd c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ecdc \u0111\u01b0\u1ee3c b\u00e0i \u0111\u0103ng n\u00e0y. Vi\u1ec7c n\u00e0y ch\u1eb3ng kh\u00e1c n\u00e0o vi\u1ec7c ng\u01b0\u1eddi \u0111\u00f3 n\u00f3i v\u1edbi t\u1ea5t c\u1ea3 b\u1ea1n b\u00e8 c\u1ee7a h\u1ecd r\u1eb1ng h\u1ecd th\u00edch th\u00fa v\u1edbi s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/p>\n<div id=\"attachment_1552\" style=\"width: 530px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1552 \" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/ps_Untitled-1.jpg\" alt='\"H\u00e0ng x\u00f3m\" tin d\u00f9ng d\u1ecbch v\u1ee5, li\u1ec7u b\u1ea1n c\u00f3 n\u00ean c\u00e2n nh\u1eafc?' width=\"520\" height=\"481\" title=\"ps_Untitled-1\"><\/p>\n<p class=\"wp-caption-text\">\u201cH\u00e0ng x\u00f3m\u201d tin d\u00f9ng d\u1ecbch v\u1ee5, li\u1ec7u b\u1ea1n c\u00f3 n\u00ean c\u00e2n nh\u1eafc?<\/p>\n<\/div>\n<p><strong>FACEBOOK h\u01b0\u1edbng t\u1edbi s\u1edf th\u00edch v\u00e0 h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng<\/strong><br \/>\nM\u1ed7i khi \u0111\u0103ng tr\u1ea1ng th\u00e1i (status) v\u1ec1 b\u1ed9 phim y\u00eau th\u00edch hay bu\u1ed5i h\u00f2a nh\u1ea1c m\u00e0 ta t\u1eebng tham d\u1ef1, ho\u1eb7c iPhone 6 ch\u00fang ta h\u1eb1ng m\u01a1 \u01b0\u1edbc, hay t\u1ea5t c\u1ea3 s\u1ef1 vi\u1ec7c kh\u00e1c trong cu\u1ed9c s\u1ed1ng, ch\u00fang ta ngh\u0129 \u0111\u00f3 ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 m\u1ed9t c\u00e1ch gi\u1eef li\u00ean l\u1ea1c v\u1edbi b\u1ea1n b\u00e8, trong khi Facebook l\u1ea1i l\u1ea5y \u0111\u00f3 l\u00e0m \u201cd\u1eef li\u1ec7u\u201d c\u1ee7a h\u1ecd. Tr\u00ean th\u1ef1c t\u1ebf, \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u g\u00ec qu\u00e1 x\u1ea5u xa. \u1ede nhi\u1ec1u g\u00f3c \u0111\u1ed9, \u0111\u00f3 c\u00f2n l\u00e0 ni\u1ec1m l\u00e0 m\u01a1 \u01b0\u1edbc c\u1ee7a nhi\u1ec1u nh\u00e0 kinh doanh. Gi\u1ea3 s\u1eed b\u1ea1n c\u00f3 m\u1ed9t t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn nh\u01b0 Spay &amp; Neuter, v\u00e0 b\u1ea1n mu\u1ed1n c\u00f3 c\u00e0ng nhi\u1ec1u fan c\u00e0ng t\u1ed1t \u0111\u1ec3 cu\u1ed1i c\u00f9ng h\u1ecd s\u1ebd tr\u1edf th\u00e0nh nh\u1eefng nh\u00e0 t\u00e0i tr\u1ee3 cho b\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 nh\u1eb1m v\u00e0o nh\u1eefng ng\u01b0\u1eddi y\u00eau ch\u00f3, m\u00e8o theo m\u1ed9t m\u00e3 v\u00f9ng c\u1ee5 th\u1ec3. Sau \u0111\u00f3, ph\u00e2n lo\u1ea1i chi ti\u1ebft h\u01a1n \u0111\u1ec3 l\u1ef1a ch\u1ecdn ra nh\u1eefng ng\u01b0\u1eddi y\u00eau ch\u00f3, m\u00e8o g\u1ea7n \u0111\u00e2y \u0111\u00e3 \u1ee7ng h\u1ed9 trong v\u00f9ng c\u1ee7a b\u1ea1n. N\u1ebfu \u1edf \u0111\u1ecba v\u1ecb m\u1ed9t ng\u01b0\u1eddi kinh doanh nh\u01b0 b\u1ea1n, \u0111\u00e2y ch\u1eafc h\u1eb3n l\u00e0 nh\u1eefng ngu\u1ed3n kh\u00e1ch h\u00e0ng tuy\u1ec7t v\u1eddi.<\/p>\n<p><strong>GOOGLE lu\u00f4n c\u00f3 c\u00e2u tr\u1ea3 l\u1eddi<\/strong><br \/>\nV\u1edbi h\u01a1n 5 t\u1ec9 l\u01b0\u1ee3t t\u00ecm ki\u1ebfm m\u1ed7i ng\u00e0y, Google l\u00e0 n\u01a1i m\u00e0 ai ai c\u0169ng t\u00ecm \u0111\u1ebfn \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi cho nh\u1eefng th\u1eafc m\u1eafc c\u1ee7a m\u00ecnh. V\u00ec v\u1eady, nh\u1eefng doanh nghi\u1ec7p li\u00ean k\u1ebft v\u1edbi Google ph\u1ea3i t\u00ecm c\u00e1ch \u0111\u1ec3 xu\u1ea5t hi\u1ec7n tr\u00ean trang \u0111\u1ea7u ti\u00ean c\u1ee7a k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm \u0111\u1ec3 thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng h\u01a1n.<\/p>\n<div id=\"attachment_1555\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1555  \" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/2023\/12\/gg-QC.jpg\" alt=\"H\u01a1n c\u1ea3 B\u00e1ch khoa to\u00e0n th\u01b0, Google tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn \u0111\u1ea7u ti\u00ean khi mu\u1ed1n t\u00ecm ki\u1ebfm m\u1ed9t s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, ho\u1eb7c k\u1ec3 c\u1ea3 m\u1ed9t l\u1eddi khuy\u00ean!\" width=\"700\" height=\"334\" title=\"gg-QC\"><\/p>\n<p class=\"wp-caption-text\">H\u01a1n c\u1ea3 B\u00e1ch khoa to\u00e0n th\u01b0, Google tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn \u0111\u1ea7u ti\u00ean khi mu\u1ed1n t\u00ecm ki\u1ebfm m\u1ed9t s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, ho\u1eb7c k\u1ec3 c\u1ea3 m\u1ed9t l\u1eddi khuy\u00ean!<\/p>\n<\/div>\n<p>Hai m\u01b0\u01a1i n\u0103m v\u1ec1 tr\u01b0\u1edbc, vi\u1ec7c n\u00e0y d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t nh\u00e0 th\u1ea7u, b\u1ea1n s\u1ebd \u0111\u1eb7t cho website m\u00ecnh m\u1ee9c t\u00edn nhi\u1ec7m lo\u1ea1i AAA v\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n xu\u1ea5t hi\u1ec7n \u0111\u1ea7u ti\u00ean tr\u00ean c\u00e1c Trang V\u00e0ng. Nh\u01b0ng c\u00e1c Trang V\u00e0ng hi\u1ec7n nay kh\u00f4ng c\u00f2n ph\u1ed5 bi\u1ebfn n\u1eefa, v\u00ec v\u1eady m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1eb7t ra \u0111\u1ec3 t\u00ecm ngu\u1ed3n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u1edbi.<\/p>\n<p>Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Search Engine Marketing (SEM). Theo SEM, c\u00f3 2 d\u1ea1ng truy\u1ec1n th\u00f4ng l\u00e0 Pay-Per-Click (PPC) v\u00e0 Search Engine Optimization (SEO). M\u1ed7i lo\u1ea1i \u0111\u1ec1u hi\u1ec3n th\u1ecb th\u00f4ng tin doanh nghi\u1ec7p \u1edf ngay k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm \u0111\u1ea7u ti\u00ean nh\u01b0ng theo nh\u1eefng c\u00e1ch ri\u00eang. Tuy nhi\u00ean, \u0111\u1ec3 so s\u00e1nh hi\u1ec7u qu\u1ea3 gi\u1eefa 2 h\u1ec7 th\u1ed1ng qu\u1ea3ng c\u00e1o Facebook v\u00e0 Google, t\u00f4i s\u1ebd ch\u1ec9 t\u1eadp trung v\u00e0o Google AdWords (PPC).<\/p>\n<p><strong>GOOGLE h\u01b0\u1edbng \u0111\u1ebfn nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng<\/strong><br \/>\nGi\u1ea3 s\u1eed b\u1ea1n l\u00e0 m\u1ed9t lu\u1eadt s\u01b0 \u0111ang b\u1ecb ch\u1ea5n th\u01b0\u01a1ng, v\u00e0 c\u00f4ng c\u1ee5 qu\u1ea3ng c\u00e1o b\u1ea1n \u0111ang s\u1eed d\u1ee5ng l\u00e0 PPC. V\u1eady qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n ch\u1ec9 \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb khi ai \u0111\u00f3 t\u00ecm ki\u1ebfm c\u1ee5m t\u1eeb \u201clu\u1eadt s\u01b0\u201d ho\u1eb7c \u201ctai n\u1ea1n xe \u0111\u1ea1p\u201d ho\u1eb7c \u201cch\u00f3 c\u1eafn\u201d, hay b\u1ea5t k\u1ef3 c\u1ee5m t\u1eeb n\u00e0o li\u00ean quan. N\u1ebfu ai \u0111\u00f3 t\u00ecm ki\u1ebfm nh\u1eefng t\u1eeb ng\u1eabu nhi\u00ean nh\u01b0 \u201cguitar\u201d hay \u201cTV m\u00e0n h\u00ecnh ph\u1eb3ng\u201d, qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n s\u1ebd kh\u00f4ng xu\u1ea5t hi\u1ec7n. Trong khi \u0111\u00f3, nh\u1eefng qu\u1ea3ng c\u00e1o tr\u00ean truy\u1ec1n h\u00ecnh, \u0111\u00e0i ph\u00e1t thanh, ho\u1eb7c b\u00e1o ch\u00ed cho ph\u00e9p ti\u1ebfp c\u1eadn t\u1edbi t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi, b\u1ea5t k\u1ec3 h\u1ecd c\u00f3 s\u1eb5n m\u1ed1i quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n hay kh\u00f4ng. N\u00f3i c\u00e1ch kh\u00e1c, v\u1edbi Google Ads, \u0111\u1ed1i t\u01b0\u1ee3ng m\u00e0 s\u1ebd nh\u1ea5p chu\u1ed9t v\u00e0o qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n ch\u00ednh l\u00e0 nh\u1eefng ng\u01b0\u1eddi th\u1ef1c s\u1ef1 quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. H\u01a1n n\u1eefa, qu\u1ea3ng c\u00e1o th\u00f4ng th\u01b0\u1eddng ch\u01b0a bao gi\u1edd t\u00ednh to\u00e1n \u0111\u01b0\u1ee3c t\u1ef7 su\u1ea5t sinh l\u1ee3i tr\u00ean v\u1ed1n \u0111\u1ea7u t\u01b0 (ROI*) m\u1ed9t c\u00e1ch tr\u1ef1c ti\u1ebfp nh\u01b0 v\u1eady.<br \/>\n* ROI: Return on Investment<\/p>\n<p><strong>V\u1eady GOOGLE ADS v\u00e0 FACEBOOK ADS, \u0111\u00e2u l\u00e0 k\u1ebb th\u1eafng ng\u01b0\u1eddi thua?<\/strong><br \/>\nN\u00f3i m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n th\u00ec Facebook Ads nh\u1eb1m v\u00e0o s\u1edf th\u00edch v\u00e0 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Nh\u01b0ng \u0111i\u1ec1u n\u00e0y kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 h\u1ecd \u0111ang, ho\u1eb7c s\u1ebd ngh\u0129 \u0111\u1ebfn vi\u1ec7c mua s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. M\u1eb7t kh\u00e1c, Google h\u01b0\u1edbng \u0111\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang th\u1ef1c s\u1ef1 quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n trong th\u1eddi gian th\u1ef1c. Truy\u1ec1n th\u00f4ng Facebook gi\u1ed1ng nh\u01b0 cu\u1ed9c ch\u1ea1y \u0111ua \u0111\u01b0\u1eddng tr\u01b0\u1eddng, v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t \u201cLike\u201d tr\u00ean fanpage m\u1edbi ch\u1ec9 l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean. Sau \u0111\u00f3, b\u1ea1n ph\u1ea3i \u0111\u0103ng b\u00e0i m\u1edbi m\u1ed7i ng\u00e0y, b\u1edfi v\u00ec ch\u1ec9 c\u00f3 15% l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i fanpage c\u1ee7a b\u1ea1n c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ecdc \u0111\u01b0\u1ee3c m\u1ed9t b\u00e0i \u0111\u0103ng b\u1ea5t k\u00ec m\u00e0 th\u00f4i. Ti\u1ebfp n\u1eefa, b\u1ea1n li\u00ean t\u1ee5c ph\u1ea3i l\u00e0m m\u1edbi nh\u1eefng chi\u1ebfn thu\u1eadt ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng. \u0110\u1ebfn b\u01b0\u1edbc n\u00e0y, b\u1ea1n s\u1ebd \u201cc\u00f3 c\u01a1 may\u201d x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c l\u00f2ng tin t\u1eeb ph\u00eda h\u1ecd. V\u00e0 r\u1ed3i d\u1ea7n d\u1ea7n b\u1ea1n s\u1ebd th\u1ea5y s\u1ef1 chuy\u1ec3n bi\u1ebfn. C\u00f2n Google s\u1ebd d\u1eabn kh\u00e1ch h\u00e0ng t\u1edbi b\u01b0\u1edbc cu\u1ed1i c\u00f9ng ngay khi h\u1ecd \u0111\u00e3 quan t\u00e2m v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n<p>Th\u00f4ng th\u01b0\u1eddng, PPC ads t\u1ed1n k\u00e9m h\u01a1n so v\u1edbi Facebook ads. Nh\u01b0ng khi so s\u00e1nh v\u1edbi l\u01b0\u1ee3ng th\u1eddi gian m\u00e0 b\u1ea1n ph\u1ea3i d\u1eabn d\u1eaft ng\u01b0\u1eddi theo d\u00f5i Facebook c\u1ee7a b\u1ea1n \u0111\u1ebfn v\u1edbi c\u00e1c k\u00eanh b\u00e1n h\u00e0ng, Google r\u00f5 r\u00e0ng l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn s\u00e1ng su\u1ed1t h\u01a1n c\u1ea3.<\/p>\n<p><strong>C\u00f3 n\u00ean x\u1ebfp FACEBOOK ADS v\u00e0o l\u00e3ng qu\u00ean?<\/strong><br \/>\nHo\u00e0n to\u00e0n kh\u00f4ng. Thay v\u00e0o \u0111\u00f3 b\u1ea1n n\u00ean \u01b0u ti\u00ean chi ti\u00eau cho vi\u1ec7c ti\u1ebfp th\u1ecb. N\u1ebfu b\u1ea1n \u0111ang c\u1ea7n t\u00ecm ki\u1ebfm nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, h\u00e3y \u0111\u1ea7u t\u01b0 v\u00e0o Google PPC v\u00e0 SEO. Sau \u0111\u00f3, m\u1ed9t khi c\u00f4ng c\u1ee5 Google c\u1ee7a b\u1ea1n \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a th\u00ec h\u00e3y xem x\u00e9t \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o tr\u00ean Facebook.<\/p>\n<p>B\u00e0i li\u00ean quan: C\u00e1ch theo d\u00f5i th\u1ed1ng k\u00ea chi\u1ebfn d\u1ecbch Marketing v\u1edbi Google Analytics<\/p>\n<p style=\"text-align: right\">Ngu\u1ed3n: Linkedin.com<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>B\u1ea1n \u0111ang t\u00ecm ki\u1ebfm ngu\u1ed3n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u01b0ng gi\u1eefa Qu\u1ea3ng c\u00e1o tr\u00ean Google (Google Ads) v\u00e0 Qu\u1ea3ng c\u00e1o tr\u00ean Facebook (Facebook Ads), \u0111\u00e2u l\u00e0 c\u00e1ch \u0111\u1ea7u t\u01b0 t\u1ed1t h\u01a1n? G\u1ea7n nh\u01b0 ng\u00e0y n\u00e0o ch\u00fang t\u00f4i c\u0169ng nh\u1eadn \u0111\u01b0\u1ee3c c\u00e2u h\u1ecfi n\u00e0y. B\u1eb1ng kinh nghi\u1ec7m sau vi\u1ec7c chi ti\u00eau h\u01a1n 1 tri\u1ec7u USD cho [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56793"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=56793"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56793\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=56793"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=56793"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=56793"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}