{"id":9095,"date":"2023-11-29T08:14:39","date_gmt":"2023-11-29T08:14:39","guid":{"rendered":"https:\/\/masterskills.org\/blog\/phong-kinh-doanh-chuc-nang-nhiem-vu-va-cac-vi-tri.html"},"modified":"2023-12-21T16:35:22","modified_gmt":"2023-12-21T09:35:22","slug":"phong-kinh-doanh-chuc-nang-nhiem-vu-va-cac-vi-tri","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/phong-kinh-doanh-chuc-nang-nhiem-vu-va-cac-vi-tri.html","title":{"rendered":"Ph\u00f2ng kinh doanh: Ch\u1ee9c n\u0103ng nhi\u1ec7m v\u1ee5 v\u00e0 c\u00e1c v\u1ecb tr\u00ed"},"content":{"rendered":"
\n

Ph\u00f2ng kinh doanh ch\u1ecbu tr\u00e1ch nhi\u1ec7m tham m\u01b0u cho Ban l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p li\u00ean quan \u0111\u1ebfn c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5, nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi, c\u0169ng nh\u01b0 vi\u1ec7c m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u1ea1o d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng doanh nghi\u1ec7p. B\u1ed9 ph\u1eadn n\u00e0y \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

Ph\u00f2ng kinh doanh l\u00e0 g\u00ec?<\/span><\/strong><\/h2>\n

Ph\u00f2ng kinh doanh l\u00e0 b\u1ed9 ph\u1eadn trong m\u1ed9t c\u00f4ng ty ch\u1ecbu tr\u00e1ch nhi\u1ec7m qu\u1ea3n l\u00fd v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra doanh s\u1ed1 b\u00e1n h\u00e0ng v\u00e0 l\u1ee3i nhu\u1eadn. Ph\u00f2ng kinh doanh th\u01b0\u1eddng tham gia v\u00e0o vi\u1ec7c x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh, chi\u1ebfn l\u01b0\u1ee3c s\u1ea3n ph\u1ea9m, chi\u1ebfn l\u01b0\u1ee3c Marketing, qu\u1ea3n l\u00fd m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng, t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i kinh doanh m\u1edbi v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a c\u00f4ng ty \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. \u0110\u1ed9i ng\u0169 ph\u00f2ng kinh doanh th\u01b0\u1eddng t\u1eadp h\u1ee3p c\u00e1c nh\u00f3m nh\u01b0 ph\u00e1t tri\u1ec3n kinh doanh, b\u00e1n h\u00e0ng v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u1ec3 th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng doanh s\u1ed1 v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng.<\/p>\n

C\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c ph\u00f2ng kinh doanh trong m\u1ed7i doanh nghi\u1ec7p s\u1ebd c\u00f3 nh\u1eefng \u0111i\u1ec3m kh\u00e1c nhau, t\u00f9y theo m\u00f4 h\u00ecnh, c\u01a1 c\u1ea5u, quy m\u00f4 kinh doanh m\u00e0 doanh nghi\u1ec7p \u00e1p d\u1ee5ng.<\/p>\n

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Vai tr\u00f2 c\u1ee7a ph\u00f2ng kinh doanh trong doanh nghi\u1ec7p<\/span><\/strong><\/h2>\n
    \n
  1. Th\u00fac \u0111\u1ea9y doanh s\u1ed1 v\u00e0 l\u1ee3i nhu\u1eadn<\/li>\n
  2. T\u00ecm ki\u1ebfm v\u00e0 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng<\/li>\n
  3. X\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng<\/li>\n
  4. Tham m\u01b0u cho c\u1ea5p l\u00e3nh \u0111\u1ea1o<\/li>\n<\/ol>\n

    Th\u00fac \u0111\u1ea9y doanh s\u1ed1 v\u00e0 l\u1ee3i nhu\u1eadn<\/span><\/strong><\/h3>\n

    Ph\u00f2ng kinh doanh l\u00e0 b\u1ed9 ph\u1eadn tr\u1ef1c ti\u1ebfp ti\u1ebfp x\u00fac v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 b\u00e1n h\u00e0ng. Do \u0111\u00f3, b\u1ed9 ph\u1eadn n\u00e0y \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c th\u00fac \u0111\u1ea9y doanh s\u1ed1 v\u00e0 l\u1ee3i nhu\u1eadn cho doanh nghi\u1ec7p.<\/p>\n

    T\u00ecm ki\u1ebfm v\u00e0 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng<\/span><\/strong><\/h3>\n

    Ph\u00f2ng kinh doanh c\u00f3 nhi\u1ec7m v\u1ee5 nghi\u00ean c\u1ee9u, t\u00ecm ki\u1ebfm v\u00e0 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng m\u1edbi cho doanh nghi\u1ec7p. Vi\u1ec7c n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m nghi\u00ean c\u1ee9u c\u00e1c th\u1ecb tr\u01b0\u1eddng n\u01b0\u1edbc ngo\u00e0i, kh\u00e1m ph\u00e1 c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng m\u1edbi ho\u1eb7c t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng trong c\u00e1c khu v\u1ef1c ch\u01b0a \u0111\u01b0\u1ee3c khai th\u00e1c.<\/p>\n

    X\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng<\/span><\/strong><\/h3>\n

    Ph\u00f2ng kinh doanh c\u00f3 vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec m\u1ea1ng l\u01b0\u1edbi quan h\u1ec7 v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c, kh\u00e1ch h\u00e0ng, nh\u00e0 cung c\u1ea5p,… \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 gi\u00fap ph\u00f2ng kinh doanh t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i h\u1ee3p t\u00e1c, m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng v\u00e0 x\u00e2y d\u1ef1ng l\u00f2ng tin t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng.<\/p>\n

    Tham m\u01b0u cho c\u1ea5p l\u00e3nh \u0111\u1ea1o<\/span><\/strong><\/h3>\n

    Ph\u00f2ng kinh doanh c\u00f3 nhi\u1ec7m v\u1ee5 tham m\u01b0u cho c\u1ea5p l\u00e3nh \u0111\u1ea1o v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p. Bao g\u1ed3m tr\u00e1ch nhi\u1ec7m d\u1ef1 b\u00e1o doanh thu v\u00e0 l\u1ee3i nhu\u1eadn trong t\u01b0\u01a1ng lai, d\u1ef1a tr\u00ean c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, ph\u00e2n t\u00edch c\u1ea1nh tranh v\u00e0 \u0111i\u1ec1u ki\u1ec7n kinh t\u1ebf. D\u1ef1a tr\u00ean c\u00e1c d\u1ef1 b\u00e1o n\u00e0y, ph\u00f2ng kinh doanh c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 c\u1ea5p l\u00e3nh \u0111\u1ea1o trong vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch t\u00e0i ch\u00ednh v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh v\u1ec1 \u0111\u1ea7u t\u01b0 v\u00e0 ph\u00e1t tri\u1ec3n.<\/p>\n

    \u0110\u1ec3 th\u1ef1c hi\u1ec7n t\u1ed1t c\u00e1c vai tr\u00f2 \u0111\u00f3, ph\u00f2ng kinh doanh c\u1ea7n c\u00f3 m\u1ed9t \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean kinh doanh gi\u1ecfi, c\u00f3 k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ed1t. Ngo\u00e0i ra, nh\u1eefng ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u c\u0169ng c\u1ea7n c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3, ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

    \n

    Ch\u1ee9c n\u0103ng c\u1ee7a ph\u00f2ng kinh doanh<\/span><\/strong><\/h2>\n
      \n
    1. Ch\u1ee9c n\u0103ng tham m\u01b0u<\/li>\n
    2. Ch\u1ee9c n\u0103ng h\u01b0\u1edbng d\u1eabn<\/li>\n
    3. X\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n ngu\u1ed3n kh\u00e1ch h\u00e0ng<\/li>\n
    4. Ch\u1ee9c n\u0103ng theo d\u00f5i, ki\u1ec3m so\u00e1t v\u00e0 b\u00e1o c\u00e1o<\/li>\n
    5. Th\u00fac \u0111\u1ea9y ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m\u00a0<\/li>\n<\/ol>\n

      Ch\u1ee9c n\u0103ng tham m\u01b0u<\/span><\/strong><\/h3>\n

      Tham m\u01b0u cho Ban Gi\u00e1m \u0111\u1ed1c v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng kinh doanh, nh\u01b0 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, x\u00e1c \u0111\u1ecbnh nhu c\u1ea7u v\u00e0 xu h\u01b0\u1edbng c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u1ec1 xu\u1ea5t c\u00e1c chi\u1ebfn l\u01b0\u1ee3c kinh doanh, b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3. X\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch Marketing, qu\u1ea3ng c\u00e1o, theo d\u00f5i, \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng kinh doanh.<\/p>\n

      \u0110\u1ed3ng th\u1eddi t\u01b0 v\u1ea5n cho Ban Gi\u00e1m \u0111\u1ed1c v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 nh\u01b0 nghi\u00ean c\u1ee9u, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 m\u1edbi. C\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 hi\u1ec7n c\u00f3, \u0111\u1ecbnh gi\u00e1. Tham gia x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai c\u00e1c k\u1ebf ho\u1ea1ch, d\u1ef1 \u00e1n kinh doanh c\u1ee7a c\u00f4ng ty.<\/p>\n

      Ch\u1ee9c n\u0103ng h\u01b0\u1edbng d\u1eabn<\/span><\/strong><\/h3>\n

      Ph\u00f2ng kinh doanh c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n ch\u1ee9c n\u0103ng h\u01b0\u1edbng d\u1eabn, ch\u1ec9 \u0111\u1ea1o th\u00f4ng qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai c\u00e1c k\u1ebf ho\u1ea1ch kinh doanh, bao g\u1ed3m k\u1ebf ho\u1ea1ch ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, k\u1ebf ho\u1ea1ch ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m, k\u1ebf ho\u1ea1ch marketing,… \u0110\u00e0o t\u1ea1o, hu\u1ea5n luy\u1ec7n nh\u00e2n vi\u00ean kinh doanh v\u1ec1 ki\u1ebfn th\u1ee9c, k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng,… Gi\u00e1m s\u00e1t, \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a nh\u00e2n vi\u00ean kinh doanh.<\/p>\n

      Ch\u1ee9c n\u0103ng h\u01b0\u1edbng d\u1eabn, ch\u1ec9 \u0111\u1ea1o c\u1ee7a ph\u00f2ng kinh doanh g\u00f3p ph\u1ea7n \u0111\u1ea3m b\u1ea3o cho ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, \u0111\u00e1p \u1ee9ng m\u1ee5c ti\u00eau doanh thu, l\u1ee3i nhu\u1eadn c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

      X\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n ngu\u1ed3n kh\u00e1ch h\u00e0ng<\/span><\/strong><\/h3>\n

      \u0110\u1ec3 \u0111\u1ea9y m\u1ea1nh s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ty, ph\u00f2ng kinh doanh c\u1ea7n t\u1eadp trung v\u00e0o vi\u1ec7c t\u00ecm ki\u1ebfm ngu\u1ed3n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u1edbi, \u0111\u1ed3ng th\u1eddi duy tr\u00ec v\u00e0 n\u00e2ng cao m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3. Qua \u0111\u00f3, c\u00f4ng ty c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 b\u1ec1n v\u1eefng v\u00e0 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/p>\n

      Ch\u1ee9c n\u0103ng theo d\u00f5i, ki\u1ec3m so\u00e1t v\u00e0 b\u00e1o c\u00e1o<\/span><\/strong><\/h3>\n

      Ph\u00f2ng kinh doanh c\u00f3 nhi\u1ec7m v\u1ee5 theo d\u00f5i qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng, ghi nh\u1eadn th\u00f4ng tin v\u1ec1 doanh s\u1ed1, s\u1ed1 l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m \u0111\u00e3 b\u00e1n, kh\u00e1ch h\u00e0ng \u0111\u00e3 ti\u1ebfp c\u1eadn v\u00e0 c\u00e1c ch\u1ec9 s\u1ed1 kinh doanh kh\u00e1c. \u0110\u1ed3ng th\u1eddi chu\u1ea9n b\u1ecb b\u00e1o c\u00e1o v\u1ec1 ho\u1ea1t \u0111\u1ed9ng kinh doanh \u0111\u1ec3 cung c\u1ea5p th\u00f4ng tin cho c\u00e1c c\u1ea5p qu\u1ea3n l\u00fd v\u00e0 c\u00e1c b\u1ed9 ph\u1eadn li\u00ean quan. B\u00e1o c\u00e1o n\u00e0y th\u01b0\u1eddng bao g\u1ed3m c\u00e1c ch\u1ec9 s\u1ed1 kinh doanh, doanh thu, l\u1ee3i nhu\u1eadn, ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch Marketing. B\u00e1o c\u00e1o gi\u00fap qu\u1ea3n l\u00fd \u0111\u00e1nh gi\u00e1 t\u00ecnh h\u00ecnh kinh doanh hi\u1ec7n t\u1ea1i, \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c v\u00e0 d\u1ef1 \u0111o\u00e1n xu h\u01b0\u1edbng t\u01b0\u01a1ng lai.<\/p>\n

      Th\u00fac \u0111\u1ea9y ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m\u00a0<\/span><\/strong><\/h3>\n

      Ch\u1ee9c n\u0103ng n\u00e0y \u0111\u00f2i h\u1ecfi ph\u00f2ng kinh doanh c\u1ea7n tham m\u01b0u cho Ban gi\u00e1m \u0111\u1ed1c c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn vi\u1ec7c ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m, h\u00e0ng h\u00f3a. Vi\u1ec7c n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m huy \u0111\u1ed9ng v\u1ed1n, thanh to\u00e1n qu\u1ed1c t\u1ebf, cho vay, t\u01b0 v\u1ea5n t\u00e0i ch\u00ednh, li\u00ean doanh,…<\/p>\n

      \n

      Nhi\u1ec7m v\u1ee5 c\u1ee7a ph\u00f2ng kinh doanh<\/span><\/strong><\/h2>\n
        \n
      1. Nhi\u1ec7m v\u1ee5 t\u1ed5ng qu\u00e1t<\/li>\n
      2. Trong ho\u1ea1t \u0111\u1ed9ng quan h\u1ec7 kh\u00e1ch h\u00e0ng<\/li>\n
      3. T\u01b0 v\u1ea5n t\u00e0i ch\u00ednh<\/li>\n
      4. Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<\/li>\n<\/ol>\n

        Nhi\u1ec7m v\u1ee5 t\u1ed5ng qu\u00e1t<\/span><\/strong><\/h3>\n
          \n
        • \n

          Ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u v\u00e0 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c nh\u1eb1m ti\u1ebfp c\u1eadn \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/p>\n<\/li>\n

        • \n

          X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m v\u00e0 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng nh\u1eb1m thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<\/li>\n

        • \n

          Thi\u1ebft l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh, t\u00ednh to\u00e1n gi\u00e1 th\u00e0nh s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5, l\u1eadp b\u00e1o c\u00e1o \u0111\u1ec3 l\u00e0m c\u0103n c\u1ee9 k\u00fd h\u1ee3p \u0111\u1ed3ng v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n<\/li>\n

        • \n

          Cung c\u1ea5p th\u00f4ng tin, t\u00e0i li\u1ec7u v\u00e0 \u0111\u1ea3m nh\u1eadn vi\u1ec7c bi\u00ean phi\u00ean d\u1ecbch cho Ban Gi\u00e1m \u0111\u1ed1c.<\/p>\n<\/li>\n

        • \n

          Gi\u00e1m s\u00e1t ti\u1ebfn \u0111\u1ed9 th\u1ef1c hi\u1ec7n k\u1ebf ho\u1ea1ch v\u00e0 chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c, \u0111\u1ea3m b\u1ea3o tu\u00e2n th\u1ee7 quy tr\u00ecnh v\u00e0 ti\u1ebfn \u0111\u1ed9 s\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m theo y\u00eau c\u1ea7u h\u1ee3p \u0111\u1ed3ng.<\/p>\n<\/li>\n

        • \n

          X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch th\u1ef1c hi\u1ec7n v\u00e0 ph\u00e2n b\u1ed5 th\u1eddi gian s\u1ea3n xu\u1ea5t kinh doanh cho c\u00e1c ph\u00e2n x\u01b0\u1edfng v\u00e0 to\u00e0n b\u1ed9 doanh nghi\u1ec7p.<\/p>\n<\/li>\n

        • \n

          Ti\u1ebfn h\u00e0nh tri\u1ec3n khai s\u1ea3n xu\u1ea5t, \u0111\u1ea3m b\u1ea3o cung c\u1ea5p \u0111\u1ee7 s\u1ea3n ph\u1ea9m v\u00e0 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng ngu\u1ed3n h\u00e0ng \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng.<\/p>\n<\/li>\n

        • \n

          \u0110\u1ec1 xu\u1ea5t chi\u1ebfn l\u01b0\u1ee3c Marketing v\u00e0 gi\u1ea3i ph\u00e1p nh\u1eb1m n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng kinh doanh theo t\u1eebng giai \u0111o\u1ea1n c\u1ee5 th\u1ec3.<\/p>\n<\/li>\n

        • \n

          X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch tri\u1ec3n khai ho\u1ea1t \u0111\u1ed9ng ph\u00e1t tri\u1ec3n th\u1ecb tr\u01b0\u1eddng, nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/p>\n<\/li>\n

        • \n

          X\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i v\u00e0 m\u1edf r\u1ed9ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng m\u1edbi.<\/p>\n<\/li>\n

        • \n

          Ch\u1ecbu tr\u00e1ch nhi\u1ec7m tr\u01b0\u1edbc Ban Gi\u00e1m \u0111\u1ed1c v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng ph\u00e1t tri\u1ec3n kinh doanh c\u1ee7a doanh nghi\u1ec7p d\u1ef1a tr\u00ean quy\u1ec1n h\u1ea1n v\u00e0 nhi\u1ec7m v\u1ee5 \u0111\u00e3 \u0111\u01b0\u1ee3c giao.<\/p>\n<\/li>\n<\/ul>\n

          Trong ho\u1ea1t \u0111\u1ed9ng quan h\u1ec7 kh\u00e1ch h\u00e0ng<\/span><\/strong><\/h3>\n
            \n
          • \n

            Nghi\u00ean c\u1ee9u, thi\u1ebft l\u1eadp c\u00e1c ch\u00ednh s\u00e1ch b\u00e1n h\u00e0ng nh\u01b0 khuy\u1ebfn m\u00e3i, chi\u1ebft kh\u1ea5u, gi\u00e1 c\u1ea3,…<\/p>\n<\/li>\n

          • \n

            Thi\u1ebft l\u1eadp c\u00e1c ch\u00ednh s\u00e1ch theo t\u1eebng nh\u00f3m kh\u00e1ch h\u00e0ng r\u1ed3i tr\u00ecnh l\u00ean cho Ban gi\u00e1m \u0111\u1ed1c ph\u00ea duy\u1ec7t<\/p>\n<\/li>\n

          • \n

            X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau, x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch b\u00e1n h\u00e0ng theo t\u1eebng giai \u0111o\u1ea1n c\u1ee5 th\u1ec3, tr\u00ecnh l\u00ean cho c\u1ea5p tr\u00ean ph\u00ea duy\u1ec7t. Tri\u1ec3n khai theo \u0111\u00fang k\u1ebf ho\u1ea1ch \u0111\u01b0\u1ee3c ph\u00ea duy\u1ec7t nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u1ec1 ra<\/p>\n<\/li>\n

          • \n

            K\u1ebft n\u1ed1i, ph\u00e1t tri\u1ec3n v\u00e0 duy tr\u00ec m\u1ea1ng l\u01b0\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau cho doanh nghi\u1ec7p<\/p>\n<\/li>\n

          • \n

            Thi\u1ebft l\u1eadp m\u1ed1i quan h\u1ec7 v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c, c\u00f3 th\u1ec3 l\u00e0 k\u00eau g\u1ecdi \u0111\u1ea7u t\u01b0, g\u00f3p v\u1ed1n, li\u00ean doanh, li\u00ean k\u1ebft nh\u1eb1m ph\u00e1t tri\u1ec3n chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<\/li>\n

          • \n

            Thu th\u1eadp, qu\u1ea3n l\u00fd th\u00f4ng tin, h\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng. Tu\u00e2n th\u1ee7 \u0111\u00fang quy tr\u00ecnh, ch\u00ednh s\u00e1ch c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<\/li>\n<\/ul>\n

            T\u01b0 v\u1ea5n t\u00e0i ch\u00ednh<\/span><\/strong><\/h3>\n

            Ph\u00f2ng kinh doanh c\u00f3 nhi\u1ec7m v\u1ee5 t\u01b0 v\u1ea5n t\u00e0i ch\u00ednh cho Ban l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p, c\u00f3 th\u1ec3 bao g\u1ed3m c\u1ea5u tr\u00fac t\u00e0i ch\u00ednh, chi ph\u00ed, d\u00f2ng ti\u1ec1n, qu\u1ea3n tr\u1ecb, c\u00f4ng ngh\u1ec7 th\u00f4ng tin,…<\/p>\n

            Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<\/span><\/strong><\/h3>\n
              \n
            • \n

              Thu th\u1eadp, nghi\u00ean c\u1ee9u v\u00e0 ph\u00e2n t\u00edch th\u00f4ng tin th\u1ecb tr\u01b0\u1eddng, x\u00e1c \u0111\u1ecbnh nhu c\u1ea7u v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/p>\n<\/li>\n

            • \n

              \u0110\u1ec1 xu\u1ea5t \u00fd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m ho\u1eb7c c\u1ea3i ti\u1ebfn s\u1ea3n ph\u1ea9m hi\u1ec7n c\u00f3. C\u00e1c \u00fd t\u01b0\u1edfng n\u00e0y c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 k\u1ef9 l\u01b0\u1ee1ng v\u1ec1 t\u00ednh kh\u1ea3 thi, t\u00ednh c\u1ea1nh tranh,…<\/p>\n<\/li>\n

            • \n

              Tham gia x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, bao g\u1ed3m c\u00e1c n\u1ed9i dung nh\u01b0 m\u1ee5c ti\u00eau, th\u1eddi gian th\u1ef1c hi\u1ec7n, ngu\u1ed3n l\u1ef1c,…<\/p>\n<\/li>\n

            • \n

              Tham gia qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, \u0111\u1ea3m b\u1ea3o s\u1ea3n ph\u1ea9m \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng.<\/p>\n<\/li>\n

            • \n

              Ph\u1ed1i h\u1ee3p v\u1edbi c\u00e1c ph\u00f2ng ban li\u00ean quan \u0111\u1ec3 th\u1eed nghi\u1ec7m v\u00e0 \u0111\u00e1nh gi\u00e1 s\u1ea3n ph\u1ea9m tr\u01b0\u1edbc khi \u0111\u01b0a ra th\u1ecb tr\u01b0\u1eddng.<\/p>\n<\/li>\n

            • \n

              Tham gia v\u00e0o qu\u00e1 tr\u00ecnh ti\u1ebfp th\u1ecb v\u00e0 b\u00e1n h\u00e0ng \u0111\u1ec3 \u0111\u01b0a s\u1ea3n ph\u1ea9m \u0111\u1ebfn tay ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n<\/li>\n<\/ul>\n

              \"Nhi\u1ec7m<\/p>\n

              C\u00e1c v\u1ecb tr\u00ed ph\u1ed5 bi\u1ebfn trong ph\u00f2ng kinh doanh<\/span><\/strong><\/h2>\n

              Gi\u00e1m \u0111\u1ed1c kinh doanh<\/span><\/strong><\/h3>\n
                \n
              • \n

                Ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c kinh doanh: Gi\u00e1m \u0111\u1ed1c kinh doanh ch\u1ecbu tr\u00e1ch nhi\u1ec7m x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a c\u00f4ng ty. Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y c\u1ea7n \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, t\u00ecnh h\u00ecnh t\u00e0i ch\u00ednh c\u1ee7a c\u00f4ng ty v\u00e0 c\u00e1c m\u1ee5c ti\u00eau kinh doanh \u0111\u1ec1 ra.<\/p>\n<\/li>\n

              • \n

                Qu\u1ea3n l\u00fd v\u00e0 \u0111i\u1ec1u h\u00e0nh c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a c\u00f4ng ty, bao g\u1ed3m:<\/p>\n

                  \n
                • \n

                  B\u00e1n h\u00e0ng v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/p>\n<\/li>\n

                • \n

                  Marketing v\u00e0 truy\u1ec1n th\u00f4ng<\/p>\n<\/li>\n

                • \n

                  S\u1ea3n xu\u1ea5t v\u00e0 cung \u1ee9ng<\/p>\n<\/li>\n

                • \n

                  T\u00e0i ch\u00ednh v\u00e0 k\u1ebf to\u00e1n<\/p>\n<\/li>\n<\/ul>\n<\/li>\n

                • \n

                  Qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1: Tuy\u1ec3n d\u1ee5ng, \u0111\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n nh\u00e2n s\u1ef1 trong b\u1ed9 ph\u1eadn kinh doanh.<\/p>\n<\/li>\n

                • \n

                  X\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<\/li>\n

                • \n

                  \u0110\u1ecbnh k\u1ef3 th\u1ed1ng k\u00ea v\u00e0 b\u00e1o c\u00e1o k\u1ebft qu\u1ea3 kinh doanh c\u1ee7a c\u00f4ng ty.<\/p>\n<\/li>\n<\/ul>\n

                  >> <\/strong><\/em>:\u00a0Gi\u00e1m \u0111\u1ed1c kinh doanh l\u00e0 g\u00ec? Vai tr\u00f2 nhi\u1ec7m v\u1ee5 v\u00e0 m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c<\/p>\n

                  Tr\u01b0\u1edfng ph\u00f2ng kinh doanh<\/span><\/strong><\/h3>\n
                    \n
                  • \n

                    Qu\u1ea3n l\u00fd \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean kinh doanh:<\/p>\n

                      \n
                    • \n

                      X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch tuy\u1ec3n d\u1ee5ng, \u0111\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n<\/p>\n<\/li>\n

                    • \n

                      Tuy\u1ec3n d\u1ee5ng, b\u1ed5 nhi\u1ec7m, \u0111i\u1ec1u \u0111\u1ed9ng nh\u00e2n vi\u00ean kinh doanh<\/p>\n<\/li>\n

                    • \n

                      \u0110\u00e0o t\u1ea1o, n\u00e2ng cao k\u1ef9 n\u0103ng v\u00e0 nghi\u1ec7p v\u1ee5<\/p>\n<\/li>\n

                    • \n

                      \u0110\u00e1nh gi\u00e1, khen th\u01b0\u1edfng v\u00e0 k\u1ef7 lu\u1eadt<\/p>\n<\/li>\n<\/ul>\n<\/li>\n

                    • \n

                      X\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai k\u1ebf ho\u1ea1ch kinh doanh:<\/p>\n

                        \n
                      • \n

                        Ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/p>\n<\/li>\n

                      • \n

                        X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch kinh doanh ng\u1eafn h\u1ea1n, trung h\u1ea1n v\u00e0 d\u00e0i h\u1ea1n<\/p>\n<\/li>\n

                      • \n

                        Tri\u1ec3n khai k\u1ebf ho\u1ea1ch kinh doanh v\u00e0 \u0111\u1ea3m b\u1ea3o \u0111\u1ea1t m\u1ee5c ti\u00eau doanh s\u1ed1<\/p>\n<\/li>\n<\/ul>\n<\/li>\n

                      • \n

                        Qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh:<\/p>\n

                          \n
                        • \n

                          Qu\u1ea3n l\u00fd ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng, ti\u1ebfp th\u1ecb v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/p>\n<\/li>\n

                        • \n

                          Qu\u1ea3n l\u00fd h\u1ec7 th\u1ed1ng k\u00eanh ph\u00e2n ph\u1ed1i<\/p>\n<\/li>\n

                        • \n

                          Qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn s\u1ea3n xu\u1ea5t, kho v\u1eadn v\u00e0 t\u00e0i ch\u00ednh<\/p>\n<\/li>\n<\/ul>\n<\/li>\n

                        • \n

                          \u0110\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 kinh doanh:<\/p>\n

                            \n
                          • \n

                            Theo d\u00f5i, ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng kinh doanh<\/p>\n<\/li>\n

                          • \n

                            \u0110\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 kinh doanh.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n

                            >> <\/strong><\/em>:\u00a0Tr\u01b0\u1edfng ph\u00f2ng kinh doanh: Vai tr\u00f2, c\u00f4ng vi\u1ec7c, k\u1ef9 n\u0103ng c\u1ea7n c\u00f3<\/p>\n

                            Tr\u01b0\u1edfng nh\u00f3m kinh doanh<\/span><\/strong><\/h3>\n
                              \n
                            • \n

                              Qu\u1ea3n l\u00fd nh\u00f3m nh\u00e2n vi\u00ean kinh doanh:<\/p>\n

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                              • \n

                                Tuy\u1ec3n d\u1ee5ng, \u0111\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n nh\u00e2n vi\u00ean kinh doanh<\/p>\n<\/li>\n

                              • \n

                                Ph\u00e2n c\u00f4ng c\u00f4ng vi\u1ec7c, gi\u00e1m s\u00e1t v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c c\u1ee7a \u0111\u1ed9i ng\u0169<\/p>\n<\/li>\n

                              • \n

                                Gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh trong nh\u00f3m.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n

                              • \n

                                L\u00ean k\u1ebf ho\u1ea1ch v\u00e0 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng:<\/p>\n

                                  \n
                                • \n

                                  Ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/p>\n<\/li>\n

                                • \n

                                  X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch b\u00e1n h\u00e0ng v\u00e0 tri\u1ec3n khai k\u1ebf ho\u1ea1ch \u0111\u00f3<\/p>\n<\/li>\n

                                • \n

                                  Theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a k\u1ebf ho\u1ea1ch b\u00e1n h\u00e0ng.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n

                                • \n

                                  \u0110\u1ea3m b\u1ea3o m\u1ee5c ti\u00eau doanh s\u1ed1:<\/p>\n

                                    \n
                                  • \n

                                    Ph\u1ed1i h\u1ee3p v\u1edbi c\u00e1c th\u00e0nh vi\u00ean trong nh\u00f3m \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau doanh s\u1ed1 \u0111\u1ec1 ra<\/p>\n<\/li>\n

                                  • \n

                                    Gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn doanh s\u1ed1.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n

                                  • \n

                                    \u0110\u00e1nh gi\u00e1 v\u00e0 b\u00e1o c\u00e1o \u0111\u1ecbnh k\u1ef3:<\/p>\n

                                      \n
                                    • \n

                                      \u0110\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a nh\u00f3m kinh doanh<\/p>\n<\/li>\n

                                    • \n

                                      B\u00e1o c\u00e1o k\u1ebft qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u1edbi c\u1ea5p tr\u00ean.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n

                                      Nh\u00e2n vi\u00ean Telesales<\/span><\/strong><\/h3>\n
                                        \n
                                      • \n

                                        Nghi\u00ean c\u1ee9u v\u00e0 hi\u1ec3u v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5: T\u00ecm hi\u1ec3u v\u1ec1 t\u00ednh n\u0103ng, l\u1ee3i \u00edch, v\u00e0 c\u00e1ch s\u1eed d\u1ee5ng c\u1ee7a s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 \u0111\u00f3.<\/p>\n<\/li>\n

                                      • \n

                                        X\u00e2y d\u1ef1ng danh s\u00e1ch kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng: T\u00ecm ki\u1ebfm th\u00f4ng tin kh\u00e1ch h\u00e0ng tr\u00ean Internet, s\u1eed d\u1ee5ng c\u01a1 s\u1edf d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3, thu th\u1eadp th\u00f4ng tin t\u1eeb c\u00e1c ngu\u1ed3n kh\u00e1c.<\/p>\n<\/li>\n

                                      • \n

                                        Ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng th\u00f4ng qua cu\u1ed9c g\u1ecdi \u0111i\u1ec7n tho\u1ea1i, thuy\u1ebft ph\u1ee5c h\u1ecd mua s\u1ea3n ph\u1ea9m ho\u1eb7c s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<\/li>\n

                                      • \n

                                        Khi kh\u00e1ch h\u00e0ng c\u00f3 c\u00e1c th\u1eafc m\u1eafc v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5, nh\u00e2n vi\u00ean telesales c\u1ea7n tr\u1ea3 l\u1eddi m\u1ed9t c\u00e1ch chuy\u00ean nghi\u1ec7p v\u00e0 cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft \u0111\u1ec3 gi\u1ea3i \u0111\u00e1p m\u1ecdi c\u00e2u h\u1ecfi.<\/p>\n<\/li>\n

                                      • \n

                                        Th\u1ef1c hi\u1ec7n quy tr\u00ecnh x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng, bao g\u1ed3m ghi ch\u00e9p th\u00f4ng tin kh\u00e1ch h\u00e0ng, l\u1eadp h\u1ee3p \u0111\u1ed3ng, th\u1ef1c hi\u1ec7n thanh to\u00e1n.<\/p>\n<\/li>\n

                                      • \n

                                        Theo d\u00f5i v\u00e0 c\u1eadp nh\u1eadt th\u00f4ng tin kh\u00e1ch h\u00e0ng trong c\u01a1 s\u1edf d\u1eef li\u1ec7u c\u1ee7a c\u00f4ng ty.<\/p>\n<\/li>\n

                                      • \n

                                        \u0110\u00e1nh gi\u00e1 v\u00e0 ph\u1ea3n h\u1ed3i v\u1ec1 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch telesales.<\/p>\n<\/li>\n<\/ul>\n

                                        >> <\/strong><\/em>:\u00a0Telesales l\u00e0 g\u00ec? Vai tr\u00f2, m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c v\u00e0 y\u1ebfu t\u1ed1 c\u1ea7n c\u00f3<\/p>\n

                                        Nh\u00e2n vi\u00ean kinh doanh<\/span><\/strong><\/h3>\n
                                          \n
                                        • \n

                                          T\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/p>\n<\/li>\n

                                        • \n

                                          Gi\u1edbi thi\u1ec7u v\u00e0 t\u01b0 v\u1ea5n s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5<\/p>\n<\/li>\n

                                        • \n

                                          Thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua h\u00e0ng<\/p>\n<\/li>\n

                                        • \n

                                          Ch\u1ed1t \u0111\u01a1n h\u00e0ng v\u00e0 k\u00fd h\u1ee3p \u0111\u1ed3ng<\/p>\n<\/li>\n

                                        • \n

                                          Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng sau b\u00e1n h\u00e0ng<\/p>\n<\/li>\n

                                        • \n

                                          B\u00e1o c\u00e1o \u0111\u1ecbnh k\u1ef3 k\u1ebft qu\u1ea3 kinh doanh cho c\u1ea5p tr\u00ean.<\/p>\n<\/li>\n<\/ul>\n

                                          >> <\/strong>:\u00a0Top 13+ K\u1ef9 n\u0103ng kinh doanh cho nh\u00e2n vi\u00ean Sales chuy\u00ean nghi\u1ec7p<\/p>\n

                                          Nh\u00e2n vi\u00ean ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/span><\/strong><\/h3>\n
                                            \n
                                          • \n

                                            Ti\u1ebfp nh\u1eadn v\u00e0 l\u1eafng nghe c\u00e1c th\u1eafc m\u1eafc, y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng<\/p>\n<\/li>\n

                                          • \n

                                            Gi\u1ea3i \u0111\u00e1p c\u00e1c th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c, \u0111\u1ea7y \u0111\u1ee7<\/p>\n<\/li>\n

                                          • \n

                                            X\u1eed l\u00fd c\u00e1c khi\u1ebfu n\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch th\u1ecfa \u0111\u00e1ng<\/p>\n<\/li>\n

                                          • \n

                                            Cung c\u1ea5p th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 cho kh\u00e1ch h\u00e0ng<\/p>\n<\/li>\n

                                          • \n

                                            H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng trong qu\u00e1 tr\u00ecnh \u0111\u0103ng k\u00fd, mua h\u00e0ng, s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5<\/p>\n<\/li>\n

                                          • \n

                                            Gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh trong qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5<\/p>\n<\/li>\n

                                          • \n

                                            Th\u0103m d\u00f2 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng<\/p>\n<\/li>\n

                                          • \n

                                            Gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u1edbi \u0111\u1ebfn kh\u00e1ch h\u00e0ng<\/p>\n<\/li>\n

                                          • \n

                                            Khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng mua h\u00e0ng<\/p>\n<\/li>\n

                                          • \n

                                            Thu th\u1eadp ph\u1ea3n h\u1ed3i b\u1eb1ng c\u00e1ch g\u1ecdi \u0111i\u1ec7n, email, kh\u1ea3o s\u00e1t<\/p>\n<\/li>\n

                                          • Ph\u00e2n t\u00edch ph\u1ea3n h\u1ed3i t\u1eeb kh\u00e1ch h\u00e0ng \u0111\u1ec3 c\u1ea3i thi\u1ec7n s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5.<\/li>\n<\/ul>\n

                                            >> <\/strong><\/em>:\u00a0Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec? Vai tr\u00f2, c\u00f4ng vi\u1ec7c v\u00e0 y\u1ebfu t\u1ed1 c\u1ea7n c\u00f3<\/p>\n

                                            \n

                                            3 M\u00f4 h\u00ecnh c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c ph\u00f2ng kinh doanh ph\u1ed5 bi\u1ebfn<\/span><\/strong><\/h2>\n
                                              \n
                                            1. Theo m\u00f4 hi\u0300nh d\u00e2y chuy\u00ea\u0300n \u2013 Functional Organization<\/li>\n
                                            2. M\u00f4 hi\u0300nh \u0111a\u0309o \u2013 Island Organization<\/li>\n
                                            3. M\u00f4 hi\u0300nh nho\u0301m (The POD)<\/li>\n<\/ol>\n

                                              1. Theo m\u00f4 hi\u0300nh d\u00e2y chuy\u00ea\u0300n \u2013 Functional Organization<\/span><\/strong><\/h3>\n

                                              \u0110\u00e2y l\u00e0 m\u00f4 h\u00ecnh c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c ph\u1ed5 bi\u1ebfn nh\u1ea5t, trong \u0111\u00f3 c\u00e1c nh\u00e2n vi\u00ean kinh doanh \u0111\u01b0\u1ee3c chia th\u00e0nh c\u00e1c nh\u00f3m theo ch\u1ee9c n\u0103ng, ch\u1eb3ng h\u1ea1n nh\u01b0 nh\u00f3m ph\u00e1t tri\u1ec3n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, nh\u00f3m b\u00e1n h\u00e0ng, nh\u00f3m ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng,… M\u1ed7i nh\u00f3m s\u1ebd ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho m\u1ed9t giai \u0111o\u1ea1n c\u1ee5 th\u1ec3 trong quy tr\u00ecnh b\u00e1n h\u00e0ng.<\/p>\n

                                              \u01afu \u0111i\u1ec3m<\/strong>:<\/p>\n

                                                \n
                                              • D\u1ec5 d\u00e0ng qu\u1ea3n l\u00fd v\u00e0 gi\u00e1m s\u00e1t<\/li>\n
                                              • T\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c chuy\u00ean m\u00f4n c\u1ee7a t\u1eebng b\u1ed9 ph\u1eadn<\/li>\n
                                              • C\u00f3 th\u1ec3 m\u1edf r\u1ed9ng quy m\u00f4 d\u1ec5 d\u00e0ng<\/li>\n<\/ul>\n

                                                Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong>:<\/p>\n

                                                  \n
                                                • C\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn s\u1ef1 thi\u1ebfu ph\u1ed1i h\u1ee3p gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn<\/li>\n
                                                • C\u00f3 th\u1ec3 kh\u00f3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng<\/li>\n<\/ul>\n

                                                  2. M\u00f4 hi\u0300nh \u0111a\u0309o \u2013 Island Organization<\/span><\/strong><\/h3>\n

                                                  Trong m\u00f4 h\u00ecnh n\u00e0y, m\u1ed7i nh\u00e2n vi\u00ean kinh doanh s\u1ebd ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho t\u1ea5t c\u1ea3 c\u00e1c giai \u0111o\u1ea1n trong quy tr\u00ecnh b\u00e1n h\u00e0ng. H\u1ecd s\u1ebd t\u1ef1 m\u00ecnh ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng, ph\u00e1t tri\u1ec3n m\u1ed1i quan h\u1ec7, ch\u1ed1t sale v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng sau b\u00e1n h\u00e0ng.<\/p>\n

                                                  \u01afu \u0111i\u1ec3m<\/strong>:<\/p>\n

                                                    \n
                                                  • \u0110\u1ed9c l\u1eadp v\u00e0 linh ho\u1ea1t<\/li>\n
                                                  • C\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch t\u1ed1t h\u01a1n<\/li>\n<\/ul>\n

                                                    Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong>:<\/p>\n

                                                      \n
                                                    • Kh\u00f3 qu\u1ea3n l\u00fd v\u00e0 gi\u00e1m s\u00e1t<\/li>\n
                                                    • C\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn s\u1ef1 c\u1ea1nh tranh gi\u1eefa c\u00e1c nh\u00e2n vi\u00ean<\/li>\n<\/ul>\n

                                                      3 M\u00f4 hi\u0300nh nho\u0301m (The POD)<\/span><\/strong><\/h3>\n

                                                      Trong m\u00f4 h\u00ecnh n\u00e0y, c\u00e1c nh\u00e2n vi\u00ean kinh doanh \u0111\u01b0\u1ee3c chia th\u00e0nh c\u00e1c nh\u00f3m nh\u1ecf, m\u1ed7i nh\u00f3m s\u1ebd ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3. C\u00e1c nh\u00f3m s\u1ebd \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 b\u1edfi c\u00e1c b\u1ed9 ph\u1eadn ch\u1ee9c n\u0103ng, ch\u1eb3ng h\u1ea1n nh\u01b0 ti\u1ebfp th\u1ecb, b\u00e1n h\u00e0ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng,…<\/p>\n

                                                      \u01afu \u0111i\u1ec3m<\/strong>:<\/p>\n

                                                        \n
                                                      • T\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng<\/li>\n
                                                      • C\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch t\u1ed1t h\u01a1n<\/li>\n
                                                      • Th\u00fac \u0111\u1ea9y s\u1ef1 ph\u1ed1i h\u1ee3p gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn<\/li>\n<\/ul>\n

                                                        Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong>:<\/p>\n

                                                          \n
                                                        • C\u00f3 th\u1ec3 kh\u00f3 qu\u1ea3n l\u00fd v\u00e0 gi\u00e1m s\u00e1t<\/li>\n
                                                        • Thi\u1ebfu chuy\u00ean m\u00f4n<\/li>\n<\/ul>\n

                                                          \n

                                                          Ph\u00f2ng kinh doanh l\u00e0 m\u1ed9t b\u1ed9 ph\u1eadn quan tr\u1ecdng trong b\u1ea5t k\u1ef3 doanh nghi\u1ec7p n\u00e0o, \u0111\u00f3ng vai tr\u00f2 l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng. Ph\u00f2ng kinh doanh c\u00f3 nhi\u1ec7m v\u1ee5 t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, t\u01b0 v\u1ea5n v\u00e0 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p, \u0111\u1ed3ng th\u1eddi x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

                                                          \u0110\u1ec3 ph\u00f2ng kinh doanh ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3, c\u1ea7n c\u00f3 s\u1ef1 ph\u1ed1i h\u1ee3p ch\u1eb7t ch\u1ebd gi\u1eefa c\u00e1c ph\u00f2ng ban kh\u00e1c trong doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t l\u00e0 ph\u00f2ng Marketing. Ph\u00f2ng Marketing c\u1ea7n cung c\u1ea5p cho ph\u00f2ng kinh doanh th\u00f4ng tin v\u1ec1 th\u1ecb tr\u01b0\u1eddng v\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 ph\u00f2ng kinh doanh c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng ph\u00f9 h\u1ee3p.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

                                                          Ph\u00f2ng kinh doanh ch\u1ecbu tr\u00e1ch nhi\u1ec7m tham m\u01b0u cho Ban l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p li\u00ean quan \u0111\u1ebfn c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5, nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi, c\u0169ng nh\u01b0 vi\u1ec7c m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u1ea1o d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng doanh nghi\u1ec7p. B\u1ed9 ph\u1eadn n\u00e0y \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[196],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/9095"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=9095"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/9095\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=9095"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=9095"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=9095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}