Course Information

Applying ChatGPT to Sales Management

Use ChatGPT to support customer analysis, sales content preparation, team coaching and report standardization.

Facilitator guiding communication skills for corporate management teams

Facilitator presenting in a training class

Learners participating in training activities

Discussion in a corporate training program

Overview of an in-house corporate training class

Facilitator guiding learners through practice

Group photo of learners at the end of the course

Table of Contents

Course Overview
Training Objectives
Target Participants
Course Content
Training Methodology
Class Information
Learning Materials & Certification
Faculty Team
Masterskills Profile
Representative Clients

1. Course Overview

Sales teams need to handle substantial information on customers, opportunities, outreach content, feedback and execution progress. ChatGPT can support preparation and synthesis when used through a clear process.

The course “Applying ChatGPT to Sales Management” focuses on prompt design, customer and opportunity analysis, sales content preparation, coaching support, and report and process optimization.

Participants practice reviewing and refining outputs according to actual data, pricing policy, brand voice and the company’s approval authority.

2. Training Objectives

Identify sales tasks suitable for ChatGPT support.
Design prompts for customer, opportunity and sales-situation analysis.
Prepare and refine emails, scripts, proposals and content by sales stage.
Support managers in coaching, feedback and preparation of team meeting content.
Standardize reports, summarize activities and identify issues in the sales process.
Control customer data, accuracy and accountability when using AI.

3. Target Participants

Sales managers and team leadersNeed to improve opportunity management, coaching and team reporting quality.
Sales and business development staffDirectly research, approach, consult and follow up on sales opportunities.
Sales support, marketing and customer care staffParticipate in preparing content, data and coordination across the customer journey.

4. Course Content

The six modules move from foundations and prompts to opportunity analysis, team coaching, process optimization and risk management.

PART 01Foundations for Applying ChatGPT in Sales

Concepts of ChatGPT in the business environment.
The role of AI in sales management.
Sales task groups that can be supported.
Differences between AI support and human replacement.
Principles for using ChatGPT safely and effectively.
AI assistant model for the sales team.
Scenario: the sales team is overloaded with repetitive work.
Practice identifying ChatGPT application needs.

PART 02Prompt Design for Sales Work

Structure prompts with clear role, goal and context.
Provide sufficient and accurate input data.
Request outputs in an easy-to-use format.
Follow-up questioning techniques to improve results.
Build a prompt library by sales process.
Review responses before practical application.
Example prompt for writing customer outreach emails.
Practice designing sample sales prompts.

PART 03Customer and Sales Opportunity Analysis

Summarize customer profiles from available data.
Classify customers by need and potential.
Suggest questions to uncover customer issues.
Analyze feedback and buying signals.
Build target customer personas.
Support sales opportunity scoring.
Scenario: many leads but difficult prioritization.
Practice customer analysis with ChatGPT.

PART 04Supporting Sales Team Coaching and Management

Draft calling and customer meeting scripts.
Simulate objection-handling situations.
Suggest feedback for sales staff.
Standardize team coaching materials.
Create product knowledge assessment questions.
Analyze strengths and weaknesses through reports.
Scenario: new sales staff lack consultation scripts.
Practice creating coaching content with ChatGPT.

PART 05Optimizing Sales Reports, Content and Processes

Summarize weekly sales reports.
Suggest actions from sales data.
Draft emails, proposals and care content.
Standardize regular sales meeting templates.
Automate ideas for sales-support content.
Improve processes based on identified bottlenecks.
Scenario: reports are long but lack recommendations.
Practice creating concise sales reports.

PART 06Risk Management and Sustainable Implementation

Control customer data security.
Identify bias or inaccuracies in AI responses.
Define information that is permitted to be entered into ChatGPT.
Content review process before sending.
Measure the effectiveness of ChatGPT application in sales.
Build an implementation roadmap by department.
Scenario: improper AI use distorts customer information.
Practice building a ChatGPT application plan.

5. Training Methodology

Classes are conducted in small groups with a learner-centered approach. The facilitator provides concise input, then guides discussion, scenario practice, feedback and debriefing so participants can convert knowledge into applicable workplace behavior.

Group Discussion Individual Exercises Group Presentations Brainstorming Techniques Facilitated Practice Experiential Projects In-Class Activities Role-Play Activities Class Presentations

6. Class Information

Expected Opening	Schedule	Time	Location	Tuition Fee	Register
To be updated	Saturday – Sunday	08:30 – 16:30	Ho Chi Minh City	4.500.000 VND	Register
To be updated	Monday – Thursday	18:00 – 21:30	Hanoi	4.500.000 VND	Register

10% discount for registration at least 15 days in advance, groups of three or more learners, or loyal clients.Reserve a Seat

Note: The opening schedule above is tentative and may be adjusted depending on registration numbers, class organization conditions and the actual training plan. Masterskills will confirm the official schedule with learners before the start date.

Duration: 2 days / 4 sessions; maximum 35 learners per class.
Ho Chi Minh City: 224 Dien Bien Phu Street, Ban Co Ward, Ho Chi Minh City.
Hanoi: 51 Le Dai Hanh Street, Hai Ba Trung Ward, Hanoi.
In-house corporate training: Delivered at the client’s office or factory; quotation depends on design scope, location and class size.
Additional costs: Trainer travel and accommodation costs are determined according to the delivery location, if applicable.

7. Learning Materials & Certification

Learners receive copyrighted course materials developed by Masterskills, practice handouts, self-assessment forms and reference materials closely aligned with business situations.

Copyrighted Course MaterialsStandardized content updated according to course objectives.

Practice ToolsChecklists, handouts, feedback templates and personal action plans.Explore Toolkits

Certificate of Completion

Learners who meet attendance and practice requirements receive a Masterskills certificate of completion.

8. Faculty Team

Masterskills faculty and experts have practical management, consulting and training experience in fields aligned with the program content.

MBA. Nguyen Duy Kha

Expert in strategy business & develop market. strategy ban hang, kenh phan phoi, managers business and leadership execution.

MBA. Le Hoang Quan

Strategic marketing and branding expert. Strategic marketing, brand management, communications and sustainable growth.

View Faculty Profiles

9. Masterskills Profile

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Masterskills’ training capabilities, areas of expertise, delivery methodology and experience partnering with organizations.

Client feedback after joining Masterskills courses

Client Testimonials

“The applying ChatGPT to sales management course offers practical content, workplace-focused exercises and clear facilitation. The facilitator helps learners use appropriate tools, analyze situations and build solutions that can be applied after the program.”

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