Business owners and managers nghien cuu tai lieu practice about management organization

ENTREPRENEUR LIBRARY

Learning Entrepreneurs Book Collection

Nine resources focused on two essential needs: building HR systems and developing markets and products.

SELECT BOOKS BY NEED

Resources for specific management challenges

Building the Team

Learn how to attract talent, analyze jobs, define role requirements and standardize responsibilities.

Establishing HR Policies

Refer to principles for building salary, wage and reward mechanisms suited to the business.

Understanding Markets and Customers

Identify target markets, collect customer information and choose appropriate approaches.

Product Development and Communications

Supports product planning, pricing, advertising and market promotion.

RESOURCE CATALOG

Nine Learning Entrepreneurs Books

Choose the book that fits the issue you need to address, then open or download the PDF.

Bia sach Attracting, Searching and Selecting HR professionals

Attracting, Searching and Selecting Human Resources Human Resources | PDF Download Guides how to determine workforce needs, build selection criteria and prepare a team aligned with business development goals.

Bia sach Salary and Wage System

Salary and Wage System Compensation | PDF Download Presents principles for building an objective reward system that helps retain talent and control HR costs.

Bia sach Job Analysis

Job Analysis Human Resource Management | PDF Download Provides methods for identifying tasks, responsibilities and competency standards for each position in the organization.

Bia sach Job Description, Professional Requirements and Completion Standards

Job Description, Professional Requirements and Completion Standards Job Description | PDF Download Helps organizations standardize job descriptions, professional requirements and performance evaluation criteria.

Bia sach Pricing and Pricing strategy

Pricing and Pricing Strategy Marketing | PDF Download Summarizes how to price products, adjust prices to the market and connect pricing policy with the overall marketing plan.

Bia sach Collecting Customer Information

Collecting Customer Information Customers | PDF Download Helps organizations understand buying behavior, needs and expectations so they need to make more accurate marketing decisions.

Bia sach Target Market

Target Market Market Strategy | PDF Download Guides market segmentation, selection of priority customer groups and product positioning aligned with competitive advantage.

Bia sach Product Planning and Develop

Product Planning and Development Product | PDF Download Focuses on developing products according to target market needs, from features and brands to support services.

Bia sach Product Promotion and Advertising

Product Promotion and Advertising Communications | PDF Download Introduces promotion, advertising and communication tools to drive sales and increase product awareness.

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