{"id":8907,"date":"2023-11-30T02:43:17","date_gmt":"2023-11-30T02:43:17","guid":{"rendered":"https:\/\/masterskills.org\/blog\/account-manager-la-gi-vai-tro-cong-viec-va-ky-nang-can-co.html"},"modified":"2023-12-21T16:11:12","modified_gmt":"2023-12-21T09:11:12","slug":"account-manager-la-gi-vai-tro-cong-viec-va-ky-nang-can-co","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/account-manager-la-gi-vai-tro-cong-viec-va-ky-nang-can-co.html","title":{"rendered":"Account Manager l\u00e0 g\u00ec? Vai tr\u00f2, c\u00f4ng vi\u1ec7c v\u00e0 k\u1ef9 n\u0103ng c\u1ea7n c\u00f3"},"content":{"rendered":"
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Account Manager \u0111\u1ea3m nh\u1eadn vai tr\u00f2 duy tr\u00ec m\u1ed1i quan h\u1ec7 gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng. H\u1ecd c\u1ea7n x\u00e1c \u0111\u1ecbnh nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c b\u1ed9 ph\u1eadn li\u00ean quan \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c hi\u1ec3u v\u00e0 \u0111\u00e1p \u1ee9ng.<\/p>\n

Ngh\u1ec1 Account l\u00e0 g\u00ec?<\/strong><\/span><\/h2>\n

Ngh\u1ec1 Account tr\u00ean th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng hi\u1ec7n nay c\u1ef1c k\u1ef3 ti\u1ec1m n\u0103ng v\u00e0 nhi\u1ec1u c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n, v\u1ecb tr\u00ed n\u00e0y \u0111\u01b0\u1ee3c coi l\u00e0 m\u1eaft x\u00edch quan tr\u1ecdng trong c\u00f4ng ty, \u0111\u1ea3m b\u1ea3o c\u00e1c m\u1ed1i quan h\u1ec7 trong v\u00e0 ngo\u00e0i doanh nghi\u1ec7p.<\/p>\n

Account d\u1ecbch ra ti\u1ebfng Vi\u1ec7t c\u00f3 ngh\u0129a l\u00e0 t\u00e0i kho\u1ea3n, tuy nhi\u00ean ngh\u1ec1 Account l\u1ea1i mang ngh\u0129a ho\u00e0n to\u00e0n kh\u00e1c. N\u00f3i m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n, v\u1ecb tr\u00ed n\u00e0y l\u00e0 nh\u1eefng ng\u01b0\u1eddi duy tr\u00ec m\u1ed1i quan h\u1ec7 gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 doanh nghi\u1ec7p, \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 khi\u1ebfn h\u1ecd h\u00e0i l\u00f2ng v\u1ec1 doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. B\u1ed9 ph\u1eadn n\u00e0y ph\u1ed5 bi\u1ebfn t\u1ea1i c\u00e1c c\u00f4ng ty Agency v\u00e0 h\u1ecd l\u00e0m vi\u1ec7c tr\u1ef1c ti\u1ebfp v\u1edbi Client.<\/p>\n

C\u00e1c nh\u00e2n vi\u00ean thu\u1ed9c b\u1ed9 ph\u1eadn Account c\u1ea7n c\u00f3 m\u1ed9t n\u1ec1n t\u1ea3ng v\u1ec1 t\u00e0i ch\u00ednh, kinh doanh, Marketing, truy\u1ec1n th\u00f4ng… Tuy nhi\u00ean tr\u00ean th\u1ef1c t\u1ebf, l\u01b0\u1ee3ng nh\u00e2n s\u1ef1 l\u00e0m tr\u00e1i ng\u00e0nh hi\u1ec7n nay kh\u00e1 ph\u1ed5 bi\u1ebfn, v\u00e0 kh\u00f4ng c\u00f3 g\u00ec ng\u1ea1c nhi\u00ean khi v\u1ecb tr\u00ed Account c\u0169ng kh\u00f4ng h\u1eb3n xu\u1ea5t th\u00e2n t\u1eeb c\u00e1c ng\u00e0nh li\u00ean quan.<\/p>\n

Account Manager l\u00e0 g\u00ec?<\/strong><\/span><\/h2>\n

Account Manager l\u00e0 ng\u01b0\u1eddi\u00a0qu\u1ea3n l\u00fd B\u1ed9 ph\u1eadn Account, c\u00f3 tr\u00e1ch nhi\u1ec7m qu\u1ea3n l\u00fd v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng \u0111\u1eb7c bi\u1ec7t, th\u01b0\u1eddng l\u00e0 nh\u1eefng kh\u00e1ch h\u00e0ng quan tr\u1ecdng v\u00e0 c\u00f3 gi\u00e1 tr\u1ecb \u0111\u1ed1i v\u1edbi c\u00f4ng ty ho\u1eb7c t\u1ed5 ch\u1ee9c m\u00e0 h\u1ecd \u0111\u1ea1i di\u1ec7n (th\u01b0\u1eddng l\u00e0 c\u00f4ng ty Agency).\u00a0<\/p>\n

N\u1ebfu b\u1ed9 ph\u1eadn Account c\u00f3 vai tr\u00f2 t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng, t\u01b0 v\u1ea5n, ch\u1ed1t h\u1ee3p \u0111\u1ed3ng th\u00ec Account Manager ph\u1ea3i qu\u1ea3n l\u00fd ng\u00e2n s\u00e1ch, doanh thu v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 chi ph\u00ed cho kh\u00e1ch h\u00e0ng.<\/p>\n

Account Manager c\u0169ng c\u00f3 th\u1ec3 tham gia h\u1ed7 tr\u1ee3 qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng, x\u1eed l\u00fd khi\u1ebfu n\u1ea1i, thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u c\u0169ng nh\u01b0 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m t\u1ed5ng th\u1ec3 c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1ea1o d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u00e0 mang l\u1ea1i doanh thu cho c\u00f4ng ty.<\/p>\n

Ngo\u00e0i ra, v\u1edbi vai tr\u00f2 l\u00e0\u00a0qu\u1ea3n l\u00fd c\u1ea5p trung,\u00a0Account Manager c\u00f2n l\u00e0 ng\u01b0\u1eddi tr\u1ef1c ti\u1ebfp qu\u1ea3n l\u00fd c\u00e1c nh\u00e2n vi\u00ean c\u1ea5p d\u01b0\u1edbi c\u1ee7a m\u00ecnh, \u0111\u01b0a ra nh\u1eefng ph\u00e2n t\u00edch, \u0111\u00e1nh gi\u00e1 v\u1ec1 hi\u1ec7u su\u1ea5t c\u1ee7a b\u1ed9 ph\u1eadn c\u0169ng nh\u01b0 t\u00ecnh h\u00ecnh ho\u1ea1t \u0111\u1ed9ng c\u1ee7a c\u00f4ng ty.<\/p>\n

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Vai tr\u00f2, tr\u00e1ch nhi\u1ec7m c\u1ee7a Account Manager trong doanh nghi\u1ec7p<\/span><\/strong><\/h2>\n

T\u0103ng doanh thu cho doanh nghi\u1ec7p<\/span><\/strong><\/h3>\n

L\u00e0 ng\u01b0\u1eddi tr\u1ef1c ti\u1ebfp \u0111\u00e0m ph\u00e1n, thuy\u1ebft ph\u1ee5c v\u00e0 k\u00fd k\u1ebft h\u1ee3p \u0111\u1ed3ng v\u1edbi kh\u00e1ch h\u00e0ng, Account Manager c\u1ea7n \u0111\u1ea3m b\u1ea3o ch\u1ed1t \u0111\u01b0\u1ee3c t\u1ed1i \u0111a c\u00e1c h\u1ee3p \u0111\u1ed3ng, d\u1ef1 \u00e1n, mang l\u1ea1i doanh thu v\u00e0 l\u1ee3i nhu\u1eadn cho c\u00f4ng ty.<\/p>\n

Account Manager c\u0169ng \u0111\u00f3ng vai tr\u00f2 l\u00e0 ng\u01b0\u1eddi d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169, h\u1ecd c\u1ea7n bi\u1ebft n\u1eafm b\u1eaft c\u01a1 h\u1ed9i v\u00e0 h\u01b0\u1edbng d\u1eabn cho c\u00e1c nh\u00e2n vi\u00ean c\u1ea5p d\u01b0\u1edbi bi\u1ebft c\u00e1ch thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng \u0111\u1ec3 c\u00f3 c\u01a1 h\u1ed9i chi\u1ebfn th\u1eafng nhi\u1ec1u d\u1ef1 \u00e1n h\u01a1n.<\/p>\n

Mu\u1ed1n v\u1eady, Account Manager c\u1ea7n bi\u1ebft ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p, hi\u1ec3u kh\u00e1ch h\u00e0ng v\u00e0 nhu c\u1ea7u c\u1ee7a h\u1ecd, t\u00ecm ra c\u00e1c \u00fd t\u01b0\u1edfng m\u1edbi, l\u1eadp ra nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p \u0111\u1ec3 d\u1ef1 \u00e1n \u0111\u1ea1t \u0111\u01b0\u1ee3c KPIs \u0111\u1ec1 ra.<\/p>\n

Ph\u1ed1i h\u1ee3p ch\u1eb7t ch\u1ebd c\u00f9ng ph\u00f2ng ban kh\u00e1c \u0111\u1ec3 tri\u1ec3n khai d\u1ef1 \u00e1n<\/span><\/strong><\/h3>\n

Account Manager kh\u00f4ng m\u1ed9t m\u00ecnh th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u1ed9t d\u1ef1 \u00e1n. H\u1ecd c\u1ea7n ti\u1ebfp nh\u1eadn y\u00eau c\u1ea7u, m\u1ee5c \u0111\u00edch t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng r\u1ed3i truy\u1ec1n \u0111\u1ea1t m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, ch\u00ednh x\u00e1c l\u1ea1i cho c\u00e1c ph\u00f2ng ban li\u00ean quan \u0111\u1ec3 ti\u1ebfn h\u00e0nh tri\u1ec3n khai d\u1ef1 \u00e1n.<\/p>\n

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  • Marketing:<\/strong> Ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c Marketing v\u00e0 qu\u1ea3ng c\u00e1o \u0111\u1ec3 t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a c\u00f4ng ty \u0111\u1ebfn kh\u00e1ch h\u00e0ng.<\/li>\n
  • Design:<\/strong> Thi\u1ebft k\u1ebf, t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m, video, h\u00ecnh \u1ea3nh, landing page, banner qu\u1ea3ng c\u00e1o,… \u0111\u1ec3 ph\u1ee5c v\u1ee5 cho c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o c\u1ee7a d\u1ef1 \u00e1n.<\/li>\n
  • Creative:<\/strong> \u0110\u01b0a ra nh\u1eefng \u00fd t\u01b0\u1edfng s\u00e1ng t\u1ea1o, n\u1ed9i dung \u0111\u1ed9c \u0111\u00e1o, \u0111\u00fang y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 tri\u1ec3n khai d\u1ef1 \u00e1n.<\/li>\n<\/ul>\n

    V\u00e0 c\u00e1c ph\u00f2ng ban li\u00ean quan kh\u00e1c. Trong vai tr\u00f2 n\u00e0y, kh\u1ea3 n\u0103ng giao ti\u1ebfp t\u1ed1t s\u1ebd h\u1ed7 tr\u1ee3 r\u1ea5t nhi\u1ec1u cho Account Manager, gi\u00fap h\u1ecd \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c mong mu\u1ed1n gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 ph\u1ed1i h\u1ee3p nh\u1ecbp nh\u00e0ng v\u1edbi c\u00e1c ph\u00f2ng ban li\u00ean quan trong c\u00f4ng ty, tr\u00e1nh vi\u1ec7c ph\u1ea3i ch\u1ec9nh s\u1eeda qu\u00e1 nhi\u1ec1u g\u00e2y m\u1ea5t th\u1eddi gian.<\/p>\n

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    Ki\u1ec3m so\u00e1t c\u00e1c chi ph\u00ed ph\u00e1t sinh<\/span><\/strong><\/h3>\n

    L\u00e0 ng\u01b0\u1eddi l\u00e0m vi\u1ec7c cho Agency, Account Manager c\u1ea7n ph\u1ea3i \u0111\u1ea3m b\u1ea3o m\u1ed7i d\u1ef1 \u00e1n ph\u1ea3i mang l\u1ea1i doanh thu, l\u1ee3i nhu\u1eadn cho c\u00f4ng ty. Do \u0111\u00f3, kh\u1ea3 n\u0103ng ki\u1ec3m so\u00e1t thu chi trong qu\u00e1 tr\u00ecnh th\u1ef1c hi\u1ec7n, \u0111\u1ed3ng th\u1eddi bi\u1ebft c\u00e1ch l\u00e0m vi\u1ec7c v\u1edbi Client sao cho m\u1ecdi chi ph\u00ed n\u1eb1m trong t\u1ea7m ki\u1ec3m so\u00e1t l\u00e0 r\u1ea5t quan tr\u1ecdng.<\/p>\n

    \u0110\u1ed1i v\u1edbi nhi\u1ec1u kh\u00e1ch h\u00e0ng, vi\u1ec7c t\u1ed1i \u01b0u chi ph\u00ed c\u0169ng r\u1ea5t quan tr\u1ecdng. Ch\u00ednh v\u00ec v\u1eady, \u0111\u1ec3 v\u1eeba \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u kh\u00e1ch h\u00e0ng, v\u1eeba c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i nhu\u1eadn cho c\u00f4ng ty, Account Manager c\u1ea7n ph\u1ea3i ki\u1ec3m so\u00e1t ch\u1eb7t ch\u1ebd c\u00e1c chi ph\u00ed ph\u00e1t sinh v\u00e0 s\u1eed d\u1ee5ng ngu\u1ed3n ng\u00e2n s\u00e1ch h\u1ee3p l\u00fd \u0111\u1ec3 ti\u1ebfn h\u00e0nh d\u1ef1 \u00e1n m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, \u0111\u1ea3m b\u1ea3o t\u00ednh kh\u1ea3 thi c\u1ee7a ch\u00fang.<\/p>\n

    L\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng<\/span><\/strong><\/h3>\n

    Account Manager \u0111\u00f3ng vai tr\u00f2 l\u00e0 m\u1eaft x\u00edch quan tr\u1ecdng gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 c\u00f4ng ty, v\u00ec v\u1eady s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00f4ng vi\u1ec7c c\u1ee7a h\u1ecd.<\/p>\n

    Account Manager l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng khi\u1ebfn h\u1ecd \u0111\u00e1nh gi\u00e1 cao h\u01a1n v\u1ec1 s\u1ef1 chuy\u00ean nghi\u1ec7p c\u0169ng nh\u01b0 uy t\u00edn c\u1ee7a c\u00f4ng ty, t\u1ea1o \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 th\u00fac \u0111\u1ea9y quan h\u1ec7 h\u1ee3p t\u00e1c l\u00e2u d\u00e0i, t\u0103ng th\u00eam gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n

    >> Tham kh\u1ea3o: Kh\u00f3a h\u1ecdc Ch\u0103m s\u00f3c Kh\u00e1ch h\u00e0ng<\/strong><\/em><\/p>\n

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    M\u00f4 t\u1ea3 c\u00e1c c\u00f4ng vi\u1ec7c ch\u00ednh c\u1ee7a Account Manager<\/span><\/strong><\/h2>\n

    Tr\u00ean th\u1ef1c t\u1ebf, Account Manager c\u00f3 th\u1ec3 ph\u1ea3i th\u1ef1c hi\u1ec7n nhi\u1ec1u c\u00f4ng vi\u1ec7c h\u01a1n, t\u00ednh ch\u1ea5t c\u00f4ng vi\u1ec7c \u0111\u00f4i khi \u0111\u00f2i h\u1ecfi h\u1ecd ph\u1ea3i l\u00e0m vi\u1ec7c ngo\u00e0i gi\u1edd h\u00e0nh ch\u00ednh \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. M\u1ed9t s\u1ed1 \u0111\u1ea7u m\u1ee5c c\u00f4ng vi\u1ec7c ch\u00ednh m\u00e0 h\u1ecd ph\u1ea3i th\u1ef1c hi\u1ec7n nh\u01b0 sau:<\/p>\n

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    • Thi\u1ebft l\u1eadp, nu\u00f4i d\u01b0\u1ee1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 b\u1ec1n v\u1eefng v\u1edbi kh\u00e1ch h\u00e0ng. \u0110\u00e1p \u1ee9ng nhu c\u1ea7u v\u00e0 l\u00e0m h\u00e0i l\u00f2ng h\u1ecd trong c\u00e1c d\u1ef1 \u00e1n.<\/li>\n
    • \u0110\u00e0m ph\u00e1n, thuy\u1ebft ph\u1ee5c, k\u00fd k\u1ebft h\u1ee3p \u0111\u1ed3ng v\u1edbi c\u00e1c th\u1ecfa thu\u1eadn ch\u1eb7t ch\u1ebd, \u0111\u1ea3m b\u1ea3o mang l\u1ea1i l\u1ee3i nhu\u1eadn cho c\u00f4ng ty.<\/li>\n
    • Ph\u1ed1i h\u1ee3p l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c ph\u00f2ng ban, \u0111\u1ea3m b\u1ea3o ti\u1ebfn \u0111\u1ed9, ch\u1ea5t l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c nh\u1eb1m \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n
    • T\u1ea1o d\u1ef1ng, ph\u00e1t tri\u1ec3n c\u00e1c c\u01a1 h\u1ed9i h\u1ee3p t\u00e1c m\u1edbi v\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng m\u1edbi nh\u1eb1m \u0111\u1ea3m b\u1ea3o chi ti\u00eau doanh s\u1ed1 cho c\u00f4ng ty.<\/li>\n
    • Theo d\u00f5i, \u0111o l\u01b0\u1eddng v\u00e0 ti\u1ebfn h\u00e0nh b\u00e1o c\u00e1o ti\u1ebfn \u0111\u1ed9 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a d\u1ef1 theo th\u00e1ng ho\u1eb7c qu\u00fd cho c\u00e1c b\u00ean li\u00ean quan v\u00e0 kh\u00e1ch h\u00e0ng.<\/li>\n
    • Ph\u1ed1i h\u1ee3p l\u00e0m vi\u1ec7c v\u1edbi \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng nh\u1eb1m x\u00e1c \u0111\u1ecbnh v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c c\u01a1 h\u1ed9i kinh doanh m\u1edbi, mang l\u1ea1i doanh thu v\u00e0 l\u1ee3i nhu\u1eadn cho c\u00f4ng ty.<\/li>\n
    • H\u1ed7 tr\u1ee3 gi\u1ea3i quy\u1ebft c\u00e1c y\u00eau c\u1ea7u kh\u00f3 kh\u0103n c\u1ee7a kh\u00e1ch h\u00e0ng, c\u00e1c t\u00ecnh hu\u1ed1ng kh\u1ea9n c\u1ea5p, nghi\u00eam tr\u1ecdng.<\/li>\n<\/ul>\n

      \n

      T\u1ed1 ch\u1ea5t, y\u00eau c\u1ea7u c\u1ea7n c\u00f3 \u0111\u1ec3 tr\u1edf th\u00e0nh Account manager<\/span><\/strong><\/h2>\n

      Hi\u1ec3u r\u00f5 ki\u1ebfn th\u1ee9c v\u1ec1 Marketing<\/span><\/strong><\/h3>\n

      T\u00ednh ch\u1ea5t c\u00f4ng vi\u1ec7c \u0111\u00f2i h\u1ecfi Account Manager ph\u1ea3i hi\u1ec3u r\u00f5 ki\u1ebfn th\u1ee9c v\u1ec1 Marketing, \u0111\u1ec3 \u0111\u00e0m ph\u00e1n, trao \u0111\u1ed5i, \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p v\u00e0 chi\u1ebfn l\u01b0\u1ee3c Marketing hi\u1ec7u qu\u1ea3 cho kh\u00e1ch h\u00e0ng. \u0110\u1ed3ng th\u1eddi l\u00ean k\u1ebf ho\u1ea1ch, h\u1ed7 tr\u1ee3 c\u00e1c b\u1ed9 ph\u1eadn\/ ph\u00f2ng ban kh\u00e1c \u0111\u01b0a ra \u00fd t\u01b0\u1edfng, \u0111\u1ec1 xu\u1ea5t \u0111i\u1ec1u ch\u1ec9nh nh\u1eb1m \u0111\u1ea3m b\u1ea3o hi\u1ec7u qu\u1ea3 c\u1ee7a d\u1ef1 \u00e1n.<\/p>\n

      Do \u0111\u00f3, ki\u1ebfn th\u1ee9c v\u1ec1 Marketing r\u1ea5t quan tr\u1ecdng v\u1edbi Account Manager \u0111\u1ec3 hi\u1ec3u r\u00f5 nhu c\u1ea7u, m\u1ee5c ti\u00eau c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u1ed3ng th\u1eddi \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p kinh doanh ph\u00f9 h\u1ee3p v\u00e0 hi\u1ec7u qu\u1ea3.<\/p>\n

      Kh\u1ea3 n\u0103ng \u1ee9ng x\u1eed, giao ti\u1ebfp<\/span><\/strong><\/h3>\n

      K\u1ef9 n\u0103ng giao ti\u1ebfp xu\u1ea5t s\u1eafc l\u00e0 m\u1ed9t trong nh\u1eefng k\u1ef9 n\u0103ng quan tr\u1ecdng nh\u1ea5t m\u00e0 m\u1ed9t Account Manager c\u1ea7n c\u00f3. V\u00ec vai tr\u00f2 ch\u00ednh c\u1ee7a Account Manager l\u00e0 t\u01b0\u01a1ng t\u00e1c v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng, l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa Agency v\u00e0 Client, do \u0111\u00f3 h\u1ecd c\u1ea7n kh\u1ea3 n\u0103ng giao ti\u1ebfp t\u1ed1t \u0111\u1ec3 v\u1eeba c\u00f3 th\u1ec3 th\u00fac \u0111\u1ea9y tinh th\u1ea7n c\u00e1c b\u1ed9 ph\u1eadn Agency, v\u1eeba c\u00f3 th\u1ec3 hi\u1ec3u v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a Client.<\/p>\n

      Khi c\u00f3 b\u1ea5t k\u1ef3 m\u1ed9t v\u1ea5n \u0111\u1ec1 n\u00e0o kh\u00f4ng mong mu\u1ed1n x\u1ea3y ra, h\u00e3y nh\u1eadn l\u1ed7i v\u1ec1 m\u00ecnh nh\u01b0ng \u0111\u1eebng \u0111\u1ec3 kh\u00e1ch h\u00e0ng ch\u00e8n \u00e9p qu\u00e1 \u0111\u00e1ng. H\u00e3y bi\u1ebft l\u00ean ti\u1ebfng \u0111\u00fang l\u00fac \u0111\u1ec3 b\u1ea3o v\u1ec7 nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh, nh\u01b0ng c\u0169ng gi\u00fap kh\u00e1ch h\u00e0ng hi\u1ec3u ra v\u1ea5n \u0111\u1ec1 v\u00e0 c\u00f9ng ng\u1ed3i l\u1ea1i gi\u1ea3i quy\u1ebft.<\/p>\n

      >> Tham kh\u1ea3o: Kh\u00f3a h\u1ecdc K\u1ef9 n\u0103ng giao ti\u1ebfp<\/strong><\/em><\/p>\n

      \n

      Ch\u1ecbu \u0111\u01b0\u1ee3c \u00e1p l\u1ef1c<\/span><\/strong><\/h3>\n

      Trong c\u00f4ng vi\u1ec7c, Account Manager th\u01b0\u1eddng ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng t\u00ecnh hu\u1ed1ng \u00e1p l\u1ef1c cao nh\u01b0 deadline g\u1ea5p, kh\u00e1ch h\u00e0ng kh\u00f3 t\u00ednh, v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh kh\u00f4ng l\u01b0\u1eddng tr\u01b0\u1edbc v\u00e0 c\u00e1c thay \u0111\u1ed5i b\u1ea5t ng\u1edd trong d\u1ef1 \u00e1n.<\/p>\n

      Do \u0111\u00f3, thay v\u00e0o r\u01a1i v\u00e0o ho\u1ea3ng lo\u1ea1n lo l\u1eafng, Account Manager c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng ch\u1ecbu \u00e1p l\u1ef1c cao, bi\u1ebft ph\u00e2n t\u00edch, \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng v\u00e0 ch\u00ednh x\u00e1c, lu\u00f4n gi\u1eef b\u00ecnh t\u0129nh trong c\u00e1c t\u00ecnh hu\u1ed1ng kh\u00f3 kh\u0103n.\u00a0<\/p>\n

      Quan s\u00e1t, ph\u00e2n t\u00edch th\u00f4ng tin linh ho\u1ea1t<\/span><\/strong><\/h3>\n

      M\u1ed9t Account Manager xu\u1ea5t s\u1eafc s\u1ebd nh\u00ecn \u0111\u01b0\u1ee3c b\u1ee9c tranh t\u1ed5ng th\u1ec3 c\u1ee7a nh\u1eefng v\u1ea5n \u0111\u1ec1 m\u00e0 kh\u00e1ch h\u00e0ng c\u1ea7n gi\u1ea3i quy\u1ebft, t\u1eeb chi ti\u1ebft \u0111\u1ebfn bao qu\u00e1t. C\u00f3 nh\u01b0 v\u1eady m\u1edbi c\u00f3 th\u1ec3 \u0111\u00e0m ph\u00e1n, ph\u00e2n t\u00edch, thuy\u1ebft ph\u1ee5c cho kh\u00e1ch h\u00e0ng hi\u1ec3u, tin t\u01b0\u1edfng v\u00e0 giao ph\u00f3 d\u1ef1 \u00e1n cho c\u00f4ng ty c\u1ee7a m\u00ecnh.<\/p>\n

      \u0110\u1ec3 ph\u00e2n t\u00edch th\u00f4ng tin hi\u1ec7u qu\u1ea3, Account Manager c\u1ea7n t\u1eadp trung, hi\u1ec3u \u0111\u01b0\u1ee3c \u00fd \u0111\u1ecbnh v\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u1ed3ng th\u1eddi s\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, \u0111\u00e1nh gi\u00e1 c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ea1nh tranh, nghi\u00ean c\u1ee9u kh\u00e1ch h\u00e0ng,…<\/p>\n

      T\u01b0 duy r\u1ed9ng m\u1edf, s\u00e1ng t\u1ea1o<\/span><\/strong><\/h3>\n

      Trong m\u00f4i tr\u01b0\u1eddng kinh doanh \u0111\u1ea7y c\u1ea1nh tranh hi\u1ec7n nay, b\u1ed9 ph\u1eadn Account \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c mang l\u1ea1i c\u00e1c \u00fd t\u01b0\u1edfng s\u00e1ng t\u1ea1o, m\u1edbi l\u1ea1 cho c\u00e1c d\u1ef1 \u00e1n c\u1ee7a Client, \u0111\u1eb7c bi\u1ec7t trong l\u0129nh v\u1ef1c Marketing thay \u0111\u1ed5i li\u00ean t\u1ee5c m\u1ed7i ng\u00e0y.\u00a0<\/p>\n

      V\u1edbi vai tr\u00f2 c\u1ee7a m\u00ecnh, Account Manager c\u1ea7n kh\u00f4ng ng\u1eebng c\u1eadp nh\u1eadt, trau d\u1ed3i v\u00e0 n\u1eafm b\u1eaft c\u00e1c \u00fd t\u01b0\u1edfng m\u1edbi \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u01b0a ra nh\u1eefng gi\u1ea3i ph\u00e1p tuy\u1ec7t v\u1eddi cho kh\u00e1ch h\u00e0ng.<\/p>\n

      T\u01b0 duy s\u00e1ng t\u1ea1o v\u00e0 r\u1ed9ng m\u1edf l\u00e0 y\u00eau c\u1ea7u c\u1ea7n c\u00f3 \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 m\u1ed9t Account Manager n\u00e0o, \u0111\u1ea3m b\u1ea3o h\u1ecd c\u00f3 th\u1ec3 \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p ti\u00ean ti\u1ebfn v\u00e0 \u0111\u1ed9t ph\u00e1, gi\u00fap kh\u00e1ch h\u00e0ng ph\u00e1t tri\u1ec3n v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau kinh doanh.<\/p>\n

      \u0110i\u1ec1u ph\u1ed1i v\u00e0 theo d\u00f5i c\u00f4ng vi\u1ec7c c\u1ee7a t\u1eebng ph\u00f2ng ban<\/span><\/strong><\/h3>\n

      Sau khi \u0111\u00e0m ph\u00e1n, k\u00fd k\u1ebft v\u00e0 ho\u00e0n t\u1ea5t vi\u1ec7c nh\u1eadn th\u00f4ng tin t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng, Account Manager c\u1ea7n ti\u1ebfn h\u00e0nh h\u1ec7 th\u1ed1ng l\u1ea1i nh\u1eefng y\u00eau c\u1ea7u, l\u00ean Brief v\u00e0 \u0111i\u1ec1u ph\u1ed1i c\u00f4ng vi\u1ec7c cho c\u00e1c ph\u00f2ng ban li\u00ean quan.<\/p>\n

      Account Manager c\u1ea7n ph\u1ed1i h\u1ee3p ch\u1eb7t ch\u1ebd, c\u00f3 s\u1ef1 trao \u0111\u1ed5i, s\u1eafp x\u1ebfp linh ho\u1ea1t v\u1edbi quy tr\u00ecnh th\u1ef1c thi, th\u1eddi gian ho\u00e0n th\u00e0nh d\u1ef1 ki\u1ebfn cho t\u1eebng b\u1ed9 ph\u1eadn, b\u00e1m s\u00e1t ch\u1eb7t ch\u1ebd v\u1edbi k\u1ebf ho\u1ea1ch \u0111\u1ec1 ra, \u0111\u1ea3m b\u1ea3o cho d\u1ef1 \u00e1n ho\u00e0n th\u00e0nh m\u1ed9t c\u00e1ch t\u1ed1t nh\u1ea5t.<\/p>\n

      \n

      Kh\u00f3 kh\u0103n v\u00e0 c\u01a1 h\u1ed9i c\u1ee7a v\u1ecb tr\u00ed Account Manager<\/span><\/strong><\/h2>\n

      Kh\u00f3 kh\u0103n<\/strong><\/span><\/h3>\n
        \n
      • T\u00ednh c\u1ea1nh tranh cao:<\/strong> Account Manager ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi s\u1ef1 c\u1ea1nh tranh t\u1eeb nhi\u1ec1u Agency \u0111\u1ec3 t\u00ecm ki\u1ebfm v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, h\u1ecd ph\u1ea3i c\u00f3 nh\u1eefng gi\u1ea3i ph\u00e1p \u0111\u1ec3 t\u0103ng gi\u00e1 tr\u1ecb c\u1ee7a c\u00f4ng ty.<\/li>\n
      • Qu\u1ea3n l\u00fd th\u1eddi gian v\u00e0 ngu\u1ed3n l\u1ef1c:<\/strong> Account Manager ph\u1ea3i qu\u1ea3n l\u00fd nhi\u1ec1u kh\u00e1ch h\u00e0ng kh\u00e1c nhau c\u00f9ng m\u1ed9t l\u00fac, do \u0111\u00f3, h\u1ecd c\u1ea7n ph\u1ea3i ph\u00e2n chia th\u1eddi gian v\u00e0 ngu\u1ed3n l\u1ef1c m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u v\u00e0 l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng.<\/li>\n
      • L\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c b\u1ed9 ph\u1eadn li\u00ean quan trong c\u00f4ng ty:<\/strong> Account Manager ph\u1ea3i \u0111\u00e1p \u1ee9ng c\u00e1c y\u00eau c\u1ea7u kh\u00f3 kh\u0103n t\u1eeb kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed3ng th\u1eddi c\u0169ng ph\u1ea3i b\u1ea3o v\u1ec7 c\u00e1c b\u1ed9 ph\u1eadn li\u00ean quan trong c\u00f4ng ty kh\u1ecfi nh\u1eefng y\u00eau c\u1ea7u v\u01b0\u1ee3t qu\u00e1 gi\u1edbi h\u1ea1n, kh\u00f4ng th\u1ef1c t\u1ebf.\u00a0<\/li>\n<\/ul>\n

        C\u01a1 h\u1ed9i<\/strong><\/span><\/h3>\n
          \n
        • M\u1edf r\u1ed9ng m\u1ed1i quan h\u1ec7:<\/strong> Account Manager l\u00e0m vi\u1ec7c, ti\u1ebfp x\u00fac tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng n\u00ean c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi m\u1ed1i quan h\u1ec7.<\/li>\n
        • Ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng qu\u1ea3n l\u00fd: <\/strong>Account Manager ph\u1ea3i qu\u1ea3n l\u00fd nhi\u1ec1u t\u00e0i kho\u1ea3n kh\u00e1ch h\u00e0ng kh\u00e1c nhau, do \u0111\u00f3, h\u1ecd c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ec3 ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng qu\u1ea3n l\u00fd c\u1ee7a m\u00ecnh.<\/li>\n
        • Th\u0103ng ti\u1ebfn l\u00ean c\u00e1c v\u1ecb tr\u00ed c\u1ea5p cao:<\/strong> Account Manager c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u0103ng ti\u1ebfn l\u00ean v\u1ecb tr\u00ed Account Director ho\u1eb7c c\u00e1c ch\u1ee9c danh c\u1ea5p cao kh\u00e1c n\u1ebfu c\u00f3 \u0111\u1ee7 n\u0103ng l\u1ef1c, kinh nghi\u1ec7m v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c th\u00e0nh t\u00edch nh\u1ea5t \u0111\u1ecbnh.<\/li>\n<\/ul>\n

          \n

          H\u1ecdc ng\u00e0nh g\u00ec \u0111\u1ec3 tr\u1edf th\u00e0nh Account manager<\/span><\/strong><\/h2>\n

          \u0110\u1ec3 l\u00e0m \u1edf v\u1ecb tr\u00ed Account hay leo l\u00ean Account Manager, h\u00e3y b\u1eaft \u0111\u1ea7u t\u1eeb c\u00e1c ng\u00e0nh v\u1ec1 Qu\u1ea3n tr\u1ecb nh\u01b0 Qu\u1ea3n tr\u1ecb kinh doanh, Marketing, Qu\u1ea3ng c\u00e1o, Truy\u1ec1n th\u00f4ng, T\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, T\u00e0i ch\u00ednh ng\u00e2n h\u00e0ng, hay c\u00e1c ng\u00e0nh li\u00ean quan \u0111\u1ebfn l\u0129nh v\u1ef1c kinh doanh v\u00e0 qu\u1ea3ng c\u00e1o.<\/p>\n

          Tuy nhi\u00ean, b\u1eb1ng c\u1ea5p th\u00f4i l\u00e0 kh\u00f4ng \u0111\u1ee7, b\u1edfi tr\u00ean th\u1ef1c t\u1ebf, nhi\u1ec1u ng\u01b0\u1eddi l\u00e0m Account Executive v\u1eabn \u0111\u1ebfn t\u1eeb c\u00e1c ng\u00e0nh kh\u00f4ng li\u00ean quan. Do \u0111\u00f3, \u0111i\u1ec1u quan tr\u1ecdng h\u01a1n l\u00e0 ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng giao ti\u1ebfp t\u1ed1t, k\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c \u0111\u1ed9i nh\u00f3m, gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1,…\u00a0<\/p>\n

          Th\u00eam v\u00e0o \u0111\u00f3, hi\u1ec3u bi\u1ebft v\u1ec1 l\u0129nh v\u1ef1c m\u00e0 c\u00f4ng ty \u0111ang ho\u1ea1t \u0111\u1ed9ng c\u0169ng l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 l\u00e0m t\u1ea1i b\u1ed9 ph\u1eadn Account ho\u1eb7c tr\u1edf th\u00e0nh m\u1ed9t Account Manager xu\u1ea5t s\u1eafc.<\/p>\n

          >> Tham kh\u1ea3o: Kh\u00f3a h\u1ecdc Qu\u1ea3n L\u00fd C\u1ea5p Trung\/ Management for Middle Managers<\/strong><\/em><\/p>\n

          Ph\u00e2n bi\u1ec7t Account Manager v\u00e0 Sales Manager<\/span><\/strong><\/h2>\n

          Account Manager v\u00e0 Sales Manager ph\u1ed1i h\u1ee3p l\u00e0m vi\u1ec7c ch\u1eb7t ch\u1ebd v\u1edbi nhau, h\u1ecd \u0111\u1ec1u \u0111i t\u00ecm kh\u00e1ch h\u00e0ng, c\u00f3 tr\u00e1ch nhi\u1ec7m l\u1edbn nh\u1ea5t trong b\u1ed9 ph\u1eadn m\u00e0 h\u1ecd ph\u1ee5 tr\u00e1ch, \u0111\u1ed3ng th\u1eddi mang l\u1ea1i l\u1ee3i nhu\u1eadn cho c\u00f4ng ty. Tuy nhi\u00ean, t\u00ednh ch\u1ea5t hai c\u00f4ng vi\u1ec7c n\u00e0y l\u00e0 c\u00f3 nh\u1eefng \u0111i\u1ec3m kh\u00e1c bi\u1ec7t:<\/p>\n

          \n\n\n\n\n\n\n
          \n

          So s\u00e1nh<\/strong><\/p>\n<\/td>\n

          		\n

          Account Manager<\/strong><\/p>\n<\/td>\n

          		\n

          Sales Manager<\/strong><\/p>\n<\/td>\n<\/tr>\n

          \n

          Ch\u1ee9c n\u0103ng<\/strong><\/p>\n<\/td>\n

          		\n

          \u0110\u00e1p \u1ee9ng v\u00e0 l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1c d\u1ef1 \u00e1n \u0111\u1ea1t KPIs.<\/p>\n

          T\u1eadp trung nu\u00f4i d\u01b0\u1ee1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 b\u1ec1n v\u1eefng v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n<\/td>\n

          		\n

          T\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi, khai th\u00e1c v\u00e0 chuy\u1ec3n \u0111\u1ed5i t\u1eeb lead sang kh\u00e1ch h\u00e0ng.<\/p>\n

          T\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra doanh s\u1ed1 cho c\u00f4ng ty.<\/p>\n<\/td>\n<\/tr>\n

          \n

          T\u00ednh ch\u1ea5t c\u00f4ng vi\u1ec7c<\/strong><\/p>\n<\/td>\n

          		\n

          Account Manager t\u1eadp trung nhi\u1ec1u h\u01a1n v\u00e0o l\u1ee3i nhu\u1eadn d\u00e0i h\u1ea1n c\u1ee7a c\u00f4ng ty.<\/p>\n<\/td>\n

          		\n

          Sales Manager t\u1eadp trung v\u00e0o vi\u1ec7c ch\u1ed1t d\u1ef1 \u00e1n.<\/p>\n<\/td>\n<\/tr>\n

          \n

          Quy tr\u00ecnh l\u00e0m vi\u1ec7c<\/strong><\/p>\n<\/td>\n

          		\n

          Account Manager th\u01b0\u1eddng xuy\u00ean \u0111\u00e0m ph\u00e1n v\u1edbi kh\u00e1ch h\u00e0ng v\u1ec1 chi ti\u1ebft c\u1ee7a h\u1ee3p \u0111\u1ed3ng, gi\u00e1 c\u1ea3 v\u00e0 c\u00e1c y\u00eau c\u1ea7u kh\u00e1c t\u1eeb kh\u00e1ch h\u00e0ng.<\/p>\n<\/td>\n

          		\n

          Sales Manager th\u01b0\u1eddng ph\u1ea3i \u0111\u00e0m ph\u00e1n v\u1edbi kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ec3 c\u1ea1nh tranh v\u1edbi c\u00e1c Agency kh\u00e1c, mang kh\u00e1ch h\u00e0ng v\u00e0 doanh thu v\u1ec1 cho doanh nghi\u1ec7p.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

          Vi\u1ec7c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i s\u1ebd \u00edt t\u1ed1n k\u00e9m h\u01a1n so v\u1edbi vi\u1ec7c t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi. Do \u0111\u00f3, vai tr\u00f2 c\u1ee7a Account Manager trong vi\u1ec7c nu\u00f4i d\u01b0\u1ee1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 b\u1ec1n v\u1eefng kh\u00e1ch h\u00e0ng l\u00e0 c\u1ef1c k\u1ef3 quan tr\u1ecdng.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

          Account Manager \u0111\u1ea3m nh\u1eadn vai tr\u00f2 duy tr\u00ec m\u1ed1i quan h\u1ec7 gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng. H\u1ecd c\u1ea7n x\u00e1c \u0111\u1ecbnh nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c b\u1ed9 ph\u1eadn li\u00ean quan \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c hi\u1ec3u v\u00e0 \u0111\u00e1p \u1ee9ng.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[168],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/8907"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=8907"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/8907\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=8907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=8907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=8907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}