{"id":6171,"date":"2023-11-29T23:33:13","date_gmt":"2023-11-29T23:33:13","guid":{"rendered":"https:\/\/masterskills.org\/blog\/?p=6171"},"modified":"2023-12-21T13:17:28","modified_gmt":"2023-12-21T06:17:28","slug":"cac-giai-doan-va-lo-trinh-chuyen-doi-cho-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/cac-giai-doan-va-lo-trinh-chuyen-doi-cho-doanh-nghiep.html","title":{"rendered":"C\u00e1c giai \u0111o\u1ea1n v\u00e0 l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 cho doanh nghi\u1ec7p"},"content":{"rendered":"
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C\u00e1c Giai \u0111o\u1ea1n Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong Doanh nghi\u1ec7p<\/h2>\n<\/div>\n
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C\u00f3 nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c \u0111\u1ec3 th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1. C\u00f3 th\u1ec3 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u0111\u00e3 c\u00f3 nh\u1eefng b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong c\u00f4ng cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 nh\u01b0ng li\u1ec7u b\u1ea1n \u0111\u00e3 c\u00f3 m\u1ed9t t\u1ea7m nh\u00ecn v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng h\u1ee3p l\u00fd trong chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a doanh nghi\u1ec7p \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1i \u01b0u hay ch\u01b0a?<\/p>\n

B\u00e0i vi\u1ebft n\u00e0y d\u1ef1a tr\u00ean nghi\u00ean c\u1ee9u c\u1ee7a B\u1ed9 K\u1ebf ho\u1ea1ch – \u0110\u1ea7u t\u01b0 v\u00e0 D\u1ef1 \u00e1n USAID s\u1ebd cho ch\u00fang ta c\u00e1c Giai \u0111o\u1ea1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u00e0 c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 theo t\u1eebng giai \u0111o\u1ea1n \u0111\u1ec3 c\u00e1c b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o \u00e1p d\u1ee5ng cho doanh nghi\u1ec7p V\u1eeba v\u00e0 Nh\u1ecf.<\/p>\n<\/div>\n

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M\u00f4 h\u00ecnh c\u00e1c giai \u0111o\u1ea1n trong Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 (Ngu\u1ed3n Ernst & Young)<\/div>\n<\/div>\n
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Giai \u0111o\u1ea1n \u201cDoing Digital\u201d<\/h3>\n<\/div>\n
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\u1ede giai \u0111o\u1ea1n n\u00e0y,\u00a0c\u00f4ng cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a doanh nghi\u1ec7p\u00a0<\/span>c\u00f3 m\u1ed9t v\u00e0i \u0111\u1eb7c tr\u01b0ng sau:<\/p>\n

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    \u0110\u01b0\u1ee3c tri\u1ec3n khai ri\u00eang l\u1ebb, ch\u01b0a c\u00f3 t\u00ednh k\u1ebft n\u1ed1i:\u00a0doanh nghi\u1ec7p ch\u1ee7 y\u1ebfu t\u1eadn d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 \u0111\u1ec3 t\u1eadp trung v\u00e0o chuy\u1ec3n \u0111\u1ed5i m\u00f4 h\u00ecnh kinh doanh nh\u1eb1m n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 duy tr\u00ec \u1ed5n \u0111\u1ecbnh chu\u1ed7i cung \u1ee9ng v\u1edbi m\u1ee5c ti\u00eau h\u01b0\u1edbng t\u1edbi gia t\u0103ng hi\u1ec7u qu\u1ea3 s\u1ea3n xu\u1ea5t kinh doanh, nhanh ch\u00f3ng t\u1ea1o ra gi\u00e1 tr\u1ecb cho doanh nghi\u1ec7p.<\/p>\n<\/li>\n

  • L\u1ef1a ch\u1ecdn c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 cho ph\u00e1t tri\u1ec3n kinh doanh<\/span>\u00a0expand simple sales channels such as:\u00a0th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 h\u1ed7 tr\u1ee3 b\u00e1n h\u00e0ng \u0111a k\u00eanh (omni-channel), truy\u1ec1n th\u00f4ng v\u00e0 marketing online, thanh to\u00e1n tr\u1ef1c tuy\u1ebfn, v.v. V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n kh\u00f4ng ng\u1eebng c\u1ee7a xu h\u01b0\u1edbng 4.0, c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf d\u00f9 ch\u01b0a c\u00f3 kinh nghi\u1ec7m trong chuy\u1ec3n \u0111\u1ed5i s\u1ed1 nh\u01b0ng doanh nghi\u1ec7p v\u1eabn c\u00f3 \u0111\u1ee7 kh\u1ea3 n\u0103ng \u0111\u1ec3 ti\u1ebfp c\u1eadn c\u00e1c gi\u1ea3i ph\u00e1p n\u00e0y v\u1edbi chi ph\u00ed h\u1ee3p l\u00fd.<\/li>\n
  • Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 lu\u00f4n g\u1eafn li\u1ec1n v\u1edbi tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng:\u00a0c\u00e1c doanh nghi\u1ec7p c\u1ea7n \u0111\u00e1p \u1ee9ng nhu c\u1ea7u thay \u0111\u1ed5i m\u1ed7i ng\u00e0y th\u00f4ng qua vi\u1ec7c \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 trong x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3n l\u00fd chu\u1ed7i cung \u1ee9ng, \u0111\u1ea3m b\u1ea3o t\u00ednh linh ho\u1ea1t, \u0111a d\u1ea1ng v\u00e0 b\u1ec1n v\u1eefng.<\/li>\n<\/ul>\n<\/div>\n
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    Giai \u0111o\u1ea1n \u201cBecoming Digital\u201d<\/h3>\n<\/div>\n
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    • \u00c1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 \u1edf ph\u1ea1m vi r\u1ed9ng, c\u00f3 s\u1ef1 k\u1ebft n\u1ed1i gi\u1eefa c\u00e1c ch\u1ee9c n\u0103ng \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb v\u00e0 t\u1ea1o ra k\u1ebft n\u1ed1i ban \u0111\u1ea7u v\u1edbi m\u00f4 h\u00ecnh kinh doanh nh\u1eb1m mang l\u1ea1i hi\u1ec7u qu\u1ea3 t\u1ed1i \u01b0u cho vi\u1ec7c \u0111i\u1ec1u h\u00e0nh doanh nghi\u1ec7p b\u1ec1n v\u1eefng v\u00e0 duy tr\u00ec t\u0103ng tr\u01b0\u1edfng.<\/li>\n
    • \u00c1p d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng b\u00e1o c\u00e1o qu\u1ea3n tr\u1ecb ho\u00e0n ch\u1ec9nh v\u00e0 li\u00ean k\u1ebft v\u1edbi c\u00e1c d\u1eef li\u1ec7u s\u1eb5n c\u00f3 nh\u01b0 s\u1ed1 li\u1ec7u b\u00e1n h\u00e0ng, nh\u1eadp xu\u1ea5t kho, s\u1ed1 li\u1ec7u h\u1ea1ch to\u00e1n k\u1ebf to\u00e1n<\/li>\n
    • S\u1ed1 h\u00f3a quy tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch, ng\u00e2n s\u00e1ch v\u00e0 d\u1ef1 b\u00e1o (PBF) v\u00e0 qu\u1ea3n tr\u1ecb ngu\u1ed3n nh\u00e2n l\u1ef1c (HRM) \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 qu\u1ea3n tr\u1ecb chi ph\u00ed, nh\u00e2n s\u1ef1<\/li>\n
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      \u200bD\u1eef li\u1ec7u doanh nghi\u1ec7p \u0111\u01b0\u1ee3c thu th\u1eadp v\u00e0 k\u1ebft n\u1ed1i ch\u1eb7t ch\u1ebd gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn, t\u1eeb b\u00e1n h\u00e0ng, \u0111\u1ebfn qu\u1ea3n l\u00fd kho, k\u1ebf to\u00e1n.<\/span><\/p>\n<\/li>\n

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      \u0110\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o an to\u00e0n th\u00f4ng tin v\u00e0 an ninh m\u1ea1ng.<\/p>\n<\/li>\n<\/ul>\n

      S\u1ef1 k\u1ebft n\u1ed1i li\u00ean t\u1ee5c c\u1ee7a d\u1eef li\u1ec7u cho ph\u00e9p doanh nghi\u1ec7p x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch s\u1ea3n xu\u1ea5t kinh doanh, k\u1ebf ho\u1ea1ch ng\u00e2n s\u00e1ch, d\u1ef1 b\u00e1o doanh thu v\u00e0 d\u00f2ng ti\u1ec1n, x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch ngu\u1ed3n nh\u00e2n l\u1ef1c, v.v. cho c\u00e1c giai \u0111o\u1ea1n ti\u1ebfp theo c\u1ee7a m\u00ecnh.<\/p>\n<\/div>\n

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      Giai \u0111o\u1ea1n \u201cBeing Digital\u201d<\/h3>\n<\/div>\n
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      \u0110\u00e2y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 giai \u0111o\u1ea1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ho\u00e0n to\u00e0n, khi c\u00e1c h\u1ec7 th\u1ed1ng kinh doanh v\u00e0 qu\u1ea3n tr\u1ecb c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i v\u00e0 t\u00edch h\u1ee3p \u0111\u1ed3ng b\u1ed9 v\u1edbi nhau, th\u00f4ng tin chia s\u1ebb xuy\u00ean su\u1ed1t c\u00e1c ph\u00f2ng ban v\u00e0 theo th\u1eddi gian th\u1ef1c. C\u00e1c gi\u1ea3i ph\u00e1p k\u1ebft n\u1ed1i to\u00e0n b\u1ed9 doanh nghi\u1ec7p c\u1ea7n \u0111\u01b0\u1ee3c tri\u1ec3n khai \u1edf giai \u0111o\u1ea1n n\u00e0y, tr\u00ean c\u01a1 s\u1edf xem x\u00e9t c\u1ea5u tr\u00fac doanh nghi\u1ec7p v\u00e0 c\u00e1c h\u1ec7 th\u1ed1ng hi\u1ec7n c\u00f3 c\u0169ng nh\u01b0 n\u0103ng l\u1ef1c c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

      \u1ede giai \u0111o\u1ea1n n\u00e0y, doanh nghi\u1ec7p b\u1eaft \u0111\u1ea7u \u0111\u1ea7u t\u01b0 nhi\u1ec1u v\u00e0o c\u00e1c s\u00e1ng ki\u1ebfn \u0111\u1ec3 t\u1ea1o ra s\u1ef1 \u0111\u1ed5i m\u1edbi, s\u00e1ng t\u1ea1o nh\u1eb1m t\u1ea1o ra c\u00e1c gi\u00e1 tr\u1ecb m\u1edbi cho doanh nghi\u1ec7p v\u00e0 l\u00e0 \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 b\u1ee9t ph\u00e1, \u0111u\u1ed5i k\u1ecbp c\u00e1c doanh nghi\u1ec7p l\u1edbn h\u01a1n.<\/p>\n

      Tuy nhi\u00ean \u0111\u1ec3 m\u1ed9t doanh nghi\u1ec7p c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh \u201cdoanh nghi\u1ec7p s\u1ed1\u201d \u0111\u00f2i h\u1ecfi nh\u1eefng thay \u0111\u1ed5i s\u00e2u s\u1eafc v\u1ec1 k\u1ef9 n\u0103ng, vai tr\u00f2 c\u1ee7a l\u00e3nh \u0111\u1ea1o v\u00e0 th\u1eadm ch\u00ed l\u00e0 v\u0103n h\u00f3a doanh nghi\u1ec7p. Ch\u00ednh v\u00ec v\u1eady ngay t\u1eeb \u1edf nh\u1eefng giai \u0111o\u1ea1n \u0111\u1ea7u c\u1ee7a l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1, y\u1ebfu t\u1ed1 con ng\u01b0\u1eddi lu\u00f4n c\u1ea7n \u0111\u01b0\u1ee3c coi tr\u1ecdng v\u00e0 ph\u00e1t tri\u1ec3n \u0111\u1ed3ng th\u1eddi v\u1edbi vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 doanh nghi\u1ec7p.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

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      Ti\u1ebfn tr\u00ecnh Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a Doanh nghi\u1ec7p<\/h2>\n<\/div>\n
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      Ti\u1ebfn tr\u00ecnh Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ph\u1ed5 bi\u1ebfn cho Doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf t\u1ea1i Vi\u1ec7t Nam bao g\u1ed3m giai \u0111o\u1ea1n chu\u1ea9n b\u1ecb v\u00e0 03 giai \u0111o\u1ea1n \u0111\u1ec3 th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i d\u1ea7n t\u1eeb \u201cdoing digital\u201d sang \u201cbeing digital\u201d. C\u00e1c giai \u0111o\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n song song ho\u1eb7c n\u1ed1i ti\u1ebfp nhau, t\u00f9y thu\u1ed9c v\u00e0o m\u1ee5c ti\u00eau v\u00e0 ti\u1ec1m l\u1ef1c hi\u1ec7n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p. \u0110\u00e2y l\u00e0 l\u1ed9 tr\u00ecnh ph\u1ed5 bi\u1ebfn cho DNNVV v\u00e0 c\u1ea7n \u0111\u01b0\u1ee3c t\u00f9y ch\u1ec9nh \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi hi\u1ec7n tr\u1ea1ng c\u1ee7a t\u1eebng doanh nghi\u1ec7p.<\/p>\n<\/div>\n

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      1. X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c cho c\u00f4ng cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/h3>\n<\/div>\n
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      C\u00e1c c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m trong giai \u0111o\u1ea1n n\u00e0y:<\/p>\n

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      • X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c v\u00e0 t\u1ea7m nh\u00ecn chuy\u1ec3n \u0111\u1ed5i s\u1ed1.<\/li>\n
      • X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 t\u00edch h\u1ee3p v\u00e0o chi\u1ebfn l\u01b0\u1ee3c chung c\u1ee7a doanh nghi\u1ec7p d\u1ef1a tr\u00ean \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 s\u1eb5n s\u00e0ng v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p<\/li>\n
      • X\u00e1c \u0111\u1ecbnh ki\u1ebfn tr\u00fac \u0111\u1ed5ng th\u1ec3 c\u1ee7a doanh nghi\u1ec7p (enterprise architechture).<\/li>\n<\/ul>\n<\/div>\n
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        \u1ede giai \u0111o\u1ea1n chu\u1ea9n b\u1ecb, c\u00e1c l\u00e3nh \u0111\u1ea1o c\u1ee7a doanh nghi\u1ec7p c\u1ea7n th\u1ea3o lu\u1eadn \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh t\u1ea7m nh\u00ecn v\u00e0 chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ea3m b\u1ea3o ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c chung c\u1ee7a doanh nghi\u1ec7p trong d\u00e0i h\u1ea1n v\u00e0 ng\u1eafn h\u1ea1n, t\u00edch h\u1ee3p chi\u1ebfn l\u01b0\u1ee3c Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u00e0o chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n chung c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

        B\u00ean c\u1ea1nh \u0111\u00f3, doanh nghi\u1ec7p c\u0169ng c\u1ea7n t\u1ef1 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 s\u1eb5n s\u00e0ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh hi\u1ec7n tr\u1ea1ng c\u1ee7a doanh nghi\u1ec7p tr\u00ean l\u1ed9 tr\u00ecnh Chuy\u1ec3n \u0111\u1ed5i s\u1ed1. D\u1ef1a tr\u00ean \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 s\u1eb5n s\u00e0ng v\u00e0 m\u1ee5c ti\u00eau, doanh nghi\u1ec7p s\u1ebd x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 t\u00edch h\u1ee3p v\u00e0o c\u00f9ng chi\u1ebfn l\u01b0\u1ee3c chung c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

        Chuy\u1ec3n \u0111\u1ed5i s\u1ed1\u00a0cho doanh nghieph\u1ea3i c\u1ea7n di\u1ec5n ra song h\u00e0nh v\u00e0 \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u1edbi c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n kh\u00e1c c\u1ee7a doanh nghi\u1ec7p. \u0110\u1ec3 ph\u00e1t tri\u1ec3n m\u1ed9t c\u00e1ch b\u1ec1n v\u1eefng v\u00e0 \u0111\u1ed3ng b\u1ed9, tr\u01b0\u1edbc khi tri\u1ec3n khai c\u00e1c chi\u1ebfn l\u01b0\u1ee3c, doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i x\u00e1c \u0111\u1ecbnh r\u00f5 ki\u1ebfn tr\u00fac t\u1ed5ng th\u1ec3 c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

        Ki\u1ebfn tr\u00fac t\u1ed5ng th\u1ec3 c\u1ee7a doanh nghi\u1ec7p m\u00f4 t\u1ea3 \u0111\u1ea7y \u0111\u1ee7 c\u00e1c c\u1ea5u ph\u1ea7n kinh doanh thi\u1ebft y\u1ebfu v\u00e0 m\u1ed1i quan h\u1ec7 c\u1ee7a ch\u00fang. Do \u0111\u00f3, ki\u1ebfn tr\u00fac t\u1ed5ng th\u1ebf s\u1ebd cung c\u1ea5p c\u00e1c nguy\u00ean t\u1eafc, ph\u01b0\u01a1ng ph\u00e1p v\u00e0 m\u00f4 h\u00ecnh gi\u00fap doanh nghi\u1ec7p thi\u1ebft k\u1ebf v\u00e0 hi\u1ec7n th\u1ef1c h\u00f3a c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c c\u0169ng nh\u01b0 c\u00e1c quy tr\u00ecnh kinh doanh, h\u1ec7 th\u1ed1ng th\u00f4ng tin v\u00e0 c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng ph\u00f9 h\u1ee3p.<\/p>\n<\/div>\n

        \n

        2. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00f4 h\u00ecnh kinh doanh<\/h3>\n<\/div>\n
        \n

        C\u00e1c c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m trong giai \u0111o\u1ea1n n\u00e0y:<\/p>\n

          \n
        • \u00c1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 (CNS) \u0111\u1ec3 m\u1edf r\u1ed9ng h\u1ec7 th\u1ed1ng k\u00eanh ph\u00e2n ph\u1ed1i, ti\u1ebfp th\u1ecb, b\u00e1n h\u00e0ng v\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, h\u00ecnh th\u00e0nh Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/li>\n
        • T\u1eebng b\u01b0\u1edbc tri\u1ec3n khai \u00e1p d\u1ee5ng CNS cho chu\u1ed7i cung \u1ee9ng (k\u1ebft n\u1ed1i qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n kho, s\u1ea3n xu\u1ea5t, mua h\u00e0ng \u0111\u1ea7u v\u00e0o<\/li>\n
        • \u00c1p d\u1ee5ng CNS cho nghi\u1ec7p v\u1ee5 k\u1ebf to\u00e1n, t\u00e0i ch\u00ednh.<\/li>\n
        • X\u00e2y d\u1ef1ng khung c\u01a1 s\u1edf d\u1eef li\u1ec7u chung v\u1ec1 kinh doanh, cung \u1ee9ng v\u00e0 k\u1ebf to\u00e1n.<\/li>\n
        • X\u00e2y d\u1ef1ng ch\u00ednh s\u00e1ch b\u1ea3o m\u1eadt kinh doanh, d\u1eef li\u1ec7u v\u00e0 \u00e1p d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 b\u1ea3o m\u1eadt.<\/li>\n<\/ul>\n<\/div>\n
          \n

          Chuy\u1ec3n \u0111\u1ed5i k\u1ef9 thu\u1eadt s\u1ed1 m\u00f4 h\u00ecnh kinh doanh<\/p>\n<\/div>\n

          \n

          Do m\u1ee5c ti\u00eau c\u1ee7a h\u1ea7u h\u1ebft c\u1ee7a Doanh nghi\u1ec7p V\u1eeba v\u00e0 Nh\u1ecf t\u1ea1i Vi\u1ec7t Nam l\u00e0 t\u0103ng tr\u01b0\u1edfng, do \u0111\u00f3 trong giai \u0111o\u1ea1n \u0111\u1ea7u ti\u00ean c\u1ee7a Chuy\u1ec3n \u0111\u1ed5i s\u1ed1, doanh nghi\u1ec7p n\u00ean th\u1ef1c hi\u1ec7n \u0111\u1ed1i v\u1edbi m\u00f4 h\u00ecnh kinh doanh tr\u01b0\u1edbc \u0111\u1ec3 nh\u1eadn l\u1ea1i nh\u1eefng gi\u00e1 tr\u1ecb t\u1ee9c th\u1eddi t\u1eeb c\u00e1c th\u00e0nh t\u1ef1u c\u1ee7a vi\u1ec7c \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1. C\u1ea7n nhanh ch\u00f3ng \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 \u0111\u1ec3 m\u1edf r\u1ed9ng h\u1ec7 th\u1ed1ng k\u00eanh ph\u00e2n ph\u1ed1i, ti\u1ebfp th\u1ecb, b\u00e1n h\u00e0ng v\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.<\/p>\n

          \u0110\u1ec3 \u0111\u01b0a s\u1ea3n ph\u1ea9m t\u1edbi \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n, hi\u1ec7n nay tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f3 r\u1ea5t nhi\u1ec1u nh\u00e0 cung c\u1ea5p gi\u1ea3i ph\u00e1p h\u1ed7 tr\u1ee3 cho Marketing nh\u01b0 Google, Facebook v\u1edbi \u0111a d\u1ea1ng c\u00e1c c\u00f4ng c\u1ee5 t\u1ed1i \u01b0u qu\u1ea3ng c\u00e1o, c\u00f4ng c\u1ee5 SEO v\u00e0 h\u00e0ng lo\u1ea1t c\u00e1c h\u00ecnh th\u1ee9c Marketing m\u1edbi c\u0169ng xu\u1ea5t hi\u1ec7n nh\u01b0 Affiliate marketing, live stream, v.v. S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed nh\u01b0 Shopee, Tiki, Lazada, Sendo, v.v t\u1ea1o s\u1ef1 thu\u1eadn l\u1ee3i cho ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn h\u01a1n bao gi\u1edd h\u1ebft. C\u00e1c c\u00f4ng ngh\u1ec7 v\u1ec1 qu\u1ea3n tr\u1ecb quan h\u1ec7 kh\u00e1ch h\u00e0ng (CRM) s\u1ebd gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a c\u00e1c ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, ti\u1ebfn h\u00e0nh d\u1ea7n d\u1ea7n c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng.<\/p>\n

          B\u00ean c\u1ea1nh n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, doanh nghi\u1ec7p c\u1ea7n tri\u1ec3n khai \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 cho chu\u1ed7i cung \u1ee9ng (qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n kho, d\u00e2y chuy\u1ec1n s\u1ea3n xu\u1ea5t, qu\u1ea3n l\u00fd mua h\u00e0ng) \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng l\u1ee3i th\u1ebf c\u1ea1nh tranh, ki\u1ec3m so\u00e1t hi\u1ec7u qu\u1ea3 chi ph\u00ed, \u0111\u1ea3m b\u1ea3o h\u00e0ng h\u00f3a \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhu c\u1ea7u kh\u00e1ch h\u00e0ng v\u00e0 v\u1edbi chi ph\u00ed th\u1ea5p nh\u1ea5t.C\u00e1c gi\u1ea3i ph\u00e1p ph\u1ea7n m\u1ec1m d\u1ea1ng d\u1ecbch v\u1ee5 (SaaS) mang l\u1ea1i cho chu\u1ed7i cung \u1ee9ng kh\u1ea3 n\u0103ng gi\u00e1m s\u00e1t ho\u1ea1t \u0111\u1ed9ng trong th\u1eddi gian th\u1ef1c nh\u1eb1m \u0111\u1ea3m b\u1ea3o t\u00ednh minh b\u1ea1ch v\u00e0 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c cho doanh nghi\u1ec7p. \u0110\u1ed3ng b\u1ed9 h\u00f3a c\u00e1c quy tr\u00ecnh l\u00e0m vi\u1ec7c tr\u00ean n\u1ec1n t\u1ea3ng \u0111\u00e1m m\u00e2y h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p qu\u1ea3n l\u00fd an to\u00e0n d\u1eef li\u1ec7u, t\u1ea1o thu\u1eadn l\u1ee3i cho vi\u1ec7c chia s\u1ebb d\u1eef li\u1ec7u v\u00e0 c\u1eaft gi\u1ea3m chi ph\u00ed \u0111\u00e1ng k\u1ec3. C\u00f4ng ngh\u1ec7 Internet v\u1ea1n v\u1eadt (Internet of Things) \u0111ang gi\u00fap chu\u1ed7i cung \u1ee9ng qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng v\u1eadn t\u1ea3i hay s\u1ea3n xu\u1ea5t d\u1ec5 d\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n bao gi\u1edd h\u1ebft.<\/p>\n

          Ngo\u00e0i m\u00f4 h\u00ecnh kinh doanh, doanh nghi\u1ec7p c\u0169ng c\u1ea7n ch\u00fa tr\u1ecdng \u0111\u1ebfn vi\u1ec7c \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 v\u00e0o c\u00e1c nghi\u1ec7p v\u1ee5 qu\u1ea3n l\u00fd nh\u01b0 k\u1ebf to\u00e1n, t\u00e0i ch\u00ednh. C\u00f3 nhi\u1ec1u nh\u00e0 cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 tr\u00ean th\u1ecb tr\u01b0\u1eddng hi\u1ec7n nay h\u1ed7 tr\u1ee3 c\u00e1c doanh nghi\u1ec7p \u0111\u1ea3m b\u1ea3o n\u0103ng su\u1ea5t v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng trong c\u00f4ng t\u00e1c k\u1ebf to\u00e1n \u2013 t\u00e0i ch\u00ednh. V\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a c\u00e1c \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7, doanh nghi\u1ec7p n\u00ean c\u00f3 k\u1ebf ho\u1ea1ch \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u01a1 s\u1edf d\u1eef li\u1ec7u chung v\u1ec1 kinh doanh (doanh thu, kh\u00e1ch h\u00e0ng), cung \u1ee9ng (h\u00e0ng t\u1ed3n kho, chi ph\u00ed), k\u1ebf to\u00e1n (l\u1ee3i nhu\u1eadn, gi\u00e1 v\u1ed1n). \u0110\u00f3 s\u1ebd l\u00e0 ti\u1ec1n \u0111\u1ec1 \u0111\u1ec3 doanh nghi\u1ec7p tri\u1ec3n khai c\u00e1c giai \u0111o\u1ea1n ti\u1ebfp theo trong l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1.<\/p>\n

          Thay v\u00ec b\u1ea1n t\u00ecm \u0111\u1ebfn nh\u1eefng ph\u1ea7n m\u1ec1m nh\u1ecf l\u1ebb do ch\u01b0a c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1ea7u t\u01b0 kinh ph\u00ed qu\u00e1 l\u1edbn \u1edf giai \u0111o\u1ea1n n\u00e0y th\u00ec b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o nh\u1eefng gi\u1ea3i ph\u00e1p ERP c\u00f3 c\u1ea5u tr\u00fac moule \u0111\u1ec3 b\u1eaft \u0111\u1ea7u ngay v\u1edbi nhu c\u1ea7u t\u1eebng b\u1ed9 ph\u1eadn v\u00e0 c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng \u1edf c\u00e1c giai \u0111o\u1ea1n sau nh\u01b0 Ph\u1ea7n m\u1ec3m Qu\u1ea3n tr\u1ecb Viindoo. B\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u tr\u01b0\u1edbc v\u1edbi m\u1ed9t s\u1ed1 ph\u00e2n h\u1ec7 \u0111\u01a1n gi\u1ea3n trong Gi\u1ea3i ph\u00e1p nh\u01b0: CRM, Mua h\u00e0ng, b\u00e1n h\u00e0ng kho, h\u00f3a \u0111\u01a1n v\u00e0 c\u00f4ng n\u1ee3…<\/p>\n<\/div>\n

          \n

          3. Ho\u00e0n thi\u1ec7n v\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb<\/h3>\n<\/div>\n
          \n

          B\u01b0\u1edbc 1: Ho\u00e0n thi\u1ec7n m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c y\u00eau c\u1ea7u v\u1ec1 d\u1eef li\u1ec7u t\u00edch h\u1ee3p cho b\u01b0\u1edbc ti\u1ebfp theo<\/p>\n

            \n
          • X\u00e2y d\u1ef1ng v\u00e0 ho\u00e0n thi\u1ec7n m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb \u0111i t\u1eeb c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c, con ng\u01b0\u1eddi, ch\u00ednh s\u00e1ch, quy tr\u00ecnh cho t\u1ea5t c\u1ea3 c\u00e1c m\u1ea3ng nghi\u1ec7p v\u1ee5 ch\u1ee9c n\u0103ng c\u1ee7a doanh nghi\u1ec7p;;<\/li>\n
          • \u200bX\u00e2y d\u1ef1ng ch\u1ec9 ti\u00eau qu\u1ea3n tr\u1ecb (KPI\/OKR) v\u00e0 h\u1ec7 th\u1ed1ng b\u00e1o c\u00e1o qu\u1ea3n tr\u1ecb, v\u00e0 y\u00eau c\u1ea7u c\u01a1 s\u1edf d\u1eef li\u1ec7u;<\/li>\n
          • \u200bX\u00e1c \u0111\u1ecbnh c\u00e1c y\u00eau c\u1ea7u ph\u1ee5c v\u1ee5 m\u1ee5c \u0111\u00edch t\u00edch h\u1ee3p, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 to\u00e0n di\u1ec7n.<\/li>\n<\/ul>\n<\/div>\n
            \n

            Khi \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng v\u1ec1 m\u1eb7t doanh thu v\u00e0 kh\u00e1ch h\u00e0ng, doanh nghi\u1ec7p c\u1ea7n xem x\u00e9t ho\u00e0n thi\u1ec7n m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb \u0111i t\u1eeb c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c, h\u1ec7 th\u1ed1ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin, d\u1eef li\u1ec7u, con ng\u01b0\u1eddi, ch\u00ednh s\u00e1ch, quy tr\u00ecnh v\u00e0 qu\u1ea3n l\u00fd hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u1ea7u giai \u0111o\u1ea1n n\u00e0y. M\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb hi\u1ec7u qu\u1ea3 c\u00f3 th\u1ec3 k\u00edch th\u00edch t\u0103ng tr\u01b0\u1edfng, h\u01b0\u1edbng doanh nghi\u1ec7p t\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/p>\n

            Qu\u00e1 tr\u00ecnh ho\u00e0n thi\u1ec7n m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb c\u00f3 th\u1ec3 bao g\u1ed3m r\u00e0 so\u00e1t, ho\u00e0n thi\u1ec7n c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c, ch\u1ee9c n\u0103ng \u2013 nhi\u1ec7m v\u1ee5 c\u1ee7a t\u1eebng b\u1ed9 ph\u1eadn ch\u1ee9c n\u0103ng, \u0111\u1ecbnh bi\u00ean nh\u00e2n s\u1ef1, m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c c\u1ee7a t\u1eebng v\u1ecb tr\u00ed ch\u1ee9c danh, v.v. \u0111\u00f2i h\u1ecfi doanh nghi\u1ec7p ph\u1ea3i x\u00e2y d\u1ef1ng b\u1ed9 ch\u1ec9 s\u1ed1 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng (KPI\/OKR) nh\u1eb1m g\u00f3p ph\u1ea7n t\u1ea1o d\u1ef1ng m\u1ed9t v\u0103n h\u00f3a l\u00e0m vi\u1ec7c v\u1edbi tr\u1ecdng t\u00e2m l\u00e0 th\u00fac \u0111\u1ea9y hi\u1ec7u qu\u1ea3 l\u00e0m vi\u1ec7c. C\u00e1c y\u00eau c\u1ea7u v\u1ec1 d\u1eef li\u1ec7u li\u00ean quan \u0111\u1ec3 ph\u1ee5c v\u1ee5 vi\u1ec7c \u0111\u00e1nh gi\u00e1 KPI c\u1ea7n \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh trong b\u01b0\u1edbc n\u00e0y \u0111\u1ec3 l\u00e0m \u0111\u1ea7u v\u00e0o cho c\u00e1c chuy\u1ec3n \u0111\u1ed5i \u1edf b\u01b0\u1edbc 2.<\/p>\n<\/div>\n

            \n

            B\u01b0\u1edbc 2: Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb v\u00e0 ho\u00e0n thi\u1ec7n c\u01a1 s\u1edf d\u1eef li\u1ec7u<\/p>\n

              \n
            • \u00c1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 cho h\u1ec7 th\u1ed1ng b\u00e1o c\u00e1o qu\u1ea3n tr\u1ecb;<\/li>\n
            • Chuy\u1ec3n \u0111\u1ed5i s\u1ed1\/t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh cho c\u00e1c m\u1ea3ng nghi\u1ec7p vu bao g\u1ed3m l\u1eadp k\u1ebf ho\u1ea1ch, ng\u00e2n s\u00e1ch v\u00e0 d\u1ef1 b\u00e1o; qu\u1ea3n tr\u1ecb nh\u00e2n s\u1ef1; qu\u1ea3n l\u00fd c\u00f4ng vi\u1ec7c, v,v;<\/li>\n
            • Ti\u1ebfp t\u1ee5c ho\u00e0n thi\u1ec7n C\u0110S cho m\u00f4 h\u00ecnh kinh doanh t\u1ea1i giai \u0111o\u1ea1n 1;<\/li>\n
            • X\u00e2y d\u1ef1ng c\u01a1 s\u1edf d\u1eef li\u1ec7u chung c\u1ee7a to\u00e0n doanh nghi\u1ec7p;<\/li>\n
            • X\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng \u0111\u1ea3m b\u1ea3o an to\u00e0n th\u00f4ng tin v\u00e0 an ninh m\u1ea1ng.<\/li>\n<\/ul>\n<\/div>\n
              \n

              Sau khi \u0111\u00e3 ho\u00e0n thi\u1ec7n m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb \u1edf b\u01b0\u1edbc 1, doanh nghi\u1ec7p \u0111\u00e3 c\u00f3 \u0111\u00f2n b\u1ea9y \u0111\u1ec3 \u00e1p d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 nh\u1eb1m s\u1ed1 h\u00f3a m\u1ed9t s\u1ed1 quy tr\u00ecnh nh\u01b0 l\u1eadp k\u1ebf ho\u1ea1ch, qu\u1ea3n tr\u1ecb nh\u00e2n s\u1ef1, v.v. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb n\u00ean b\u1eaft \u0111\u1ea7u t\u1eeb vi\u1ec7c \u00e1p d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 cho h\u1ec7 th\u1ed1ng b\u00e1o c\u00e1o qu\u1ea3n tr\u1ecb, h\u1ec7 th\u1ed1ng l\u1eadp k\u1ebf ho\u1ea1ch, ng\u00e2n s\u00e1ch v\u00e0 d\u1ef1 b\u00e1o, h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb nh\u00e2n s\u1ef1 c\u1ee7a doanh nghi\u1ec7p. B\u00e0i to\u00e1n l\u1eadp k\u1ebf ho\u1ea1ch, ng\u00e2n s\u00e1ch v\u00e0 d\u1ef1 b\u00e1o l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 th\u1ef1c hi\u1ec7n v\u00e0 gi\u00e1m s\u00e1t vi\u1ec7c th\u1ef1c hi\u1ec7n c\u00e1c k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a doanh nghi\u1ec7p. Vi\u1ec7c \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 cho ph\u00e9p doanh nghi\u1ec7p n\u1eafm b\u1eaft nhanh ch\u00f3ng c\u00e1c thay \u0111\u1ed5i trong kinh doanh \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p nh\u01b0 th\u1ebf n\u00e0o v\u00e0 t\u1eeb \u0111\u00f3 \u0111\u01b0a ra c\u00e1c \u0111i\u1ec1u ch\u1ec9nh k\u1ecbp th\u1eddi.<\/p>\n

              C\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 hi\u1ec7n c\u00f3 tr\u00ean th\u1ecb tr\u01b0\u1eddng cho ph\u00e9p doanh nghi\u1ec7p ki\u1ec3m so\u00e1t kh\u1ed1i l\u01b0\u1ee3ng d\u1eef li\u1ec7u kh\u1ed5ng l\u1ed3 \u0111\u1ebfn t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau v\u00e0 khai th\u00e1c ngu\u1ed3n d\u1eef li\u1ec7u \u0111\u00f3 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, t\u1ed5ng h\u1ee3p, x\u1eed l\u00fd v\u00e0 cung c\u1ea5p nh\u1eefng th\u00f4ng tin m\u1edbi gi\u00fap cho l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh hi\u1ec7u qu\u1ea3 h\u01a1n trong ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n tr\u1ecb c\u1ee7a m\u00ecnh. B\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o Gi\u1ea3i ph\u00e1p Qu\u1ea3n tr\u1ecb T\u1ed5ng th\u1ec3 Doanh nghi\u1ec7p Viindoo cho c\u00f4ng cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a doanh nghi\u1ec7p m\u00ecnh.<\/p>\n

              C\u1ea7n ph\u1ea3i nh\u1ea5n m\u1ea1nh r\u1eb1ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 li\u00ean quan \u0111\u1ebfn vi\u1ec7c d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c qu\u1ea3n l\u00fd nh\u1eb1m ph\u1ee5c v\u1ee5 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p c\u0169ng nh\u01b0 t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t c\u1ee7a doanh nghi\u1ec7p tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh. Do v\u1eady, doanh nghi\u1ec7p lu\u00f4n c\u1ea7n \u01b0u ti\u00ean vai tr\u00f2 qu\u1ea3n tr\u1ecb d\u1eef li\u1ec7u b\u1ec1n v\u1eefng, t\u1ed1i \u01b0u h\u00f3a d\u1eef li\u1ec7u \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u, ch\u1ee9c n\u0103ng v\u00e0 c\u00e1c y\u00eau c\u1ea7u c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3, h\u01b0\u1edbng t\u1edbi chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ho\u00e0n to\u00e0n hi\u1ec7u qu\u1ea3. Vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t c\u01a1 s\u1edf d\u1eef li\u1ec7u chung v\u1ec1 qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh, kinh doanh v\u00e0 nh\u00e2n s\u1ef1 \u1edf giai \u0111o\u1ea1n n\u00e0y \u0111\u01b0\u1ee3c coi l\u00e0 t\u1ea5t y\u1ebfu. \u0110\u1ed3ng th\u1eddi, h\u1ec7 th\u1ed1ng \u0111\u1ea3m b\u1ea3o an to\u00e0n th\u00f4ng tin v\u00e0 an ninh m\u1ea1ng c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c doanh nghi\u1ec7p x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n t\u01b0\u01a1ng \u1ee9ng nh\u1eb1m \u0111\u1ea3m b\u1ea3o c\u00e1c h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p th\u1ef1c hi\u1ec7n \u0111\u00fang ch\u1ee9c n\u0103ng, ph\u1ee5c v\u1ee5 \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ed9t c\u00e1ch s\u1eb5n s\u00e0ng, ch\u00ednh x\u00e1c v\u00e0 tin c\u1eady.<\/p>\n<\/div>\n

              \n

              4. K\u1ebft n\u1ed1i kinh doanh v\u00e0 qu\u1ea3n tr\u1ecb, \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o \u0111\u1ec3 t\u1ea1o ra s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 m\u1edbi<\/h3>\n<\/div>\n
              \n

              C\u00e1c c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m trong giai \u0111o\u1ea1n n\u00e0y:<\/p>\n

                \n
              • \u00c1p d\u1ee5ng CNS \u0111\u1ec3 t\u1eebng b\u01b0\u1edbc k\u1ebft n\u1ed1i c\u00e1c h\u1ec7 th\u1ed1ng hi\u1ec7n c\u00f3 th\u00e0nh m\u1ed9t h\u1ec7 th\u1ed1ng th\u00f4ng tin xuy\u00ean su\u1ed1t t\u1eeb kinh doanh \u0111\u1ebfn c\u00e1c nghi\u1ec7p v\u1ee5 qu\u1ea3n tr\u1ecb trong doanh nghi\u1ec7p<\/li>\n
              • X\u00e2y d\u1ef1ng c\u01a1 s\u1edf d\u1eef li\u1ec7u chung trong to\u00e0n b\u1ed9 DN<\/li>\n
              • \u0110\u1ea7u t\u01b0 v\u00e0o \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o (R&D) \u0111\u1ec3 t\u1ea1o ra c\u00e1c thay \u0111\u1ed5i trong s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 v\u00e0 kh\u00f4ng ng\u1eebng n\u00e2ng c\u1ea5p c\u00e1c h\u1ec7 th\u1ed1ng hi\u1ec7n t\u1ea1i.<\/li>\n
              • \u00c1p d\u1ee5ng CNS m\u1edbi \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o an to\u00e0n th\u00f4ng tin, an ninh m\u1ea1ng cho d\u1eef li\u1ec7u c\u1ee7a to\u00e0n DN.<\/li>\n<\/ul>\n<\/div>\n
                \n

                \"Qu\u00e1<\/p>\n

                Qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i k\u1ef9 thu\u1eadt s\u1ed1 cho c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf<\/p>\n<\/div>\n

                \n

                Sau khi \u0111\u00e3 th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00f4 h\u00ecnh kinh doanh \u1edf giai \u0111o\u1ea1n 1 v\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb \u1edf giai \u0111o\u1ea1n 2, doanh nghi\u1ec7p c\u1ea7n \u00e1p d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 nh\u1eb1m t\u1eebng b\u01b0\u1edbc k\u1ebft n\u1ed1i c\u00e1c h\u1ec7 th\u1ed1ng hi\u1ec7n c\u00f3 th\u00e0nh m\u1ed9t h\u1ec7 th\u1ed1ng th\u00f4ng tin xuy\u00ean su\u1ed1t, s\u1eed d\u1ee5ng m\u1ed9t c\u01a1 s\u1edf d\u1eef li\u1ec7u chung trong to\u00e0n b\u1ed9 doanh nghi\u1ec7p c\u1ee7a m\u00ecnh.<\/p>\n

                Th\u1ef1c t\u1ebf cho th\u1ea5y c\u00e1c doanh nghi\u1ec7p Vi\u1ec7t nam \u0111\u00e3 v\u00e0 \u0111ang \u00e1p d\u1ee5ng h\u1ec7 th\u1ed1ng ERP (h\u1ec7 th\u1ed1ng ho\u1ea1ch \u0111\u1ecbnh ngu\u1ed3n l\u1ef1c doanh nghi\u1ec7p), cho ph\u00e9p doanh nghi\u1ec7p t\u00edch h\u1ee3p to\u00e0n b\u1ed9 c\u00e1c ch\u1ee9c n\u0103ng chung v\u00e0o m\u1ed9t h\u1ec7 th\u1ed1ng duy nh\u1ea5t, thay v\u00ec ph\u1ea3i s\u1eed d\u1ee5ng c\u00f9ng m\u1ed9t l\u00fac nhi\u1ec1u ph\u1ea7n m\u1ec1m nh\u01b0 ph\u1ea7n m\u1ec1m k\u1ebf to\u00e1n, ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1 v\u00e0 ti\u1ec1n l\u01b0\u01a1ng (HRM), ph\u1ea7n m\u1ec1m qu\u1ea3n tr\u1ecb quan h\u1ec7 kh\u00e1ch h\u00e0ng (CRM), qu\u1ea3n tr\u1ecb s\u1ea3n xu\u1ea5t m\u1ed9t c\u00e1ch song song. M\u1ed9t h\u1ec7 th\u1ed1ng t\u00edch h\u1ee3p gi\u00fap theo d\u00f5i, qu\u1ea3n l\u00fd th\u00f4ng su\u1ed1t, t\u0103ng t\u00ednh n\u0103ng \u0111\u1ed9ng, \u0111\u1ea3m b\u1ea3o cho doanh nghi\u1ec7p ph\u1ea3n \u1ee9ng k\u1ecbp th\u1eddi tr\u01b0\u1edbc nh\u1eefng thay \u0111\u1ed5i li\u00ean t\u1ee5c c\u1ee7a m\u00f4i tr\u01b0\u1eddng kinh doanh, \u0111em l\u1ea1i cho doanh nghi\u1ec7p l\u1ee3i \u00edch l\u00e2u d\u00e0i th\u00f4ng qua vi\u1ec7c ti\u1ebft ki\u1ec7m chi ph\u00ed v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng c\u1ea1nh tranh.<\/p>\n

                \u1ede c\u00e1c giai \u0111o\u1ea1n tr\u01b0\u1edbc, doanh nghi\u1ec7p \u0111\u00e3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c b\u1ed9 d\u1eef li\u1ec7u v\u1ec1 kinh doanh v\u00e0 qu\u1ea3n tr\u1ecb, \u1edf giai \u0111o\u1ea1n n\u00e0y, doanh nghi\u1ec7p c\u1ea7n c\u00f3 gi\u1ea3i ph\u00e1p \u0111\u1ec3 k\u1ebft n\u1ed1i c\u00e1c d\u1eef li\u1ec7u \u0111\u1ec3 l\u00e0m ti\u1ec1n \u0111\u1ec1 cho \u201cdata mining\u201d \u2013 ph\u00e2n t\u00edch d\u1eef li\u1ec7u theo nhi\u1ec1u kh\u00eda c\u1ea1nh kh\u00e1c nhau nh\u1eb1m h\u1ed7 tr\u1ee3 cho l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p trong qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh. Giai \u0111o\u1ea1n n\u00e0y c\u0169ng \u0111\u00f2i h\u1ecfi l\u00e3nh \u0111\u1ea1o ph\u1ea3i \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c gi\u1ea3i ph\u00e1p t\u1eadp trung, hi\u1ec7u qu\u1ea3 cao nh\u1eb1m \u0111\u1ea3m b\u1ea3o an to\u00e0n th\u00f4ng tin doanh nghi\u1ec7p, th\u00f4ng tin kh\u00e1ch h\u00e0ng, ph\u00f2ng ng\u1eeba c\u00e1c r\u1ee7i ro li\u00ean quan \u0111\u1ebfn an ninh m\u1ea1ng \u0111\u1ec3 tr\u00e1nh s\u1ef1 gi\u00e1n \u0111o\u1ea1n trong ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u00e0 r\u00f2 r\u1ec9 th\u00f4ng tin c\u1ee7a to\u00e0n doanh nghi\u1ec7p.<\/p>\n

                Sau khi \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng \u1ed5n \u0111\u1ecbnh v\u00e0 b\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n bi\u1ebfn \u0111\u1ed9ng, doanh nghi\u1ec7p c\u1ea7n c\u00f3 nh\u1eefng s\u00e1ng ki\u1ebfn \u0111\u1ec3 t\u1ea1o ra chu k\u1ef3 ph\u00e1t tri\u1ec3n m\u1edbi cho doanh nghi\u1ec7p. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn \u0111\u1ea7u t\u01b0 v\u00e0o \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o (R&D), s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 s\u1ed1 ti\u00ean ti\u1ebfn nh\u1eb1m t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 v\u00e0 mang l\u1ea1i gi\u00e1 tr\u1ecb m\u1edbi cho kh\u00e1ch h\u00e0ng. \u0110\u1ed1i v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng kinh doanh v\u00e0 qu\u1ea3n tr\u1ecb hi\u1ec7n c\u00f3, doanh nghi\u1ec7p c\u1ea7n c\u00f3 k\u1ebf ho\u1ea1ch \u0111\u1ec3 b\u1ea3o tr\u00ec, n\u00e2ng c\u1ea5p nh\u1eb1m duy tr\u00ec ho\u1ea1t \u0111\u1ed9ng li\u00ean t\u1ee5c.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"

                C\u00e1c Giai \u0111o\u1ea1n Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong Doanh nghi\u1ec7p C\u00f3 nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c \u0111\u1ec3 th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1. C\u00f3 th\u1ec3 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u0111\u00e3 c\u00f3 nh\u1eefng b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong c\u00f4ng cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 nh\u01b0ng li\u1ec7u b\u1ea1n \u0111\u00e3 c\u00f3 m\u1ed9t t\u1ea7m nh\u00ecn v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng h\u1ee3p l\u00fd trong chi\u1ebfn l\u01b0\u1ee3c kinh doanh […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[249,217],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/6171"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=6171"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/6171\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=6171"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=6171"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=6171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}