{"id":8838,"date":"2023-11-30T01:12:11","date_gmt":"2023-11-30T01:12:11","guid":{"rendered":"https:\/\/masterskills.org\/blog\/tam-nhin-la-gi-su-menh-la-gi-y-nghia-tam-nhin-va-su-menh.html"},"modified":"2023-12-21T16:07:26","modified_gmt":"2023-12-21T09:07:26","slug":"tam-nhin-la-gi-su-menh-la-gi-y-nghia-tam-nhin-va-su-menh","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/tam-nhin-la-gi-su-menh-la-gi-y-nghia-tam-nhin-va-su-menh.html","title":{"rendered":"T\u1ea7m nh\u00ecn l\u00e0 g\u00ec? S\u1ee9 m\u1ec7nh l\u00e0 g\u00ec? \u00dd ngh\u0129a t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh"},"content":{"rendered":"
\n

T\u1eeb nh\u1eefng doanh nghi\u1ec7p nh\u1ecf \u0111\u1ebfn c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn, c\u00e1c c\u00f4ng ty \u0111\u1ec1u s\u1eed d\u1ee5ng nh\u1eefng tuy\u00ean b\u1ed1 v\u1ec1 s\u1ee9 m\u1ec7nh, t\u1ea7m nh\u00ecn \u0111\u1ec3 h\u01b0\u1edbng c\u00e1c ho\u1ea1t \u0111\u1ed9ng \u0111i \u0111\u00fang l\u1ed9 tr\u00ecnh, \u0111\u1ea3m b\u1ea3o \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau chung c\u1ee7a t\u1ed5 ch\u1ee9c.<\/p>\n

T\u1ea7m nh\u00ecn l\u00e0 g\u00ec?<\/span><\/strong><\/h2>\n

T\u1ea7m nh\u00ecn l\u00e0 kh\u1ea3 n\u0103ng nh\u00ecn xa tr\u1ed9ng r\u1ed9ng, h\u00ecnh dung \u0111\u01b0\u1ee3c b\u1ee9c tranh to\u00e0n c\u1ea3nh r\u00f5 n\u00e9t v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n hay m\u1ed9t d\u1ef1 \u00e1n. T\u1ea7m nh\u00ecn m\u00f4 t\u1ea3 v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a doanh nghi\u1ec7p, l\u0129nh v\u1ef1c m\u00e0 doanh nghi\u1ec7p \u0111ang ho\u1ea1t \u0111\u1ed9ng, nh\u1eefng th\u00e1ch th\u1ee9c, c\u01a1 h\u1ed9i \u0111\u1ec3 t\u1eeb \u0111\u00f3 \u0111\u01b0a ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh, h\u00e0nh \u0111\u1ed9ng \u0111\u00fang \u0111\u1eafn, t\u1ed1i \u0111a h\u00f3a ti\u1ec1m n\u0103ng v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng trong t\u01b0\u01a1ng lai.<\/p>\n

T\u1ea7m nh\u00ecn t\u1eadp trung v\u00e0o c\u00e1c nguy\u1ec7n v\u1ecdng v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p. Ngay c\u1ea3 khi doanh nghi\u1ec7p thay \u0111\u1ed5i chi\u1ebfn l\u01b0\u1ee3c, t\u1ea7m nh\u00ecn c\u0169ng th\u01b0\u1eddng kh\u00f4ng b\u1ecb thay \u0111\u1ed5i. M\u1ed9t tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn th\u1ef1c t\u1ebf, \u0111\u00e1ng tin c\u1eady v\u00e0 h\u1ea5p d\u1eabn s\u1ebd thu h\u00fat nh\u00e2n vi\u00ean, cam k\u1ebft trong c\u00f4ng vi\u1ec7c v\u00e0 ti\u1ebfp th\u00eam \u0111\u1ed9ng l\u1ef1c cho h\u1ecd ho\u00e0n th\u00e0nh t\u1ed1t m\u1ecdi nhi\u1ec7m v\u1ee5.<\/p>\n

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S\u1ee9 m\u1ec7nh l\u00e0 g\u00ec?<\/span><\/strong><\/h2>\n

S\u1ee9 m\u1ec7nh l\u00e0 nh\u1eefng nhi\u1ec7m v\u1ee5 l\u1edbn, quan tr\u1ecdng m\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p c\u1ea7n th\u1ef1c hi\u1ec7n \u0111\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng, c\u1ed9ng \u0111\u1ed3ng, \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau trong t\u1ea7m nh\u00ecn. S\u1ee9 m\u1ec7nh gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u1eb1ng, c\u1ea7n l\u00e0m g\u00ec, l\u00e0m nh\u01b0 th\u1ebf n\u00e0o v\u00e0 l\u00e0m cho ai. Kh\u00e1c v\u1edbi t\u1ea7m nh\u00ecn, s\u1ee9 m\u1ec7nh mang t\u00ednh ch\u1ea5t ng\u1eafn h\u1ea1n.<\/p>\n

Theo Stephen Covey: \u201cN\u1ebfu b\u1ea1n kh\u00f4ng \u0111\u1eb7t m\u1ee5c ti\u00eau d\u1ef1a tr\u00ean tuy\u00ean b\u1ed1 s\u1ee9 m\u1ec7nh c\u1ee7a m\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 \u0111ang leo l\u00ean n\u1ea5c thang th\u00e0nh c\u00f4ng ch\u1ec9 \u0111\u1ec3 nh\u1eadn ra r\u1eb1ng, khi l\u00ean \u0111\u1ebfn \u0111\u1ec9nh, b\u1ea1n \u0111\u00e3 \u0111i nh\u1ea7m t\u00f2a nh\u00e0.\u201d<\/em><\/p>\n

Ch\u1eb3ng h\u1ea1n: Doanh nghi\u1ec7p X c\u00f3 t\u1ea7m nh\u00ecn tr\u1edf th\u00e0nh doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t v\u00e0 kinh doanh s\u1eefa h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam, s\u1ee9 m\u1ec7nh c\u1ee7a h\u1ecd l\u00e0 cung c\u1ea5p c\u00e1c s\u1ea3n ph\u1ea9m s\u1eefa ch\u1ea5t l\u01b0\u1ee3ng, \u0111a d\u1ea1ng, \u0111\u00fang v\u1edbi nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Doanh nghi\u1ec7p X c\u1ea7n \u0111\u01b0a ra c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 nh\u1eadp kh\u1ea9u m\u00e1y m\u00f3c, m\u1edf c\u00e1c chu\u1ed7i c\u1eeda h\u00e0ng, ph\u00e2n ph\u1ed1i v\u00e0o c\u00e1c si\u00eau th\u1ecb, \u0111\u01b0a ra c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i,…<\/p>\n

\"S\u1ee9<\/p>\n

\u00dd ngh\u0129a c\u1ee7a t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh trong doanh nghi\u1ec7p<\/span><\/strong><\/h2>\n

T\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong m\u1ecdi ho\u1ea1t \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p, c\u1ee5 th\u1ec3:<\/p>\n

    \n
  1. \u0110\u1ecbnh h\u01b0\u1edbng ho\u1ea1t \u0111\u1ed9ng cho l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p<\/li>\n
  2. Gi\u00fap nh\u00e2n vi\u00ean bi\u1ebft \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch t\u1ed3n t\u1ea1i<\/li>\n
  3. T\u1ed5 ch\u1ee9c ch\u1eb7t ch\u1ebd<\/li>\n<\/ol>\n

    \u0110\u1ecbnh h\u01b0\u1edbng ho\u1ea1t \u0111\u1ed9ng cho l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p<\/strong><\/span><\/h3>\n

    T\u1ea7m nh\u00ecn gi\u1ed1ng nh\u01b0 m\u1ed9t chi\u1ebfc la b\u00e0n \u0111\u1ec3 nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111\u00edch \u0111\u1ebfn cho doanh nghi\u1ec7p, bi\u1ebft \u0111i\u1ec1u g\u00ec \u0111ang ch\u1edd \u0111\u1ee3i, c\u00f3 kh\u00f3 kh\u0103n, th\u00e1ch th\u1ee9c g\u00ec, c\u01a1 h\u1ed9i ra sao. \u0110\u1ed3ng th\u1eddi, t\u1ea7m nh\u00ecn c\u0169ng cho ph\u00e9p l\u00e3nh \u0111\u1ea1o \u0111\u01b0a ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn v\u1ec1 h\u01b0\u1edbng \u0111i c\u1ee7a doanh nghi\u1ec7p. T\u1eeb \u0111\u00f3 khi b\u1eaft \u0111\u1ea7u v\u1edbi l\u1ed9 tr\u00ecnh ph\u00e1t tri\u1ec3n, doanh nghi\u1ec7p s\u1ebd c\u00f3 nh\u1eefng chu\u1ea9n b\u1ecb k\u1ef9 l\u01b0\u1ee1ng \u0111\u1ec3 v\u01b0\u1ee3t qua nh\u1eefng kh\u00f3 kh\u0103n, tr\u00e1nh r\u01a1i v\u00e0o kh\u1ee7ng ho\u1ea3ng v\u00e0 c\u00f3 m\u1ee5c \u0111\u00edch \u0111\u1ec3 tu\u00e2n theo con \u0111\u01b0\u1eddng \u0111\u00e3 ch\u1ecdn.<\/p>\n

    Gi\u00fap nh\u00e2n vi\u00ean bi\u1ebft \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch t\u1ed3n t\u1ea1i<\/strong><\/span><\/h3>\n

    S\u1ee9 m\u1ec7nh cho \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean bi\u1ebft \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch t\u1ed3n t\u1ea1i c\u1ee7a b\u1ea3n th\u00e2n v\u00e0 c\u1ee7a t\u1ed5 ch\u1ee9c. S\u1ee9 m\u1ec7nh \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 m\u1ed9t b\u1ea3n tuy\u00ean ng\u00f4n, trong \u0111\u00f3 c\u00f3 nh\u1eefng gi\u00e1 tr\u1ecb, \u00fd ngh\u0129a, m\u1ee5c \u0111\u00edch ph\u00e1t tri\u1ec3n m\u00e0 doanh nghi\u1ec7p s\u1ebd mang l\u1ea1i cho kh\u00e1ch h\u00e0ng, c\u1ed9ng \u0111\u1ed3ng, x\u00e3 h\u1ed9i. S\u1ee9 m\u1ec7nh c\u0169ng g\u00f3p ph\u1ea7n c\u1ed1 \u0111\u1ecbnh m\u1ee5c ti\u00eau v\u00e0 c\u00e1ch th\u1ee9c ti\u1ebfp c\u1eadn ch\u00fang trong t\u01b0\u01a1ng lai, \u0111\u1ed3ng th\u1eddi \u0111\u1ecbnh h\u01b0\u1edbng cho nh\u00e0 l\u00e3nh \u0111\u1ea1o nh\u1eefng ho\u1ea1t \u0111\u1ed9ng c\u1ea7n l\u00e0m ti\u1ebfp theo.<\/p>\n

    T\u1ed5 ch\u1ee9c ch\u1eb7t ch\u1ebd<\/strong><\/span><\/h3>\n

    T\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh cho ph\u00e9p c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o ph\u00e2n b\u1ed5 hi\u1ec7u qu\u1ea3 ngu\u1ed3n l\u1ef1c trong doanh nghi\u1ec7p, ph\u00e1t tri\u1ec3n t\u1eebng ph\u00f2ng ban theo nhi\u1ec7m v\u1ee5, chuy\u00ean m\u00f4n kh\u00e1c nhau. Nh\u1edd \u0111\u00f3 c\u1ea5u th\u00e0nh m\u1ed9t t\u1ed5 ch\u1ee9c ch\u1eb7t ch\u1ebd, li\u00ean k\u1ebft v\u00e0 chuy\u00ean nghi\u1ec7p.<\/p>\n

    B\u00ean c\u1ea1nh \u0111\u00f3, tuy\u00ean b\u1ed1 v\u1ec1 t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh c\u00f2n gi\u00fap \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 vi\u1ec7c tri\u1ec3n khai c\u00e1c m\u1ee5c ti\u00eau, d\u1ef1a tr\u00ean c\u00e1c ti\u00eau ch\u00ed nh\u01b0 chi ph\u00ed, th\u1eddi gian, c\u00e1c con s\u1ed1 \u0111\u1ea1t \u0111\u01b0\u1ee3c.<\/p>\n

    \n

    N\u00ean v\u00e0 kh\u00f4ng n\u00ean khi x\u00e1c \u0111\u1ecbnh t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh c\u1ee7a doanh nghi\u1ec7p<\/span><\/strong><\/h2>\n

    N\u00ean<\/strong><\/p>\n

      \n
    • Tham kh\u1ea3o \u00fd ki\u1ebfn \u0111\u00f3ng g\u00f3p t\u1eeb c\u00e1c b\u00ean li\u00ean quan nh\u01b0 \u0111\u1ed1i t\u00e1c, kh\u00e1ch h\u00e0ng,… Nh\u1eefng l\u1eddi khuy\u00ean trong kinh doanh l\u00e0 m\u1ed9t \u0111i\u1ec1u t\u1ed1t, vi\u1ec7c kh\u1ea3o s\u00e1t \u0111\u1ec3 xem h\u1ecd mu\u1ed1n doanh nghi\u1ec7p l\u00e0m g\u00ec, c\u00e1ch m\u00e0 h\u1ecd x\u00e1c \u0111\u1ecbnh th\u00e0nh c\u00f4ng trong l\u0129nh v\u1ef1c \u0111\u00f3.<\/li>\n
    • H\u00e3y l\u00e0m ng\u1eafn g\u1ecdn, \u0111\u1ee7 \u00fd v\u00e0 r\u00f5 r\u00e0ng. M\u1ed9t tuy\u00ean b\u1ed1 s\u1ee9 m\u1ec7nh t\u1ed1t c\u00f3 th\u1ec3 ch\u1ec9 g\u1ea5p \u0111\u00f4i kh\u1ea9u hi\u1ec7u, \u0111i\u1ec1u n\u00e0y khi\u1ebfn n\u00f3 d\u1ec5 nh\u1edb h\u01a1n cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi.<\/li>\n
    • H\u00e3y \u0111\u1ea3m b\u1ea3o n\u00f3 l\u00e0 duy nh\u1ea5t, kh\u00e1c bi\u1ec7t v\u00e0 \u0111\u1ed9c \u0111\u00e1o.<\/li>\n<\/ul>\n

      Kh\u00f4ng n\u00ean<\/strong><\/p>\n

        \n
      • \u0110\u1eebng \u0111\u1eb7t b\u00fat xu\u1ed1ng vi\u1ebft ngay l\u1eadp t\u00e1c, h\u00e3y t\u1ef1 h\u1ecfi b\u1ea3n th\u00e2n l\u00fd do t\u1ea1i sao l\u1ea1i kinh doanh? Doanh nghi\u1ec7p cung c\u1ea5p d\u1ecbch v\u1ee5 \u1edf c\u1ea5p \u0111\u1ed9 n\u00e0o? L\u00e0m sao \u0111\u1ec3 c\u00f3 th\u1ec3 kh\u00e1c bi\u1ec7t? H\u00ecnh \u1ea3nh trong m\u1eaft kh\u00e1ch h\u00e0ng m\u00e0 doanh nghi\u1ec7p h\u01b0\u1edbng t\u1edbi l\u00e0 g\u00ec?<\/li>\n
      • \u0110\u1eebng d\u00f9ng c\u00e1c thu\u1eadt ng\u1eef kh\u00f3 hi\u1ec3u, m\u01a1 h\u1ed3, chung chung, kh\u00f4ng truy\u1ec1n \u0111i th\u00f4ng \u0111i\u1ec7p r\u00f5 r\u00e0ng.<\/li>\n
      • \u0110\u1eebng \u0111\u1eb7t ra nh\u1eefng m\u1ee5c ti\u00eau qu\u00e1 xa v\u1eddi, kh\u00f4ng th\u1ef1c t\u1ebf.<\/li>\n<\/ul>\n

        X\u00e1c \u0111\u1ecbnh t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh cho doanh nghi\u1ec7p<\/span><\/strong><\/h2>\n
          \n
        1. Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/li>\n
        2. X\u00e1c \u0111\u1ecbnh r\u00f5 gi\u00e1 tr\u1ecb doanh nghi\u1ec7p mang l\u1ea1i cho kh\u00e1ch h\u00e0ng<\/li>\n
        3. V\u1eadn d\u1ee5ng s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 brainstorming \u00fd t\u01b0\u1edfng<\/li>\n
        4. Ban h\u00e0nh, l\u1eafng nghe v\u00e0 s\u1eeda \u0111\u1ed5i\u00a0<\/li>\n<\/ol>\n

          Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/strong><\/span><\/h3>\n

          Th\u1ecb tr\u01b0\u1eddng, x\u00e3 h\u1ed9i c\u00f3 \u1ea3nh h\u01b0\u1edfng s\u00e2u s\u1eafc t\u1edbi t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh c\u1ee7a doanh nghi\u1ec7p. Ch\u00ednh v\u00ec v\u1eady, ngay t\u1eeb khi b\u1eaft \u0111\u1ea7u v\u1edbi vi\u1ec7c th\u00e0nh l\u1eadp m\u1ed9t doanh nghi\u1ec7p m\u1edbi, h\u00e3y nghi\u00ean c\u1ee9u th\u1eadt k\u1ef9 l\u01b0\u1ee1ng th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau m\u00e0 doanh nghi\u1ec7p \u0111ang h\u01b0\u1edbng t\u1edbi.<\/p>\n

          Doanh nghi\u1ec7p c\u1ea7n tr\u1ea3 l\u1eddi cho c\u00e2u h\u1ecfi sau:\u00a0<\/span><\/p>\n

            \n
          • S\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p l\u00e0 g\u00ec, c\u00f3 ph\u00f9 h\u1ee3p, c\u00f3 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c \u201cn\u1ed7i \u0111au\u201d c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau kh\u00f4ng?<\/li>\n
          • S\u1ea3n ph\u1ea9m n\u00e0y ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u n\u00e0o c\u1ee7a kh\u00e1ch h\u00e0ng?<\/li>\n
          • T\u1ea1i sao kh\u00e1ch h\u00e0ng ph\u1ea3i ch\u1ecdn s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p? Doanh nghi\u1ec7p s\u1ebd mang \u0111\u1ebfn nh\u1eefng gi\u00e1 tr\u1ecb g\u00ec?<\/li>\n<\/ul>\n

            Xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, k\u1ef3 v\u1ecdng v\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng thay \u0111\u1ed5i li\u00ean t\u1ee5c, ch\u00ednh v\u00ec v\u1eady, vi\u1ec7c nghi\u00ean c\u1ee9u n\u00e0y s\u1ebd l\u00e0 n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc gi\u00fap doanh nghi\u1ec7p \u0111\u00e1nh tr\u00fang t\u00e2m l\u00fd c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111\u00fang l\u1ed9 tr\u00ecnh c\u1ee7a m\u00ecnh trong t\u01b0\u01a1ng lai.<\/p>\n

            >> Tham kh\u1ea3o: Chi\u1ebfn l\u01b0\u1ee3c th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng<\/p>\n

            X\u00e1c \u0111\u1ecbnh r\u00f5 gi\u00e1 tr\u1ecb doanh nghi\u1ec7p mang l\u1ea1i cho kh\u00e1ch h\u00e0ng<\/strong><\/span><\/h3>\n

            Sau khi \u0111\u00e3 nghi\u00ean c\u1ee9u v\u00e0 c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng qu\u00e1t v\u1ec1 th\u1ecb tr\u01b0\u1eddng, l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p c\u1ea7n \u0111\u1ecbnh h\u00ecnh nh\u1eefng gi\u00e1 tr\u1ecb t\u1ed1t nh\u1ea5t m\u00e0 m\u00ecnh mang l\u1ea1i cho kh\u00e1ch h\u00e0ng. Khi x\u00e1c \u0111\u1ecbnh t\u1ea7m nh\u00ecn, nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u1ea7n ph\u00e1c h\u1ecda b\u1ee9c tranh to\u00e0n c\u1ea3nh c\u1ee7a doanh nghi\u1ec7p trong th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh, c\u00f3 th\u1ec3 l\u00e0 10 n\u0103m, 15 n\u0103m.<\/p>\n

            Khi x\u00e1c \u0111\u1ecbnh s\u1ee9 m\u1ec7nh, \u0111\u1eebng ch\u1ec9 t\u1eadp trung n\u00f3i v\u1ec1 nh\u1eefng th\u1ebf m\u1ea1nh n\u1ed5i tr\u1ed9i c\u1ee7a doanh nghi\u1ec7p. Kh\u00e1ch h\u00e0ng ng\u00e0y nay y\u00eau c\u1ea7u cao h\u01a1n, kh\u00f3 t\u00ednh h\u01a1n trong vi\u1ec7c l\u1ef1a ch\u1ecdn, ch\u00ednh v\u00ec v\u1eady m\u00e0 h\u1ecd s\u1ebd kh\u00f4ng c\u00f3 thi\u1ec7n c\u1ea3m g\u00ec v\u1edbi nh\u1eefng th\u1ee9 h\u00e0o nho\u00e1ng, m\u00e0u m\u00e8 b\u00ean ngo\u00e0i nh\u01b0ng b\u00ean trong l\u1ea1i kh\u00f4ng c\u00f3 g\u00ec kh\u00e1c bi\u1ec7t. \u0110\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng doanh nghi\u1ec7p Startup, h\u00e3y khi\u00eam t\u1ed1n khi n\u00f3i v\u1ec1 doanh nghi\u1ec7p, \u0111\u1ed3ng th\u1eddi n\u1ed7 l\u1ef1c t\u00ecm ki\u1ebfm s\u1ef1 m\u1edbi m\u1ebb, \u0111\u1ed9c \u0111\u00e1o, kh\u00e1c v\u1edbi nh\u1eefng g\u00ec m\u00e0 th\u1ecb tr\u01b0\u1eddng \u0111ang l\u00e0m hi\u1ec7n t\u1ea1i.<\/p>\n

            V\u1eadn d\u1ee5ng s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 brainstorming \u00fd t\u01b0\u1edfng<\/strong><\/span><\/h3>\n

            \u0110\u1eb7c bi\u1ec7t l\u00e0 doanh nghi\u1ec7p tr\u1ebb, qu\u00e1 tr\u00ecnh x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c t\u1ea7m nh\u00ecn, s\u1ee9 m\u1ec7nh s\u1ebd kh\u00f4ng h\u1ec1 d\u1ec5 d\u00e0ng. Song \u0111i\u1ec1u h\u1ecd c\u00f3 th\u1ec3 l\u00e0m \u0111\u00f3 ch\u00ednh l\u00e0 s\u00e1ng t\u1ea1o, \u0111\u1ed9c \u0111\u00e1o v\u00e0 m\u1edbi l\u1ea1 d\u1ef1a v\u00e0o ph\u01b0\u01a1ng ph\u00e1p brainstorming. Th\u1ebf h\u1ec7 genZ \u0111ang tham gia nhi\u1ec1u h\u01a1n v\u00e0o l\u1ef1c l\u01b0\u1ee3ng lao \u0111\u1ed9ng, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng nh\u1eefng b\u1ed9 \u00f3c s\u00e1ng t\u1ea1o n\u00e0y \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh t\u1ea7m nh\u00ecn, s\u1ee9 m\u1ec7nh. Tuy nhi\u00ean, ph\u1ea3i \u0111\u1ea3m b\u1ea3o t\u00ednh chuy\u00ean nghi\u1ec7p, ch\u1ec9n chu, gi\u1eef m\u1ed9t h\u00ecnh \u1ea3nh t\u00edch c\u1ef1c tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n

            Ti\u1ebfp theo, b\u1eaft \u0111\u1ea7u \u0111\u01b0a ra nh\u1eefng \u00fd t\u01b0\u1edfng, tr\u00ecnh b\u00e0y r\u00f5 r\u00e0ng v\u00e0 c\u00f3 nh\u1eefng l\u00fd gi\u1ea3i c\u1eb7n k\u1ebd \u0111\u1ebfn t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi trong c\u00f4ng ty. H\u1ecd c\u1ea7n ph\u1ea3i tham gia, hi\u1ec3u r\u00f5 nh\u1ea5t v\u1ec1 t\u1ea7m nh\u00ecn, s\u1ee9 m\u1ec7nh c\u1ee7a doanh nghi\u1ec7p, b\u1edfi \u0111i\u1ec1u n\u00e0y s\u1ebd l\u00e0 n\u1ec1n t\u1ea3ng quy\u1ebft \u0111\u1ecbnh cho m\u1ecdi th\u00e0nh c\u00f4ng trong t\u01b0\u01a1ng lai.<\/p>\n

            Ban h\u00e0nh, l\u1eafng nghe v\u00e0 s\u1eeda \u0111\u1ed5i\u00a0<\/strong><\/span><\/h3>\n

            Khi \u0111\u00e3 c\u00f3 s\u1ef1 \u0111\u1ed3ng thu\u1eadn t\u1eeb nh\u1eefng th\u00e0nh vi\u00ean trong c\u00f4ng ty, doanh nghi\u1ec7p n\u00ean ban h\u00e0nh th\u00f4ng tin v\u1edbi t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi. C\u00f3 th\u1ec3 th\u00f4ng qua truy\u1ec1n th\u00f4ng, b\u00e1o ch\u00ed,… \u0111\u1ec3 h\u1ecd \u0111\u1ec1u c\u00f3 th\u1ec3 l\u1eafng nghe, hi\u1ec3u \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec m\u00e0 doanh nghi\u1ec7p mu\u1ed1n truy\u1ec1n t\u1ea3i.<\/p>\n

            Sau m\u1ed9t th\u1eddi gian v\u1edbi s\u1ef1 tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng, nh\u1eefng g\u00f3p \u00fd t\u1eeb nh\u1eefng ng\u01b0\u1eddi ti\u1ebfp nh\u1eadn th\u00ec doanh nghi\u1ec7p c\u1ea7n \u0111\u01b0a ra nh\u1eefng \u0111i\u1ec1u ch\u1ec9nh sao cho ph\u00f9 h\u1ee3p nh\u1ea5t. M\u1ecdi ho\u1ea1t \u0111\u1ed9ng trong t\u1eadp th\u1ec3 n\u00ean n\u00ean d\u1ef1a v\u00e0o s\u1ef1 l\u1eafng nghe, chia s\u1ebb, ph\u00e1t tri\u1ec3n tr\u00ean tinh th\u1ea7n t\u01b0 duy \u0111\u1ed5i m\u1edbi, ph\u1ea3n bi\u1ec7n, th\u1ea3o lu\u1eadn, g\u00f3p \u00fd,… \u0111\u1ec3 t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh tr\u1edf n\u00ean v\u1eefng ch\u1eafc h\u01a1n.<\/p>\n

            \n

            Ph\u00e2n bi\u1ec7t t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh<\/span><\/strong><\/h2>\n
            \n\n\n\n\n\n\t<\/colgroup>\n\n\n\n\n\n\n\n
            \n

            So s\u00e1nh<\/strong><\/p>\n<\/td>\n

            		\n

            T\u1ea7m nh\u00ecn<\/strong><\/p>\n<\/td>\n

            		\n

            S\u1ee9 m\u1ec7nh<\/strong><\/p>\n<\/td>\n<\/tr>\n

            \n

            Vai tr\u00f2<\/strong><\/p>\n<\/td>\n

            		\n

            Gi\u00fap x\u00e1c \u0111\u1ecbnh h\u01b0\u1edbng \u0111i, l\u1ed9 tr\u00ecnh c\u1ee7a doanh nghi\u1ec7p. Kh\u1eb3ng \u0111\u1ecbnh gi\u00e1 tr\u1ecb, m\u1ee5c \u0111\u00edch t\u1ed3n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p<\/p>\n<\/td>\n

            		\n

            Gi\u00fap doanh nghi\u1ec7p x\u00e1c \u0111\u1ecbnh c\u00e1ch \u0111\u1ec3 \u0111i \u0111\u1ebfn n\u01a1i m\u00e0 m\u00ecnh mu\u1ed1n. T\u00ecm ra \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau, kh\u1eb3ng \u0111\u1ecbnh gi\u00e1 tr\u1ecb cho doanh nghi\u1ec7p<\/p>\n<\/td>\n<\/tr>\n

            \n

            Ch\u1ee9c n\u0103ng<\/strong><\/p>\n<\/td>\n

            		\n

            Cho doanh nghi\u1ec7p th\u1ea5y \u0111\u01b0\u1ee3c m\u00ecnh s\u1ebd \u1edf \u0111\u00e2u trong t\u01b0\u01a1ng lai. Th\u00fac \u0111\u1ea9y n\u1ed7 l\u1ef1c l\u00e0m vi\u1ec7c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau, \u0111\u1ed3ng th\u1eddi gi\u00fap hi\u1ec3u \u0111\u01b0\u1ee3c l\u00fd do c\u1ea7n l\u00e0m vi\u1ec7c h\u1ebft m\u00ecnh<\/p>\n<\/td>\n

            		\n

            Gi\u00fap doanh nghi\u1ec7p x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau, t\u1eeb \u0111\u00f3 bi\u1ebft m\u00ecnh ph\u1ea3i l\u00e0m g\u00ec \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau v\u00e0 ti\u1ebfn t\u1edbi th\u00e0nh c\u00f4ng<\/p>\n<\/td>\n<\/tr>\n

            \n

            T\u00ednh ch\u1ea5t<\/strong><\/p>\n<\/td>\n

            		\n

            L\u00e0 \u0111\u1ed9ng c\u01a1 \u0111\u1ec3 l\u00fd gi\u1ea3i v\u1ec1 s\u1ef1 t\u1ed3n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p, n\u1ebfu kh\u00f4ng th\u1ef1c s\u1ef1 c\u1ea7n thi\u1ebft, \u0111\u1eebng n\u00ean thay \u0111\u1ed5i t\u1ea7m nh\u00ecn<\/p>\n<\/td>\n

            		\n

            C\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u00f3 th\u1ec3 thay \u0111\u1ed5i s\u1ee9 m\u1ec7nh \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi t\u00ecnh h\u00ecnh th\u1ef1c t\u1ebf. Tuy nhi\u00ean, c\u1ea7n \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea7m nh\u00ecn b\u00e1m s\u00e1t gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p c\u0169ng nh\u01b0 nhu c\u1ea7u, k\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng<\/p>\n<\/td>\n<\/tr>\n

            \n

            Th\u1eddi gian<\/strong><\/p>\n<\/td>\n

            		\n

            H\u01b0\u1edbng \u0111\u1ebfn b\u1ee9c tranh to\u00e0n c\u1ea3nh trong t\u01b0\u01a1ng lai<\/p>\n<\/td>\n

            		\n

            T\u1eadp trung v\u00e0o hi\u1ec7n t\u1ea1i<\/p>\n<\/td>\n<\/tr>\n

            \n

            Tr\u1ea3 l\u1eddi cho c\u00e2u h\u1ecfi<\/strong><\/p>\n<\/td>\n

            		\n

            Doanh nghi\u1ec7p s\u1ebd \u0111i \u0111\u1ebfn \u0111\u00e2u? S\u1ebd \u1edf \u0111\u00e2u trong t\u01b0\u01a1ng lai?<\/p>\n<\/td>\n

            		\n

            L\u00e0m g\u00ec \u0111\u1ec3 th\u00e0nh c\u00f4ng? L\u00e0m g\u00ec \u0111\u1ec3 kh\u00e1c bi\u1ec7t v\u00e0 ph\u00f9 h\u1ee3p?<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

            M\u1ed1i li\u00ean k\u1ebft gi\u1eefa v\u0103n h\u00f3a doanh nghi\u1ec7p v\u1edbi t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh<\/strong><\/span><\/h2>\n

            M\u1ed1i li\u00ean k\u1ebft gi\u1eefa v\u0103n h\u00f3a doanh nghi\u1ec7p v\u00e0 t\u1ea7m nh\u00ecn, s\u1ee9 m\u1ec7nh c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c l\u00e0 r\u1ea5t ch\u1eb7t ch\u1ebd.\u00a0M\u1ed1i li\u00ean k\u1ebft n\u00e0y gi\u00fap \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u1ed5 ch\u1ee9c ho\u1ea1t \u0111\u1ed9ng theo h\u01b0\u1edbng h\u01b0\u1edbng t\u1edbi t\u1ea7m nh\u00ecn v\u00e0 th\u1ef1c hi\u1ec7n s\u1ee9 m\u1ec7nh c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, \u0111\u1ed3ng th\u1eddi x\u00e2y d\u1ef1ng m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c \u0111\u00e1ng tin c\u1eady v\u00e0 t\u1ea1o \u0111\u1ed9ng vi\u00ean cho nh\u00e2n vi\u00ean \u0111\u1ec3 h\u1ecd \u0111\u00f3ng g\u00f3p v\u00e0o m\u1ee5c ti\u00eau chung c\u1ee7a t\u1ed5 ch\u1ee9c.<\/p>\n

            T\u1ea7m nh\u00ecn v\u00e0 V\u0103n h\u00f3a doanh nghi\u1ec7p<\/strong><\/span><\/h3>\n

            T\u1ea7m nh\u00ecn c\u1ee7a doanh nghi\u1ec7p l\u00e0 m\u1ee5c ti\u00eau t\u01b0\u01a1ng lai m\u00e0 t\u1ed5 ch\u1ee9c mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c. V\u0103n h\u00f3a doanh nghi\u1ec7p l\u00e0 c\u00e1ch t\u1ed5 ch\u1ee9c ho\u1ea1t \u0111\u1ed9ng v\u00e0 c\u00e1ch m\u00e0 nh\u00e2n vi\u00ean t\u01b0\u01a1ng t\u00e1c trong qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c. T\u1ea7m nh\u00ecn v\u00e0 v\u0103n h\u00f3a doanh nghi\u1ec7p th\u01b0\u1eddng ph\u1ea3i ph\u00f9 h\u1ee3p v\u00e0 \u0111\u1ed3ng nh\u1ea5t v\u1edbi nhau. V\u0103n h\u00f3a doanh nghi\u1ec7p c\u00f3 th\u1ec3 h\u00ecnh th\u00e0nh v\u00e0 \u1ee7ng h\u1ed9 vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u1ea7m nh\u00ecn b\u1eb1ng c\u00e1ch t\u1ea1o ra m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c th\u00edch h\u1ee3p cho vi\u1ec7c th\u1ef1c hi\u1ec7n t\u1ea7m nh\u00ecn.<\/p>\n

            S\u1ee9 m\u1ec7nh v\u00e0 V\u0103n h\u00f3a doanh Nghi\u1ec7p<\/strong><\/span><\/h3>\n

            S\u1ee9 m\u1ec7nh c\u1ee7a doanh nghi\u1ec7p l\u00e0 l\u00fd do t\u1ed3n t\u1ea1i c\u1ee7a t\u1ed5 ch\u1ee9c v\u00e0 m\u1ee5c ti\u00eau c\u1ed1t l\u00f5i c\u1ee7a n\u00f3. V\u0103n h\u00f3a doanh nghi\u1ec7p ph\u1ea3i ph\u1ea3n \u00e1nh v\u00e0 h\u1ed7 tr\u1ee3 s\u1ee9 m\u1ec7nh b\u1eb1ng c\u00e1ch \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c ho\u1ea1t \u0111\u1ed9ng v\u00e0 quy\u1ebft \u0111\u1ecbnh h\u00e0ng ng\u00e0y tu\u00e2n theo s\u1ee9 m\u1ec7nh n\u00e0y. V\u0103n h\u00f3a doanh nghi\u1ec7p c\u0169ng c\u00f3 th\u1ec3 th\u1ec3 hi\u1ec7n gi\u00e1 tr\u1ecb v\u00e0 \u0111\u1ea1o \u0111\u1ee9c c\u1ed1t l\u00f5i m\u00e0 s\u1ee9 m\u1ec7nh \u0111\u1ea1i di\u1ec7n.<\/p>\n

            T\u1ea7m nh\u00ecn, S\u1ee9 m\u1ec7nh v\u00e0 V\u0103n h\u00f3a nh\u01b0 m\u1ed9t h\u1ec7 th\u1ed1ng<\/strong><\/span><\/h3>\n

            T\u1ea7m nh\u00ecn, s\u1ee9 m\u1ec7nh v\u00e0 v\u0103n h\u00f3a doanh nghi\u1ec7p t\u1ea1o n\u00ean m\u1ed9t h\u1ec7 th\u1ed1ng li\u00ean k\u1ebft. T\u1ea7m nh\u00ecn th\u00fac \u0111\u1ea9y v\u0103n h\u00f3a b\u1eb1ng c\u00e1ch cung c\u1ea5p m\u1ed9t m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n cho t\u1ed5 ch\u1ee9c. S\u1ee9 m\u1ec7nh \u0111\u1ecbnh h\u00ecnh v\u0103n h\u00f3a b\u1eb1ng c\u00e1ch x\u00e1c \u0111\u1ecbnh “l\u00fd do” t\u1ed3n t\u1ea1i c\u1ee7a t\u1ed5 ch\u1ee9c. V\u0103n h\u00f3a doanh nghi\u1ec7p th\u1ec3 hi\u1ec7n t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh b\u1eb1ng c\u00e1ch \u0111\u1ecbnh h\u00ecnh h\u00e0nh vi, gi\u00e1 tr\u1ecb v\u00e0 quy\u1ebft \u0111\u1ecbnh h\u00e0ng ng\u00e0y c\u1ee7a nh\u00e2n vi\u00ean.<\/p>\n

            Qu\u1ea3n l\u00fd v\u00e0 \u0110\u00e0o t\u1ea1o<\/strong><\/span><\/h3>\n

            L\u00e3nh \u0111\u1ea1o v\u00e0 qu\u1ea3n l\u00fd trong t\u1ed5 ch\u1ee9c c\u00f3 tr\u00e1ch nhi\u1ec7m x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec v\u0103n h\u00f3a doanh nghi\u1ec7p li\u00ean quan \u0111\u1ebfn t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh. H\u1ecd c\u1ea7n \u0111\u1ea3m b\u1ea3o r\u1eb1ng v\u0103n h\u00f3a \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y v\u00e0 duy tr\u00ec th\u00f4ng qua \u0111\u00e0o t\u1ea1o, th\u00fac \u0111\u1ea9y v\u00e0 v\u00ed d\u1ee5 v\u1ec1 h\u00e0nh vi.<\/p>\n

            M\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p v\u1ec1 t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh<\/span><\/strong><\/h2>\n
              \n
            1. T\u1ea1i sao t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh lu\u00f4n \u0111i c\u00f9ng nhau?\u00a0<\/li>\n
            2. T\u1ea7m nh\u00ecn hay s\u1ee9 m\u1ec7nh c\u00f3 tr\u01b0\u1edbc?<\/li>\n
            3. T\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh c\u00e1i n\u00e0o quan tr\u1ecdng h\u01a1n?<\/li>\n<\/ol>\n

              T\u1ea1i sao t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh lu\u00f4n \u0111i c\u00f9ng nhau?\u00a0<\/span><\/strong><\/span><\/h3>\n

              T\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh l\u00e0 hai kh\u00e1i ni\u1ec7m quan tr\u1ecdng v\u00e0 c\u00f3 s\u1ef1 li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd v\u1edbi nhau, b\u1edfi v\u00ec \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u1ea7m nh\u00ecn, t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p c\u1ea7n c\u00f3 m\u1ed9t s\u1ee9 m\u1ec7nh r\u00f5 r\u00e0ng \u0111\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng h\u00e0nh \u0111\u1ed9ng v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau. S\u1ee9 m\u1ec7nh th\u00ec c\u1ea7n ph\u1ea3i ph\u1ea3n \u00e1nh t\u1ea7m nh\u00ecn c\u1ee7a t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p \u0111\u1ec3 gi\u00fap \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00f3.<\/p>\n

              Ch\u00ednh v\u00ec v\u1eady, t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh lu\u00f4n \u0111i c\u00f9ng nhau \u0111\u1ec3 t\u1ea1o ra m\u1ed9t khung h\u00ecnh t\u1ed5ng th\u1ec3 v\u00e0 gi\u00fap t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng, \u0111\u00f3ng g\u00f3p gi\u00e1 tr\u1ecb cho x\u00e3 h\u1ed9i, c\u1ed9ng \u0111\u1ed3ng.<\/p>\n

              T\u1ea7m nh\u00ecn hay s\u1ee9 m\u1ec7nh c\u00f3 tr\u01b0\u1edbc?<\/strong><\/span><\/h3>\n

              V\u1edbi nh\u1eefng doanh nghi\u1ec7p m\u1edbi th\u00e0nh l\u1eadp, th\u00ec t\u1ea7m nh\u00ecn s\u1ebd \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh tr\u01b0\u1edbc \u0111\u1ec3 d\u1eabn d\u1eaft s\u1ee9 m\u1ec7nh v\u00e0 ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c theo \u0111\u00f3. V\u1edbi nh\u1eefng doanh nghi\u1ec7p \u0111\u00e3 th\u00e0nh l\u1eadp l\u00e2u v\u00e0 c\u00f3 s\u1eb5n s\u1ee9 m\u1ec7nh, th\u01b0\u1eddng th\u00ec s\u1ee9 m\u1ec7nh s\u1ebd d\u1eabn d\u1eaft t\u1ea7m nh\u00ecn v\u00e0 ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c cho t\u01b0\u01a1ng lai.<\/p>\n

              \n

              T\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh c\u00e1i n\u00e0o quan tr\u1ecdng h\u01a1n?<\/strong><\/span><\/h3>\n

              T\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh l\u00e0 hai y\u1ebfu t\u1ed1 kh\u00f4ng th\u1ec3 thi\u1ebfu trong vi\u1ec7c x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c, k\u1ebf ho\u1ea1ch cho t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p. Tuy nhi\u00ean, kh\u00f4ng th\u1ec3 n\u00f3i r\u1eb1ng t\u1ea7m nh\u00ecn hay s\u1ee9 m\u1ec7nh quan tr\u1ecdng h\u01a1n v\u00ec c\u1ea3 hai \u0111\u1ec1u c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng l\u1edbn t\u1edbi s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

              T\u1ea7m nh\u00ecn gi\u00fap \u0111\u1ecbnh h\u01b0\u1edbng cho s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a t\u1ed5 ch\u1ee9c ho\u1eb7c doanh nghi\u1ec7p trong t\u01b0\u01a1ng lai, t\u1ea1o \u0111\u1ed9ng l\u1ef1c cho nh\u00e2n vi\u00ean v\u00e0 gi\u00fap thu h\u00fat c\u00e1c \u0111\u1ed1i t\u00e1c v\u00e0 kh\u00e1ch h\u00e0ng. Trong khi \u0111\u00f3, s\u1ee9 m\u1ec7nh l\u00e0 m\u1ed9t tuy\u00ean b\u1ed1 ng\u1eafn g\u1ecdn, gi\u1ea3i th\u00edch l\u00fd do t\u1ed3n t\u1ea1i c\u1ee7a t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p v\u00e0 nhi\u1ec7m v\u1ee5 ch\u00ednh m\u00e0 n\u00f3 \u0111ang th\u1ef1c hi\u1ec7n.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

              T\u1eeb nh\u1eefng doanh nghi\u1ec7p nh\u1ecf \u0111\u1ebfn c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn, c\u00e1c c\u00f4ng ty \u0111\u1ec1u s\u1eed d\u1ee5ng nh\u1eefng tuy\u00ean b\u1ed1 v\u1ec1 s\u1ee9 m\u1ec7nh, t\u1ea7m nh\u00ecn \u0111\u1ec3 h\u01b0\u1edbng c\u00e1c ho\u1ea1t \u0111\u1ed9ng \u0111i \u0111\u00fang l\u1ed9 tr\u00ecnh, \u0111\u1ea3m b\u1ea3o \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau chung c\u1ee7a t\u1ed5 ch\u1ee9c.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[168],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/8838"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=8838"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/8838\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=8838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=8838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=8838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}