{"id":6152,"date":"2023-11-29T21:58:09","date_gmt":"2023-11-29T21:58:09","guid":{"rendered":"https:\/\/masterskills.org\/blog\/?p=6152"},"modified":"2023-12-21T13:17:10","modified_gmt":"2023-12-21T06:17:10","slug":"10-loi-ich-cua-chuyen-doi-trong-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/10-loi-ich-cua-chuyen-doi-trong-doanh-nghiep.html","title":{"rendered":"10 L\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p"},"content":{"rendered":"

Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec?<\/h2>\n

Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u00f3 th\u1ec3 hi\u1ec3u \u0111\u01a1n gi\u1ea3n l\u00e0 qu\u00e1 tr\u00ecnh m\u1ed9t t\u1ed5 ch\u1ee9c thay \u0111\u1ed5i t\u1eeb m\u00f4 h\u00ecnh truy\u1ec1n th\u1ed1ng sang m\u00f4 h\u00ecnh s\u1ed1. C\u1ee5 th\u1ec3, h\u1ecd s\u1ebd \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 v\u00e0o c\u00e1ch \u0111i\u1ec1u h\u00e0nh, qu\u1ea3n l\u00fd, v\u1eadn h\u00e0nh, s\u1ea3n xu\u1ea5t, v\u0103n h\u00f3a\u2026 c\u1ee7a doanh nghi\u1ec7p, ch\u00ednh ph\u1ee7\u2026<\/p>\n

<\/figure>\n

Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7 \u0111\u1ea1i tr\u00e0 v\u00e0o c\u00e1c ph\u00f2ng ban; m\u00e0 l\u00e0 chi\u1ebfn l\u01b0\u1ee3c, t\u01b0 duy s\u1eafp x\u1ebfp, c\u1ea3i c\u00e1ch, n\u00e2ng c\u1ea5p doanh nghi\u1ec7p sao cho h\u1ee3p l\u00fd v\u00e0 hi\u1ec7u qu\u1ea3. C\u00f2n c\u00f4ng ngh\u1ec7 ch\u1ec9 l\u00e0 c\u00f4ng c\u1ee5 \u0111\u1ec3 hi\u1ec7n th\u1ef1c h\u00f3a nh\u1eefng \u0111i\u1ec1u \u0111\u00f3. C\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u1ea7n n\u1eafm r\u00f5 doanh nghi\u1ec7p m\u00ecnh c\u1ea7n g\u00ec, n\u00ean \u01b0u ti\u00ean chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u1ea5n \u0111\u1ec1 g\u00ec\u2026 \u0111\u1ec3 tr\u00e1nh l\u00e3ng ph\u00ed t\u00e0i nguy\u00ean v\u00e0o c\u00e1c c\u00f4ng ngh\u1ec7 kh\u00f4ng c\u1ea7n thi\u1ebft.<\/p>\n

V\u00ed d\u1ee5 th\u1ef1c ti\u1ec5n v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p<\/p>\n

10 l\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p<\/h2>\n

Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 kh\u00f4ng ph\u1ea3i hi\u1ec3n nhi\u00ean m\u00e0 tr\u1edf th\u00e0nh m\u1ed9t gi\u1ea3i ph\u00e1p s\u1ed1ng c\u00f2n cho c\u00e1c doanh nghi\u1ec7p. C\u00f3 r\u1ea5t nhi\u1ec1u l\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea7n thi\u1ebft m\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c c\u1ea7n c\u00f3 \u0111\u1ec3 b\u1ee9t ph\u00e1 trong th\u1eddi bu\u1ed5i \u0111\u1ea7y c\u1ea1nh tranh hi\u1ec7n nay.<\/p>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 10 l\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p m\u00e0 theo SOM l\u00e0 l\u1edbn v\u00e0 ph\u1ed5 bi\u1ebfn nh\u1ea5t:<\/p>\n

1 \u2013 Ti\u1ebft ki\u1ec7m chi ph\u00ed cho doanh nghi\u1ec7p<\/h3>\n

L\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u2018h\u1ea5p d\u1eabn\u2019 nh\u1ea5t \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p ch\u00ednh l\u00e0 ti\u1ebft ki\u1ec7m chi ph\u00ed. B\u1edfi c\u00e1c kho\u1ea3n chi lu\u00f4n l\u00e0 g\u00e1nh n\u1eb7ng \u2018\u0111au \u0111\u1ea7u\u2019 m\u00e0 m\u1ecdi t\u1ed5 ch\u1ee9c \u0111\u1ec1u c\u1ea7n gi\u1ea3i quy\u1ebft.<\/p>\n

<\/figure>\n

Nh\u1edd chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p, c\u00e1c ho\u1ea1t \u0111\u1ed9ng, c\u00e1ch th\u1ee9c, quy tr\u00ecnh gi\u1edd \u0111\u00e2y s\u1ebd \u0111\u01b0\u1ee3c t\u1ef1 \u0111\u1ed9ng h\u00f3a. T\u1eeb \u0111\u00f3 r\u00fat ng\u1eafn \u0111\u01b0\u1ee3c th\u1eddi gian v\u1eadn h\u00e0nh, gi\u1ea3m thi\u1ec3u c\u00e1c \u0111\u1ea7u vi\u1ec7c kh\u00f4ng c\u1ea7n thi\u1ebft, t\u1ed1i \u01b0u nh\u00e2n l\u1ef1c\u2026 cu\u1ed1i c\u00f9ng l\u00e0 c\u1eaft b\u1ecf th\u00e0nh c\u00f4ng c\u00e1c chi ph\u00ed \u2018ch\u00ecm\u2019 trong t\u1ed5 ch\u1ee9c.<\/p>\n

2 \u2013 T\u1ed1i \u0111a h\u00f3a hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c<\/h3>\n

L\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 kh\u00f4ng ch\u1ec9 d\u1eebng \u1edf c\u00f4ng vi\u1ec7c, m\u00e0 c\u00f2n t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn con ng\u01b0\u1eddi. C\u1ee5 th\u1ec3, n\u00f3 s\u1ebd gi\u00fap t\u1ed1i \u0111a h\u00f3a hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean.<\/p>\n

Nh\u01b0 n\u00eau tr\u00ean, c\u00e1c quy tr\u00ecnh l\u00e0m vi\u1ec7c s\u1ebd \u0111\u01b0\u1ee3c t\u1ef1 \u0111\u1ed9ng h\u00f3a nh\u1edd chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p. C\u00e1c t\u00e1c v\u1ee5 th\u1ee7 c\u00f4ng, c\u00e1c \u0111\u1ea7u vi\u1ec7c nh\u1ecf gi\u1edd \u0111\u00e2y kh\u00f4ng c\u00f2n l\u00e0 y\u1ebfu t\u1ed1 khi\u1ebfn nh\u00e2n s\u1ef1 b\u1ecb ph\u00e2n t\u00e2m. H\u1ecd s\u1ebd c\u00f3 th\u00eam th\u1eddi gian t\u1eadp trung v\u00e0o d\u1ef1 \u00e1n, n\u00e2ng cao chuy\u00ean m\u00f4n, v\u00e0 ho\u00e0n th\u00e0nh xu\u1ea5t s\u1eafc trong th\u1eddi gian h\u1ee3p l\u00fd nh\u1ea5t. V\u1edbi m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh tinh g\u1ecdn, th\u00f4ng minh, c\u00e1c nh\u00e2n vi\u00ean c\u0169ng s\u1ebd c\u00f3 h\u1ee9ng th\u00fa l\u00e0m vi\u1ec7c h\u01a1n, gia t\u0103ng hi\u1ec7u qu\u1ea3.<\/p>\n

3 \u2013 Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 doanh nghi\u1ec7p gi\u00fap th\u00f4ng su\u1ed1t n\u1ed9i b\u1ed9, h\u1ee3p t\u00e1c v\u00e0 li\u00ean k\u1ebft d\u1ec5 d\u00e0ng<\/h3>\n

M\u1ed9t trong nh\u1eefng \u1ee9ng d\u1ee5ng ph\u1ed5 bi\u1ebfn c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p l\u00e0 quy tr\u00ecnh l\u00e0m vi\u1ec7c h\u1eb1ng ng\u00e0y, h\u1ec7 th\u1ed1ng h\u00f3a ch\u00fang tr\u00ean m\u1ed9t n\u1ec1n t\u1ea3ng chung r\u00f5 r\u00e0ng v\u00e0 tinh g\u1ecdn. Nh\u1edd th\u1ebf m\u00e0 c\u00e1c ph\u00f2ng ban trao \u0111\u1ed5i v\u00e0 n\u1eafm ch\u1eafc th\u00f4ng tin h\u01a1n, \u0111\u1ea3m b\u1ea3o t\u00ednh \u0111\u1ed3ng nh\u1ea5t trong d\u1ef1 \u00e1n.<\/p>\n

<\/figure>\n

K\u1ebft qu\u1ea3 c\u00f4ng vi\u1ec7c c\u0169ng \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb r\u00f5 tr\u00ean h\u1ec7 th\u1ed1ng, gi\u00fap to\u00e0n \u0111\u1ed9i n\u1eafm b\u1eaft v\u00e0 gi\u1ea3i quy\u1ebft k\u1ecbp th\u1eddi n\u1ebfu c\u00f3 v\u1ea5n \u0111\u1ec1: tr\u1ea3 l\u1eddi kh\u00e1ch ch\u1eadm, \u0111\u01a1n h\u00e0ng b\u1ecb s\u00f3t\u2026 T\u1eeb \u0111\u00f3, qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c t\u1ef1 \u0111\u1ed9ng tr\u1edf n\u00ean tr\u00f4i ch\u1ea3y, th\u00f4ng su\u1ed1t.<\/p>\n

4 \u2013 Th\u00edch \u1ee9ng linh ho\u1ea1t, nhanh nh\u1eb9n v\u1edbi m\u1ecdi bi\u1ebfn \u0111\u1ed5i<\/h3>\n

Bi\u1ebfn \u0111\u1ed5i \u1edf \u0111\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 trong th\u1ecb tr\u01b0\u1eddng kinh doanh, m\u00e0 c\u00f2n trong m\u00f4i tr\u01b0\u1eddng, kh\u00ed h\u1eadu, x\u00e3 h\u1ed9i, nhu c\u1ea7u kh\u00e1ch h\u00e0ng\u2026 Do \u0111\u00f3, kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng kh\u00f4ng ch\u1ec9 xoay quanh c\u00e1c v\u1ea5n \u0111\u1ec1 hi\u1ec7n t\u1ea1i, m\u00e0 c\u00f2n c\u1ea7n bi\u1ebft c\u00e1ch d\u1ef1 \u0111o\u00e1n xu h\u01b0\u1edbng, d\u1ef1 b\u00e1o nguy c\u01a1, n\u1eafm b\u1eaft c\u01a1 h\u1ed9i cho c\u1ea3 c\u00e1c tr\u01b0\u1eddng h\u1ee3p ch\u01b0a x\u1ea3y ra..<\/p>\n

V\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh l\u00e0 \u0111\u1ee3t Covid-19 v\u1eeba qua, nh\u1eefng doanh nghi\u1ec7p n\u00e0o mang quy tr\u00ecnh l\u00e0m vi\u1ec7c \u2013 qu\u1ea3n l\u00fd l\u00ean h\u1ec7 th\u1ed1ng tr\u01b0\u1edbc \u0111\u00f3, khi work from home \u0111\u1ec1u d\u1ec5 d\u00e0ng h\u01a1n r\u1ea5t nhi\u1ec1u. D\u1ecbch b\u1ec7nh d\u01b0\u1eddng nh\u01b0 kh\u00f4ng l\u00e0m t\u1eafc ngh\u1ebdn qu\u00e1 tr\u00ecnh trao \u0111\u1ed5i, l\u00e0m vi\u1ec7c c\u1ee7a h\u1ecd.<\/p>\n

5 \u2013 \u1ee8ng d\u1ee5ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 t\u0103ng t\u00ednh minh b\u1ea1ch v\u00e0 hi\u1ec7u qu\u1ea3 trong h\u1ec7 th\u1ed1ng<\/h3>\n

Tham gia chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p, c\u00e1c c\u1ea5p l\u00e3nh \u0111\u1ea1o, qu\u1ea3n l\u00fd s\u1ebd \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 r\u1ea5t nhi\u1ec1u trong vi\u1ec7c \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng d\u1ef1 \u00e1n v\u00e0 nh\u00e2n s\u1ef1. M\u1ecdi s\u1ed1 li\u1ec7u, k\u1ebft qu\u1ea3 \u0111\u1ec1u \u0111\u01b0\u1ee3c ghi nh\u1eadn ch\u00ednh x\u00e1c v\u00e0 nhanh ch\u00f3ng.<\/p>\n

<\/figure>\n

Cu\u1ed1i ng\u00e0y, cu\u1ed1i tu\u1ea7n, cu\u1ed1i th\u00e1ng, qu\u1ea3n l\u00fd ch\u1ec9 c\u1ea7n truy xu\u1ea5t b\u00e1o c\u00e1o tr\u00ean c\u00e1c ph\u1ea7n m\u1ec1m, v\u00e0 ra quy\u1ebft \u0111\u1ecbnh. Ch\u1ec9 s\u1ed1 r\u00f5 r\u00e0ng s\u1ebd gi\u00fap k\u1ebft qu\u1ea3 \u0111\u00e1nh gi\u00e1, quy\u1ebft \u0111\u1ecbnh c\u1ee7a l\u00e3nh \u0111\u1ea1o tr\u1edf n\u00ean minh b\u1ea1ch, s\u00e1ng su\u1ed1t h\u01a1n.<\/p>\n

6 \u2013 Qu\u1ea3n l\u00fd, \u0111\u1ed3ng b\u1ed9 v\u00e0 truy xu\u1ea5t d\u1eef li\u1ec7u nhanh ch\u00f3ng<\/h3>\n

S\u1ed1 h\u00f3a th\u00f4ng tin, d\u1eef li\u1ec7u l\u00e0 giai \u0111o\u1ea1n t\u1ea5t y\u1ebfu khi chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p. C\u00e1c ph\u00f2ng ban gi\u1edd \u0111\u00e2y s\u1ebd t\u00ecm ki\u1ebfm, ti\u1ebfp c\u1eadn v\u00e0 truy xu\u1ea5t d\u1eef li\u1ec7u d\u1ec5 d\u00e0ng t\u1ea1i b\u1ea5t k\u1ef3 kh\u00f4ng gian, th\u1eddi gian n\u00e0o.<\/p>\n

M\u1ed9t s\u1ed1 ch\u1ee9c n\u0103ng ti\u00eau bi\u1ec3u: \u0111\u1ed3ng b\u1ed9 nhanh ch\u00f3ng l\u00ean h\u1ec7 th\u1ed1ng chung, nh\u00e2n s\u1ef1 kh\u00f4ng c\u1ea7n t\u1ed1n th\u1eddi gian nh\u1eadp tay; th\u00f4ng tin s\u1ebd \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i m\u1ed9t c\u00e1ch t\u1ef1 \u0111\u1ed9ng theo m\u1ee5c ti\u00eau, th\u1ec3 lo\u1ea1i, l\u0129nh v\u1ef1c\u2026; b\u00e1o c\u00e1o ph\u00e2n t\u00edch d\u1eef li\u1ec7u r\u00f5 r\u00e0ng, chi ti\u1ebft gi\u00fap c\u1ea5p l\u00e3nh \u0111\u1ea1o ra quy\u1ebft \u0111\u1ecbnh c\u00f3 \u00edch cho doanh nghi\u1ec7p.<\/p>\n

Nh\u1eefng v\u1ea5n \u0111\u1ec1 nh\u01b0 gi\u1ea5y t\u1edd b\u1ecb h\u1ecfng h\u00f3c, ph\u00e2n t\u00e1n, m\u1ea5t m\u00e1t\u2026 kh\u00f4ng c\u00f2n l\u00e0 r\u00e0o c\u1ea3n v\u1edbi c\u00e1c t\u1ed5 ch\u1ee9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1.<\/p>\n

7 \u2013 Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 gi\u00fap ho\u00e0n thi\u1ec7n c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5<\/h3>\n

L\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u00f2n n\u1eb1m \u1edf vi\u1ec7c n\u00e2ng c\u1ea5p c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p, t\u1ea1o ra gi\u00e1 tr\u1ecb m\u1edbi cho ch\u00fang. V\u00ed d\u1ee5, c\u00f4ng ty thi\u1ebft b\u1ecb th\u1ec3 thao c\u00f3 th\u1ec3 t\u00edch h\u1ee3p ch\u1ee9c n\u0103ng s\u1ed1 v\u00e0o m\u00e1y t\u1eadp, t\u1ea1o ra h\u01b0\u1edbng d\u1eabn \u1ea3o theo t\u1eebng th\u1ec3 tr\u1ea1ng.<\/p>\n

Kh\u00f4ng ch\u1ec9 c\u1ea3i thi\u1ec7n nh\u1eefng c\u00e1i v\u1ed1n c\u00f3, doanh nghi\u1ec7p c\u00f2n c\u00f3 th\u1ec3 t\u1ef1 thi\u1ebft k\u1ebf ra m\u1ed9t s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 m\u1edbi \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00f4ng ng\u1eebng bi\u1ebfn \u0111\u1ed5i c\u1ee7a th\u1ecb tr\u01b0\u1eddng. C\u00f3 c\u00e1c ph\u1ea7n m\u1ec1m h\u1ed7 tr\u1ee3, v\u00e0 s\u1ed1 li\u1ec7u \u0111\u01b0\u1ee3c ph\u00e2n t\u00edch th\u00f4ng minh, t\u1ed5 ch\u1ee9c \u1eaft h\u1eb3n s\u1ebd bi\u1ebft \u0111\u01b0\u1ee3c m\u00ecnh c\u1ea7n ph\u00e1t tri\u1ec3n th\u00eam s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 g\u00ec.<\/p>\n

8 \u2013 C\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng<\/h3>\n

V\u1edbi th\u1eddi \u0111\u1ea1i 4.0 nh\u01b0 hi\u1ec7n nay, n\u1ec1n t\u1ea3ng s\u1ed1 l\u00e0 n\u01a1i t\u00ecm ki\u1ebfm v\u00e0 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Do \u0111\u00f3, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong doanh nghi\u1ec7p s\u1ebd gi\u00fap \u00edch r\u1ea5t nhi\u1ec1u trong vi\u1ec7c c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/p>\n

Customer review satisfaction feedback survey concept. User give rating to service experience on online application. Customer can evaluate quality of service leading to reputation ranking of business.<\/figcaption><\/figure>\n

Th\u00f4ng qua c\u00f4ng ngh\u1ec7, doanh nghi\u1ec7p c\u00f3 th\u1ec3 k\u1ecbp th\u1eddi ph\u1ea3n h\u1ed3i, gi\u1ea3i \u0111\u00e1p, ghi \u0111i\u1ec3m trong l\u00f2ng kh\u00e1ch h\u00e0ng. Ngo\u00e0i ra, m\u1ed9t s\u1ed1 ph\u1ea7n m\u1ec1m c\u00f2n h\u1ed7 tr\u1ee3 ghi l\u1ea1i h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng, gi\u00fap c\u00f4ng ty c\u00f3 c\u01a1 s\u1edf c\u1ea3i thi\u1ec3n d\u1ecbch v\u1ee5, n\u00e2ng c\u1ea5p tr\u1ea3i nghi\u1ec7m t\u1ed1t h\u01a1n.<\/p>\n

    \n
  • T\u1ea1o ra s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u00fang nhu c\u1ea7u.<\/li>\n
  • T\u1ed1i \u01b0u trang b\u00e1n h\u00e0ng theo h\u00e0nh vi ng\u01b0\u1eddi d\u00f9ng.<\/li>\n
  • Th\u1ea5u hi\u1ec3u insight, ra chi\u1ebfn l\u01b0\u1ee3c thu h\u00fat kh\u00e1ch h\u00e0ng \u0111\u00fang \u0111\u1eafn.<\/li>\n
  • Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng th\u00e0nh c\u00f4ng, t\u1ea1o d\u1ef1ng l\u00f2ng trung th\u00e0nh, \u2018v\u01b0\u1ee3t m\u1eb7t\u2019 c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/li>\n<\/ul>\n

    9 \u2013 N\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p<\/h3>\n

    Th\u00f4ng qua chuy\u1ec3n \u0111\u1ed5i s\u1ed1, m\u1ed9t doanh nghi\u1ec7p c\u00f3 th\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c m\u00ecnh n\u00ean s\u1ea3n xu\u1ea5t nh\u1eefng s\u1ea3n ph\u1ea9m g\u00ec, c\u1ea3i thi\u1ec7n m\u1eb7t n\u00e0o c\u1ee7a d\u1ecbch v\u1ee5, t\u01b0 v\u1ea5n kh\u00e1ch h\u00e0ng ra sao\u2026 T\u1eeb \u0111\u00f3 h\u1ecd nhanh ch\u00f3ng ti\u1ec1n g\u1ea7n h\u01a1n v\u1edbi m\u1ee5c ti\u00eau \u0111\u00e3 \u0111\u1ec1 ra, ho\u00e0n thi\u1ec7n v\u00e0 thu\u1eadn l\u1ee3i t\u1ea1o ra th\u1ebf m\u1ea1nh so v\u1edbi th\u1ecb tr\u01b0\u1eddng, th\u1eadm ch\u00ed l\u00e0 d\u1eabn \u0111\u1ea7u xu h\u01b0\u1edbng.<\/p>\n

    \u0110\u00f3 ch\u00ednh l\u00e0 m\u1ed9t l\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00e0 nhi\u1ec1u nh\u00e0 qu\u1ea3n l\u00fd c\u00f4ng nh\u1eadn. Theo HBR, c\u00f3 84% c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o chia s\u1ebb c\u01a1 h\u1ed9i kinh doanh xu\u1ea5t hi\u1ec7n sau khi h\u1ecd chuy\u1ec3n \u0111\u1ed5i s\u1ed1. V\u00ed d\u1ee5 nh\u01b0 Netflix, t\u1eeb m\u1ed9t c\u00f4ng ty cho thu\u00ea \u0111\u0129a DVD gi\u1edd \u0111\u00e2y \u0111\u00e3 tr\u1edf th\u00e0nh enenf t\u1ea3ng phim tr\u1ef1c tuy\u1ebfn top \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng.<\/p>\n

    10 \u2013 T\u0103ng doanh thu, l\u1ee3i nhu\u1eadn<\/h3>\n

    Sau khi \u0111\u00e3 th\u1eeba h\u01b0\u1edfng t\u1ea5t c\u1ea3 c\u00e1c l\u1ee3i \u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 n\u00eau tr\u00ean, th\u00ec k\u1ebft qu\u1ea3 cu\u1ed1i c\u00f9ng m\u00e0 nhi\u1ec1u doanh nghi\u1ec7p mong \u0111\u1ee3i s\u1ebd xu\u1ea5t hi\u1ec7n \u2013 t\u0103ng doanh thu & l\u1ee3i nhu\u1eadn. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng t\u1eeb n\u1ed9i b\u1ed9 \u0111\u1ebfn \u0111\u1ecbnh v\u1ecb tr\u00ean th\u1ecb tr\u01b0\u1eddng, t\u1eeb m\u00e1y m\u00f3c \u0111\u1ebfn con ng\u01b0\u1eddi\u2026 Do \u0111\u00f3, c\u1ea3i thi\u1ec7n v\u1ec1 doanh thu ch\u1ec9 l\u00e0 chuy\u1ec7n s\u1edbm mu\u1ed9n.<\/p>\n

    M\u1ed9t b\u00e1o c\u00e1o \u0111\u01b0\u1ee3c t\u1ed5ng h\u1ee3p b\u1edfi Trung t\u00e2m SAP v\u1ec1 \u201cHi\u1ec3u bi\u1ebft Kinh doanh v\u00e0 Kinh t\u1ebf h\u1ecdc Oxford\u201d cho th\u1ea5y:<\/p>\n

      \n
    • 80% t\u1ed5 ch\u1ee9c t\u0103ng l\u1ee3i nhu\u1eadn sau khi ho\u00e0n th\u00e0nh b\u00e1o c\u00e1o chuy\u1ec3n \u0111\u1ed5i s\u1ed1.<\/li>\n
    • 85% t\u1ed5 ch\u1ee9c t\u0103ng th\u1ecb ph\u1ea7n th\u00e0nh c\u00f4ng.<\/li>\n<\/ul>\n

      C\u00f3 th\u1ec3 th\u1ea5y, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ec3 t\u0103ng l\u1ee3i nhu\u1eadn l\u00e0 ho\u00e0n to\u00e0n c\u00f3 c\u01a1 s\u1edf. Tuy nhi\u00ean, \u0111\u1ec3 \u0111\u1ebfn \u0111\u01b0\u1ee3c l\u1ee3i \u00edch cu\u1ed1i c\u00f9ng n\u00e0y, doanh nghi\u1ec7p ph\u1ea3i v\u01b0\u1ee3t qua nhi\u1ec1u th\u00e1ch th\u1ee9c \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng.<\/p>\n","protected":false},"excerpt":{"rendered":"

      Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec? Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u00f3 th\u1ec3 hi\u1ec3u \u0111\u01a1n gi\u1ea3n l\u00e0 qu\u00e1 tr\u00ecnh m\u1ed9t t\u1ed5 ch\u1ee9c thay \u0111\u1ed5i t\u1eeb m\u00f4 h\u00ecnh truy\u1ec1n th\u1ed1ng sang m\u00f4 h\u00ecnh s\u1ed1. C\u1ee5 th\u1ec3, h\u1ecd s\u1ebd \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 v\u00e0o c\u00e1ch \u0111i\u1ec1u h\u00e0nh, qu\u1ea3n l\u00fd, v\u1eadn h\u00e0nh, s\u1ea3n xu\u1ea5t, v\u0103n h\u00f3a\u2026 c\u1ee7a doanh nghi\u1ec7p, ch\u00ednh ph\u1ee7\u2026 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[249,217],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/6152"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=6152"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/6152\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=6152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=6152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=6152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}