{"id":56930,"date":"2023-12-20T20:20:57","date_gmt":"2023-12-20T13:20:57","guid":{"rendered":"https:\/\/masterskills.org\/blog\/7-thuat-ngu-seo-co-ban-can-biet.html"},"modified":"2023-12-20T20:20:57","modified_gmt":"2023-12-20T13:20:57","slug":"7-thuat-ngu-seo-co-ban-can-biet","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/7-thuat-ngu-seo-co-ban-can-biet.html","title":{"rendered":"7 thu\u1eadt ng\u1eef SEO c\u01a1 b\u1ea3n c\u1ea7n bi\u1ebft"},"content":{"rendered":"
N\u1ebfu \u0111ang t\u1eadp t\u00e0nh l\u00e0m SEO cho website, ch\u1eafc h\u1eb3n b\u1ea1n s\u1ebd c\u00f3 nhi\u1ec1u th\u1eafc m\u1eafc xung quanh nh\u1eefng thu\u1eadt ng\u1eef m\u00e0 \u201cth\u1ebf gi\u1edbi SEO\u201d \u0111ang s\u1eed d\u1ee5ng. Nh\u1eefng thu\u1eadt ng\u1eef n\u00e0y ph\u1ea7n nhi\u1ec1u l\u00e0 nh\u1eefng c\u1ee5m t\u1eeb b\u1eb1ng ti\u1ebfng Anh v\u1edbi \u00fd ngh\u0129a \u1ea9n d\u1ee5, th\u1ebf n\u00ean k\u1ec3 c\u1ea3 s\u1eed d\u1ee5ng t\u1eeb \u0111i\u1ec3n \u0111\u00f4i khi b\u1ea1n c\u0169ng ch\u1eb3ng th\u1ec3 hi\u1ec3u \u0111\u00edch x\u00e1c ngh\u0129a c\u1ee7a nh\u1eefng t\u1eeb n\u00e0y l\u00e0 g\u00ec.<\/p>\n

9 c\u00e1ch \u0111\u01a1n gi\u1ea3n gi\u00fap b\u1ea1n c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 click cho ads<\/p>\n

\"thuat-ngu-seo-co-ban\"<\/p>\n

C\u00f3 nhi\u1ec1u thu\u1eadt ng\u1eef SEO c\u01a1 b\u1ea3n c\u1ea7n bi\u1ebft<\/p>\n<\/div>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 7 thu\u1eadt ng\u1eef SEO c\u01a1 b\u1ea3n m\u00e0 b\u1ea1n n\u00ean ghi nh\u1edb:<\/p>\n

1. Anchor text<\/strong>
\nAnchor text l\u00e0 thu\u1eadt ng\u1eef SEO \u00e1m ch\u1ec9 v\u0103n b\u1ea3n c\u00f3 theo k\u00e8m \u0111\u01b0\u1eddng link. Ch\u1eafc h\u1eb3n b\u1ea1n \u0111\u00e3 b\u1eaft g\u1eb7p anchor text r\u1ea5t nhi\u1ec1u l\u1ea7n r\u1ed3i, \u0111\u00f3 l\u00e0 nh\u1eefng \u0111o\u1ea1n v\u0103n b\u1ea3n \u0111\u01b0\u1ee3c t\u00f4 m\u00e0u xanh d\u01b0\u01a1ng. Khi b\u1ea5m v\u00e0o \u0111o\u1ea1n v\u0103n b\u1ea3n n\u00e0y, b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c d\u1eabn t\u1edbi \u0111\u01b0\u1eddng link ch\u1ee9a b\u00ean trong. Ch\u1eb3ng h\u1ea1n trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y Subiz ch\u00ednh l\u00e0 anchor text v\u00ec n\u00f3 c\u00f3 ch\u1ee9a \u0111\u01b0\u1eddng link b\u00ean trong.
\nVi\u1ec7c l\u1ef1a ch\u1ecdn anchor text r\u1ea5t quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng li\u00ean k\u1ebft, th\u00f4ng th\u01b0\u1eddng ch\u00fang ta th\u01b0\u1eddng s\u1eed d\u1ee5ng anchor text tr\u00f9ng v\u1edbi t\u1eeb kh\u00f3a m\u00e0 n\u1ed9i dung \u0111ang h\u01b0\u1edbng t\u1edbi trong b\u00e0i vi\u1ebft.<\/p>\n

2. Title Tag<\/strong>
\nTitle tag l\u00e0 1 th\u1ebb trong html \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a b\u1edfi <title>. Th\u1ebb n\u00e0y c\u00f3 nhi\u1ec7m v\u1ee5 m\u00f4 t\u1ea3 ti\u00eau \u0111\u1ec1 c\u1ee7a trang v\u00e0 \u0111\u01b0\u1ee3c xu\u1ea5t hi\u1ec7n tr\u00ean \u0111\u1ea7u tr\u00ecnh duy\u1ec7t. Ch\u1eb3ng h\u1ea1n khi truy c\u1eadp v\u00e0o trang ch\u1ee7 Subiz, b\u1ea1n s\u1ebd th\u1ea5y Title tag c\u1ee7a trang l\u00e0 \u201cSubiz H\u1ed7 tr\u1ee3 tr\u1ef1c tuy\u1ebfn \u2013 Ph\u1ea7n m\u1ec1m Live Chat s\u1ed1 1 Vi\u1ec7t Nam\u201d.<\/p>\n

\"titletags\"<\/p>\n

Title tags c\u1ee7a trang https:\/\/subiz.com<\/p>\n<\/div>\n

Tr\u01b0\u1edbc \u0111\u00e2y v\u1edbi c\u1ea5u tr\u00fac SEO c\u0169, ch\u00fang ta th\u01b0\u1eddng nh\u1ed3i nh\u00e9t t\u1eeb kh\u00f3a v\u00e0o th\u1ebb Title tag. Tuy nhi\u00ean hi\u1ec7n nay b\u1ea1n ch\u1ec9 n\u00ean nh\u1eadp ti\u00eau \u0111\u1ec1 sao cho th\u1eadt x\u00fac t\u00edch, d\u1ec5 hi\u1ec3u, v\u00e0 bao qu\u00e1t n\u1ed9i dung to\u00e0n trang m\u00e0 th\u00f4i.<\/p>\n

3. Meta description<\/strong>
\nT\u01b0\u01a1ng t\u1ef1 nh\u01b0 Title tag, Meta description c\u0169ng l\u00e0 1 th\u1ebb html, m\u1ee5c \u0111\u00edch c\u1ee7a n\u00f3 l\u00e0 m\u00f4 t\u1ea3 n\u1ed9i dung c\u1ee7a 1 trang, th\u00f4ng th\u01b0\u1eddng \u0111\u1ed9 d\u00e0i c\u1ee7a th\u1ebb Meta description r\u01a1i v\u00e0o kho\u1ea3ng 170 k\u00fd t\u1ef1. C\u1ea3 2 th\u1ebb n\u00e0y s\u1ebd xu\u1ea5t hi\u1ec7n tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm gi\u00fap ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 nh\u1eadn bi\u1ebft d\u1ec5 d\u00e0ng h\u01a1n k\u1ebft qu\u1ea3 m\u00e0 m\u00ecnh \u0111ang t\u00ecm ki\u1ebfm.<\/p>\n

T\u01b0\u01a1ng t\u1ef1 v\u1edbi c\u1ea5u tr\u00fac SEO m\u1edbi, b\u1ea1n kh\u00f4ng n\u00ean nh\u1ed3i nh\u00e9t qu\u00e1 nhi\u1ec1u t\u1eeb kh\u00f3a v\u00e0o th\u1ebb Meta description. Thay v\u00e0o \u0111\u00f3, h\u00e3y vi\u1ebft n\u1ed9i dung theo h\u01b0\u1edbng t\u1ef1 nhi\u00ean nh\u1ea5t c\u00f3 th\u1ec3. Tuy nhi\u00ean b\u1ea1n c\u1ea7n ch\u1eafc r\u1eb1ng t\u1eeb kh\u00f3a \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb trong kho\u1ea3ng 25 k\u00fd t\u1ef1 \u0111\u1ea7u ti\u00ean c\u1ee7a \u0111o\u1ea1n v\u0103n b\u1ea3n.<\/p>\n

4. SERP<\/strong>
\nSERP l\u00e0 c\u1ee5m t\u1eeb vi\u1ebft t\u1eaft cho Search Engine Results Page, hi\u1ec3u n\u00f4m na l\u00e0 nh\u1eefng trang hi\u1ec3n th\u1ecb k\u1ebft qu\u1ea3 m\u00e0 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm tr\u1ea3 v\u1ec1. Hay c\u1ee5 th\u1ec3 h\u01a1n, \u0111\u00e2y l\u00e0 nh\u1eefng trang \u0111\u01b0\u1ee3c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm hi\u1ec3n th\u1ecb ngay sau khi b\u1ea1n b\u1ea5m n\u00fat t\u00ecm ki\u1ebfm. SERP l\u00e0 c\u1ee5m t\u1eeb b\u1ea1n s\u1ebd b\u1eaft g\u1eb7p r\u1ea5t nhi\u1ec1u l\u1ea7n trong qu\u00e1 tr\u00ecnh l\u00e0m SEO.<\/p>\n

5. Keyword<\/strong>
\nKeyword hay t\u1eeb kh\u00f3a l\u00e0 m\u1ed9t trong nh\u1eefng thu\u1eadt ng\u1eef SEO \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng r\u1ea5t th\u01b0\u1eddng xuy\u00ean. T\u1eeb kh\u00f3a l\u00e0 1 t\u1eeb ho\u1eb7c c\u1ee5m t\u1eeb gi\u00fap ng\u01b0\u1eddi d\u00f9ng truy v\u1ea5n \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 cu\u1ed1i c\u00f9ng tr\u00ean c\u00e1c trang t\u00ecm ki\u1ebfm. T\u1eeb kh\u00f3a l\u00e0 th\u1ee9 v\u00f4 c\u00f9ng quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng website, v\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm bi\u1ebft \u0111\u01b0\u1ee3c website c\u1ee7a b\u1ea1n \u0111ang n\u00f3i v\u1ec1 c\u00e1i g\u00ec. Trong khi \u0111\u00f3 v\u1edbi ng\u01b0\u1eddi d\u00f9ng, l\u1ef1a ch\u1ecdn t\u1eeb kh\u00f3a ph\u00f9 h\u1ee3p \u0111\u1ec3 t\u00ecm ki\u1ebfm s\u1ebd gi\u00fap h\u1ecd c\u00f3 \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 nhanh ch\u00f3ng h\u01a1n v\u00e0 ch\u00ednh x\u00e1c h\u01a1n.<\/p>\n

\"images2\"<\/p>\n

X\u00e1c \u0111\u1ecbnh keywords l\u00e0 m\u1ed9t kh\u00e2u quan tr\u1ecdng<\/p>\n<\/div>\n

Th\u1ebf n\u00ean trong 1 b\u00e0i vi\u1ebft, b\u1ea1n ph\u1ea3i x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111\u00e2u l\u00e0 t\u1eeb kh\u00f3a m\u00e0 m\u00ecnh nh\u1eafm t\u1edbi. V\u00ed d\u1ee5 trong b\u00e0i vi\u1ebft n\u00e0y t\u1eeb kh\u00f3a l\u00e0 \u201cthu\u1eadt ng\u1eef SEO\u201d, tr\u01b0\u1edbc khi vi\u1ebft t\u00e1c gi\u1ea3 \u0111\u00e3 \u0111\u1ecbnh h\u00ecnh s\u1eb5n trong \u0111\u1ea7u r\u1ed3i. V\u1edbi c\u00e1c beginers th\u00ec vi\u1ec7c \u0111\u1eb7t t\u1eeb kh\u00f3a v\u00e0o b\u00e0i vi\u1ebft l\u00e0 vi\u1ec7c ti\u00eau t\u1ed1n kh\u00e1 nhi\u1ec1u th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c, c\u00f2n \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi th\u00e0nh th\u1ea1o th\u00ec vi\u1ec7c n\u00e0y h\u1ea7u h\u1ebft \u0111\u1ec1u di\u1ec5n ra theo c\u00e1ch t\u1ef1 nhi\u00ean nh\u1ea5t c\u00f3 th\u1ec3.<\/p>\n

6. Index<\/strong>
\nIndex l\u00e0 qu\u00e1 tr\u00ecnh t\u1eadp h\u1ee3p v\u00e0 l\u01b0u tr\u1eef d\u1eef li\u1ec7u c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm cho website. Theo \u0111\u00f3, b\u1ed9 m\u00e1y n\u00e0y s\u1ebd qu\u00e9t d\u1eef li\u1ec7u t\u1eeb c\u00e1c trang v\u00e0 c\u1eadp nh\u1eadt l\u00ean c\u01a1 s\u1ee1 d\u1eef li\u1ec7u t\u00ecm ki\u1ebfm c\u1ee7a n\u00f3. M\u1ed7i l\u1ea7n b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm ph\u00e1t hi\u1ec7n ra trang m\u1edbi, \u0111\u00f3 l\u00e0 l\u00fac n\u00f3 th\u1ef1c hi\u1ec7n qu\u00e1 tr\u00ecnh \u201cindex\u201d, g\u1ea7n gi\u1ed1ng nh\u01b0 qu\u00e1 tr\u00ecnh copy t\u1eeb v\u1ecb tr\u00ed n\u00e0y sang v\u1ecb tr\u00ed kh\u00e1c v\u1eady.<\/p>\n

V\u1eady index c\u00f3 \u00edch l\u1ee3i g\u00ec v\u1edbi website?<\/p>\n

Vi\u1ec7c index nhanh s\u1ebd gi\u00fap cho website c\u00f3 m\u1eb7t tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm mau l\u1eb9 h\u01a1n, ng\u01b0\u1eddi d\u00f9ng c\u0169ng t\u1eeb \u0111\u00f3 m\u00e0 truy c\u1eadp nhi\u1ec1u h\u01a1n. B\u1ea1n n\u00ean nh\u1edb v\u1edbi 1 website th\u00f4ng th\u01b0\u1eddng, c\u00f3 t\u1edbi 60-70% l\u01b0u l\u01b0\u1ee3ng \u0111\u1ebfn t\u1eeb Google, th\u1ebf n\u00ean index nhanh hay ch\u1eadm lu\u00f4n l\u00e0 v\u1ea5n \u0111\u1ec1 m\u00e0 c\u00e1c website quan t\u00e2m.
\n\u0110\u1ea3o qua 1 v\u00e0i t\u00ean tu\u1ed5i nh\u01b0 Vnexpress hay dantri, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y s\u1ed1 l\u01b0\u1ee3ng index c\u1ee7a c\u00e1c trang n\u00e0y l\u00ean t\u1edbi c\u1ea3 tri\u1ec7u. Tuy nhi\u00ean, n\u1ebfu website c\u1ee7a b\u1ea1n \u0111ang trong giai \u0111o\u1ea1n ph\u00e1t tri\u1ec3n, h\u00e3y h\u1ea1n ch\u1ebf c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm index nh\u1eefng n\u1ed9i dung kh\u00f4ng c\u1ea7n thi\u1ebft \u0111\u1ec3 tr\u00e1nh b\u1ecb coi l\u00e0 spam.<\/p>\n

7. Internal Link v\u00e0 External Link<\/strong>
\nC\u00f3 2 lo\u1ea1i link m\u00e0 ch\u00fang ta hay s\u1eed d\u1ee5ng khi n\u00f3i v\u1ec1 SEO \u0111\u00f3 l\u00e0 Internal Link v\u00e0 External Link, m\u00e0 ti\u1ebfng Vi\u1ec7t hay g\u1ecdi l\u00e0 link n\u1ed9i v\u00e0 link ngo\u1ea1i.<\/p>\n

Link n\u1ed9i l\u00e0 nh\u1eefng \u0111\u01b0\u1eddng d\u1eabn c\u00f3 \u0111\u00edch tr\u1ecf t\u1edbi c\u00e1c trang kh\u00e1c trong c\u00f9ng 1 website. Ch\u1eb3ng h\u1ea1n link tr\u1ecf t\u1edbi c\u00e1c danh m\u1ee5c trong website.<\/p>\n

\"images4\"<\/p>\n

\u0110\u1eb7t link li\u00ean k\u1ebft n\u1ed9i v\u00e0 ngo\u1ea1i trong khi SEO<\/p>\n<\/div>\n

Trong khi \u0111\u00f3 link ngo\u1ea1i l\u00e0 nh\u1eefng \u0111\u01b0\u1eddng d\u1eabn tr\u1ecf t\u1edbi c\u00e1c website kh\u00e1c, ho\u1eb7c t\u1eeb c\u00e1c website kh\u00e1c tr\u1ecf v\u1ec1 website c\u1ee7a b\u1ea1n. Ch\u1eb3ng h\u1ea1n link tr\u1ecf t\u1edbi Google, ho\u1eb7c link tr\u1ecf t\u1eeb Youtube v\u1ec1 website c\u1ee7a b\u1ea1n.<\/p>\n

C\u1ea3 2 lo\u1ea1i link tr\u00ean \u0111\u1ec1u \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng. N\u00f3 \u0111\u1ec1u l\u00e0 ti\u1ec1n \u0111\u1ec1 v\u00e0 m\u1ea5u ch\u1ed1t trong vi\u1ec7c l\u00e0m SEO th\u00e0nh c\u00f4ng hay th\u1ea5t b\u1ea1i. C\u00e0ng c\u00f3 nhi\u1ec1u link t\u1eeb nh\u1eefng ngu\u1ed3n uy t\u00edn tr\u1ecf v\u1ec1, website c\u1ee7a b\u1ea1n c\u00e0ng \u0111\u1ea1t th\u1ee9 h\u1ea1ng cao tr\u00ean b\u1ea3ng x\u1ebfp h\u1ea1ng c\u1ee7a b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm.<\/p>\n

Trong khi \u0111\u00f3, n\u1ebfu c\u00e1c link n\u1ed9i \u0111\u01b0\u1ee3c li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd v\u1edbi nhau, qu\u00e1 tr\u00ecnh index cho website c\u1ee7a b\u1ea1n s\u1ebd di\u1ec5n ra nhanh ch\u00f3ng h\u01a1n v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n

Tr\u00ean \u0111\u00e2y l\u00e0 7 thu\u1eadt ng\u1eef SEO c\u0103n b\u1ea3n nh\u1ea5t m\u00e0 b\u1ea1n c\u1ea7n ph\u1ea3i n\u1eafm \u0111\u01b0\u1ee3c. Hy v\u1ecdng b\u00e0i vi\u1ebft s\u1ebd gi\u00fap \u00edch cho b\u1ea1n trong vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n website c\u1ee7a m\u00ecnh.<\/p>\n

Nh\u1eefng gi\u1ea3i ph\u00e1p ti\u1ebft ki\u1ec7m chi ph\u00ed cho marketing online <\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

9 c\u00e1ch \u0111\u01a1n gi\u1ea3n gi\u00fap b\u1ea1n c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 click cho ads<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56930"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=56930"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/56930\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=56930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=56930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=56930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}